Annex 1-MRP Topic MBA III Semester

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MAJOR RESEARCH PROJECT TOPICS

SPECIALIZATION
S.NO NAME OF STUDENT TOPICS
Drug Abuse and its Psychological Impacts on College Going
1 AAYUSHI SALVI MH Youths.
An Analysis of Sales Promotion & Advertising Strategy of
2 ABHAY MISHRA MH Cadbury.
3 ABHISHEK PAL MF A Study on Credit Card users in Indore City.
Brand Loyalty Measurement in Kids Wear with reference to
4 AJAY PATIDAR MH any Three Companies.
A Study on factors influencing the disconnection of land
5 ANIMESH RAYPURIYA MF lines of BSNL.
6 ANKIT SALUJA FIT Emerging Trends of e- Rickshaw In India.
Celebrity Endorsement In Building Brands with Special
7 ANKITA DWIVEDI MF Reference To FMCG Sector.
A Study on Creativity in Advertising between two brands of
8 ANSHU MATHOLIYA MF Soap.
4P’S of Marketing : A Study in Relation to FMCG products
9 ANUSHREE CHOURASIYA MH offered by Patanjali.

10 APEKSHA HANDEKAR HRIT A Comparitive Study on Success of 2 Hotels in Indore City.


A Study on General Awareness on Non-life Insurance
11 ARTI PATIDAR HF Policies.
An Analytical Study of The Branding Exercise At Nestle
12 ARVINDRA PRAJAPATI MH India.
An Analysis of Sales Promotion & Advertising Strategy of
13 AYUSH PATIDAR MH ACC Limited.
An Analytical Study on Consumer Behavior for Nestle Kit
14 AYUSHI MISHRA MH Kat with reference to Indore City.
Consumer Perceptions Towards Malls and Local Market in
15 BALDAU PATEL MH Indore City.
Comparative study on Customer Satisfaction in SBI Bank
16 BASANT CHOUDHARY MF and Punjab National Bank.

17 DEVENDRA DERIYA MH Distribution Strategy of Electronics items.


A Study on Purchase Behaviour of Mobile phone among
18 GIRRAJ KHANGAR MIT women segment.
Impact of Small Car Segment on Two-Wheeler Industry.
19 GYANENDRA KUMAR MISHRA MIT
Effectiveness of Organisational Culture in Jewellery
20 HARISHANKAR MH Companies with reference to 2 Companies.
Impact of Promotional Activities at Mall on Consumers
21 HARSHIKA PARDESHI FIT Behaviour at Shopping Malls.

22 JYOTI PATIDAR MH A Study on the Marketing Strategy of Nayka and Lakme.

23 JYOTI PATIDAR MH A Study on customer satisfaction towards Maruti.


Competition and Comparison Of Nutritional Energy Drinks
24 KAMLENDRA SINGH MP in India.
A Study on the sales trend and Customer Satisfaction
25 KAPIL PATIDAR MF towards Honda in Indore City.
Marketing Strategies adopted by Life Insurance Companies
26 KOMAL DIGAMBER HF to Promote Products in Indore Region.
A Study on employee retention techniques in the BPO
27 LALIT VISHVKARMA HF Sector.
28 LALIT YADAV MH A Study on Consumer Prefrerence towards Packaged Tea.

29 MAHENDRA KUSHWAHA MF A Study of the Marketing Strategies of Samsung Electronics.

30 MAYANK PATEL MF A Study on Customer Satisfaction towards Parle G Bicuit.

31 MD ALFAIZ ANSARI FIT A Study on Consumer prefrerences towords BYJU'S.


Comparative Evaluation Of Celebrity Endorsement Of Nike
32 MD ANAS RAZA FIT & Reebok.
Covid 19 and its Psychological Impacts on College Going
33 MUSKAN SOLANKI FH Youths.

34 NAINIKA PATEL FIT Impacts of COVID 19 on Entrepreneurs.


HR practices in Hospitals with reference to 5 Hospitals in
___________city
35 NIRMAL PATIDAR MH
A Comparitive Study of the Marketing Strategy adopted by
PALAK MATHOLIYA
36 MF Escorts Tractors and Mahindra.
PAYAL A Study on satisfaction level of employees with special
37 HF reference to Hotel Industry.
A Comparative Study of Patanjali Dant Kanti and Colgate
PIYUSH JAIN
38 HP Ved Shakti.
POORAN LAL PRAJAPATI
39 MH Future of Shopping Mall in Indore City.
PRACHI JAIN
40 MH A Study on Export Potential In Textile Industry.
A Study on Online shopping habits of working
PRADEEP MANDLOI
41 MH Professionals.

42 PRAGATI KHARRA HF Online Branding–Effectiveness and Future Trends.


A Comparitive Study of Brand Promotion Strategy used by
43 PRAGYA PATIDAR MH Zomato & Swiggy.
A Study on performance appraisal of an employees in
44 PRASHANSHA DUBEY MH Corporate.

45 PRASHANT KUMAR KUSHWAHA MP Future Prospects of Indian Aviation Industry.


A Study of Customer Satisfaction towards Piizza Hut and
46 PRAVEEN SINGH CHOUHAN MH Domino's.
Competition Analysis Between Red Bull And Monster
47 PREETI PATIDAR MH Energy Drink.
Impact of Training on Job Satisfaction with reference to
48 PREETI SINGH HF Engineering College.
Post Covid effect on Education Sector and Hospitality
49 PRIYANKA SAHU HIT Sector.

50 RACHNA PATIDAR HF Analysis of Fashion Industry in India.


An Approach to Understand Market Penetration Strategies
51 RAJSHREE MAHAJAN MH By Mc Donalds.
A Comprehensive Study on Work-life balance of Doctors.
52 RAKHI BAIRAGI HF
To Analysis Financial Statements of ITC for Financial Year
53 RENUKA PATIDAR FIT 2020-2021.
A Study of the Marketing Strategis used by PAYTM and
54 RITIKA MALVIYA HF Google Pay.
The Impact of Advertisng on the Consumption of Instant
55 ROHAN GUPTA MH Noodles with special reference to Four Companies.
A Study on the Effective Promotional Strategy which
Influences Customer for the purchase of product from D -
56 SAMAR SEN MH Mart and Best Price.
A detailed Study of promotion and reward policy of an
SANDESH KUMAR JAIN
57 MH organization.
SARGAM WAGDRE Need and imperative of Induction and Orientation processes
58 MH : An Overview
A Comparative Study on the Perception of WAGH Bakri
SHASHANK YADAV
59 MF Tea and Tata Tea in Indore.
A Study on Effect of E-Marketing On Hotels and Tour
SHIVANGI DUBEY
60 HIT Operators.
61 SHIVRAM DEEP SINGH HF
Study on Job Satisfaction of teachers in private schools.
CHOUHAN
A study to identify what motivates staff towards better
62 SHIZRA SHAIKH MH performance in Schools.
Impact of Covid on Big Stores. (Consider and 3 Big Stores)
63 SHLOK MAHAJAN MF
Role of Advertising in Motivating Consumer Brand
64 SHRUTI KIRTI PANDEY MF Preference for Beverages in India.
A Comparative Evaluation Of Celebrity Endorsement Of
65 SHUBHAM PANDEY HF Nike & Reebok Vis-À-Vis Indian Brand.

66 SHUMAILA KHOKER FIT Impact of e- payment on online Shopping Behaviour.


Brand Positioning & Differentiation Strategy Of
67 SIMMY YADAV MH Volkswagen In India.
A systematic study on school management and teacher staff
68 SRISHTI SHARMA MH selection process
A Study on the Problems Faced in the Marketing of Poultry
69 SURAJ JARARIYA MF products.
A Comparitive Analysis on Amul Brand and Mother Dairy
70 TANVI GUPTA HF Products with reference to 4 P's.
A Compartive Study on Strategies adopted by Berger Paints
71 UDITA ANGAR MH and Asian Paints.

72 UMESH BAGHEL MF Consumers Preference in Choosing Luxury Cars In India.


Consumer Awareness towards Aquaguard and RO in Indore
73 URMILA MATHOLIYA MF City.
The Importance of Social Media on Purchese on Hand
74 URMILA PRAJAPATI MF Sanitizer Brands in India.
Effect of Social Distancing on Indian Economy : A Study of
75 VAIBHAV NANDWAL MP Corona Virus Deaease.
The Impact of Infectious Epidemic on Small and Medium
76 VIBHOOTI SHUKLA MH Scale Enterprises.
A Study on Consumer Prefance towords MDH and Everest
77 VISHAL UIKEY MH Spices.

78 VRAJENDRA GEHLOT MH A Study on thr Future of Dairy Industry in India.

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