Property Market Overview
Property Market Overview
Property Market Overview
MAKING PROCESS
Meyriana Kesuma, ST, MT
BACKGROUND
} Our competency à As a property consultant, should be
able to make the property market overview, either in the
market analysis report or in a brief report of property
market (as a special report)
} Property market overview as a guidance and key for
Property Consultant to promote their services.
} Property market overview as a strength for Property
Consultancy to enter the market services.
MARKET RESEARCH IS A DIRTY JOB!!!
BUT WITH HIGH–WORTH PAID!!!
TYPE OF PROPERTY MARKET OVERVIEW
HIGHLIGHTS
RESEARCH REPORT
THE STEPS
} UPDATE THE DATABASE
} ANALYZE THE DATA
} MAKING THE OUTLINE
} WRITING THE REPORT
the report should be based on context, and create an insight for
each part of the quote so that the reader can see the point directly
DATABASE UPDATE
} SUPPLY
Object Study, Year of Development, Area, Unit Number (Cummulative Supply,
annual supply, quarterly supply)
} DEMAND
Sales Rate, Occupancy Rate
} PRICE
DATA ANALYSIS
} SUPPLY
} DEMAND
} PRICE
} TREND
BIG QUESTION
Time Series data needed. What about if there is no Time Series Data???
DATA ANALYZING
1. MACRO-ECONOMIC ANALYSIS
The more complete and routine updating is carried out, the more that can be analyzed including being able to make
projections even though the projections in the property market cannot be read from the trend (even though there is a
Property Market Cycle principle, the Property Sector is a sector that has sentiment towards other sectors.
DATA ANALYZING
1I. SUPPLY & DEMAND
S U P P LY
In an in-depth explanation of supply, it can be added with an explanation related to
SUPPLY such as Distribution and Suppliers rather than Supply. Especially for new
supplies or those that are still in the pipeline stage
A description of the latest issues related to the property sector can be added to the
Property Market Overview