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St. Paul University Philippines Tuguegarao City, Cagayan 3500

Aloe Mangoe

Submitted to: Mrs. Elaine Avila, MSHM, MBA

Submitted by: Diyah Guwen Alejandrino

May 2018

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St. Paul University Philippines Tuguegarao City, Cagayan 3500

I. EXECUTIVE SUMMARY
Introduction

Aloe barbadensis miller or commonly called as Aloe Vera is one of the oldest
mentioned plants on record due to its medicinal properties and health benefits. It is a
favorite herb of many nations of the world. Many ancient works including the Bible refer
to the use of Aloe Vera. The Bible mentions removing Christ for the cross and wrapping
his body in aloes and myrrh. Aloe vera is often called the “miracle plant” or the “nature
healer”. The name “aloe” is derived from the Arabic word “alloeh” or Hebrew word
“halal”, meaning bitter shiny substance, vera in Latin mean real. Due to its cactus like
feel, aloe is often mistakenly called a “dessert cactin Chinese culture, aloe Vera has been
an important ingredient in medical treatments. The treatment book Shi Shen described
aloe Vera as the “method of harmony” thus; it played a major role in the everyday life of
the Chinese.(Mehta,I.,History of Aloe Vera-A Magical Plant.,p22.,2017).
Aloe Vera is famous for its healing properties. It is historically used for curing
different ailment. It is believed that the first note of aloe Vera is found on the Sumerian
clay tablet that date back to 2100 B.C. But according Gertrude Baldwin on her book
entitled ‘The Benefits of the Use of Aloe Vera in Herbal Preparation’, states that the first
record of Aloe Vera use comes from the Egyptians and named it as the “plant of
immortality.
The magical plant is not only known for its medicinal properties but also used as
beauty regimen of women even before. A journal with a title Pharmacognosy &
Phytochemistry that was published in the year 2014 includes a research conducted by
Manvitha, Karkala and Bidya Busan that there are many stories about the use of aloe vera
as beauty care treatment: the Egyptian Queen Neferti known as the most beautiful
woman who ever lived and Queen Cleopatra VII used it as part of their regular beauty
regimes. Furthermore, the ancient Nile valley civilization of Kemet used aloe for beauty
care and embalming.
The Arab people discovered a way of separating the inner gel and the sap form
the outer rind. With their bare feet they crushed the leaves then they put the pulp into the

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goatskin bags. The bags were then set in the sun to dry and the aloe would become a
powder. Arabs called aloe vera the “desert Lily”. (Baldwin.G.,Aloe Vera: The Benefits of
the Use of Aloe Vera in Herpbal Preparations.)
On the other hand, the Aloe Vera is prepared as drink to some people just like the
Japanese people who greatly values the plant, they called it the “royal plant”, its juice is
consumed as an elixir and samurai used if for embrofication .(Mehta,I.,History of Aloe
Vera-A Magical Plant.,p22.,2017).
Today, it is grown commercially in different parts of the world to meet the great
demand for aloe vera gel, juice, cosmetics, food and alternative medicine. In Japan, Aloe
Vera is commonly used as an ingredient in commercially available yogurt. In Korea,
China and USA, Aloe Vera is now popular cold juice drink. In India it’s often prepared
with curry which is taken along with bread.
The plant is grown in warm tropical areas and cannot survive freezing
temperature. Farmers in India regularly face problems like lack of rain, low ground water
level, soil degradation; therefore, the cultivation of Aloe Vera would be beneficial as it
requires minimum usage of water. According to the market demand, many processing
units established in the country for cultivation of Aloe Vera is expending day by day,
thus, it provides quick and regular income.
Objectives

 To increase customer retention through consistency of the quality of product

served to maintain patrons.
 To generate profit and satisfy consumers through improving and to continuously
provide innovative product to meet expectations of customers.
Features
Product name: Aloe Mangoe Juice
Packaging: Aloe Mangoe Juice will be served plastic cup of different sizes with domed
lid and straw. The logo will be printed on a sticker paper and some information about the
product like ingredients and contact number will be included with the printed logo to be
attached on the plastic cup. The nutritive benefit will also be included in the packaging.

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Logo

Vitamins: it contains vitamins A (beta-carotene), C and E, which are antioxidants. It

also contains vitamin B12, folic acid and choline, antioxidant neutralizes free radicals.

Enzymes: aliiase, alkaline phosphatase, amylase, bradykinase, carboxypeptidase,

catalase, cellulase, lipase, and peroxidase. Bradykinase helps to reduce excessive
inflammation

Minerals: It provides calcium, chromium, copper, selenium, magnesium, manganese,

potassium, sodium and zinc

Claims as Original Product

Aloe Vera as a juice drink is not new in the market. As of today, Aloe Vera juice
drink is very trendy, popular and accepted in countries like Korea, Japan, India and
United State. Aloe Vera juice with green mango and calamansi may already be available
to the market in other countries. And, innovation with Aloe Vera as juice drink will
surely progress as time goes in the said countries.
Its popularity will soon arrive in the Philippines especially so that the Philippines
is a tropical island. It has only two seasons: the wet and dry season. The hottest season in
the Philippines falls on March, April and May thus, people will need to hydrate. There
are many fruits in the Philippines. Filipinos love to create or make new recipes
combining different kinds of fruits.
Aloe Mangoe Juice is a light, refreshing, healthy and all natural juice drink
perfect for the Philippines. A juice drink that supports healthy digestion, moisturize and
hydrate skin and helps in removing harmful toxins.

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As such, the product is entirely new to the market since what were popularly
introduced were other varieties of calamansi juice neglecting Aloe Vera which was found
out to be of high nutritive value. No harmful effects may be taken from the product since
it is chemically-tested based on the above literature reviews.

II. TARGET CUSTOMERS

Primary Customers
Aloe Mangoe Juice is eyeing the teenagers’ specifically high school & college
students (15-19 yrs old), young adults (20-30 yrs old), adventurous people who want try
new products and health conscious Filipinos to be the primary target market.
Secondary Customers
Demographic segmentation will be utilized to identify and classify the market of
Aloe Mangoe Juice. Demographic segmentation divides the market into groups such as
age, gender, occupation, income, family size, family type, family life cycle, nationality,
ethnicity, religion, social class. High income consumers have more buying power than
the low income consumers.

Aloe Mangoe Juice will be offered to most people ages 15-70. The product
mostly targets, professionals & employees (31-60) and senior citizen (61-75). As the
secondary customers
III. PRODUCT DESCRIPTION AND POSITIONING STATEMENT
Business Problem
Most Filipinos used the Aloe Vera as an alternative ointment for burns and hair
conditioner however, its other helpful benefits are set aside. Mango as one of the major
exported products of the Philippines is consumed as is. Philippines is a tropical country.
Filipinos will need something to quench and hydrate them. The Aloe Mangoe Juice a
light, refreshing, healthy and all natural juice drink perfect for the Philippines. A juice
drink that support healthy digestion, moisturize and hydrate skin and helps in removing
harmful toxins. The not so healthy soft drinks can now be changed.

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Since the green mangoe is seasonal fruit that is available only during the months
of March, April, June and May. For profit sustainability purposes other fruits available in
the market shall also be studied to be incorporated with aloe Vera juice. Aloe Vera with
watermelon, aloe vera with melon, aloe Vera with cucumber, aloe Vera with coconut, aloe
Vera with banana and many more will be considered. Hence, this will also give variety
and choices for the consumer to choose from. Furthermore, the versatility of aloe vera is
commendable, thus, it is safe to mix it with other fruits, vegetable and plants the natural
vitamins and minerals of aloe Vera will be intact.

To maintain the aloe vera natural vitamins and minerals it shall processed and
prepared through cold method because the its natural vitamins and minerals will be gone
when exposed to heat.
Key Messages, Benefits, Features and Functions
The Active Beneficial Qualities of Aloe Vera
 It contains 18 amino acids, plus vitamin A, B1, B2, B3, B6, C and E. Studies
show that Aloe Vera gel can penetrate three epidermal layers of the skin. Aloe
Vera also assess in controlling harmful bacteria growth which can cause further
damage to digestive system. Aloe Vera has significant amount of antioxidant
properties but it also helps the body absorb antioxidant from our foods and
supplements.
 It also contains sodium, potassium and calcium. Aloe Vera has been shown to
support healthy muscle and joint function in the body.
 It contains polysaccharide a naturally occurring active constituent of Aloe Vera.
This helps the consumer maintain a healthy intestinal pH while promoting a
friendly environment for probiotics. It also helps to reduce the toxin in the body
and assist in the elimination of waste.
Proven Benefits of Calamansi
 Controls cholesterol level. Anecdotal evidence and some studies have found that
calamansi juice can help lower cholesterol level which is also important to avoid
metabolic syndrome.

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 Controls diabetes. A significant amount of research has been done on the blood
sugar moderating effect of calamansi juice. It can help regulate the release of
glucose and insulin into the bloodstream, which is an excellent news for those
suffering from diabetes or those who are at risk of developing the disease.

 Promotes collagen production. Vitamin C is a crucial element in collagen

production, which is the compound, needed to create ever tissue, muscle fiber and
cell in the body. This juice can deliver a burst of ascorbic acid that will increase
the body’s ability to grow as well as repair damage from injury, illness or surgery.
 Improves respiratory health. The strong citric acid level in calamansi juice helps
cut through phlegm and mucus, where infections often live and propagate while
also soothing inflammation in the throat and respiratory tracts.
Amazing Health Benefits of Unripe Mango

Considered the ‘king of the fruits’, mangoes are loved by people of all age
groups. Apart from being tasty, mangoes also offer a number of health benefits. A recent
study shows that an unripe mango yields as much Vitamin C as 35 apples, 18 bananas,
nine lemons and three oranges. Native to Southeast Asia and India, the mango is the most
widely consumed fresh fruit in the world.

 Treat blood disorders: Raw mangoes are extremely beneficial in treating blood
disorders because of their high Vitamin C content. Vitamin C increases the
elasticity of the blood vessels and boosts the formation of new blood cells. It also
aids the absorption of iron and prevents bleeding tendencies besides increasing
body resistance against TB, anemia, cholera and dysentery.

 Indigestion and constipation: Raw mangoes are good for hormonal health. They
contain Vitamin B that helps you retain good health. They also help with
indigestion and constipation problems. Furthermore, they cleanse the intestine
and clear off many other infections. Raw mango contains vitamin A and Vitamin
E that enhances one’s hormonal system.

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St. Paul University Philippines Tuguegarao City, Cagayan 3500

 Treat liver disorders: Unripe mangoes help in treating liver disorders because
they increase the secretion of bile acids and clean the intestines of bacterial
infections. They also have more Antioxidants and Vitamin C than ripe mangoes.
These antioxidant properties protect the body against cancer and cardiovascular
diseases.

The 8 Health Benefits of Raw Honey

According to new research, if you can switch out your intake of refined sugar and use
pure raw honey instead, the health benefits can be enormous.

It’s a pure, unfiltered and unpasteurized sweetener made by bees from the nectar of

flowers. Most of the honey consumed today is processed honey that’s been heated
and filtered since it was gathered from the hive. Unlike processed honey, raw honey
does not get robbed of its incredible nutritional value and health powers. It can help
with everything from low energy to sleep problems to seasonal allergies. Switching
to raw honey may even help weight-loss efforts when compared to diets containing
sugar or high fructose corn syrup.

1. Healthy Weight Management

Research studies have linked honey consumption with weight loss. A San Diego
State University study found that replacing sugar with honey can actually help
prevent packing on extra pounds and also lower blood sugar. The results also suggest
that in comparison to sugar, honey may lower serum triglycerides. 

2. Counters Pollen Allergies

Raw honey contains bee pollen, which is known to ward off infections,
provide natural allergy relief and boost overall immunity. Honey’s ability to prevent
allergies is based on a concept called immunotherapy. How so? The bees in your

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neighborhood go from flower to flower collecting pollen that causes you to suffer,
but when you consume local raw honey, you also consume that same offending local
pollen. After some time, an allergy sufferer may become less sensitive to this pollen
that previously caused problems and experience less seasonal allergy symptoms.
Many seasonal allergy sufferers have found local, raw honey to be helpful because it
desensitizes them to the fauna triggering their allergic reaction.

3. Natural Energy Source

Raw honey contains natural sugars (80 percent), water (18 percent), and minerals,
vitamins, pollen and protein (2 percent). It’s not surprising that honey has been called
“the perfect running fuel.” It provides an easily absorbed supply of energy in the
form of liver glycogen, making it ideal for energetic morning starts and as a pre- and
post-exercise energy source. 

4. Antioxidant Powerhouse

Studies have shown that a daily dose of raw honey raises levels of health-
promoting antioxidants in the body. Antioxidants help block free radicals in the body
that cause disease. It also boosts the immune system, acting as a preventative against
any number of diseases. Honey contains polyphenols, which are powerful
antioxidants that have been shown to reduce the risk of heart disease and cancer.

One study fed 25 subjects about four tablespoons of honey per day for 29 days in
addition to their regular diets. When blood samples were taken at the start and end of
the study, researchers found a clear, direct link between honey consumption and an
increased level of disease-fighting polyphenolsin the blood. 

5. Sleep Promoter

Raw honey promotes restorative sleep in two ways. By consuming honey before

bedtime, it restocks the liver’s glycogen supply and prevents the brain from

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triggering a crisis search for fuel, which can wake you up. Secondly, eating raw
honey fosters the release of melatonin in the brain by creating a small spike in insulin
levels, which stimulates the release of tryptophan in the brain. Tryptophan converts
to serotonin, which is then converted to melatonin. 

6. Wound and Ulcer Healer

Honey-infused bandages are known to aid healing. Peter Charles Molan at the
University of Waikato, New Zealand, has found in multiple studies that honey is a
natural antibacterial with wound-healing effects. He also found that honey reacts with
the body’s fluids to make hydrogen peroxide, creating an inhospitable environment
for bacteria. 

7. Diabetes Aid

Consumption of raw honey can reduce the risk of developing diabetes and help aid
medication used to treat diabetes. The combination of raw honey and cinnamon can
be especially beneficial to healthy blood sugar management, as well as many other
health concerns like gingivitis and acne.

8. Natural Cough Syrup

Raw honey has been shown to be as effective in treating coughs as over-the-counter
commercial cough syrups. Increasing scientific evidence shows that a single dose of
honey can reduce mucus secretion and coughs. In one study, honey was just as
effective as diphenhydramine and dextromethorphan, common ingredients found in
over-the counter cough medicines. (17)

For a cough, a half teaspoon to two teaspoons of honey at bedtime is a studied and

recommended dosage for anyone over the age of one.

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IV. MARKET STRATEGY, COMPETITIVE PRODUCTS & ANALYSIS

Competitive Product Overview

Aloe vera juice drink is readily available in other parts of the world but in the
Philippines the Aloe Mango Juice will be new introduced product. Milk tea, fruit shakes
and coffee are the mostly consumed beverage in our country. This will be an advantage
for Aloe Mango Juice aside from being new beverage it is also healthy and natural.

There is no doubt that the of Aloe Mangoe Juice will be a success story. Because it’s
already proven that products made of or containing aloe gel are found almost everywhere.
Consequently, many different kinds of natural-based industries have a share in the aloe market,
most notably the cosmetic, food and beverage and dietary supplement industries. 

Aloe Mangoe
1 Liter
Item Quantity Unit
Aloe Vera 1 cup
Green Mango 3 pcs
Calamansi 1 cup
Honey 1 cup
Water 1 liter
Mint Leaves 2 pcs
1. Cut 10 matured aloe vera leaves. Soak it in clean water for a minimum of 30
minutes to remove soils and dirt and reduce the slime of the leaves.

2. Put the aloe vera leaves in a close container and refrigerate it for minimum of
2 hours. This will prepare the aloe vera to be processes and completely
remove the slime of aloe vera. The nutrients of aloe vera will be intact if
when refrigerated it will also lengthen its shelf life.

3. Cut the outer pulp of aloe vera, and cut it into cubes. Scrape the aloe vera
using spoon make sure not to include green outer pulp. Put it back to the
refrigerator, while preparing for the other raw materials. This also to prevent
growth of harmful microorganisms.

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4. With at least 5 pieces unripe mango, wash and peel. Cut it then using blender.
Strain the blended green mango because juice is what your only need. Pouring
1 cup of potable and clean water to extract enough juice of the unripe mango.
Cover and set aside the mango juice in the refrigerator.

5. Wash the ¼ kilo of calamansi and squeeze it to get its juice. Use a strainer to
separate the seed of the fruit. Set it aside.

6. Measure 1 liter of water and 1 cup of raw honey.

7. Finally, mix all the ingredients in a 1 liter of water bottle. Seal and cover the
bottle. Indicate on a piece of paper the production date. It safe for
consumption for at least 48 hours provided it is refrigerated.

Process

Competitive Strenght, Weaknesses & Responsible Statement

Strenght

 The product is infusion of healthy and beneficial ingredients.

 The product is new to the market.
 The product is all natural.
 The raw materials are sufficient and cheap.
Weakness
 The product has short shelf life.
 The product is seasonal.

Demand & Supply Analysis

Supply and demand are the backbones of a market economy. Demand refers to
how much (quantity) of a product or service is desired by the buyers. Supply represents
how much the market can offer. The reflection of supply and demand is price. They

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describe how prices vary as a result of the equilibrium between product availability at
each price (supply) and the desires of those with purchasing power at each price
(demand). Considering these concepts are imperative in understanding the market
economy in which many resource allocation decisions are made.
In order for me to look in to the demand and supply factor of Aloe Mangoe.
Survey will be conducted. Survey questionnaire will be distributed to the people and
through social media. The survey will generate data that will prove the marketability of
Aloe Mangoe
For the sustanability of raw materials needed to product Aloe Mangoe juice. I will
put up a small platation of aloe vera. It wouldn’t be a problem because aloe vera plant not
need much care, it just have to watered for at least once a week. And it can even grow as
high as 30 feet and survive for more than 5 years. Thus, this will give sustanibility for the
product.
Other fruits like watermelon, melon, banana, rambutan and bugnay will be
infused with aloe vera to adress the seasonability of green mangoe. Banana, bugnay and
rambutan have enough producers in our province and watermelon and melon are
available in other provinces like Cagayan. Hence the supply for the production of product
will not ba problem.
Mode of Distribution

Aloe Mangoe Juice will be served plastic cup with domed lid and straw. The logo
will be printed on a sticker paper and some information about the product like ingredients
and contact number of the distributor will be included with the printed logo to be
attached on the plastic cup.

And the product will be available in medium cup with 12oz quantity. It will be
distributed through word of mouth and social media in the mean time. Production of the
product will be prepared in our area where a stall in front of our house will be put up for
consumer to buy. Aside from that the cellphone number on the packaging of the product
will be always available for consumers to bulk order. The delivery will be free within our
province.

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Marketing Strategy

Marketing is an essential part of a business because it identifies and analyzes its

target customer’s demand with an aim to create a profit for the business. The main focus
is to establish a strong relationship in each of customers and to maintain the quality of the
product. The product will be promoted initially by word-of-mouth and through the use of
social media. As the business grows, other promotion strategies such as radio
advertisement and flyers will be done to further promote the business.

For now the cheapest and the easiest way to promote and market Aloe Mangoe is
through social media. A website will be created where the customers can ask queries
about the product. An account on facebook, instagram and tweeter will also be created.
The price Aloe Mangoe offers would be “reasonable enough” provided that the
services and experience offered to the customers is really worth it, because of the
nutritive value of the product. Thus, this a strong marketing strategy of Aloe Mangoe.

Print ads
Newspapers are very much accessible to our target market because they read
news for them to get updated to the recent events and happenings around them.
Guru Press will be utilized to inform our target about our business since it is the
most read newspaper in Tabuk. The cost of a one eight size print ads is
P380/month. The firm will avail the promotion for 5 months.
Brochures and flyers
Brochures and flyers will also be of help for the whole target market; to inform
them about the newest concept restaurant.1,000 pcs.of flyers at P5.00 per piece.
Giving of flyers will be done along provincial roads of Bulanao and Dagupan,
Tabuk City because it is where most people are passing by. This will quite ensure
that the target market will be informed about the existence of the Aloe Mangoe
Juice.
Radio Advertising

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The restaurant will also advertise in local radio stations specifically in DZRK
Radyo ng Bayan. Radio ads will give a clear picture as to what are the benefits
including the details and information about the Aloe Mangoe Juice. The cost of
radio advertising per 15 seconds is P100 and airing cost of Php20.00.The
restaurant will avail of radio advertising twice in a week for a period of three
months. The total cost of advertising is P 2,400. 00.
Websites
Websites is also created where the customers can ask queries about the ice cream
restaurant, the menus, and the prices for the corresponding menus. An account on
facebook, instagram and tweeter will also be created.

V. FINANCIAL AND PRODUCT DEVELOPMENT

Pricing

Aloe Mangoe
1.5 liter
Actual
Ingredients Cost Cost
1 cup cubed Aloe Vera ( 10 matured leaves ) 2/leaf 20
1 cup Green Mango juice (about 5 pc of mango) 30/kilo 10
1 cup Calamansi 30/kilo 7.5
1 cup Honey 300/kilo 50
1 liter Water 30/gal 3.75
Raw Material Cost 91.25
Buffer Margin: Multiply 91.25 x .10 (10%) 9.12
Total cost with buffer margin 100.37
Mark up cost: Multiply 100.97 x .30 (30%) 30.11
Total cost 130. 48
Divide by number of serving: 130.48/ 3 43.93
Procedure:

1. Cut 10 matured aloe vera leaves. Soak it in clean water for a minimum of 30
minutes to remove soils and dirt and reduce the slime of the leaves.

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2. Put the aloe vera leaves in a close container and refrigerate it for minimum of 2
hours. This will prepare the aloe vera to be processes and completely remove the
slime of aloe vera. The nutrients of aloe vera will be intact if when refrigerated it
will also lengthen its shelf life.

3. Cut the outer pulp of aloe vera, and cut it into cubes. Scrape the aloe vera using
spoon make sure not to include green outer pulp. Put it back to the refrigerator,
while preparing for the other raw materials. This also to prevent growth of
harmful microorganisms.

4. With at least 5 pieces unripe mango, wash and peel. Cut it then using blender.
Strain the blended green mango because juice is what your only need. Pouring 1
cup of potable and clean water to extract enough juice of the unripe mango.
Cover and set aside the mango juice in the refrigerator.

5. Wash the ¼ kilo of calamansi and squeeze it to get its juice. Use a strainer to
separate the seed of the fruit. Set it aside.

6. Measure 1 liter of water and 1 cup of raw honey.

7. Finally, mix all the ingredients in a 1 liter of water bottle. Seal and cover the
bottle. Indicate on a piece of paper the production date. It safe for consumption
for at least 48 hours provided it is refrigerated.

VII. NUTRITIONAL INFORMATION OF ALOE VERA

Anatomy of Aloe Vera

The plant has triangular, fleshy leaves with serrated edges, yellow tubular flowers and
fruits that contain numerous seeds. Each leaf is composed of three layers: 1) An inner
clear gel that contains 99% water and rest is made of glucomannans, amino acids, lipids,
sterols and vitamins. 2) The middle layer of latex which is the bitter yellow sap and
contains anthraquinones and glycosides. 3) The outer thick layer of 15–20 cells called as
rind which has protective function and synthesizes carbohydrates and proteins. Inside the
rind are vascular bundles responsible for transportation of substances such as water
(xylem) and starch (phloem).

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Active components with its properties: Aloe vera contains 75 potentially active

constituents: vitamins, enzymes, minerals, sugars, lignin, saponins, salicylic acids and
amino acids.4
1. Vitamins: It contains vitamins A (beta-carotene), C and E, which are
antioxidants. It also contains vitamin B12, folic acid, and choline. Antioxidant
neutralizes free radicals.
2. Enzymes: It contains 8 enzymes: aliiase, alkaline phosphatase, amylase,
bradykinase, carboxypeptidase, catalase, cellulase, lipase, and peroxidase.
Bradykinase helps to reduce excessive inflammation when applied to the skin
topically, while others help in the breakdown of sugars and fats.
3. Minerals: It provides calcium, chromium, copper, selenium, magnesium,
manganese, potassium, sodium and zinc. They are essential for the proper
functioning of various enzyme systems in different metabolic pathways and few
are antioxidants.
4. Sugars: It provides monosaccharides (glucose and fructose) and polysaccharides:
(glucomannans/polymannose). These are derived from the mucilage layer of the
plant and are known as mucopolysaccharides. The most prominent
monosaccharide is mannose-6-phosphate, and the most common polysaccharides
are called glucomannans [beta-(1,4)-acetylated mannan]. Acemannan, a
prominent glucomannan has also been found. Recently, a glycoprotein with
antiallergic properties, called alprogen and novel anti-inflammatory compound,
C-glucosyl chromone, has been isolated from Aloe vera gel.7,8
5. Anthraquinones: It provides 12 anthraquinones, which are phenolic compounds
traditionally known as laxatives. Aloin and emodin act as analgesics,
antibacterials and antivirals.
6. Fatty acids: It provides 4 plant steroids; cholesterol, campesterol, β-sisosterol and
lupeol. All these have anti-inflammatory action and lupeol also possesses
antiseptic and analgesic properties.
7. Hormones: Auxins and gibberellins that help in wound healing and have anti-
inflammatory action.
8. Others: It provides 20 of the 22 human required amino acids and 7 of the 8
essential amino acids. It also contains salicylic acid that possesses anti-
inflammatory and antibacterial properties. Lignin, an inert substance, when
included in topical preparations, enhances penetrative effect of the other
ingredients into the skin. Saponins that are the soapy substances form about 3%
of the gel and have cleansing and antiseptic properties.

Nutrition Facts
For a Serving Size of 5 oz (140g)

SPUP GRADUATE SCHOOL PRODUCT DEVELOPMENT D.Alejandrino

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St. Paul University Philippines Tuguegarao City, Cagayan 3500

Calories from
Calories 44.8
Fat 0(0%)
% Daily Value *
Total Fat 0g -
Sodium 60.2mg 3%
Carbohydrates 9g -
Net carbs 7g -
Sugar 2g -
Fiber 2g 8%
Protein 1g
Vitamins and minerals
Vitamin A IU 299.6IU -
Vitamin C 120mg 200%
Calcium 19.6mg 2%
Iron 1.4mg 19%
Fatty acids
Amino acids

Calories 12 Sodium 0 mg

Total Fat 0g Potassium 37 mg

Total
Saturated 0g Carbs 3g

Dietary
Polyunsaturated 0g Fiber 1g

Monounsaturated 0g Sugars 0g

Trans 0g Protein 0g

Cholesterol 0 mg    

Vitamin A 12% Calcium 1%

Vitamin C 10% Iron 0%

SPUP GRADUATE SCHOOL PRODUCT DEVELOPMENT D.Alejandrino

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St. Paul University Philippines Tuguegarao City, Cagayan 3500

Calories 37 Sodium 5 mg
Total Fat 0g Potassium 0 mg
Saturated 0g Total Carbs 9g
Polyunsaturated 0g Dietary Fiber 0g
Monounsaturated 0g Sugars 8g
Trans 0g Protein 0g
Cholesterol 0 mg    

Vitamin A 0% Calcium 0%
Vitamin C 8% Iron 0%

Bottom of Form
Calories 64 Sodium 0 mg
Total Fat 0g Potassium 11 mg
Saturated 0g Total Carbs 17 g
Polyunsaturated 0g Dietary Fiber 0g
Monounsaturated 0g Sugars 17 g
Trans 0g Protein 0g
Cholesterol 0 mg    

Vitamin A 0% Calcium 0%
Vitamin C 0% Iron 0%

SPUP GRADUATE SCHOOL PRODUCT DEVELOPMENT D.Alejandrino