Sample Business Development Plan
Sample Business Development Plan
Area Issues/Proble Objective/s Solutions/Strategic Brief Description of Players/Agencies Budget Time Frame
ms/Concerns Initiatives/Project the Strategy/Project Involve
Organization Failure to To develop Provide series of This activities will Supervisory level and Php. 3,000- 5,000 per Every 6
& develop key qualified and leadership trainings, have various principles members/staff series. months. or
Management competencies competent future workshops, and and models of What as needed
Aspect and behaviors leaders thru teambuilding makes a leader
among capability activities. including the
characteristics, attitude,
employees building.
skills and other aspect
of becoming a leader.
Organization Insufficient To properly Create policy on This strategy will act as Management team Budget will be based Immediately
& Benefits and compensate and how the additional a motivational factor from the created once
Management Incentives benefited the benefits can be for the employees to be policy. approved.
Aspect employees and given to the staff. It more productive, ( 6-12
increase can be derived from effective and efficient months)
in their work or job
productivity. savings of the
assignment.
company, or other
available funds that
can be used to
compensate them.
For the incentives,
create a broad,
multi-faceted
incentive program
that rewards the
staff for more than
meeting quotas.
Organization Unclear To separate the Create and provide This solution will Human Resource and Php 0 Immediately
& Division of work process a copy of Key provide clear and Administration once
Management Work/ into a number of Performance Result distinct identity of the approved.
Aspect Organization specific tasks to area and Job tasks they need to ( 2-3
Set up be performed by Description of each accomplish. months)
a separate employees.
person or group.
Organization Weak To help lead the Development of This strategy will All members of the Php. 0 ( depends on Immediately
& Communicatio organization in a communication direct the business business the cost to be once
Management n and Feed way that plan for the plan’s success and incurred) approved.
Aspect backing everyone will organization and areas in need of ( 2-3
System engage and Engagement of strengthening, months)
interact. employees in especially in
different business participation/
interaction.
activities
Marketing Limited To support the Expansion in new This strategy will result Top level Php. 10,000- 20, 000 6 months – 1
Aspect Market for business’ growth market location. to the enlargement of management /BOD (Based on the year from
Product thru entering the geographical scope expenses that will be the time
new potential of the business incurred) after
markets. operation. feasibility
study.
Develop brand
alliance with other 6 months – 1
To achieve
organization The strategy is to Top level Php. 0. (Based on the year from
raised awareness
combine two company management /BOD MOA) the time
in the market
and to carry one and Partner Company after
and in the minds
another in the market. feasibility
of the consumer study.
thru combining
2 brands,
products or
related assets.
Marketing No Marketing/ To help increase Development of This intervention Top level Php. 15,000 1-2 months
Aspect Sales and strengthen marketing position provides additional management /BOD (estimated)/ month after
Personnel the market based on the budget productivity, creates (Based on the identifying
position of the (if there is) customer and helps to approved budget, if where to get
business generate income. there is) the salary,
benefits and
logistics that
the
marketing
person
needs.
Technical/ Limited To provide Propose new This strategy will BOD, Top level Php. 100,000 and 6 months- 1
Production Facilities comfortable and needed facilities provide new room for management above (Based on the year after the
Aspect adequate such as new storage the expansion of the size of the facilities approval of
working space room, new operation which and expansion). the plan and
and machineries machines and includes the production Or( Will look for budget.
for the operation equipment, and and storage of the grants from DA or
other type as finished products. other organizations)
needed.
Technical/ Shortage of To prevent the Look for alternative This strategy will BOD , Senior Php. 00 (Possible cost 3-6 months
Production Raw Materials suspension of suppliers of raw prevent the business management team, that may incur) after the
Aspect the production materials from the discontinue of and suppliers. approval of
due to shortage its operation. this strategy.
of supply or raw
materials.
Technical/ Limited To allow Attend trainings This strategy will BOD , Senior Php. 5,000 per 2-3 months
Production Knowledge in organizations to about product provide product Mancom, Production training or Based on after the
Aspect Product stay relevant in innovation; and, development and team, and Training the required costs approval of
Innovation the competitive creativity that will be Institution. this strategy
market by embraced by the
consumers due to its
attending Conduct product
new features and
trainings that development thru
benefits.
will provide an experiment with
innovation and the current one.
new features of
their product.
Technical/ Repairs and To prevent Regular monitoring This strategy will serve BOD, senior Php. 00. Depends on 2-3 months
Production maintenance unplanned of machines and as a monitoring tool to ManCom., the expenses to be after the
Aspect problems downtime which equipment; prevent the machines Production incurred. approval.
can be costly Providing schedule and equipment from department
and interrupt the of maintenance deficiency that will
cause delay in
manufacturing
production.
process.
Technical/ Limited To achieve the Hire new This strategy will BOD, Senior Php. 10,000-15,000 2-3 months
Production Production steady growth of production staff; provide additional ManCom, and (or Based from the after the
Aspect Staff the business and benefit in the Production approved budget for approval of
operation production department department salary) this strategy.
of the company by
Train other adding new person who
members of the will deal with the
production process of
organization to be
the business.
one of the
production staff
Financial No/Limited To look for new Look for financial This strategy will serve BOD, Senior Php. 00 Based from 3-6 months
Aspect Fund source additional institution who can as an additional Mancon, Finance the required after the
capital venture lend additional fund intervention in the Department and additional capital of approval of
that will help in for the business expansion of operation Financial Institutions the business this strategy.
the expansion operation and success as well.
and growth of
the business.
Financial Late Payment To provide a Create an This strategy will help BOD, Senior Php. 00 ( If there will 3-6 months
Aspect of Clients and credit risk accounting system the business in the Mancon, Finance be cost incurred) after the
uncollected management for for the accounts collection of the Department, and approval of
past dues the business that payable of the account dues of the customers this strategy.
will help the clients to be used business’ products.
company to
by the
reduce revenue
losses. Bookkeeper
/Accountant ; and
Provide an
amortization
schedule that will
fit the clients
capacity to pay.
Financial Decreasing To help prevent Enhance the This strategy will help BOD, Senior Php. 10%-20% of the 2-3 months
Aspect Sales the company operation's strategy decrease the sales of Mancon, Finance equivalent after the
from its losses especially in terms the business by Department, requirements for the approval of
from the sales of sales by doing providing promotional promotions and other this strategy
decrease. promotional and marketing marketing activities.
activities that can be
activities such as used in the operations.
providing
discounts, offering
free samples, cash
back promotions,
providing vouchers
and coupons, and
loyalty and program
promotions.
Financial No Formal To help the Propose an This accounting system BOD, Senior Php. 50,000 2-3 months
Aspect Accounting business to have accounting system will provide a reliable Mancon, Finance (Depends on the price after the
System an organize and valid generated Department, of the system.) approval of
formal financial accounting reports of this strategy
reports. the business.