ASSESSMENT 3

BUSINESS PLAN REPORT (30%)

SUBJECT CODE & UGE2002 TECHNOPRENEURSHIP

TITLE
LECTURER NORAINI BINTI MUHAMMAD RAFIE
GROUP 5 – Techy Tech
PROJECT NAME Custom Build PC
SUBMISSION DATE 10 September 2021
NO NAME MATRIC
NUMBER
1 FAIZ ZURAIMIEY BIN SAMSUDDIN CB18020
2 MUHAMMAD ALIFF AZAMUDDIN BIN PARA MASWIRA @ CB18021
AZMI
3 MUHAMMAD AIMAN AL-FALAH BIN MUHAMMAD YAZID CB18022
4 MUHAMMAD FIRDAUS BIN AMINULLAH CB18026
5 KHOO BOO HAN CB18030
6 JASON HIEW WENG YEE CB18171
 TECHY
TECHN
OLOG
Y

“Your Desires Our Priority”

Date of Proposal: 10 September 2021

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 Table of Contents
Cover Letter.............................................................................................................................................................................. 4
Partnership Agreement............................................................................................................................................................ 6
Executive Summary................................................................................................................................................................10
1.0 Introduction...................................................................................................................................................................... 11
2.0 Purpose of Business Plan..................................................................................................................................................12
3.0 Company Background.......................................................................................................................................................13
4.0 Owner(s) and Partner(s) Background................................................................................................................................14
5.0 Organizational Plan........................................................................................................................................................... 17
5.1 Introduction to the Organization.................................................................................................................................17
5.1.1 Vision.................................................................................................................................................................... 17
5.1.2 Mission................................................................................................................................................................. 17
5.1.3 Objective..............................................................................................................................................................17
5.1.4 Goals.................................................................................................................................................................... 17
5.1.5 Logo & Description...............................................................................................................................................17
5.2 Organization Chart.......................................................................................................................................................18
5.3 Administration Personnel............................................................................................................................................18
5.3.1 Compensation and Benefits to Employees...........................................................................................................19
5.4 Schedule of Task and Responsibilities..........................................................................................................................20
5.5 Schedule of Remuneration...........................................................................................................................................21
5.6 Office Equipment and Supplies....................................................................................................................................21
5.7 Administration Budget.................................................................................................................................................22
6.0 Marketing Plan.................................................................................................................................................................. 23
6.1 Introduction to Marketing Plan....................................................................................................................................23
6.1.1 Marketing Objectives...........................................................................................................................................23
6.2 Marketing Personnel....................................................................................................................................................24
6.2.1 List of Marketing Personnel..................................................................................................................................24
6.2.2 Schedule of Tasks and Responsibilities.................................................................................................................24
6.2.3 Schedule of Remuneration...................................................................................................................................24
6.3 Introduction to Product...............................................................................................................................................25
6.4 Target Market..............................................................................................................................................................27
6.5 Market Size.................................................................................................................................................................. 28
6.6 Competitor Analysis.....................................................................................................................................................29
6.6.1 Analysis of Competitor’s Strength and Weaknesses.............................................................................................29
6.6.2 Analysis of Techy Technology’s Strengths and Weaknesses.................................................................................30
6.7 Market Share...............................................................................................................................................................30
6.7.1 Market Share Before Entry of Techy Technology.................................................................................................30
6.7.2 Market Share After Entry of Techy Technology....................................................................................................31
6.8 Sales Forecast.............................................................................................................................................................. 31
6.9 Marketing Strategy......................................................................................................................................................32
6.9.1 Product / Service Strategy....................................................................................................................................32

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 6.9.2 Price Strategy.......................................................................................................................................................32
6.9.3 Place Strategy.......................................................................................................................................................32
6.9.4 Promotion Strategy..............................................................................................................................................33
6.10 Marketing Budget......................................................................................................................................................34
7.0 Operation Plan.................................................................................................................................................................. 35
7.1 Introduction to Process Plan........................................................................................................................................35
7.1.1 Objective of Process Plan.....................................................................................................................................35
7.2 Operation Personnel....................................................................................................................................................35
7.2.1 List of Operation Personnel..................................................................................................................................35
7.2.2 Schedule of Tasks and Responsibilities.................................................................................................................36
7.2.3 Schedule of Remuneration...................................................................................................................................37
7.3 Process Planning.......................................................................................................................................................... 38
7.3.2 Process of Flow Chart...........................................................................................................................................40
7.4 Operation Layout......................................................................................................................................................... 42
7.5 Component Planning....................................................................................................................................................42
7.5.1 Bills of Components..............................................................................................................................................43
7.5.2 Quantity of Components Required.......................................................................................................................44
7.6 Supplier of PC component goods.................................................................................................................................46
7.7 Tools and equipment...................................................................................................................................................47
7.8 Capacity planning.........................................................................................................................................................49
7.9 Overheads requirements.............................................................................................................................................50
7.10 Business and operation hour......................................................................................................................................50
7.11 Production budget.....................................................................................................................................................51
8.0 Financial Plan.................................................................................................................................................................... 52
8.1 Introduction to Financial Plan...........................................................................................................................................52
8.1.1 Objective of Financial Plan.............................................................................................................................................52
8.2 Marketing Personnel....................................................................................................................................................52
8.2.1 List of Financial Personnel....................................................................................................................................52
8.2.2 Schedule of Tasks and Responsibilities.................................................................................................................52
8.2.3 Schedule of Remuneration...................................................................................................................................52
8.3 Implementation Cost & Source of Finance........................................................................................................................53
8.4 Administrative Budget......................................................................................................................................................53
8.5 Promotion Budget............................................................................................................................................................. 54
8.6 Marketing Budget............................................................................................................................................................. 54
8.7 Operation Budget.............................................................................................................................................................54
8.8 Financial Conclusion......................................................................................................................................................... 54
9.0 Conclusion........................................................................................................................................................................56

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Cover Letter

Techy Technology Sdn Bhd

No 19, Jalan Engku Muda Manshor Pekan,
26600 Pekan, Pahang

5 September 2021

Universiti Malaysia Pahang,

Lebuhraya Tun Razak, Gambang,
26300 Kuantan, Pahang

SUBJECT: BUSINESS PLAN COVER LETTER

Dear Mrs. Noraini binti Muhammad Rafi,

Enclosed hereby to this letter is a plan for our business, Techy Technology Sdn Bhd. This
plan will point out to all the major details of the business project that we are proposing. It is
aimed to improve both marketing as well as sales of the company.

We humbly request Mrs. Noraini to go through the enclosed business plan. If there are any
amendments required, feel free to inform us to present the improved plan as soon as possible.

Thank you for your attention to this matter.

Sincerely,
Techy Tech

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Partnership Agreement

This Partnership Agreement is made on 27th August 2021 between Faiz Zuraimiey Bin
Samsuddin, Muhammad Aliff Azamuddin Bin Para Maswira @ Azmi, Muhammad Aiman
Al-Falah Bin Muhammad Yazid, Muhammad Firdaus Bin Aminullah, Khoo Boo Han and
Jason Hiew Weng Yee.

1. Name and Business

The parties agree to form a partnership named Techy Technology to customize build PC, sell
pre-built pc, and provide repairing service. The office of the enterprise is located at No 19,
Jalan Engku Muda Manshor Pekan, 26600 Pekan, Pahang

2. Term
This partnership shall initiate on 27th August 2021 and shall remain until every partner
agreed to terminate this partnership agreement.

3. Capital
The partnership’s capital shall be contributed to cash by the partners as below:
 Each partner shall maintain a separate capital account.
 None of the partners are allowed to withdraw any part of their capital account.
 According to the demand of the partner, the capital accounts of the partners should be
maintained if this partnership agreement is still ongoing in the proportions where all the
partners share in the profits and losses of the partnership.
 According to the demand of the partner, if the partnership agreement is still on going, the
capital account of the partners shall be maintained in accordance with the proportion of
all partners sharing the profits and losses of the partnership.
 Each partner will make the following contributions to this partnership:

Partner Name Position Capital Percentage

Contribution Contribution
(RM) (%)

Faiz Zuraimiey Bin Samsuddin General Manager 140,000.00 40

Jason Hiew Weng Yee Sales & 70,000.00 20

Marketing

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 Manager

Muhammad Aliff Azamuddin Financial 70,000.00 20

Bin Para Maswira @ Azmi Manager

Khoo Boo Han Head Technical 70,000.00 20

TOTAL (RM) 350,000.00 100

4. Profit and Loss

The net profits of the business shall be equally divided among the partners and the net losses
shall be equally borne by them. Each partner shall have a separate income account. The
losses and partnership profits shall be charged or credited to the separate income account of
each partner. The losses shall be charged to their capital account if there is no credit balance
in a partner’s income account.

5. Salaries and Withdrawals

Partners may receive any salary for services contributed to the partnership. Each partner shall
withdraw the credit balance from his or her income account from time to time.

6. Interest
No interest will be paid on the initial contribution to the capital of the partnership and any
subsequent contribution of capital too.

7. Management Duties and Restrictions

The partners shall have equal rights in the operation and management of the partnership
business. Each partner shall devote all their time to the conduct of the business. Without the
permission of the other partner neither partner shall on behalf of the partnership lend or
borrow money, or make, deliver, or accept any commercial paper, or execute any mortgage,
security agreement, bond, or lease, or purchase or contract to purchase, or sell or contract to
sell any property for or of the partnership other than the type of property bought and sold in
the regular course of its business.

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8. Banking
All funds of the partnership shall be deposited in its name in such checking accounts or
accounts as shall be designated by the partners. All withdrawals there from are to be made
upon checks signed by either partner.

9. Books
The partnership books shall be maintained at the principal office. Each partner can always
access the books. The books shall be kept on a fiscal yearly basis. Besides, it shall be closed
and balanced at the end of each fiscal year. An audit needs to be made at the closing date.

10. Voluntary Termination

The partnership may be dissolved at any time with the agreement of all the partners, in which
circumstances the partners shall proceed with reasonable promptness to liquidate the business
of the partnership.

11. Death
Upon the death of either partner, the surviving partner have the right to purchase the interest
of the decedent in the partnership. If not, the surviving partner shall terminate and liquidate
the partnership business.

12. Arbitration
Any controversy or claim arising out of or relating to this Agreement, or the breach here of,
shall be settled by arbitration according to the rules. In witness whereof the parties have
signed this Agreement.

Executed this three day of August 2021 in Pekan, Pahang. Each partner agreed and signed
this agreement to show their commitment to this partnership.

General Manager

Faiz Zuraimiey Bin Samsuddin

970122-11-5461

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Sales & Marketing Manager

Jason Hiew Weng Yee

971017-06-5719

Financial Manager

Muhammad Aliff Azamuddin Bin Para Maswira @ Azmi

961016-11-5455

Head Technician

Khoo Boo Han

960213-07-5697

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Executive Summary
Techy Tech Sdn Bhd is a shop that specializes in custom pre-built PC and providing services
that fixing error or damage that related to computers. Techy Tech is a company that can solve
your computer problems whether it about hardware or software.

There are a lot of demands regarding pre-built PC because of the evolution of technologies.
Most of work are using computers whether it for saving documents and files or doing
presentation. There are also for gaming, streaming and editing. Techy Tech provides a variety
of pre-built PC that suitable for customer request.

All of our team members are professional in computers related work. Most of them got their
degree in computers and certificate in maintaining and setting computes. Our customer can
trust their request to us and we will deliver the best result that appropriate with the request.

We will use the best components when building PC with affordable price. Every month, the
computers’ components will be purchased and cost us RM106459.50 to get the best quality of
the components.

Our services can be provided through our shop at Pekan, Pahang or contact via our media
social. Customers can choose the ready package for building PC or they can request what
kind of PC they want.

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1.0 Introduction
Techy Technology provides the service of custom pre-built PC, as well as computer
repairment. The company will be established in the middle of 2021 and will be located at
Pekan, Malaysia which is known for its highly populated and vibrant populations. The
custom pre-built PC offers a variety of PC sets, each with different specifications, software
and prices. These sets of pre-built PCs are specified for different customer’s requirements
such as gaming or general office usage. We wanted to offer these services to help our
customers who may not have the general knowledge of building PCs and have budget
concerns. Our prices are affordable and cheaper than our competitors. The computer
repairment service offers our customers the repairing service for damaged PCs and
malfunction software such as broken PC parts or infected operating system. This business
consists of four partners that funded and organized the company with strong determinations
to help our customers with their PC needs and to be the best in the market by continuously
providing the best quality of service that we can provide. Therefore, we will be able to
establish our business and gradually expand our market and business.

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2.0 Purpose of Business Plan
1) The Entrepreneurs (Techy Technologies’s General Manager)
To gain insight of the business’s purpose and to serve as a guide for operating
business effectively, professionally and economically.

2) Suppliers
Facilitate the product’s suppliers, leads to a long business agreement that benefits
both the suppliers and our company.

3) Employee / Staffs
Enable employee / staffs in comprehending our business’s goals and provide them
with guidelines for their job scopes and responsibilities.

4) Customers
Convince and encourage our customers about the services we offer, as well as provide
them with confidence and comfort in doing business with us. To keep our potential
customers, we always wanted to maintain solid relationships with our suppliers and in
particular with our customers.

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3.0 Company Background

Company Background

Name Techy Technology

Address Jalan Engku Muda Manshor Pekan,

26600 Pekan, Pahang.

Telephone Number 011-98527364

Email [email protected]

Form of Business Partnership

Date of Commencement 1 September 2021

Date of Registration 30 August 2021

Business Registration Number Awaiting approval

Name of Bank CIMB Bank Berhad

Bank Account Number 7602233421

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4.0 Owner(s) and Partner(s) Background
General Manager

Name : Faiz Zuraimiey Bin Samsuddin

Identity Card Number : 970122-11-5461
Address : 194, Kg Masjid Tepoh, 21060 Kuala Nerus, Terengganu
Telephone Number : 01123093583
Marital Status : Single
Academic Qualification : Bachelor of Software Engineering (Honours)
Skills : Negotiation and Leadership skill
Experience : Experience in business and management organization

Sales & Marketing Manager

Name : Jason Hiew Weng Yee

Identity Card Number : 971017-06-5719
Address : B-2101, Lorong Seri Setali 111, Semambu, Kuantan, Pahang
Telephone Number : 018-3961911
Marital Status : Single
Academic Qualification : Bachelor of Software Engineering (Honours)
Skills : Communication skill
Experience : Experience in managing website and data analysis

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 Financial Manager

Name : Muhammad Aliff Azammuddin Bin Para Maswira @ Azmi

Identity Card Number : 961016-11-5455
Address : K-11, Jalan Nilam, Bukit Besi, 23200, Dungun, Terengganu
Telephone Number : 016-9361963
Marital Status : Single
Academic Qualification : Bachelor of Software Engineering (Honours)
Skills : SQL accounting skill
Experience : Experience as accountant assistance

Head Technical

Name : Khoo Boo Han

Identity Card Number : 960213-07-5697
Address : No 122 Lorong 44, Taman Seri Murni Sungai Dua, 13800
Butterworth Pulau Pinang
Telephone Number : 01128431396
Marital Status : Single
Academic Qualification : Bachelor of Software Engineering (Honours)
Skills : Expert in computer maintenance
Experience : Experience in fixing and maintaining computer.

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There will be 2 workers work under Technical Department which are as below:
Technician 1

Name : Muhammad Firdaus Bin Aminullah

Identity Card Number : 960306-09-5267
Address : Block 310, Taman Jade View, Gelugor, 11700, Pulau Pinang
Telephone Number : 019-6346287
Marital Status : Married
Academic Qualification : Bachelor of Software Engineering (Honours)
Skills : Computer skill
Experience : Expert in build custom CPU and checking hardware problems

Technician 2

Name : Muhammad Aiman Al-Falah Bin Muhammad Yazid

Identity Card Number : 971009-14-8663
Address : 9, Jalan Plumbum 7/103, Seksyen 7, 40000 Shah Alam,
Selangor
Telephone Number : 019-6448184
Marital Status : Single
Academic Qualification : Bachelor of Software Engineering (Honours)
Skills : Computer skill
Experience : Expert in installing software and formatting computer

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5.0 Organizational Plan
5.1 Introduction to the Organization
5.1.1 Vision
To be among innovative and competitive IT company that offer the best services in Malaysia.
5.1.2 Mission
 To be expert in Information Technology field.
 To have our own branch in every state.

5.1.3 Objective
 To promote custom build PC service based on customer needs.
 To offer sufficient ready stock PC components for urgent need services.
 To provide several PC packages set with best quality of components.

5.1.4 Goals
To broaden our PC build services throughout Malaysia.
5.1.5 Logo & Description

Figure 5.1.4 Company Logo

Table 5.1.4 Logo Explanation

Components Explanation

The component shows base structure for our company

logo. The round shape has been used to send a positive
emotional message of harmony and protection. Green base
colour been used to show that the company support green
technology. It also evokes a feeling of relaxation and
healing. There also company’s name displayed on the base
structure or component.

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 The component shows a man customizing PC. The activity
reflects on company’s business which focus on custom
build PC services. The red colour indicates professional
technician serves our customers.

The component shows icon for CPU. There are two CPU
icon on both sides of the base component. The icon
indicates the most important component in computer’s
hardware.

The component shows guarantee display. The display

placed at the center of the base component. 100%
guarantee indicates that customers can ensure that their
service will be guaranteed by the company.

5.2 Organization Chart

5.3 Administration Personnel

Table 5.3 List of Administration Personnel
Position No. of Personnel
General Manager 1
Sales & Marketing Manager 1
Financial Manager 1
Head Technical 1
Technician 2

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5.3.1 Compensation and Benefits to Employees
In our company, we always prioritise our employees. There are several benefits that our
employees can enjoy. These benefits are very important to boost morale of the employees, so
that they can be productive in work. The benefits and compensation are as follows:

Salary
Every employee able to enjoy salary increment for every year. There are also criteria that
been considered for salary increment. The employees will be evaluated based on
performance, discipline, ethics and work quality.

EPF & SOCSO

Principal employer has to pay monthly contribution to every employee that qualified by
following the rate that was set under AKTA. Total contributions which need paid should refer
to SOCSO Contribution Schedule.

Bonus
The bonus will be given once the company gains unexpected increase in sales and service
requests. Bonus also will be given for employees that works on public holiday following the
terms and conditions.

Employee’s Leave
Annual Leave
Every employee will be provided with 8 days annual leave per year. Employees also able to
bring the unuse annual leave to following year.

Unpaid Leave
Every employee can request for unpaid leave by following terms and conditions.
Maternal/Paternal Leave
Female employees able to have 3 months maternity leave subjected to certain conditions. 5
days of paternity leave is given to male employees that having new-born baby.

Medical Leave
14 days medical leave is given to every employee (Only medical needs). All medical fees also
can be claimed from the company on condition employee must refer to company’s clinic or
hospital only.

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5.4 Schedule of Task and Responsibilities
Table 5.4 Schedule of Task and Responsibilities
Position Tasks & Responsibilities
General Manager  Arrange management responsibilities to ensure
that company objective and mission can be
achieved according to plan.
 Provide motivation to employees in organisation.
 Looks to the future for change opportunities.
 Oversees the overall operations of organization.
 Analyse monthly report from every manager.
 Evaluating performance and productivity.
Sales & Marketing Manager  To set a strategic sales and marketing plan for the
company and identity new target opportunities.
 Promoting the products and services of the
business to the customers.
 Prepared the department report and submit to
General Manager/Company Owner.
Financial Manager  Manage and control the overall budget, expenses,
payroll and profits of the company.
 Prepare monthly and annual cash flow and income
statement and submit to General
Manager/Company Owner.
 Managing a company’s financial accounting,
monitoring and reporting systems.
Head Technical  Process planning for the lines such as manpower,
equipment, and assembly
 Analyze line performance such as efficiency,
cost, and continuous improvement
 Plan for overtime work
 Manage all components and maintenance
 Determining quality control standards
 Make sure that the finished products can meet the
requirement
 Organizing relevant training sessions to train the
new hires
 Ensure and evaluate the technicians’ performance
and providing feedback
Technician  Setup the equipment and supplies before
executing the job orders
 Make sure that the equipment safety and
effectively for processing
 Follow the instructions and orders from Head

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 Technical
 Follow the rules and regulations in the processing
process
 Apply equipment and complete the required
number of product order
 Make sure that the products are completed on
time

5.5 Schedule of Remuneration

Table 5.3 Schedule of Remuneration
Position No Monthly Salary EPF SOCSO Total Amount
. (RM) (13%) (2%) (RM)
(A) (B) (C) (A)+(B)+(C)
General Manager 1 3000.00 390.00 60.00 3450.00
Sales & Marketing 1 3000.00 390.00 60.00 3450.00
Manager
Financial Manager 1 3000.00 390.00 60.00 3450.00
Head Technical 1 3000.00 390.00 60.00 3450.00
Technician 2 3000 .00 390.00 60.00 3450.00
Total Personnel 6 Total Amount (RM) 17,250.00

5.6 Office Equipment and Supplies

Table 5.6 List of Office Furnitures and Fittings
Type Price/Unit (RM) Quantity Total Amount (RM)
Working Table 120.00 2 480.00
Cashier Table 250.00 1 250.00
Table Showcase Display 350.00 3 1,050.00
Office table 300.00 4 1,200.00
Office Chair 130.00 6 780.00
Steel Rack 260.00 3 780.00
Display Board 80.00 3 240.00
Sofa 700.00 2 1,400.00
Television 850.00 1 850.00
Coffee Machine 130.00 1 130.00
Total Amount (RM) 7,160.00

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5.7 Administration Budget
Table 5.7 Administration Budget
Items Fixed Assets (RM) Monthly Expenses Other Expenses
(RM) (RM)
Rental 4000.00
Furniture & Fittings 3,150.00
Renovation 5000.00
Personal Computer 4000.00
(PC)
Salary (EPF & SOCSO) 17,250.00
Utilities 700.00
Business Registration 2500.00
Total (RM) 12,150.00 17,950.00 2500.00
Overall Total (RM) 32,600.00

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6.0 Marketing Plan
6.1 Introduction to Marketing Plan
Marketing is the activity, set of institutions, and processes for creating, communicating,
delivering, and exchanging offerings that have value for customers, clients, partners, and
society at large.

Marketing is needed to ensure customer satisfaction by meeting their expectations while

generating profits to the company.

Techy Technology implements our own marketing plan which will enable us to provide the
best value for money custom build PCs to our customers. This marketing plan allows us to
draft a rough idea of the market landscape we are about to enter and to plan for all aspects
marketing related.

6.1.1 Marketing Objectives

 To grow digital presence by becoming more visible in search engine rankings and social
media platforms.
 To build brand awareness and to inform the public about the benefits of purchasing
custom build PCs
 To penetrate the market and be the customer’s brand of choice for custom build PCs

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6.2 Marketing Personnel
6.2.1 List of Marketing Personnel
Table 6.2.1 List of Marketing Personnel
Position No. of Personnel
Sales & Marketing Manager 1

6.2.2 Schedule of Tasks and Responsibilities

Table 6.2.2 Schedule of Task and Responsibilities
Position Tasks & Responsibilities
Sales & Marketing Manager  To set a strategic sales and marketing plan for the
company and identity new target opportunities.
 Promoting the products and services of the
business to the customers.
 Prepared the department report and submit to
General Manager/Company Owner.

6.2.3 Schedule of Remuneration

Table 6.2.3 Schedule of Remuneration
Position No Monthly Salary EPF SOCSO Total Amount
. (RM) (13%) (2%) (RM)
(A) (B) (C) (A)+(B)+(C)
Sales & Marketing Manager 1 3,000.00 390.00 60.00 3,450.00
Total 3,450.00

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6.3 Introduction to Product
These are some of our PC built packages. Besides that, customer also able to request to build
the PC based on their desires.
Table 6.3.1 List of Products
Name of Description Price (RM) Picture
Product
Package A AMD Ryzen 3 3200G 4C/8T 1,884.00
MSI B450M-A Pro Max
AMD Radeon Vega 8
Semsotai DDR4 2666Mhz
8GB
Semsotai SATA 120GB
Thermaltake Litepower 450W
Tecware Forge M2

Package B Intel Core i3 10105F 1,892.00

Gigabyte H410M S2 V2
ZOTAC GeForce GT 1030
2GB
Semsotai DDR4 2666Mhz
8GB
Semsotai SATA 120GB
Thermaltake Litepower 450W
Tecware Forge M2
Package C Intel Core i3 10105F 2,097.00
Gigabyte H410M S2 V2
Zotac GTX 1050 Ti 4GB
Semsotai DDR4 2666Mhz
8GB
Klevv Neo SATAIII 240GB
Thermaltake Litepower 550W
Tecware Forge M2

Package D Intel Core i3 10105F 2,500.00

Gigabyte B460M DS3H V2
MSI GTX 1650 Ventus XS
OC 4GB
Kingston DDR4 2666Mhz
8GB
WD Green SATAIII 240GB
Thermaltake Litepower 550W
80+
Tecware Forge M2

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Package E Intel Core i3 10105F 3,207.00
Gigabyte H410M S2 V2
Gigabyte GTX 1660 OC 6G
Adata XPG D41 DDR4
3200Mhz 16GB (8GB*2)
Klevv Neo SATAIII 240GB
Deepcool DA600 80+Bronze
Tecware Forge M2

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6.4 Target Market
Our company is based in the rapidly growing district, Pekan. This has several benefits as it is
in line with our target market. We are tailoring our products to suit the needs of specific
individuals in this area. We see a large demand for affordable, high quality, custom build PCs
in many households.

Demographic Segmentation:
1. Income
 RM 3,000 or above.
Most of the people around Pekan area have a total household income of RM 3,000 or
higher. Since desktop PCs are bulkier and more power hungry than laptops or mobile
devices, most households are likely to only need 1 shared desktop PC.

2. Age
 20-35 years.
We target the age group of customers to be around 20-35 years old. The high number of
young working adults in Pekan makes it a prime location for our business.

Geographic Segmentation:
1. Location
Pekan is a strategic location for our business because it is quite far from Kuantan city. This
means that our local customers from Pekan who are reluctant to drive to Kuantan have an
option to shop locally. Not only that, due to the distance away from Kuantan, we are not in
direct competition with the other well-known PC businesses there.

2. Micro Marketing:
We target our products at a smaller, but highly passionate community of custom build PC
enthusiasts. We see an untapped potential for disrupting the laptop dominated PC sales
market with our affordable custom PC packages on offer for all budget ranges.

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6.5 Market Size
Market size refers to the maximum total number of sales of the target market. Our market
size is calculated based on the MyCensus 2020 data of Pekan district.

We assume that 1 household will purchase only 1 desktop PC. We also forecast that about
15% of households in Pekan will purchase from us. According to the statistics of the census,
there are a total of 25,100 households in Pekan. Desktop PCs have a longer useful lifespan
than laptops or smartphones in the sense that they will not become obsolete for at least 4
years. So, we assume that 1 household may purchase a desktop PC from us every 4 years.

The calculation for our market size is as follows:

 Number of households in Pekan
= 25,100 households

 Number of customers per 4 years (households)

= 15% X 25,100
= 3,765 customers

 Number of customers per year (households)

= 3,765 customers ÷ 4
= 941 customers per year

 Number of customers per month (households)

= 941 customers ÷ 12
= 78 customers per month
Table 6.5.1 Market Size Per 4 Years
Segment Population Target Market Target
(%) Market Per 4
years (RM)
Households 25,100 15 3,765

Table 6.5.2 Total Market Size

Segment Number Potential Market Size
of Target Purchase (RM) Per 4 Years
Market (RM)
Households 3,765 2,500 9,412,500.00
Total Market Size (Per Year) 2,353,125.00
Total Market Size (Per Month) 196,093.75

Techy Technology estimates the market size to be RM196,093.75 a month.

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Total market size per year = 12 X 196,093 = RM 2,353,125.00

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6.6 Competitor Analysis
Similar to any other business, we need to keep an eye on our competitors. It is essential for us
to learn from the others and expand our business into something remarkable. If a company
provides a same service, just like our business means that they will become our competitors.
As with any business, this might result in lower the market share. Thus, we must assess our
business partner to determine what we should execute rightly and where we can improve. By
comparing strength and weakness is one of the approaches used.

6.6.1 Analysis of Competitor’s Strength and Weaknesses

Table 6.6.1 Competitor strengths and weaknesses

Competitor Name Strength Weakness
Ideal Tech PC Sdn.  Experienced in PC building  Price for services is
Bhd. for over 14 years. expensive.
 Provide variety of services  Low end product
and custom-made product. slightly pricey.
 Have 3 branches located
within Klang Valley.
Jawecom PC  Variety of computer  Return merchandise
component from different authorization (RMA)
brands. only within 14 days of
 Service provides very quick date purchased.
within 1 day.  Extra charge to
customer for
troubleshooting and a
few software installs.

RacunTech  Quick setup from PC  Slow in response to

assembling to software customer.
installation.  Too much offer that
 Provides 3 years of can be so confused.
warranty for every part in
PC.
 Provide various of payment
method.

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6.6.2 Analysis of Techy Technology’s Strengths and Weaknesses
Table 6.6.2 Strengths and weaknesses of Techy Technology
Strength Weakness
 Selling variety of products  New into PC business
including latest and from local  Only 1 branch to serve thousands
product. based on our target customer
 Provides free services and free
software installation.
 Fast and quick response to
customer.

6.7 Market Share

The distribution percentage of a company's products or services used up by customers is
known as market share.

6.7.1 Market Share Before Entry of Techy Technology

Table 6.7.1 Market Share Before Entry of Techy Technology

Competitor Percentage of market share Total market share per
(%) month (RM)
Ideal Tech PC Sdn. 43 940,581.57
Bhd.

Jawecom PC 18 393,731.82

RacunTech 39 853,085.61

Total 100 2,187,399.00

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6.7.2 Market Share After Entry of Techy Technology
Table 6.7.2 Market Share After Entry of Techy Technology
Competitor Percentage of market share Total market share per
(%) month (RM)
Ideal Tech PC Sdn. 34 617,311.14
Bhd.

Jawecom PC 19 344,967.99

RacunTech 27 490,217.67

Techy Technology 20 363,124.20

Total 100 1,815,621.00

6.8 Sales Forecast

Sales Forecast is the process of estimating sales in the future. The sales forecast for Techy
Technology is done by year and by month.
Table 6.8 Sales Forecast for Techy Technology
Sales Forecast for Techy Technology
Year Month Sales Collection (RM)
2021 September 196,093.75
October 200,200.00
November 180,230.00
December 220,130.00
2022 January 170,020.00
February 180,682.00
March 168,821.00
April 175,352.00
May 190,005.00
June 199,456.00
July 206,123.00
August 212,332.00
Total Year 1 2,299,444.75
2022/2023 Total Year 2 2,336,291.00
2023/2024 Total Year 3 2,380,732.00

32 | P a g e
6.9 Marketing Strategy
A marketing strategy is a plan which aims to reach as many customers as possible in the
market and convert them into customers of the company’s products or services. It is a process
which allows a company to fully utilize their limited resources to maximize opportunities and
stay ahead of the competition. The tools to do this said act is out there and within our means,
however, knowing which tools to use and when to use them is the challenge. The tried-and-
true marketing mix, the “4 Ps” is what we, Techy Technology, will also use. The Ps stand for
Product, Price, Place and Promotion.

6.9.1 Product / Service Strategy

A good product should fulfil the customers’ needs and demands. In this regard, we have
prepared a range of packages of custom build PCs which should be enough to satisfy various
type of customers whether they only need a PC for light office work, creative work, or heavy
gaming. Our packages are created using the best bang for buck components available in the
market during that period. We will only procure components from the most reputable vendors
around Pekan and Kuantan which will always ensure the best component quality and
availability. We will also provide customers with a 3 warranty and prompt aftersales service.
If the packages are not to the customers’ liking, they may add some addons to better fit their
ideal PC requirements.

6.9.2 Price Strategy

Our products will be priced close to the MSRP or manufacturer’s recommended price of the
total price of its components. We take pride in providing the best value custom build PCs
available in the Pekan area and aim to become the brand of choice among the desktop PC
enthusiast community over there. As such, we will implement the penetration pricing
strategy. This means that we will enter the market with low prices to stir things up with the
competitors and gain market share quicker than with other strategies. Only after our brand
awareness is established, we will ever so slightly bump up the prices to maximize profits.

6.9.3 Place Strategy

A business will not sell a lot of products if they are not in the right location because without
customers, there will be no sales. On the other hand, if the location already has too many
competitors in the market, it could be tough to survive as a new business. We chose Pekan
because it is the ideal location for us with enough potential customers and not many
competitors. On another note, Pekan is close to Kuantan which allows us to source our
components from the city easily.

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6.9.4 Promotion Strategy
Promotion is used when a business decides which forms of communication it wants to use to
reach customers and inform them about the products that they offer. In this digital age,
advertising via the Internet is just as important as traditional advertising. With social media
and placing online ads such as Facebook / Instagram or Google Ads, it allows a company to
stay relevant and create a strong digital brand presence.

For our company, we chose to use a few known effective channels to aid in promoting to
potential customers. The methods used are as below:

1. Social Media:
 We will use Facebook and Instagram to promote our products online. It is free
advertisement once the buzz gets around and people share our posts with their
friends. Here, we will try to respond to people’s enquiries as quickly as
possible to maintain a positive and responsive outlook to our potential
customers.

2. Online Advertising:
 Online ads such as Google Ads or Facebook Ads are handy because they can
appear when people are looking for products or services like ours. This allows
our brand to reach more customers who may not even know us.

3. Brochures
 Handing out brochures is also another promotion strategy which we use. The
brochure will contain information such as our PC packages, address, operating
hours, and contact information. Everything that the customer needs to know
will be in the brochure.

4. Business Signboard
 A signboard is the face of a brick-and-mortar business. It is the first thing that
will catch the customers’ attention as they drive by our shop.

5. Banners
 During the grand opening and rare occasions when we decide to have
promotional discounts, we will hang banners in the area surrounding our shop
to bring in more customers.

34 | P a g e
 Table 6.9.4 Promotion Budget
Promotion Tool Quantity Cost Per Unit Total Cost
(RM) (RM)
Online Advertising 1 100.00 100.00
Banner 10 20.00 200.00
Brochure 100 0.50 50.00
Business Signboard 1 500.00 500.00
Total 850.00

6.10 Marketing Budget

Marketing budget is crucial to estimate the cost consumed to market our business product or
services. Table 6.11.1 below shows the estimate marketing budget for Techy Technologies.
Table 6.10.1 Marketing Budget
Item Fixed Asset (RM) Monthly Expenses Other Expenses
(RM) (RM)
Furniture and 2, 080.00
Fittings
Salary (EPF & 3450.00
SOCSO)
Personal Computer 4,000.00
(PC)
Others:
 Promotion 850.00
Sub-total 6,080.00 3450.00 850.00
Total (RM) 10,380.00

35 | P a g e
7.0 Operation Plan
7.1 Introduction to Process Plan
This production involves the process of pre-built PC through actual store. The custom build
PC that targeted to the customer can let them purchase the pre-built pc with the best price
which is affordable to the customers if customers have their concerning with the budget and
requirement. There are two types of operation personnel that will be involved in the process.
Besides that, there are also some suppliers who can supply the components and equipment
that needed for the process. The expenses are also listed roughly. Moreover, there are some
trained technicians will be hired in the company. The finished products will be transferred to
customers after the quality is guaranteed.

7.1.1 Objective of Process Plan

 To produce the products that fulfil the customer requirements and budgets to
provide the low maintenance cost.
 To produce the products that can make the customer satisfied with our products and
will have more purchases in the future.
 To make that sales meet the expected targets in the marketing plan.

7.2 Operation Personnel

7.2.1 List of Operation Personnel
Table 7.2.1: List of Operation Personnel

Position Number of Staff

Head Technical 1
Technicians 2
Total 3

36 | P a g e
7.2.2 Schedule of Tasks and Responsibilities

Table 7.2.2: Schedule of Tasks and Responsibilities

Position Tasks and Responsibilities

Head Technical  Process planning for the lines such as manpower, equipment,
and assembly
 Analyze line performance such as efficiency, cost, and
continuous improvement
 Plan for overtime work
 Manage all components and maintenance
 Determining quality control standards
 Make sure that the finished products can meet the requirement
 Organizing relevant training sessions to train the new hires
 Ensure and evaluate the technicians’ performance and providing
feedback

Technician  Setup the equipment and supplies before executing the job
orders
 Make sure that the equipment safety and effectively for
processing
 Follow the instructions and orders from Head Technical
 Follow the rules and regulations in the processing process
 Apply equipment and complete the required number of product
order
 Make sure that the products are completed on time

37 | P a g e
7.2.3 Schedule of Remuneration
Table 7.2.3: Schedule of Remuneration

Position Monthly EPF SOCSO Number Total (RM)

Salary (RM) Contribution Contribution or staff
per person 12% (RM) 2.5% (RM)
per person per person
Head Technician 3,000.00 390.00 60.00 1 3,450.00

Technician 3,000.00 390.00 60.00 2 3,450.00

(1,500.00 per
person)
Total 6,900.00

38 | P a g e
7.3 Process Planning
7.3.1 General Activity Chart for the operation of pre-built PC

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40 | P a g e
7.3.2 Process of Flow Chart

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42 | P a g e
7.4 Operation Layout

7.5 Component Planning

The table below shows the list of components used to pre-built PC.

Table 7.5: List down components

required

Components Type
AMD Ryzen 3 3200G 4C/8T CPU
Intel Core i3 10105F CPU
MSI B450M-A Pro Max Motherboard
Gigabyte H410M S2 V2 Motherboard
Gigabyte B460M DS3H V2 Motherboard
AMD Radeon Vega 8 GPU
ZOTAC GeForce GT 1030 2GB GPU
Zotac GTX 1050 Ti 4GB GPU
MSI GTX 1650 Ventus XS OC 4GB GPU
Gigabyte GTX 1660 OC 6G GPU
Semsotai DDR4 2666Mhz 8GB RAM
Kingston DDR4 2666Mhz 8GB RAM
Adata XPG D41 DDR4 3200Mhz 16GB (8GB*2) RAM
Semsotai SATA 120GB SSD
Klevv Neo SATAIII 240GB SSD
WD Green SATAIII 240GB SSD
Thermaltake Litepower 450W PSU
Tecware Forge M2 Case

43 | P a g e
7.5.1 Bills of Components
Table 7.5.1.1: Package A
Components Type Amount Required For 1 Technician
AMD Ryzen 3 3200G CPU 1 set
4C/8T
MSI B450M-A Pro Max Motherboard 1 set
AMD Radeon Vega 8 GPU 1 set
Semsotai DDR4 2666Mhz RAM 1 set
8GB
Semsotai SATA 120GB SSD 1 set
Thermaltake Litepower PSU 1 set
450W
Tecware Forge M2 Case 1 set

Table 7.5.1.2: Package B

Components Type Amount Required For 1 Technician
Intel Core i3 10105F CPU 1 set
Gigabyte H410M S2 V2 Motherboard 1 set
ZOTAC GeForce GT 1030 GPU 1 set
2GB
Semsotai DDR4 2666Mhz RAM 1 set
8GB
Semsotai SATA 120GB SSD 1 set
Thermaltake Litepower PSU 1 set
450W
Tecware Forge M2 Case 1 set

Table 7.5.1.3: Package C

Components Type Amount Required For 1 Technician
Intel Core i3 10105F CPU 1 set
Gigabyte H410M S2 V2 Motherboard 1 set
Zotac GTX 1050 Ti 4GB GPU 1 set
Semsotai DDR4 2666Mhz RAM 1 set
8GB
Klevv Neo SATAIII SSD 1 set
240GB
Thermaltake Litepower PSU 1 set
450W
Tecware Forge M2 Case 1 set

Table 7.5.1.4: Package D

Components Type Amount Required For 1 Technician
Intel Core i3 10105F CPU 1 set
Gigabyte B460M DS3H Motherboard 1 set
V2
MSI GTX 1650 Ventus GPU 1 set
XS OC 4GB
Kingston DDR4 2666Mhz RAM 1 set

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8GB
WD Green SATAIII SSD 1 set
240GB
Thermaltake Litepower PSU 1 set
450W
Tecware Forge M2 Case 1 set

Table 7.5.1.5: Package E

Components Type Amount Required For 1 Technician
Intel Core i3 10105F CPU 1 set
Gigabyte H410M S2 V2 Motherboard 1 set
Gigabyte GTX 1660 OC GPU 1 set
6G
Adata XPG D41 DDR4 RAM 1 set
3200Mhz 16GB (8GB*2)
Klevv Neo SATAIII SSD 1 set
240GB
Thermaltake Litepower PSU 1 set
450W
Tecware Forge M2 Case 1 set

7.5.2 Quantity of Components Required

Table 7.5.2.1: Package A

Components Type Cost Per Amount Required Cost (RM)
Unit (RM) For 1 Technician
AMD Ryzen 3 3200G CPU RM 429.00 1 set RM 429.00
4C/8T
MSI B450M-A Pro Max Motherboard RM389.00 1 set RM389.00
AMD Radeon Vega 8 GPU RM468.00 1 set RM468.00
Semsotai DDR4 2666Mhz RAM RM160.00 1 set RM160.00
8GB
Semsotai SATA 120GB SSD RM139.00 1 set RM139.00
Thermaltake Litepower PSU RM120.00 1 set RM120.00
450W
Tecware Forge M2 Case RM179.00 1 set RM179.00
Total RM1,884.00

Table 7.5.2.2: Package B

Components Type Cost Per Amount Required Cost (RM)
Unit (RM) For 1 Technician
Intel Core i3 10105F CPU RM435.00 1 set RM435.00
Gigabyte H410M S2 V2 Motherboard RM371.00 1 set RM371.00
ZOTAC GeForce GT 1030 GPU RM488.00 1 set RM488.00
2GB
Semsotai DDR4 2666Mhz RAM RM160.00 1 set RM160.00
8GB
Semsotai SATA 120GB SSD RM139.00 1 set RM139.00
Thermaltake Litepower PSU RM120.00 1 set RM120.00

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450W
Tecware Forge M2 Case RM179.00 1 set RM179.00
Total RM1,892.00

Table 7.5.2.3: Package C

Components Type Cost Per Amount Required Cost (RM)
Unit (RM) For 1 Technician
Intel Core i3 10105F CPU RM435.00 1 set RM435.00
Gigabyte H410M S2 V2 Motherboard RM371.00 1 set RM371.00
Zotac GTX 1050 Ti 4GB GPU RM679.00 1 set RM679.00
Semsotai DDR4 2666Mhz RAM RM160.00 1 set RM160.00
8GB
Klevv Neo SATAIII SSD RM153.00 1 set RM153.00
240GB
Thermaltake Litepower PSU RM120.00 1 set RM120.00
450W
Tecware Forge M2 Case RM179.00 1 set RM179.00
Total RM2,097.00

Table 7.5.2.4: Package D

Components Type Cost Per Amount Required Cost (RM)
Unit (RM) For 1 Technician
Intel Core i3 10105F CPU RM435.00 1 set RM435.00
Gigabyte B460M DS3H Motherboard RM419.00 1 set RM419.00
V2
MSI GTX 1650 Ventus GPU RM1,099.00 1 set RM1,099.00
XS OC 4GB
Kingston DDR4 2666Mhz RAM RM119.00 1 set RM119.00
8GB
WD Green SATAIII SSD RM129.00 1 set RM129.00
240GB
Thermaltake Litepower PSU RM120.00 1 set RM120.00
450W
Tecware Forge M2 Case RM179.00 1 set RM179.00
Total RM2,500.00

Table 7.5.2.5: Package E

Components Type Cost Per Amount Required Cost (RM)
Unit (RM) For 1 Technician
Intel Core i3 10105F CPU RM435.00 1 set RM435.00
Gigabyte H410M S2 V2 Motherboard RM371.00 1 set RM371.00
Gigabyte GTX 1660 OC GPU RM1350.00 1 set RM1350.00
6G
Adata XPG D41 DDR4 RAM RM599.00 1 set RM599.00
3200Mhz 16GB (8GB*2)
Klevv Neo SATAIII SSD RM153.00 1 set RM153.00
240GB
Thermaltake Litepower PSU RM120.00 1 set RM120.00

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 450W
Tecware Forge M2 Case RM179.00 1 set RM179.00
Total RM3207.00

7.6 Supplier of PC component goods

Table 7.6 Supplier of PC component goods
Component Type Supplier
AMD Ryzen 3 3200G CPU A F Computer Centre Caw Pekan
4C/8T No 3, Pusat Komersial Mahkota, Jalan
Mahkota, 26600 Pekan, Pahang
Intel Core i3 10105F CPU A F Computer Centre Caw Pekan
No 3, Pusat Komersial Mahkota, Jalan
Mahkota, 26600 Pekan, Pahang
MSI B450M-A Pro Max Motherboard Tga Computer
Jalan Teluk Sisek, 25000 Kuantan, Pahang
Gigabyte H410M S2 V2 Motherboard Tga Computer
Jalan Teluk Sisek, 25000 Kuantan, Pahang
Gigabyte B460M DS3H Motherboard Tga Computer
V2 Jalan Teluk Sisek, 25000 Kuantan, Pahang
AMD Radeon Vega 8 GPU Pekan iTech Computer
NO.7, Tingkat Bawah, Lorong Mentiga
Jaya 1, Taman Mentiga Jaya, 26600 Pekan,
Pahang
ZOTAC GeForce GT 1030 GPU Pekan iTech Computer
2GB NO.7, Tingkat Bawah, Lorong Mentiga
Jaya 1, Taman Mentiga Jaya, 26600 Pekan,
Pahang
Zotac GTX 1050 Ti 4GB GPU Pekan iTech Computer
NO.7, Tingkat Bawah, Lorong Mentiga
Jaya 1, Taman Mentiga Jaya, 26600 Pekan,
Pahang
MSI GTX 1650 Ventus GPU Bangsawan Tech
XS OC 4GB No A33, Tingkat 1, 1, Lorong Berjaya
Permai 18, 25350 Kuantan, Pahang
Gigabyte GTX 1660 OC GPU Bangsawan Tech
6G No A33, Tingkat 1, 1, Lorong Berjaya
Permai 18, 25350 Kuantan, Pahang
Semsotai DDR4 2666Mhz RAM A F Computer Centre Caw Pekan
8GB No 3, Pusat Komersial Mahkota, Jalan
Mahkota, 26600 Pekan, Pahang
Kingston DDR4 2666Mhz RAM A F Computer Centre Caw Pekan
8GB No 3, Pusat Komersial Mahkota, Jalan
Mahkota, 26600 Pekan, Pahang
Adata XPG D41 DDR4 RAM A F Computer Centre Caw Pekan
3200Mhz 16GB (8GB*2) No 3, Pusat Komersial Mahkota, Jalan
Mahkota, 26600 Pekan, Pahang
Semsotai SATA 120GB SSD Pekan iTech Computer
NO.7, Tingkat Bawah, Lorong Mentiga
Jaya 1, Taman Mentiga Jaya, 26600 Pekan,

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 Pahang
Klevv Neo SATAIII SSD Bangsawan Tech
240GB No A33, Tingkat 1, 1, Lorong Berjaya
Permai 18, 25350 Kuantan, Pahang
WD Green SATAIII SSD Bangsawan Tech
240GB No A33, Tingkat 1, 1, Lorong Berjaya
Permai 18, 25350 Kuantan, Pahang
Thermaltake Litepower PSU Tga Computer
450W Jalan Teluk Sisek, 25000 Kuantan, Pahang
Tecware Forge M2 Case Tga Computer
Jalan Teluk Sisek, 25000 Kuantan, Pahang

7.7 Tools and equipment

Table 7.7 Tools and equipment required
Item Price Per Unit Number of Total Cost Supplier
(RM) Required (RM)
Screwdriver Set 23.00 10 230.00 MR DIY
First Floor, Jalan Engku
Muda Mansor, Taman
Merdeka, 26600 Pekan,
Pahang
Anti-Static Wrist 5.00 8 40.00 MR DIY
Strap First Floor, Jalan Engku
Muda Mansor, Taman
Merdeka, 26600 Pekan,
Pahang
Plier 16.00 10 160.00 MR DIY
First Floor, Jalan Engku
Muda Mansor, Taman
Merdeka, 26600 Pekan,
Pahang
Thermal Paste 10.00 20 200.00 MR DIY
First Floor, Jalan Engku
Muda Mansor, Taman
Merdeka, 26600 Pekan,
Pahang
Rubbing Alcohol 16.00 20 320.00 MR DIY
First Floor, Jalan Engku
Muda Mansor, Taman
Merdeka, 26600 Pekan,
Pahang
Anti-Static Brush 30.00 10 300.00 MR DIY
First Floor, Jalan Engku
Muda Mansor, Taman
Merdeka, 26600 Pekan,
Pahang
Flashlight 20.00 10 200.00 MR DIY
First Floor, Jalan Engku

48 | P a g e
 Muda Mansor, Taman
Merdeka, 26600 Pekan,
Pahang
Hemostat 18.00 8 144.00 MR DIY
First Floor, Jalan Engku
Muda Mansor, Taman
Merdeka, 26600 Pekan,
Pahang
Cable Testers 60.00 8 480.00 MR DIY
First Floor, Jalan Engku
Muda Mansor, Taman
Merdeka, 26600 Pekan,
Pahang
ATX Power Supply 30.00 8 240.00 MR DIY
Tester First Floor, Jalan Engku
Muda Mansor, Taman
Merdeka, 26600 Pekan,
Pahang
Total (RM) 2314.00

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7.8 Capacity planning

Sales forecast for 2021 = 2,299,444.75

Average selling price per = (1882 + 1892 + 2097 + 2500 + 3207) / 5

package
2,315.60/ package

Average sale per month = Sales forecast per year

12 months
= RM 191, 620.40 per month

Production per month = average sale forecast per month

average price per package
= RM 191, 620.40 / 2315.60
= 82.75
= 83 sets of packages

Daily production = production per month

working days
= 83 sets /30 days
= 2.76
= 3 sets of packages

Hourly production = production per day

working hour
= 3 units / 8 hours
0.375
1 unit

Components Amount Cost of 1 Amount Per Month Total

Require Technician Amount Per
d For 1 (RM) Month (RM)
Operato
r
AMD Ryzen 3 3200G 1 set 429 1 x RM429 x 10 unit 4,290.00
4C/8T
Intel Core i3 10105F 1 set 435 1 x RM435 x 10 unit 4,350.00
MSI B450M-A Pro Max 1 set 389 1 x RM389 x 10 unit 3,890.00
Gigabyte H410M S2 V2 1 set 371 1 x RM371 x 10 unit 3,710.00
Gigabyte B460M DS3H 1 set 419 1 x RM419 x 10 unit 4,190.00
V2
AMD Radeon Vega 8 1 set 468 1 x RM468 x 10 unit 4,680.00
ZOTAC GeForce GT 1 set 679 1 x RM679 x 10 unit 6,790.00
1030 2GB
Zotac GTX 1050 Ti 1 set 488 1 x RM488 x 10 unit 4,880.00
4GB
MSI GTX 1650 Ventus 1 set 1099 1 x RM1099 x 10 10,990.00
XS OC 4GB unit

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 Gigabyte GTX 1660 OC 1 set 1350 1 x RM1350 x 10 1,350.00
6G unit
Semsotai DDR4 1 set 160 1 x RM160 x 30 unit 4,800.00
2666Mhz 8GB
Kingston DDR4 1 set 119 1 x RM119 x 30 unit 3,570.00
2666Mhz 8GB
Adata XPG D41 DDR4 1 set 599 1 x RM599 x 30 unit 17,970.00
3200Mhz 16GB
(8GB*2)
Semsotai SATA 120GB 1 set 139 1 x RM139 x 30 unit 4,170.00
Klevv Neo SATAIII 1 set 153 1 x RM153 x 30 unit 4,590.00
240GB
WD Green SATAIII 1 set 129 1 x RM129 x 30 unit 3,870.00
240GB
Thermaltake Litepower 1 set 120 1 x RM120 x 30 unit 3,600.00
450W
Tecware Forge M2 1 set 179 1 x RM179 x 30 unit 5,370.00
Total (RM) 91,690.00

7.9 Overheads requirements

Table 7.9 Overheads requirements

Item Price (RM)

Tools and equipment monthly maintenance 300.00
Total 300.00

7.10 Business and operation hour

Table 7.10 Business and operation hour

Business Hour Time

Monday – Sunday (10 a.m – 8 p.m)
Operation Hour Time
Monday – Sunday (10 a.m – 8 p.m)

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7.11 Production budget
Table 7.11 Production budget

Item Fixed Asset (RM) Monthly Expenses Other Expenses

(RM) (RM)
Furniture and 1, 170.00
Fittings
Salary (EPF & 6,885.50
SOCSO)
Personal Computer 4,000.00
(PC)
Tools and equipment 2314.00 100.00
Component goods 91,690.00
Others 300.00
Total 7484.00 98,675.50 300.00
Grand Total RM 106,459.50

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8.0 Financial Plan
8.1 Introduction to Financial Plan
Financial plan is a plan to assess financial income, asset by referring to current and future budget
state. It is also used to strategize and setting goals for future finance. By planning, total expenses can
be calculated to better manage the cash flow.

8.1.1 Objective of Financial Plan

· Facilitates budgets for future expanses opportunity
· Sufficient fund should be available for different purposes
· Proper utilisation of capital.
· Managing Operational Activities.

8.2 Marketing Personnel

8.2.1 List of Financial Personnel
Table 8.2.1 List of Financial Personnel
Position No. of Personnel
Financial Manager 1

8.2.2 Schedule of Tasks and Responsibilities

Table 8.2.2 Schedule of Task and Responsibilities
Position Tasks & Responsibilities
Financial Manager · Control the overall budget, expenses, payroll and
profits of the company.
· Manage monthly and annual cash flow and income
statement.
· Structuring company’s financial accounting,
monitoring and reporting systems.

8.2.3 Schedule of Remuneration

Table 8.2.3 Schedule of Remuneration
Position No Monthly Salary EPF SOCSO Total
. (RM) (13%) (2%) Amount
(A) (B) (C) (RM)
(A)+(B)+(C)
Financial Manager 1 3000.00 390.00 60.00 3450.00
Total 3450.00

8.3 Implementation Cost & Source of Finance

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 Table 1 Project Implementation Cost & Source of Finance
Project Implementation Cost Source of Finance
Requirements Cost Loan Hire- Own Contribution
Purchase
Fixed Assets Cash Existing
Fixed
Assets
Office Equipment & Furniture 9,550.00 9,550.00
Electronic (Hardware/Software) 9,000.00 9,000.00
Renovation 5,000.00 5,000.00
Business Signboard 500.00 500.00
Working Capital 1 Month
Building 4,000.00 4,000.00
Administrative 17,950.00 17,950.00
Utilities 700.00 700.00
Internet 149.00 149.00
Promotion 850.00 850.00
Operations 106,459.50 106,459.50
Pre-Operations & Other 6,600.00 6600.00
Expenditure
Contingencies 10 16,075.85 16075.85
%

Total (RM) 176,834.35 110,459.50 56,824.85 9,550.00

8.4 Administrative Budget

Items Fixed Assets Monthly Expenses Other Expenses

(RM) (RM) (RM)
Rental 4000.00
Furniture & Fittings 3,150.00
Renovation 5000.00
Personal Computer 4000.00
(PC)
Salary (EPF & 17,250.00
SOCSO)
Utilities 700.00
Business Registration 2500.00
Total (RM) 12,150.00 17,950.00 2500.00
Overall Total (RM) 32,600.00

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8.5 Promotion Budget

Promotion Tool Quantity Cost Per Unit Total Cost

(RM) (RM)
Online Advertising 1 100.00 100.00
Banner 10 20.00 200.00
Brochure 100 0.50 50.00
Business Signboard 1 500.00 500.00
Total 850.00

8.6 Marketing Budget

Item Fixed Asset (RM) Monthly Expenses Other Expenses

(RM) (RM)
Furniture and 2, 080.00
Fittings
Salary (EPF & 3450.00
SOCSO)
Personal Computer 4,000.00
(PC)
Others:
 Promotion 850.00
Sub-total 6,080.00 3450.00 850.00
Total (RM) 10,380.00

8.7 Operation Budget

Item Fixed Asset (RM) Monthly Expenses Other Expenses

(RM) (RM)
Furniture and 1, 170.00
Fittings
Salary (EPF & 6,885.50
SOCSO)
Personal Computer 4,000.00
(PC)
Tools and equipment 2314.00 100.00
Component goods 91,690.00
Others 300.00
Total 7484.00 98,675.50 300.00
Grand Total RM 106,459.50

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8.8 Financial Conclusion

This financial plan is the total cost for our company to start the business. The total cost that
our company to start is RM 176,834.35 and we need to rent a building for RM 4,000 and
purchase RM 106,459.50 for components to build computer. The only assets that already
fixed is the office equipment and supplies which the total is RM9,550. We need 10% from
the cost as contingency plan to pay like the maintenance and other utilities.

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9.0 Conclusion
The business plan is a valuable tool because it lays out the organization's overall plan and
directs the management team's efforts to keep the organization on track. However, relying
solely on this document isn't enough; there are others to consider as well.

Currently, people are looking for ways to upgrade their existing workstation as technology
changes over time and high supply and demand from customers make every component
available on the market. With over 10 years of experience, we make custom PCs from low-
end tier to high-end tier all with different kinds of tweaking and settings since every
component has its own value. It is critical to pick the right component and tweaking it
appropriately for the user to get the most out of the component. Hence, the price varies
depending on the components used.

Having the ability to manage our finances, plan creatively, evaluate, and communicate
effectively is the key to a successful business. By conducting extensive market research,
analysing trends and patterns, constantly monitoring our rivals, as well as reading a great deal
of business articles, allows us to expand our business even more. Therefore, people who
acquire new abilities and combine them in a creative manner will have a promising future in
business, especially.

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