Advantages of Twitter

Slide 1
What is twitter?
Twitter is a free social media platform for microblogging services that allows users to be
updated with current events, post called "tweets", send, and receive messages, and read news,
articles posted by experts and other relevant users.
Founders: Jack Dorsey, Noah Glass, Biz Stone, and Evan Williams.
Slide 2
As to Business
 Twitter sees 6,000 Tweets every second. This puts into perspective how actively people
are using it as a conversation platform. And for businesses, these conversations can prove
to be a valuable source of customer insights.
 According to Joe Rice, who leads Twitter’s EMEA Data & Enterprise Solutions, “Twitter
is the world’s largest focus group.” Hence, this is an opportunity for businesses to
establish and create their image.
 Twitter is free of charge. Surely, it is very convenient for businesses to advertise their
products or services herein.
https://sproutsocial.com/insights/benefits-of-twitter/

https://www.nibusinessinfo.co.uk/

Slide 3
As to Education
 Twitter is a great platform to create and build online learning communities; allowing
users to publicly share their views and ideas in each topic of discussion.
 Instant access to hundreds of important links (example: Open Educational Resources).
 Can be used as research tool. Just type in the search bar relevant keywords, and you will
receive a number of credible websites and blogs.
https://www.zbw-mediatalk.eu/2017/08/von-twitter-als-lerntool-profitieren-lernen-in-sozialen-netzwerken/

https://elearningindustry.com/15-ways-twitter-in-education-students-teachers

Slide 4
As to News reports
 Twitter is the most convenient tool for quickly spreading breaking news among all the
social media platforms.
  Twitter has often been used to spread breaking news quickly -- at times, it's even faster
than traditional media outlets at spreading groundbreaking information quickly. (Forsey,
2019)
 Following breaking news becomes easy by just scrolling through your timeline, watching
for news stories. From there, you can click through to read a story in full. You can
participate in spreading a news story by retweeting it for your followers to see or
tweeting a response. How easy.
https://www.americanpressinstitute.org/publications/reports/survey-research/how-people-use-twitter-news/single-page/

https://l.facebook.com/l.php?u=https%3A%2F%2Ffanyv88.com%3A443%2Fhttps%2Fblog.hubspot.com%2Fmarketing%2Fwhat-is-twitter%3Ffbclid
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Jd_gY8xBgnbv_6v42dGfspSbHTgZ_jT_rzHKCMERJg

https://www.mygsc.com/using-twitter-as-a-news-source/#:~:text=This%20social%20media%20giant%20is,for%20getting%20the%20latest
%20updates.&text=While%20Twitter%20is%20part%20of,to%20be%20in%20the%20know.

Slide 5
As to credibility
 Twitter is limited to 140 characters where users are only allowed to post that consists of
less than or equal to 140 characters. This makes the users to directly tell what they want
and have to say and not beat around the bush.
 "That's not what I meant.” Twitter assures the users to tell accurate and unwise
information because there is no "edit" button. Once posted (tweeted), you may delete it
BUT the one who sees it can never unsee it.
 Readers are more trusting of information on Twitter. Reputable agencies on Twitter are
trustworthy especially their if their profiles are verified.
https://www.online-sciences.com/technology/the-advantages-and-disadvantages-of-twitter/

https://l.facebook.com/l.php?u=https%3A%2F%2Ffanyv88.com%3A443%2Fhttps%2Fwww.vox.com%2F2019%2F2%2F14%2F18225332%2Ftwitter-clarification-feature-edit-
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https://www.sciencedirect.com/science/article/abs/pii/S0747563217303965#:~:text=Even%20emergency%20responders%20begin%20to,social
%20links%20are%20generally%20trustworthy.

Slide 6
As to communication
 Twitter as a networking tool is a great application for communication because of its chat
feature that can be used to connect with others, and to post short thoughts throughout the
day.
 Given that this platform reaches many people, users may be able to find new friends and
build relationships with experts and followers.
  It is where you will find current happenings and events.
https://study.com/academy/lesson/twitter-as-a-professional-communication-tool.html

https://media.twitter.com/en/twitter-basics.html

Slide 7
As to privacy
 Twitter provides a new communication channel for people to broadcast and share
information that they likely would not share.
 Twitter is claimed to be a room for escape where users usually post stuffs about their
current feelings; what upsets them, makes them happy, what puts them in deep sorrow,
and etc. They treat twitter as their best friend whom they can lean on and feel better.
 Founders of Twitter, Jack Dorsey, Noah Glass, Biz Stone, and Evan Williams, ensure its
users with secured and protected data system by imposing private information policies
and blocking suspicious users.
https://ieeexplore.ieee.org/abstract/document/6156464

https://esrc.ukri.org/research/impact-toolkit/social-media/twitter/what-is-twitter/

https://help.twitter.com/en/rules-and-policies/personal-information

Slide 8
As to speed
 Fast diffusion of information after the 1st retweet.
 Can cover more than 6000 tweets every second.
 Fast access to shared post and websites using hashtags.
https://dl.acm.org/doi/10.1145/1772690.1772751