Quarter 1. Module 1.

PERSONAL ENTREPRENEURIAL COMPETENCIES Time Allotment: 4 Hours

Introduction:

In this module, you will learn more about entrepreneurship and the entrepreneurial
competencies related to Computer Hardware Servicing. You will have a first-hand experience in
educational activities leading to assessment of your personal entrepreneurial competencies (PECs)
and the entrepreneurial competencies of a successful computer technician within your province. You
will also have several activities that will align your competencies with those of successful
practitioners. Moreover, this module will encourage you to think about entrepreneurship and its role
in the business community as well as in the economic and social development of an individual.

To start with this module, let us first understand entrepreneurs and entrepreneurship.

Entrepreneurs are those with the skills and capabilities to see and evaluate business
opportunities. They are individuals who can strategically identify products or services needed by the
community, and have the capacity to deliver them at the right time and at the right place.

Entrepreneurs are agents of economic change; they organize, manage, and assume risks of a
business. Some of the good qualities of entrepreneurs are: opportunity-seeker, risk-taker, goal-
setter, excellent planner, confident problem-solver, hardworking, persistent and committed.

Entrepreneurship, on the other hand, is not just a simple business activity but a strategic
process of innovation and new product creation. Basically, entrepreneurship is both an art and
science of converting business ideas into marketable products or services to improve the quality of
living.

Now that you have background knowledge about entrepreneurs and entrepreneurship, you
can now walk through in assessing your PECs. Always remember that successful entrepreneurs
continuously develop and improve their PECs.

To begin, let us find out the competencies you will have gained upon completion of this
module.

Assessment Objectives:

At the end of this module, you are expected to:

1. identify areas for improvement, development, and growth,

2. align your PECs according to your business or career choice, and
3. create a plan of action that ensures success in your business or career choice.

Now try to take the first challenge in this module, the pre assessment.

TASK 1: MATCHING TYPE

Directions: Match the entrepreneurial competencies in column A with their meaning in column B.
Write the letter of the correct answer on the space provided before each number.

A B

____1. Creative A. makes wise decisions towards the set objectives

____2. Profit-oriented B. strategic thinking and setting of goals
____3. Disciplined C. trusting in one’s ability
____4. Sound decision maker D. adaptable to change
____5. Possess people skills E. innovates to have an edge over other competitors
____6. Excellent Planner F. solid dedication
____7. Confident G. skillful in record keeping
____8. Hardworking H. always sticks to the plan
____9. Ability to accept change I. work diligently
____10. Committed J. effective and efficient communication skills and
relates well to people
K. always looking for an opportunity to have/earn
income.
TASK 2: GUIDE QUESTIONS
Directions: The following are guide questions which covers the entire module. Write your answers
on your assignment notebook.
A. Explain why entrepreneurial activities are important to social development and economy
progress.
B. What entrepreneurial activities related to Computer Hardware Servicing do you know and are
capable of doing?
C. If you were given the opportunity to own a business that relates to Computer Hardware Servicing,
do you think you will be confident to manage it? Explain your answer.
D. What do you think are the most important competencies one must possess in order to be
successful in running a chosen business?
E. Name successful entrepreneurs from your province whose businesses are related to Computer
Hardware Servicing. Make sure you will be able to share with the class the PECs that made them
successful.

Learning Goals and Targets

After understanding the objectives of this module, having gone through pre-assessment, and
answering the guide questions, you will be asked to set your own personal goals and targets. These
goals and targets will urge you to further achieve the ultimate objective of this module. In the end,
these ultimate goals will motivate you to learn more about PECs.

Assessment of Personal Entrepreneurial Competencies (PECs) and Skills vis-à-vis a Practicing

Entrepreneur in a Province
Entrepreneurial competencies refer to the important characteristics that should be
possessed by an individual in order to perform entrepreneurial functions effectively. In this module,
you will learn some of the most important characteristics, attributes, lifestyle, skills and traits of a
successful entrepreneur or an employee to be successful in a chosen career.
Below are few important characteristics / traits / attributes of a good entrepreneur:
1. Hardworking: One of the important characteristics of a good entrepreneur is hardworking. This
means working diligently and being consistent about it. Hardworking people keep improving their
performance to produce good products and/or provide good services.
2. Confident: Entrepreneurs have self-reliance in one’s ability and judgment. They exhibit self-
confidence to cope with the risks of operating their own business.
3. Disciplined: Successful entrepreneurs always stick to the plan and fight the temptation to do
what is unimportant.
4. Committed: Good entrepreneurs assume full responsibility over their business. They give full
commitment and solid dedication to make the business successful.
5. Ability to accept change: Nothing is permanent but change. Change occurs frequently. When you
own a business, you should cope with and thrive on changes. Capitalize on positive changes to
make your business grow.
6. Creative: An entrepreneur should be creative and innovative to stay in the business and in order
to have an edge over the other competitors.
7. Initiative: An entrepreneur takes the initiative. You must put yourself in a position where you are
responsible for the failure or success of your business.
8. Profit-oriented: An entrepreneur enters the world of business to generate profit or additional
income. The business shall become your bread and butter. Therefore, you must see to it that the
business can generate income.
Listed below are the important skills of a successful entrepreneur:
1. Excellent planner: Planning involves strategic thinking and goal setting to achieve objectives by
carefully maximizing all the available resources. A good entrepreneur develops and follows the
steps in the plans diligently to realize goals. A good entrepreneur knows that planning is an
effective skill only when combined with action.
2. Possesses people skills: This is a very important skill needed to be successful in any kind of
business. People skills refer to effective and efficient communication and establishing good
relationship to the people working in and out of your business. In day-to-day business
transactions, you need to deal with people. A well-developed interpersonal skill can make a huge
difference between success and failure of the business.
3. Sound decision maker: Successful entrepreneurs have the ability to think quickly and to make
wise decisions towards a pre-determined set of objectives. No one can deny that the ability to
make wise decisions is an important skill that an entrepreneur should possess. Sound decisions
should be based on given facts and information and lead towards the pre-determined objectives.

TASK 3: PECS CHECKLIST

Directions: Using the PECs checklist, assess yourself by putting a check (√) mark in either strengths or
development areas column. Interpret the results by counting the total number of check marks in
each of the columns. After accomplishing the checklist, form a group and share your insights on the
result of the personal assessment.
Table 1: PECs Checklist (See next page). Write down your insights on a separate sheet of paper.
TASK 4: INTERVIEW
Directions: In your province, interview a successful computer technician or entrepreneur whose
type of business is related with computer hardware servicing. Focus your questions on PECs and
other business-related attributes that helped them become successful. Analyze the results of
the interview and reflect on the similarities and/or differences. Write your answer on a separate
sheet of paper.

INTERVIEW GUIDE
Name of Proprietor/Practitioner: ____________________________________
Age: _______________ Number of Years in Business: _________________
Business Name: ________________________________________________
Business Address: ______________________________________________
1. What preparations did you make before you engaged in this type of business or job?
2. What special skills and characteristics do you have that are related with your business or job?
3. How did you solve business-related problems during the early years of your business
operation?
4. Did you follow the tips from a successful businessman or practitioner before you engaged in
your business?
5. What best business practices can you share with aspiring entrepreneurs?
6. What do you think are the salient characteristics, attributes, lifestyle, skills and traits that
made you successful in your business or job?

Task 5: Preparation of a Plan of Action

Directions: Use in a separate sheet of paper / in your notebook the information generated from
task 5 (Interview) and prepare an action plan that indicates alignment of your PECs to the PECs
of a successful entrepreneur in computer hardware servicing in your province.
Quarter 1. Module 2. ENVIRONMENT AND MARKET (EM) Time Allotment: 4 Hours

Introduction:
Aspiring entrepreneurs need to explore the economic, cultural, and social conditions
prevailing in an area. Needs and wants of the people in a certain area that are not met may be
considered business opportunities. Identifying the needs of the community, its resources, available
raw materials, skills, and appropriate technology can help a new entrepreneur seize business
opportunities.
To be successful in any kind of business venture, potential entrepreneurs should look closely
at the environment and market. They should always be watchful of existing opportunities and
constraints, and to take calculated risks. The opportunities in the business environment are factors
that provide possibilities for a business to expand and make more profit. Constraints, on the other
hand, are factors that limit business growth, hence reduce the chance of generating profit. One of
the best ways to evaluate opportunities and constraints is to conduct a Strengths, Weaknesses,
Opportunities and Threats (SWOT) Analysis.
SWOT Analysis is a managerial tool used to assess the environment. It is used to gather
important information which is then used in strategic planning. Strengths and weaknesses are
internal in an organization. They relate to resources owned by an organization that you have control
over and also the extent of its marketing.
Opportunities and threats exist in the external environment. Opportunities relate to the
market, new technologies, and the external factors such as government policies, climate, and trends.
Threats replace what the competitors are doing. It also includes legal and other constraints.
Now that you have read some important considerations to explore to be successful in any
business, you are now ready to explore more about the environment and market.
Objectives:
At the end of this module, you are expected to:
1. identify what is of “value” to the customer,
2. identify the customer to sell to,
3. explain what makes a product unique and competitive,
4. apply creativity and innovative techniques to develop marketable products, and
5. employ a unique selling proposition (USP) to a product and/or service.
TASK 1. PRE-ASSESSMENT:
Multiple Choice
DIRECTIONS: Choose the letter of the best answer. Write your answer on a separate sheet of
paper.
1. It is generated by examining the goods and services sold in the community.
A. business creation C. business concept B. business pricing D. business idea
2. It is a process of making new products which will be sold to the customers.
A. product analysis C. product development B. product conceptualization
D. product implementation
3. These are luxuries, advantages and desires that every individual considers beyond necessary.
A. wants C. requirements B. desires D. needs
4. It is a factor or consideration presented by a seller as the reason that a product or service is
different from and better than that of the competition.
A. unique selling plan C. unique pricing policy B. unique selling proposition
D. finding value-added
5. A stage in which the needs of the target market are identified, reviewed, and evaluated.
A. concept development C. project development B. economic analysis
D. refine specification
6. It is the introduction of new ideas to make the product and services more attractive and
saleable to the target customers.
A. new idea C. product development B. creativity D. innovation
7. It is a managerial tool used to assess the environment and to gather important information
that can be used for strategic planning.
A. scanning C. WOTS Analysis B. SWOT Analysis D. survey analysis
8. It is creating names, symbol, or designs that identifies and differentiates a product from the
other products.
A. product naming C. branding B. unique selling proposition D. tagline
9. It is a meaningful and unforgettable statement that captures the essence of the brand.
A. product naming C. branding B. unique selling proposition D. tagline
10. These are things that people cannot live without.
A. wants C. requirements B. desires D. needs

TASK 2: GUIDE QUESTIONS:

Directions: Read and study the guide questions below. Use a separate sheet of paper to write
your answer.
1. How does one determine the product or services to be produced and/or to be provided to the
target customers?
2. How does one select an entrepreneurial activity?
3. When can one say that a certain product has “value?”
4. Does applying creativity to your product or services important? Why?
5. How can one effectively respond to the needs of the target customer?
6. From the viewpoint of business owner, discuss the importance of scanning the environment
and market in generating business ideas.
7. Using self-assessment, explain the level of your confidence in formulating a business idea.
Product Development
When we talk of product development, we are referring to a process of making a new
product to be sold by a business or enterprise to its customers. Product development may
involve modification of an existing product or its presentation, or formulation of an entirely new
product that satisfies a newly-defined customer’s needs, wants and/or a market place.
The term development in this module refers collectively to the entire process of
identifying a market opportunity, creating a product to appeal to the identified market, and
testing, modifying, and refining the product until it becomes ready for production.
There are basic, yet vital questions that you can ask yourself about product
development. When you find acceptable answers to them, you may now say that you are ready
to develop a product and/or render services.
These questions include the following:
1. For whom are the product/services aimed at?
2. What benefit will the customers expect from product/service?
3. How will the product/service differ from the existing brand? From its competitor?
In addition, needs and wants of the people within an area should also be taken into big
consideration. Everyone has his/her own needs and wants. However, each person has different
concepts of needs and wants. Needs in business are the important things that an individual
cannot live without in a society. These include:
1. basic commodities for consumption,
2. clothing and other personal belongings,
3. shelter, sanitation and health, and
4. education.
Basic needs are essential to an individual to live with dignity and pride in a community.
These needs can obviously help you generate business ideas and subsequently to product
development.
Wants are desires, luxury and extravagance that signify wealth and expensive way of
living. Wants or desires are considered above all the basic necessities of life. Some examples of
wants or desires are: fashion accessories, expensive shoes and clothes, travels, eating in an
expensive restaurant, watching movies, concerts, having luxurious cars, wearing expensive
jewelry and perfume, living in impressive homes, among others.
Needs and wants of people are the basic indicators of the kind of business that you may
engage in because it can serve as the measure of your success. Some other points that might be
considered in business undertakings are the kind of people, their needs, wants, lifestyle, culture
and tradition, and their social orientation.
To summarize, product development entirely depends on the needs and wants of the
customers. Another important issue to deal with is the key concepts of developing a product.
The succeeding topic shall enlighten you about the procedure in coming up with a product.
Concepts of Developing a Product
Concept development is a critical phase in the development of a product. In this stage,
the needs of the target market are identified, and competitive products are reviewed before the
product specifications are defined. The product concept is selected along with an economic
analysis to come up with an outline of how a product is being developed. Figure 3 shows the
stages of concept development of a product.
The process of product development follows the following stages:
1. Identify customer needs: Using survey forms, interviews, researches, focus group
discussions, and observations, an entrepreneur can easily identify customers’ needs and wants.
In this stage, the information that can be possibly gathered are product specifications
(performance, taste, size, color, shape, life span of the product, etc.). This stage is very
important because it would determine the product to be produced or provided.
2. Establish target specifications: Based on customers' needs and reviews of competitive
products, you can now establish target specifications of the prospective new product and/or
services. A target specification is essentially a wish-list.
3. Analyze competitive products: It is imperative to analyze existing competitive
products to provide important information in establishing product or service specifications.
Other products may exhibit successful design attributes that should be emulated or improved
upon in the new product or service.
4. Generate product concepts: After having gone through with the previous processes,
you may now develop a number of product concepts to illustrate the types of products or
services that are technically feasible and will best meet the requirements of the target
specifications.
5. Select a product concept: Through the process of evaluation between attributes, a
final concept is selected. After the final selection, additional market research can be applied to
obtain feedback from certain key customers.
6. Refine product specifications: In this stage, product or services specifications are
refined on the basis of input from the foregoing activities. Final specifications are the result of
extensive study, expected service life, projected selling price among others are being considered
in this stage.
7. Perform economic analysis: Throughout the process of product development, it is
very important to always review and estimate the economic implications regarding
development expenses, manufacturing costs, and selling price of the product or services to be
offered or provided.
8. Plan the remaining development project: In this final stage of concept development,
you can prepare a detailed development plan which includes list of activities, necessary
resources and expenses, and development schedule with milestones for tracking progress.
Finding Value
People buy for a reason. There should be something in your product or service that
would give consumers a good reason to go back and buy more. There must be something that
will make you the best option for target customers; otherwise, they have no reason to buy what
you are selling. This implies further, that you offer something to your customers that will make
them value your product or service.
The value you incorporate in your product is called value proposition. Value proposition
is a believable collection of the most persuasive reasons why people should notice you and take
the action you’re asking for. It is what gets people moving, what makes people spend for your
product or service.
Innovation
Innovation is the introduction of something new in your product or service. This may be a new
idea, a new method, or a new device. If you want to increase your sales and profit, you must
innovate. Some of the possible innovations for your products are change of packaging,
improvement of taste, color, size, shape, and perhaps price. Some of the possible innovations in
providing services are application of new and improved methods, additional featured services,
and possibly freebies.
Unique Selling Proposition (USP)
Unique Selling Proposition is the factor or consideration presented by a seller as the reason that
one product or service is different from and better than that of the competition. Before you can
begin to sell your product or service to your target customers, you have to sell yourself in it. This
is especially important when your product or service is similar to your competitors. USP requires
careful analysis of other businesses' ads and marketing messages. If you analyze what they say
or what they sell, not just their product or service characteristics, you can learn a great deal
about how companies distinguish themselves from competitors. Here's how to discover your
USP and how to use it to increase your sales and profit:
- Use empathy: Put yourself in the shoes of your customers. Always focus on the needs of
the target customers and forget falling in love with your own product or service. Always
remember, you are making/providing this product not for yourself but for the target
customers to eventually increase sales and earn profit. Essential question such as what
could make them come back and ignore competition, should be asked to oneself. Most
possible answers may be focused on quality, availability, convenience, cleanliness, and
reliability of the product or service.
- Identify customer’s desires. It is very important for you to understand and find out what
drives and motivates your customers to buy your product or service. Make some effort
to find out, analyze and utilize the information that motivates the customers in their
decision to purchase the product or service.
- Discover customer’s genuine reasons for buying the product. Information is very
important in decision making. A competitive entrepreneur always seeks to improve their
products or services to provide satisfaction and of course retention of customers. As
your business grows, you should always consider the process of asking your customers
important information and questions that you can use to improve your product or
service.
TASK 3: INTERVIEW
Directions: Select a successful entrepreneur or practitioner. Conduct an interview using the set
of questions below. Document the interview and present it to the class. Use a separate sheet of
paper.
1. How did you identify your customers?
2. What were your considerations in selecting your customers?
3. Explain how your product or service became unique to other products.
4. Did you consult somebody before you engaged in this business? Cite / give sample insights
that you gained from the consultation.
5. What were your preparations before you started the actual business?
6. What creative and innovative techniques did you adapt in the development of your product
or service? What was the effect of the innovative techniques to the sales and profits of your
business?
7. What strategy did you consider to create a unique selling proposition to your product or
service?
TASK 4: BROWSING THE INTERNET
Directions: To deepen your understanding of the lesson, perform the following tasks:
1. Browse the internet and view the topics related to:
a. customers’ needs and wants
b. techniques in identifying customers’ needs and wants
c. creativity or innovations in products and services
d. unique selling proposition
e. product development
2. Prepare a short narrative report about these topics and discuss it to the class. You can
highlight the aspect that intensifies your knowledge of product development.
TASK 5: PRODUCT CONCEPTUALIZATION
Directions: In a separate sheet of paper or in your notebook. Develop your own concept of your
product or service by using the figures on this page. Use bullets in every stage of product
conceptualization in listing important key ideas.

Generating Ideas for Business

The process of developing and generating a business idea is not a simple process. Some
people come up with a bunch of business ideas that are not really feasible. There are two
problems that arise; first is the excessive generation of ideas that can forever remain as a
dreaming stage and the second is when they don’t have ideas and don’t want to become
entrepreneurs.
The most optimal way is to have a systematic approach in generating and selecting a
business idea that can be transformed into a real business. Here are some basic yet very
important considerations that can be used to generate possible ideas for business:
1. Examine existing goods and services. Are you satisfied with the product? What do other
people who use the product say about it? How can it be improved? There are many ways of
improving a product from the way it is made to the way it is packed and sold. You can also
improve the materials used in crafting the product. In addition, you can introduce new ways of
using the product, making it more useful and adaptable to the customers’ many needs. When
you are improving the product or enhancing it, you are doing an innovation. You can also do an
invention by introducing an entirely new product to replace the old one.
Business ideas may also be generated by examining what goods and services are sold
outside the community. Very often, these products are sold in a form that can still be enhanced
or improved.
2. Examine the present and future needs. Look and listen to what the customers, institutions,
and communities are missing in terms of goods and services. Sometimes, these needs are
already obvious and identified right away. Other needs are not that obvious because they can
only be identified later on, in the event of certain development in the community. For example,
a province will have its electrification facility in the next six months. Only by that time will the
entrepreneur could think of electrically- powered or generated business such as photo copying,
computer service, digital printing, etc.
3. Examine how the needs are being satisfied. Needs for the products and services are referred
to as market demand. To satisfy these needs is to supply the products and services that meet
the demands of the market. The term market refers to whoever will use or buy the products or
services, and these may be people or institutions such as other businesses, establishments,
organizations, or government agencies.
There is a very good business opportunity when there is absolutely no supply to a
pressing market demand.
Businesses or industries in the locality also have needs for goods and services. Their
needs for raw materials, maintenance, and other services such as selling and distribution are
good sources of ideas for business.
4. Examine the available resources. Observe what materials or skills are available in abundance
in your area. A business can be started out of available raw materials by selling them in raw
form and by processing and manufacturing them into finished products. For example, in a copra-
producing town, there will be many coconut husks and shells available as “waste” products.
These can be collected and made into coco rags or doormats and charcoal bricks and sold
profitably outside the community.
A group of people in your neighborhood may have some special skills that can be
harnessed for business. For example, women in the Mountain Province possess loom weaving
skills that have been passed on from one generation to another. Some communities set up
weaving businesses to produce blankets, decorative, and various souvenir items for sale to
tourists and lowlanders.
Business ideas can come from your own skills. The work and experience you may have in
agricultural arts, industrial arts, home economics, or ICT classes will provide you with business
opportunities to acquire the needed skills which will earn you extra income should you decide to
engage in income-generating activities. With your skills, you may also tinker around with various
things in your spare time. Many products are invented this way.
5. Read magazines, news articles, and other publications on new products and techniques or
advances in technology. You can pick up new business ideas from magazines such as Newsweek,
Reader’s Digest, Business Magazines, “Go Negosyo”, Know About Business (KAB) materials, and
Small-Industry Journal. The Internet also serves as a library where you may browse and surf on
possible businesses. It will also guide you on how to put the right product in the right place, at
the right price, and at the right time.
Key Concepts of Selecting a Business Idea
Once you have identified business opportunities, you will eventually see that there are
many possibilities available for you. It is very unlikely that you will have enough resources to
pursue all of them at once.
You have to select the most promising one among hundreds of ideas. It will be good to
do this in stages. In the first stage, you screen your ideas to narrow them down to about few
choices. In the next stage, trim down the choices to two options. In the final stage, choose
between the two and decide which business idea is worth pursuing.
In screening your ideas, examine each one in terms of the following guide questions:
1. How much capital is needed to put up the business?
2. Where should the business be located?
3. How big is the demand for the product? Do many people need this product and will
continue to need it for a long time?
4. How is the demand met? Who are processing the products to meet the needs
(competition or demand)? How much of the need is now being met (supply)?
5. Do you have the background and experiences needed to run this particular business?
6. Will the business be legal and not against any existing or foreseeable government
regulation?
7. Is the business in line with your interest and expertise?
Your answers to these questions will be helpful in screening which ones among your
many ideas are worth examining further and worth pursuing.
Branding
Branding is a marketing practice of creating a name, a symbol or design that identifies and
differentiates product or services from the rest. It is also a promise to your customers. It tells
them what they can expect from your product or service and it differentiates your offerings
from other competitors. Your brand is derived from who you are, who you want to be and what
people perceive you to be.
Branding is one of the most important aspects in any business. An effective brand
strategy gives you a major edge in increasingly competitive markets.
A good product can:
- deliver message clearly,
- confirm credibility,
- connect to target prospect,
- motivate buyers, and
- concretize user loyalty.
Here are simple tips to publicize your brand:
1. Develop a tagline. Write a statement that is meaningful, impressive, and easy to
remember to capture the essence of your brand.
2. Design a logo. Create a logo symbolic of your business and consistent with your tagline
and displace it strategically.
3. Write a brand message. Select a key message to communicate about your brand.
4. Sustain a brand quality. Deliver a promise of quality through your brand.
5. Practice consistency. Be reliable and consistent to what your brand means in your
business.
 In generating a business idea, you should first identify the type of business suited to your
business idea. You should analyze and scan the potential environment, study the marketing
practices and strategies of your competitors, analyze strengths, weaknesses, opportunities, and
threats in your environment to ensure that the products or services you are planning to offer
will be patronized and within easy reach of target consumers.
How to conduct SWOT Analysis:
1. Be realistic about the strengths and weaknesses of your business when conducting
SWOT Analysis.
2. SWOT Analysis should distinguish between where your business is today, and where it
can be in the future.
3. SWOT Analysis should always be specific. Avoid any gray areas.
4. Always apply SWOT Analysis in relation to your competition, i.e. better than or worse
than your competition.
5. Keep your SWOT Analysis short and simple. Avoid complexity and over analysis.
6. SWOT Analysis is subjective.
TASK 6: SWOT ANALYSIS
Directions: In a separate sheet of paper or in your notebook list down all your observations for
your business idea. Categorize your observations according to strengths, weakness,
opportunities and treats. After carefully listing them down, use the stated strategies to come up
with a sound analysis, activities and best business idea.

Strategies –
SW - Maximize on the Strengths to overcome the internal Weakness.
OW - Capitalize on the Opportunities to eliminate the internal Weakness.
ST - Maximize on your Strengths to eliminate the external Threats.
OT - Take advantage of the available Opportunities to eliminate the external Threats.
Analyses –
Activities –
My Best Business Idea –

TASK 7: EXTRA READING AND VIDEO VIEWING

Reading books and watching videos have been considered as some of the most effective
educational activities that can help learners broaden their understanding on a certain topic. In
this particular task, you will be asked to conduct extra reading and video viewing on the Internet
with the following topics:
A. Steps in selecting a business idea
B. Criteria of a viable business idea
C. Benefits of a good brand
D. Ways on developing a brand
After successfully performing the assigned task, make a narrative report about it and share it
with the class.

TASK 8: DESIGNING A LOGO

Directions: In a separate sheet of paper or in your notebook draw a logo that you will use in
your business. Provide a simple statement to describe your logo.

TASK 9: MAKING MY OWN VICINITY MAP

Directions: In a separate sheet of paper or in your notebook draw a vicinity map reflective of
potential market in Computer Hardware Servicing in your province. Provide a simple statement
to describe your map.