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    Strategic Management: Gregorio Cyrus R. Elejorde

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    Deanne Guinto
    Strategic management is the process by which organizations analyze their internal and external environments, establish goals, and implement strategies to achieve those goals and satisfy stakeholders. It involves developing a purpose, mission, goals, and objectives. A strategy outlines how the organization will achieve its objectives through specific actions and policies while considering its resources. Strategic management helps organizations adapt to changes, focus efforts, clarify their competitive advantage, and improve performance.

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    Strategic Management: Gregorio Cyrus R. Elejorde

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    Deanne Guinto
    15 views23 pages
    Strategic management is the process by which organizations analyze their internal and external environments, establish goals, and implement strategies to achieve those goals and satisfy stakeholders. It involves developing a purpose, mission, goals, and objectives. A strategy outlines how the organization will achieve its objectives through specific actions and policies while considering its resources. Strategic management helps organizations adapt to changes, focus efforts, clarify their competitive advantage, and improve performance.

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    Strategic management is the process by which organizations analyze their internal and external environments, establish goals, and implement strategies to achieve those goals and satisfy stakeholders. It involves developing a purpose, mission, goals, and objectives. A strategy outlines how the organization will achieve its objectives through specific actions and policies while considering its resources. Strategic management helps organizations adapt to changes, focus efforts, clarify their competitive advantage, and improve performance.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    15 views23 pages

    Strategic Management: Gregorio Cyrus R. Elejorde

    Uploaded by

    Deanne Guinto
    Strategic management is the process by which organizations analyze their internal and external environments, establish goals, and implement strategies to achieve those goals and satisfy stakeholders. It involves developing a purpose, mission, goals, and objectives. A strategy outlines how the organization will achieve its objectives through specific actions and policies while considering its resources. Strategic management helps organizations adapt to changes, focus efforts, clarify their competitive advantage, and improve performance.

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    of 23

    STRATEGIC

    MANAGEMENT
    Gregorio Cyrus R. Elejorde
    Strategic Management
     Isthe process through which
    organizations analyze and learn
    from their internal and external
    environments, established goals,
    and execute those strategies, all in
    an effort to satisfy key
    organizational constituencies.
    Key Terms in Strategic
    Management
     Purpose  Strategy
     Mission  Tactics
     Goals  Policy
     Objectives  Strategists
    Purpose
     It outlines why the organization
    exists; it includes a description
    of its current and future
    business (Rue and Byars)
    Mission
     The mission of an organization
    is the unique reason for its
    existence that sets it apart from
    all others (J. Stoner and C.
    Wankel)
    Goals
     Is a desired future state that the
    organization attempts to realize
    (A. Etzioni)
    Objectives
     Refers to the specific results
    the organizations seek to
    achieve through its existence
    and operations
    (W. Glueck and L. Jaunch)
    Strategy

     It outlines how management


    intends to achieve its objectives.
     It is designed to ensure that the

    basic objectives of the enterprise


    are achieved through proper
    execution by the organization
    Tactics
     Tactics are specific actions the
    organization might undertake
    in carrying its strategy
    Policy
     They include how resources
    are to be allocated and how
    tasks assigned to the
    organization might be
    accomplished.
     Policies are guide to action

    (W. Glueck and L. Jauch)


    Strategists
     Are the individuals who are
    involved in the strategic
    management process
    Strategic Management
    Model
    Explains the strategic
    management process
    Model by P. Wright, C. Pringle & M.
    Kroll (1994)
    Analyze the
    environmental Strategic Control
    opportunities & threats
    Analyze the
    organization’s Strategy Implementation
    strengths & weaknesses
    Establish the
    organizational
    direction: Strategy
    mission & formulation
    goals
    1. Developing a vision

    2. Converting mission into specific objective

    3. Crafting a strategy

    4. Implementing chosen strategy

    5. Evaluating performance

    Model by Thompson & Strickland


    Benefits of Strategic
    Management
    “Research revealed that organizations
    that engage in strategic management
    generally out-perform those that do not”
    15 key Benefits of Strategic
    Management
    1. Taking an organization-wide,
    proactive approach to a changing
    global world
    2. Building an executive team that
    serves as a model of cross-functional
    or horizontal teamwork
    3. Having intense executive
    development and strategic
    orientation process
    4. Defining focused, quantifiable
    outcomes measures of success
    5. Making intelligent budgeting
    decisions
    6. Clarifying your competitive
    advantage
    7. Reducing conflict; empowering the
    organization
    8. Providing clear guidelines for day-
    to-day decision making
    9. Creating a critical mass for change
    10. “Singing from the same hymn”
    throughout the organization
    11. Clarifying & simplifying the
    barrage of management
    techniques
    12. Empowering middle managers
    13. Focusing everyone in the
    organization in the same overall
    framework
    14. Speeding up implementation of
    the core strategies
    15. Providing tangible tools for
    dealing with the stress of change
    THE END
    Thank you very much!
    References:
     J. Harrison & C. St. John, “Foundations in
    Strategic Management. South-Western,
    Thomson Learning (2002): 4-5
     L. Rue & L. Byars, “Strategic
    Management”: 166-175
     http://www.introduction-to-
    management.24xls.com/en231
    *
     http://www.oppapers.com/essays/Benefits-
    Strategic-Management/60396
     http://www.hainescentre.com/strategic-
    management/benefits.html

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