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    (AppSumo) Self-Listing Redemption Flow

    Uploaded by

    Vavi Digital
    This document provides instructions for setting up an AppSumo code redemption flow using Google Forms, Sheets, and Zapier. It recommends: 1. Creating AppSumo codes and exporting them to a spreadsheet. 2. Making a Google Form to collect names, emails, and AppSumo codes from users. It should populate a Sheet with the responses. 3. Using Zapier to create automations that check if a code is valid, already redeemed, or invalid and tag users in an email CRM accordingly.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd

    (AppSumo) Self-Listing Redemption Flow

    Uploaded by

    Vavi Digital
    94 views22 pages
    This document provides instructions for setting up an AppSumo code redemption flow using Google Forms, Sheets, and Zapier. It recommends: 1. Creating AppSumo codes and exporting them to a spreadsheet. 2. Making a Google Form to collect names, emails, and AppSumo codes from users. It should populate a Sheet with the responses. 3. Using Zapier to create automations that check if a code is valid, already redeemed, or invalid and tag users in an email CRM accordingly.

    Original Title

    [AppSumo] Self-Listing Redemption Flow

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    This document provides instructions for setting up an AppSumo code redemption flow using Google Forms, Sheets, and Zapier. It recommends: 1. Creating AppSumo codes and exporting them to a spreadsheet. 2. Making a Google Form to collect names, emails, and AppSumo codes from users. It should populate a Sheet with the responses. 3. Using Zapier to create automations that check if a code is valid, already redeemed, or invalid and tag users in an email CRM accordingly.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    94 views22 pages

    (AppSumo) Self-Listing Redemption Flow

    Uploaded by

    Vavi Digital
    This document provides instructions for setting up an AppSumo code redemption flow using Google Forms, Sheets, and Zapier. It recommends: 1. Creating AppSumo codes and exporting them to a spreadsheet. 2. Making a Google Form to collect names, emails, and AppSumo codes from users. It should populate a Sheet with the responses. 3. Using Zapier to create automations that check if a code is valid, already redeemed, or invalid and tag users in an email CRM accordingly.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 22

    AppSumo Codes & Redemption Flow

    AppSumo Codes

    2
    1 .CSV file or Google
    spreadsheet link shared with:
    ○ [email protected]
    ○ [email protected]

    At least 10,000 URL


    encodable AppSumo codes*

    Here’s a free tool that can help generate 10k codes for you
    https://www.voucherify.io/generator
    3
    Dynamic URL ←------ 😍

    ● Example:
    https://yourproduct.com/appsumo/XXXXXXX
    (XXXXXXX = 1 unique AppSumo code)

    Or Static URL

    ● Example:

    https://yourproduct.com/appsumo
    (user will enter AppSumo Code on this signup page) 4
    Redemption Flow

    5
    Landing Page Examples

    FIelds:
    • Name
    • Email
    • Password (if applicable)
    • AppSumo Code
    (Do not use words like: coupon,
    promo code, promotion code,
    etc).

    6
    Landing Page Examples

    Tool Used: ConvertKit

    7
    Landing Page Examples
    Embedded Google Form on
    a Wordpress page.
    Landing Page Examples

    Not a deal-breaker but Tool Used: Carrd.co


    definitely more language
    relevant to Sumo-lings
    like this example will be a
    pleasant experience for
    users.

    https://nocodemvp.com/#appsumo

    9
    Success Message Examples

    10
    Success Message Examples

    11
    Valid Code Email Examples

    12
    Invalid Code Email Examples

    13
    The Do’s and Don'ts
    DO:
    1. Make sure a user account can be created
    from the Redemption Page before any
    onboarding (if applicable). Ex: User
    inputs registration info and is
    immediately delivered into their account.
    Additional questions may be asked then.
    2. Ask for name, e-mail, password, & include
    a field to enter AppSumo code on the
    Redemption Page
    3. Make sure ALL USER ACCOUNTS
    REFLECT THE DEAL OFFERING. This
    should be clearly visible within a users
    account (if applicable to your deal).
    14
    Example of deal features
    within account:
    Notice how the
    Sumo-ling would
    clearly know their new
    purchase was effective
    and that they are on
    the correct plan.

    ● Show the plan name (if


    applicable)
    ● Highlight the most
    important features of the
    AppSumo deal they just
    redeemed

    15
    The Do’s and Don'ts
    1. DO NOT ask for Credit Card or phone
    number to be required. Big no no.

    2. DO NOT include any up-sells, SMS /push


    requests, triple opt-in, or anything that
    would create friction in the process.

    3. DO NOT use the words coupon, promo


    code, appsumo code, App sumo code, App
    Sumo Code. No :). It’s AppSumo 👍.

    16
    Note about Branding
    ● Include AppSumo brand
    https://www.brandox.com/appsumo
    No Sumo dude, please

    https://www.notion.so/be52f339c085496
    7b0e145a963a55e41?v=8014716efab3460
    e8536e760f13590e7

    Appsumo, App Sumo,


    Sumolings, sumolings, etc.
    ● Correct style/case:
    AppSumo & Sumo-lings
    Promo codes, coupons,
    ● Refer to codes as
    discount codes, codes, etc.
    “AppSumo Codes”
    17
    Process for Courses

    18
    Step by Step Walkthrough
    FOR COURSES
    Goal: Set Up Your AppSumo Codes
    redemption process with automation

    For detailed instructions and videos


    on connecting this workflow,
    please click here.

    19
    Redemption Workflow Part 1
    Using 1 Google Form + 2 Google Sheets + 1 Zapier zap

    #1 - Create AppSumo codes, export to Excel file, #3 - Make a zap in Zapier.


    download.
    #2 - Create a Google Form that includes: Choose App & Event > Search for the specific app
    [Google Forms ]> Find the action- New or Updated
    ● First Name Response in Spreadsheet > Choose Account >
    Continue. Connect correct spreadsheet and
    ● Last Name
    worksheet.
    ● Your AppSumo Email
    ● Your AppSumo Code Google Sheets > Lookup Spreadsheet Row- Lookup
    code from [AppSumo Codes Redemption Google
    Create first Google sheet and set to populate with Sheet]
    form results.
    Create 3 paths:
    Create second Google sheet and create two columns: 1)Success Path
    Coupon Codes and Redeemed. Add coupon codes 2) Code is Found but already Redeemed
    from your downloaded Excel file to Coupon Codes 3) Code Not Found
    column.
    Redemption Workflow Pt 2
    Using 1 Google Form + 2 Google Sheets + 1 Zapier zap

    #4 - Login into Email CRM platform. Create 3


    different tags.

    Label them Success Path, Code is Found but For detailed instructions and videos
    Redeemed, Code Not Found.
    on connecting this workflow,
    Create one automation or rule for each outcome and please click here.
    one email per automation for each outcome.

    Connect each path in Zapier to 1) update spreadsheet


    and 2) add the correct tag from your CRM.
    Thanks!

    22

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