Group 23 - Village Development

Vertical- Village Development
Skill Development in Saidapur
Group no-23
PGP37256 Rajan Sharma
PGP37170 Aditya Singh
Pgp37416 Manjeeta H
PGP37256 Rajan Sharma
PGP37261 Sagnik Das
PGP34194 Vrund Joshi
Central Schemes for women Empowerment
STEP Scheme Rajiv Gandhi scheme for Rashtriya Mahila Kosh

▪ Aims to provide competencies and Empowerment of adolescent (Ministry of women and
skill that enable women to become girls child Development)
self-employed/entrepreneurs ▪ Aim was to equip women so as to • Provide working capital term
▪ Should be above 16 years of age improve and upgrade their home- loan to the intermediary
based and vocational skills; and to organization
▪ Grants-in-aid under the STEP promote their overall ▪ Technology transfer and skill
programme may be given to an development upgradation
institution having a distinct legal
entity ▪ Launched in 200 Plus districts ▪ Minimum amount of 1 crore
per state
▪ Budget- 330 crores
Women belong in all places where decisions are being made. … It shouldn't be that women are the exception
State Schemes
• Women’s Vocational Training Programme
promotes Vocational Training for women for
wage-employment in industry, as instructors
and also promotes their self-employment.
• Industrial skill training under Craftsmen

Training Scheme
• Demand-driven Short-term courses

• NSDC, through its training partners such as
Mann Deshi Foundation, Shri Mahila Sewa
Sahkari Bank Limited and Sri Sarada Math
RasikBhita are working exclusively on skill
development of women, especially in rural
areas.
INDUSTRY SET UP
Land & Building Requirement
Key Idea- Setting up the hand wash industry ⮚ Space of about 750 square feet of which around 500
Motivation for choosing- square feet must be constructed
⮚ Financial model, investment of about Rs.5 lakhs with the
1.Low Investment necessary power and water supply
2.Big Market size Machinery Required
3.Less complicated List of soap making machinery required for soap
4.Manufacturing process can be learned within few weeks manufacturing
5.Operational cost is also low 1. plodder machine,
2. miller machine,
Set Up cost 3. sap stamping machine
To set up a soap manufacturing unit it will require an investment of 4. soap cutting machine
Rs. 15 lakhs. Working Capital
Personal use soap can be made in 3 steps – 1. raw material
1. preparation of soap base, 2. salaries and wages,
2. preparation of final base 3. power cost and receivables.
3. stamping. (addition - Rs.1 to 2 lakhs ) about is required in the fund for
miscellaneous - Rs.6 to 10 lakhs
Investment
• Personal use • Rs. 1 to 5 Lakhs
in small unit
Segmentation • Veterinary
use Time to • 3 to 6 month (Including- Licenses,
• Laundry use set up unit equipment, raw material etc).
AWARENESS CAMPAIGNS
• The Island which we think is the mainland, Initiatives like MAGIC BUS – where in volunteers
and we are the island can go for door-to-door campaigning and explain
women the benefits of skill development
• Involvement of people from their community
-The village can be divided into 5 groups
gives them sense of belongingness
depending upon area or households covered and
- Training of ASHA workers and DAIs (chosen team of youth mentors can lead those
from them), who in turn will act as instructors to areas/households
villager
-This will not only increase the effectiveness, but
-ASHA workers or DAIs can act as a
also give the idea of how many women are
communication channel between Bhavishya and
interested and demographics of interested women
commoners, which can lead the effectiveness of
– their age, religion, culture etc…
these campaigns exponentially
This in return will help us in decision making and
increase the effectiveness of campaigns
Training to Women- Lab Scale
•Need to organize a training camp for the women,
educating them about the steps to follow in making of a
liquid soap
•Educating them about the basic chemicals that are

involved and letting them know about the need to make
sure the measurements are important and the
consequences of getting them wrong
•Have sessions on how they can leverage this

knowledge and move into other washing products.
(Creative license)
IIM Lucknow as a base market
•To give the manufacturers a kickstart and one fixed
source of revenue, IIM Lucknow can be a customer.
•We can use it in as many common washrooms and
encourage the faculty , students and other staff
members to use their products.
•Potential market of at least 600-700 people.
•Get behind the marketing campaign for these
products and expand to nearby localities.
• Investing more money till they are able to break even.
What Next?
As we have set up the industry and we have trained the staff, there are few key
decisions that we need to make
1. Pricing of the soap- (40-50 INR/200g)
2.Target Market- (Initially only neighbour hood village as the capacity is limited)
3.Revenue Model- (The Revenue generated will partially be used to pay up the
salaries, to meet the expenses and partially it would also be used to expand the
business so that we provide more employment opportunities

Group 23 - Village Development

Uploaded by

Copyright:

Available Formats

Group 23 - Village Development

Uploaded by

Document Information

Original Title

Copyright

Available Formats

Share this document

Share or Embed Document

Sharing Options

Did you find this document useful?

Is this content inappropriate?

Copyright:

Available Formats

Group 23 - Village Development

Uploaded by

Copyright:

Available Formats

Vertical- Village Development

Skill Development in Saidapur

STEP Scheme Rajiv Gandhi scheme for Rashtriya Mahila Kosh

• Industrial skill training under Craftsmen

• Demand-driven Short-term courses

•Educating them about the basic chemicals that are

•Have sessions on how they can leverage this

You might also like