What Is Analytics?: A Brief Overview

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What is Analytics?

A brief overview
The term analytics became popular around 2000’s – a mixture of business domain
knowledge, coding and high-level statistics led to the birth of these new age Analysts –
quintessential STEM grads who could code and derive insights from the vast data that was
being collected. My colleagues have compiled a list of different industry specific writeups for
your reference purpose – do not worry if you are getting an internship in that sector or you
aren’t – we believe basic knowledge of these is essential for everyone.

Analytics has 4 main branches as illustrated by this value chart from Gartner

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