SPONSORSHIP

OPPORTUNITIES
TOTAL
FACILITY ABOUT LONGMONT
VISITORS RECREATION SERVICES
We believe the way we play impacts our individual well-
being and enhances the quality of our lives. Through
Total Group Fitness collaboration with organizations just like yours, we are
Class Participants able to offer our community opportunities to play in

121 ,400 athletic leagues, at community-wide special events, day

camps, and diverse programs for all ages. Longmont
Recreation offers something for everyone, including
Athletics Program sponsorship opportunities that further your business and
Participants marketing objectives while enhancing our community!

13 ,500
Recreation &
Total Pool Visits Golf Services

142 ,200
Total Community
Event Attendees LONGMONT
42 ,700 DEMOGRAPHICS

ONLINE STATS
Facebook Engagement

5 ,850 Total Population:

people reached 91,730

per month
Male: Female:

1 ,320 48.47% 51.53%

people reached per post

Website visitors Median household income:

36 ,600 $78,322
Number of Households
on Nextdoor
AGE DISTRIBUTION

28 ,500 0-9: 9.7% 10-19: 14.3%

20-29: 1
2.7% 30-39: 14.9%
Number of households
reached w/ Brochure 40-49: 1
2.5% 50-59: 13.2%
48 ,000 60-69: 12.1% 70+: 10.8%
PARTNERSHIP PACKAGES Recreation &
Golf Services

LONGS PEAK PACKAGE $5,000

• One company provided banner hung at the Rec Center Track

• One company provided banner hung in choice of either the Memorial Building Gym or Centennial pool

• One company provided banner hung at softball fields (April – October)

• One slide to run on TV’s in facility lobbies

• Sponsorship of your choice of 2nd tier Community Event at the $500 level

• Logo on Longmont Recreation Sponsorship webpage

• Sponsorship of one individual youth sports team

FOOTHILLS PACKAGE $2,500

• One company provided banner hung in choice of either the Memorial Building Gym or Centennial Pool

• One company provided banner hung at softball fields (April-October)

• One Slide to run on TV’s in facility lobbies

• Sponsorship of one individual youth sports team

PROGRAMS Recreation &
Golf Services

ATHLETICS
YEARLY ATHLETICS PARTNER: $10,000
• Company logo on TeamSideline.com & Longmont Athletics webpage
• Logo on all team shirts and trophies
» Logo in Recreation Brochure
» Picture day presence
» Ability to distribute marketing materials to participants
» Company banners at City of Longmont athletics facilities
» Jersey pick-up at company location for one sport
» Company may be present and distribute materials at games

LEAGUE PACKAGES
GOLD: $2,000
• Large company logo on TeamSideline.com and Longmont Athletics webpage
• Large company logo on team shirts
• Picture day presence
• Game day presence
• Ability to distribute marketing materials to participants

SILVER: $1,500
• Medium company logo on TeamSideline.com and Longmont Athletics webpage
• Medium company logo on team shirts
• Picture day presence
• Game day presence
• Ability to distribute marketing materials to participants

BRONZE: $750
• Small company logo on TeamSideline.com and Longmont Athletics webpage
• Small company logo on team shirts for up to 5 sponsored teams
• Picture day presence
• Game day presence
• Ability to distribute marketing materials to participants

INDIVIDUAL TEAM SPONSORSHIPS

$150 TEAM SPONSOR
• Company logo on TeamSideline.com & Longmont Athletics webpage
• Company logo on team shirts
• Ability to distribute marketing materials to participants

LONGMONT SUMMER DAY CAMP

CAMP SPONSOR - $1,000
• Logo on the Longmont Summer Day Camp webpage
• Logo in the Recreation Brochure
• Logo on summer camp marketing materials
• Logo in welcome packet sent to parents
IN-KIND SPONSORSHIPS ARE WELCOME! CONTACT US FOR MORE INFO
EVENTS (TOP TIER) Recreation &
Golf Services

RHYTHM GOLD $2,500

• Silver Note Benefits, PLUS:

ON THE RIVER • Medium Logo in the Event Guide & on Volunteer shirt
• City of Longmont Summer Recreation Brochure
mentions, direct mailed to 48,000 families (must
commit by February 14)
TITLE SPONSOR $15,000 • Acknowledgement in City of Longmont Winter/Spring
• Presenting Note Benefits, PLUS: Recreation Brochure
• Most prominent logo on the Event Guide, on Volunteer • Sponsor booth available with prominent location
Shirts, & City of Longmont’s ROTR website page
• Small Logo on Event Poster
• Prominent signage on the main stage
• Color Logo on City of Longmont’s ROTR website-
present in 2 locations
PRESENTING SPONSOR $10,000
• Platinum Note Benefits, PLUS: SILVER $1,000
• Prominent Logo in the Event Guide, on Volunteer • Bronze Note Benefits, PLUS:
Shirts, & City of Longmont’s ROTR website page
• Small Logo or business name (your choice for best
• Large Logo on Event Poster visibility) in the digital Event Guide & on Volunteer shirts
• Logo on Event Poster for Band Announcement • Business name on Event Poster (200 +, delivered to
• Opportunity to bring a new element or component to local businesses & city facilities, with at least 6 weeks
ROTR, start the conversation TODAY! of visibility)

PLATINUM $5,000 BRONZE $600

• Golden Note Benefits, PLUS: • Business name in digital Event Guide (printed &
• Sponsor a ROTR event element (sponsor supplied viewable online) & on 400 Volunteer shirts
banners & signage at sponsored element, pre-event • Sponsor Booth (includes 10x10 tent, 1 table, 2 chairs,
mentions) & access to electricity)
• Large logo in the Event Guide & on Volunteer Shirts • Sponsor has full merchandising privileges to promote
• Logo in City of Longmont Summer Recreation business at ROTR. ROTR logo will be incorporated on
Brochure all material used by the Sponsor (where permissible)
• Medium Logo on Event Poster • Greyscale logo on City of Longmont’s ROTR website
• City of Longmont Recreation Facebook mentions • Recognition & Invitation to the “Sponsor
Appreciation Reception
EVENTS (TOP TIER) Recreation &
Golf Services

LONGMONT LIGHTS
POWERED-BY SPONSOR - $10,000
• Exclusive Lighting Sponsor
• Full merchandising rights for event promotion
• Sponsor booth onsite
• Sponsor Signage placed on the fence at the Activity Pool and lit for the month of December.
• Sponsor logo shown on the Memorial Building during the two day event in December.
• Most prominent logo on all media Logo on event website with Powered- By language Social
Media postings

ILLUMINATION SPONSOR - $5,000

• Official Fireworks Sponsor OR opportunity to sponsor a new or existing event element - start
the conversation today!
• Sponsor booth onsite
• Sponsor Signage placed outside the Memorial Building during the festival
• Large logo on all media Logo on event website Social Media postings

ELF PROCESSION SPONSOR - $5,000

• Official Parade Sponsor
• Free parade entry
• Sponsor activation in Roosevelt Park on Friday night.
• Promotional and directional signage featuring logo
• Large logo on all Longmont Lights media and website Social Media posts, mentions, etc

SANTA’S HELPERS - $1000 OR LESS

• Sponsor a new or existing event element. Start the conversation today!
• Opportunities include:
» Santa’s Reindeer
» Candy Cane Train
» Sweet Shop Hot Coco
» Sounds of the Season
EVENTS (SECOND TIER) Recreation &
Golf Services

TURKEY TROT TRIATHLON

GOLDEN GOBBLER: $2,500 TITLE SPONSOR: $2500
• All benefits of Silver Gobbler PLUS: • All benefits of Presenting Sponsor PLUS:
• Prominent, extra–large sized business logo on all • Large sized business logo on ALL race & volunteer
event wear & marketing materials, including 10K mile shirts
markers • Premiere booth space for BOTH events
• Premiere booth space at finish line in vendor village • 2 additional complimentary race entries (4 total)
• 4 additional complimentary race entries (10 total)
PRESENTING SPONSOR: $1000
SILVER GOBBLER: $1,000 • All benefits of Supporting Sponsorship PLUS:
• All benefits of Bronze Gobbler PLUS: • Medium sized business logo on all ‘Supporting
• Large sized business logo on all event wear & Sponsor’ advertisements.
marketing materials including registration forms • Medium sized business logo on one race shirt (Kids’
• 10 x 10 vendor booth space near finish line Only Triathlon or Longmont Triathlon & Try-a-Tri) &
• 2 additional complimentary race entries (6 total) on both triathlon websites
• Display of company banner/poster
• 1 additional complimentary race entry (2 total)
BRONZE GOBBLER: $500
• Medium sized business logo on participant &
volunteer event shirts, promotional poster, City of SUPPORTING SPONSOR: $500
Longmont Turkey Trot website • Small sized business logo on volunteer t-shirt,
• 10 x 10 vendor booth space promotional poster, & marketing emails.
• 4 complimentary race entries • Choice of small business logo on Kids’ Only Triathlon
• Race day recognition & announcements website or Longmont Triathlon & Try-a-Tri website
• 10 x 10 vendor booth space at all events
• 1 complimentary entry to race of choice Race day
THIRSTY TURKEY: $300 recognition & announcements
• Water Station Sponsor– ‘own’ your Thirsty Turkey
water station on the 10K or 2Mile race course! We
provide the table, water & cups, you provide the
people & fun! Decorate your Thirsty Turkey water
station & make your business memorable. PLUS:
• Small sized business logo on volunteer shirts, THIRD TIER EVENTS
promotional poster & Turkey Trot website
• 10 x 10 vendor booth space (in addition to your race
course water station) These events run mostly on in-kind sponsorships,
• 2 complimentary race entries and sponsorships of $500 or less. Events include:
• Race day recognition & announcements • Strider Glider Rough Rider Race
Reach out
• Underwater Easter Egg Hunt for more info!
OTHER OPPORTUNITIES Recreation &
Golf Services

ICE
SEASON PARTNER: $2500
• Two dasher boards
• One day of skate rentals
• Company logo on Ice Pavilion webpage
• Presence at March Meltdown Party

DASHER BOARDS: $750

• A board with your company logo displayed at the ice pavilion for the entire season

SPONSORED SKATE RENTAL: $500

• The first 100 skate rentals are on you, and we’ll make sure everyone know it
• Banner displayed at check-in
• Marketed through Longmont Recreation social media, and facility flyers

SPONSORED FREE SKATE: $1,000

• The first 100 skaters are on you, and we’ll make sure everyone know it
• Banner displayed at check-in
• Marketed through Longmont Recreation social media, and facility flyers

MARCH MELTDOWN PARTY: $750

• Company logo on Ice Pavilion webpage
• Company logo on Party marketing materials
• Social media mention on Longmont Recreation Facebook page
• Presence at the event

CREATE YOUR OWN MPO (a la cart options)

Partnership opportunities can be flexible to fit your priorities! Here are some of our
a-la-cart marketing promotional opportunities
• Banners & Logos (space is limited)
• Rec Center (1year)
• Memorial Building (1 year)
• Sunset Pool (Memorial Day to Labor Day)
• Centennial Pool (1 year)
• Toshiba slides at your choice of facility
• Hospitality (Monthly)
• Coffee and fixings at the LRC
• Towel Service (includes option to add branded towels for guests to use)
• In-kind Materials
• Anything from swim caps to art supplies! You can event put your logo on it.
Contact us for more information!
CONTACT AND
SUBMITTAL FORM

___________________________________________________________________________________________
Organization Name

Organization Contact Information

____________________________________________________ __________________________________
Name of contact Phone number
____________________________________________________
Email address

Interested in the following opportunities (check all that apply)

Partnership Packages

Community Events
Tier 1
Tier 2
Tier 3

Athletics
Yearly Partnerships
League Packages
Individual Team Sponsorships

Summer Day Camp

Ice
Season Partnership
Dasher Board
Sponsored Skate Rental
Sponsored Free Skate
March Meltdown Party
Recreation &
Creating my own customized packages Golf Services

For more information about partnering with Longmont Recreation Services, please
contact Sam Calhoon at 303-774-4694 or [email protected]