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Production Management

Bake and Bagel is a home-based bakery startup that specializes in desserts like brownies, cookies, cakes, and their specialty, cinnamon rolls. It was started in 2020 and is gaining popularity through social media pre-orders. The owner's mission is to create desserts that leave customers craving more. The lengthy baking process involves mixing and kneading ingredients like flour, butter, and cinnamon, letting the dough rise for an hour, then baking for 15-25 minutes before packaging. This minimum 3 hour process is why Bake and Bagel only accepts pre-orders through their online delivery and social media channels.

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Samra Siddiqui
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67 views2 pages

Production Management

Bake and Bagel is a home-based bakery startup that specializes in desserts like brownies, cookies, cakes, and their specialty, cinnamon rolls. It was started in 2020 and is gaining popularity through social media pre-orders. The owner's mission is to create desserts that leave customers craving more. The lengthy baking process involves mixing and kneading ingredients like flour, butter, and cinnamon, letting the dough rise for an hour, then baking for 15-25 minutes before packaging. This minimum 3 hour process is why Bake and Bagel only accepts pre-orders through their online delivery and social media channels.

Uploaded by

Samra Siddiqui
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Introduction to the business:

Bake and Bagel is a home based startup that was started by a student named sadaf. The startup was started in 2020, and it is now gaining popularity. Baked and
bagel is a dessert and a Savory shop. There menu includes 3 types of brownies, that include Fudge, Ultimate and Brookie. They have 4 different types of
cinnamon rolls, which are there specialty and different kinds of cakes as well. At this point in time they are operating through social media are taking pre orders
only. Their Mission statement is “Desserts that would leave you craving for more”

Business Model

Key Partners Key Activities Customer Segments Customer Relationships

Advertisment- Social Media Baking the cakes, Immidate feedback from the
cinamon rolls. Desserts for Events, customers
Grocery Stores that sell the raw Birthdays, occasisions
materials Pre heating the oven Discounts for bulk orders
Customised cakes for
Workers that help with the Kneading the dough Birthdays. Special packaging for loyal
production and mixing the customers.
ingredients Normal day to day
Dessert Service

Key Resources REVENUE STREAMS Channels

Oven for baking. Cinnamon rolls Social media- Facebook and


Mixtures Cookies Instagram
Cakes Distrubution channel- online
High qulaity chocaltes, Brownies delivery services.
butter, milk

Baking Mat

Packaging
Methodolgy:
To understand the procedure and the operations of Bakes and Bangel primary research and secondary research both were conducted. We conducted
an interview from the owner. The procedure of baking cinnamon rolls, cakes, cookies and brownies is quite a lengthy one. At first, the main ingredients
are added such as butter, flour, yeast, cinnamon. And then the prepared batter is kept in the oven for 20-25 minutes, after that the mixture is made and is kept for
cooling down. Heating the mixture and cooling takes another 25 minutes. Since the temperature has to be warm, you can't cool it quickly. After that the
kneading and the mixing process starts and the kneading process takes around 20-25 minutes because the knead is rolled out to a big square shaped so it has to
be done carefully. After the kneading process the butter mixture is made which takes around 5 minutes, after all this the tray is setup which takes 15 minutes as
it has butter paper in it, then you arrange rolls and you keep in a warm place for 1 hour after which they get doubled in size and are then put in the oven for
baking. The baking process takes 15 minutes. After baking is done the last step is to package the Rolls this procedure takes around 20 minutes. So the entire
process of baking takes around minimum of 3 hours. This is one of the reason that bake n bagle takes pre orders only as they need a minimum of 3 hours to
complete the procedure.

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