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Unit 1

business

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118 views5 pages

Unit 1

business

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Tín Huỳnh
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10 Management ‘© Consider what the functions of management ae (9 Discuss what makes a good manager Lead-in Towhat extents effective management something you ae born wit, as opposed toa set of skis that canbe taught? Which business leaders do you admire for their managerial sills? What ae these kil? ‘Do managers have a good reputation in your country? Or are they made fun afin jokes, cartoons and television series? 50, why do you think thsis? “Hy ic bi We ey ya” \Wiich ofthe ive famous managers below do you fr the mmostinteresting and impressive? ‘Akio Morita co-founded a companiyin Tokyo in 1946, and later changed its name to Sony He moved tothe US, where he had the originalideas forthe Walkman andthe video cassette recorder. Sony acquired music and flm comparies, and developed video games. While Jack Walch was Chief Executive Ofcer (CE) of General Electric inthe 1980s and 1990s, ts market value increased {rom $14ilion to more than $410 illon. He red 10% of the companys managers each year. ‘Steve Jobs was frstthe co-founder and later the CEO of apple. He was fred from his own company (in 1985, and cofounded Pixar Animation Studios, butrejoined Apple in 1997, and helped develop the Pod and the iPhone. Unit 1 vanegene ‘Management ln 1998, Meg Whitman joined a startup company called eBay in Silicon Valley a President and CED. She reigned ten yeas ltr, hen twas 3 hugely successful business, planning to run for Govermor of California, Carlos Ghosn,bornin Braz but a French {and Lebanese ctizen, became the CEO of the Nissan car company in 2001. In 2005, he ‘lg became CEO of Renault. ACssan, he converted huge debts into huge profits - Listening: What makes a good manager? O20) 1 Lstento two MBA (Master of Business Adminstration students atthe 1udge Business School at Cambridge University talking about management. ‘Who says the things about managers inthe table Below ~ Carl the fst, speaker) or Olga the second)? = ‘carte de Stetanis from ay |A good manager should: 1 follow the company’s goals help subardnatesto accomplish their awn goals and objectives hela young colleagues ta develop row how tolead people know how to mativate people ‘make a maximum proft forthe ow ‘meet the targets they have been set successfully execute plans and strategies ig Baptina ithe shareholders Discussion: What makes a good manager? ‘What do you think are the three most important characteristics of a good manager? Are there any qualities or characteristics you would add to the ones ‘mentioned by the MBA students? < uaitt 11 Peter Drucker? Management is ‘portant. re sceess orf of companies, public sector institutions and services, not-fot- Profit organizations, sports teams, and so on, often depends on the quality of their managers Bt what do managers do? One well-known classification ofthe tasks ofa manager comes from Peter Drucker, Drucker was an American business professor and consultant who is often called things like “The Father of Modern Management Drucker suggested thatthe work of a manager ‘canbe divided into five tasks: planning (setting objective), drganizing, integrating {motivting ‘and communicating), measuring performance, and developing people. + Pust ofall, senior managers and directors set objectives, and decide hov their organization em achieve or accomplish them. This involves developing strategies, plans and precise tactics, and allocating resources of people and money. + Secondly, managers organize. They analyse and classify the activities ofthe organization and the lations among them. They divide the work into manageable actives and then into individual tasks, They selet people to perform these tasks. + Thirdly, managers practie the social skills of ‘motivation and communication. They also have to communicdte objetves to the people responsibie for attaining them. They ha to make the people Writing rite a brief summary of 42 unit Manages Reading: What is management? Read the text summarizing the different functions of management. ‘Which of the qualities mentioned inthe Listening exercise do you think are particularly necessary forthe fie tasks described by ‘who are responsible for performing individual ‘ass form teams. They make decisions about pay and promotion. As well a organizing and supervising the work oftheir subordinates, they have to work with people in other areas and functions + Fourthly, managers ha othe performance of their staf, to see whether the ‘objectives or targets set forthe organization as a whole and for each individual member of i ze being achioved, + Lastly, managets develop people — both their subordinates and themselves A company’s top managers also have to ‘consider td future, and modly or change the

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