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Reading Comprehension: How E-Commerce Is Changing People S Shopping Habits

Advantages of e-commerce: - Convenience - you can shop from home at any time without having to go to a physical store. - Wider selection - online stores offer a larger variety of products than typical physical stores. Disadvantages of e-commerce: - Can't see/try before buying - you can't physically examine products like you can in a store which makes returns more difficult. - Delivery/shipping costs and wait times - you have to pay for products to be delivered and sometimes have to wait a few days for items.

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100% found this document useful (3 votes)
2K views2 pages

Reading Comprehension: How E-Commerce Is Changing People S Shopping Habits

Advantages of e-commerce: - Convenience - you can shop from home at any time without having to go to a physical store. - Wider selection - online stores offer a larger variety of products than typical physical stores. Disadvantages of e-commerce: - Can't see/try before buying - you can't physically examine products like you can in a store which makes returns more difficult. - Delivery/shipping costs and wait times - you have to pay for products to be delivered and sometimes have to wait a few days for items.

Uploaded by

Linzem
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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EEST 4- Sixth Year 5th July

Student´s name: Emiliano Pérez

Reading comprehension

1) Read the text and match the words in bold to their definitions.

How e-commerce is changing people´s shopping habits


Even though e-commerce has been around for a long time only 5% of all goods produced are bought online.
But e-commerce is still growing. It is breaking into traditional markets more than ever before. Not just books,
CDs and holiday trips are bought online, but all sort of other products and services that were unimaginable in
the past. Today, more and more online shops get their customers from social
networks like Facebook and mobile phones.
In the past going shopping was fun, something that you did with your friends or relatives. It was a social event.
Today, Facebook and other social media networks are the driving force behind online shopping.
Companies target potential customers and online communities. If they advertise their brands and products in
the right way people will talk about them, and news spreads throughout the online world much quicker than in
the real world.
 
Over 75% of all customers buy products after they have read reviews about them on the Internet. They ask their
friends about quality and design of certain products. An American-based cosmetics company, for example, has
asked female customers to exchange beauty tips via the Internet.
Companies also encourage online shoppers to play games that focus around their products. A
British based firm lets users play a game with play money in which they can go and buy virtual versions of
products and have their friends comment on them.
 
The new smartphone generation is likely to have an even greater impact on online shopping. While in a real
store, customers often get reviews and price comparisons directly on their mobile. In many cases, when they see
something they want to buy they leave the shop and buy online or go to a nearby place where they get it for a
lower price. There are even apps which show you if there is a certain product on sale within a short distance of
your location.
E-commerce is only at the beginning, with many more new shopping experiences to come.

 Advertise= to tell the public about your products or services


 Apps = computer program that works on your mobile phone
 Based firm= here: the country it comes from
 Brands = type of product made by a company
 Breaking into = here: to become a part of the market
 Customers = person who buys a product
 E-commerce = buying and selling products and services over the Internet
 Encourage = to talk someone into doing something
 Exchange= swap, trade
 ________________ = company
 Goods = products
 Mobile phones = small telephone that you always have with you
 On sale= cheaper than normal
 _____________________= place on the Internet where people get together and share their experiences
 Quality = how good something is
 Review = opinion on a product
 Services = work or a job that you do for money
 Smartphone = portable phone that has the functions of a computer
 Social media network = websites that allow people to get into contact with each other and share things

2) Answer these questions:

a- What do you think about e-commerce? Have you ever bought something online?
b- What are the advantages and disadvantages of using e-commerce to buy things? Name at least two
ideas for each category.
a- The e-commerce is a nice option for customers, it´s more accessible. Yes, I bought a keyboard for my PC.
b-

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