ST.

ANTHONY COLLEGE MODULE IN

CAMPUS JOURNALISM
CALAPAN CITY, INC.

Journalist’s Code of Ethics (Philippines)

Formulated by Philippine Press Institute and National Press Club

1. I shall scrupulously report and interpret the news, taking care not to suppress
essential facts or to distort the truth by omission or improper emphasis. I recognise the
duty to air the other side and the duty to correct substantive errors promptly.

2. I shall not violate confidential information or material given me in the exercise of my

calling.

3. I shall resort only to fair and honest methods in my effort to obtain news, photographs
and/or documents, and shall properly identify myself as a representative of the press
when obtaining any personal interview intended for publication.

4. I shall refrain from writing reports which will adversely affect a private reputation
unless the public interest justifies it. At the same time, I shall fight vigorously for public
access to information.

5. I shall not let personal motives or interests influence me in the performance of my

duties; nor shall I accept or offer any present, gift or other consideration of a nature
which may cast doubt on my professional integrity.

6. I shall not commit any act of plagiarism.

7. I shall not in any manner ridicule, cast aspersions on, or degrade any person by
reason of sex, creed, religious belief, political conviction, cultural and ethnic origin.

8. I shall presume persons accused of crime of being innocent until proven otherwise. I
shall exercise caution in publishing names of minors and women involved in criminal
cases so that they may not unjustly lose their standing in society.

9. I shall not take unfair advantage of fellow journalists.

10. I shall accept only such tasks as are compatible with the integrity and dignity of my
profession, invoking the ‘conscience clause’ when duties imposed on me conflict with
the voice of my conscience.

11. I shall comport myself in public or while performing my duties as journalist in such
manner as to maintain the dignity of my profession. When in doubt, decency should be
my watch word.
 ST. ANTHONY COLLEGE MODULE IN
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CALAPAN CITY, INC.

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English News Writing Exercise:

INSTRUCTIONS: Write a news article based on the following facts. Write an

appropriate headline for your article.
 The Philippines will host the APEC Summit in 2015.
 “We welcome the offer of the People’s Republic of China, the Philippines, and
Peru to host APEC in 2014, 2015, and 2016 respectively,” said the 2012
Vladivostok Leaders’ Declaration. “We welcome the invitation from the President
of Indonesia to meet again in Bali in 2013,” it added.
 The 21 APEC members agreed to end by 2015 raising new barriers for the
following: investment, trade in goods & services, imposing new export restrictions,
implementing the World Trade Organization (WTO) measures with effects to
protect members in the face of the global economic downturn.
 For food security, APEC member economies reaffirmed its commitment to a 10%
improvement in supply-chain performance by 2015, in terms of reduction of time,
cost, and uncertainty of moving goods and services through the Asia-Pacific
region.
 The representatives of the summit had a sumptuous dinner with Cornish Crab
Salad on Lemon Blini, Pressed Duck Terrine with Fruit Chutney, Roulade of Goat
Cheese with Caramelized Walnuts, Assortment of Palmiers and Cheese Straws,
Scottish Smoked Salmon Rose on Beetroot Blini, Miniature Watercress and
Asparagus Tart and Quail Eggs with Celery Salt.
 The environment was given focus with the leaders expressing concern on
trafficking of endangered and protected wildlife species. A commitment was
directed at strengthening efforts in combating illegal trade of environmental
resources.
 Other commitments for strengthening are as follows: drive against terrorism;
improve travel and tourism for job creation and disaster management.
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 Members of the APEC are Australia, Brunei Darussalam, Canada, Chile, China,
Hong Kong, Indonesia, Japan, Republic of Korea, Malaysia, Mexico, New
Zealand, Papua New Guinea, Peru, Philippines, Russia, Singapore, Taiwan,
Thailand, United States of America, and Vietnam.

 The news was formally announced at the end of the 20th Asia Pacific Economic

Cooperation (APEC) Economic Leaders’ Meeting, Vladivostok, Russia

Filipino News Writing Exercise:

Here’s an exercise for news writing in filipino.

PANUTO: Sumulat ng isang balita, base sa mga sumusunod ng detalye ng balita.

Gawan ito ng ulo/headline.
 Nagreklamo ang mga lokal ng manufacturer ng mga produktong bakal laban sa
umano’y talamak na pagpapalusot ng “finished metal products” 
 Nagtataka ang mga nagrereklamo kung paano nailusot ang mga steel rods sa
presyong mas mababa sa presyo ng scrap metals.
 Ang paliwanag ng Cebu Customs sa mga nagrereklamo ay “transaction value
method” ang ginamit para malaman ang buwis at taripa sa mga imported
products.
 Sa sistema ng “transaction value method” tanging dokumento lang ng shipment
na nakalagay ang presyo at notaryado sa pinanggalingan ng produkto ang
kailangan. Pwedeng tanggapin na lamang ito ng customs collector kahit na may
iba pang prescribed BOC valuation methods and references para ma-double
check ang deklaradong presyo.
 “Kung seryoso ang BOC na sawatain ang technical smuggling, madali lang, kung
mahigpit nilang i-enforce ang Valuation Procedure o kaya dapat i-cross reference
yan sa Metal Bulletin Weekly, Steel Business Briefing of London o MySteel ng
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China kung saan makikita ang tamang presyo ng bakal o metal,” sabi ng
tagapagsalita ng mga nagrereklamo.
 Ang reklamo ay nagmula sa Philippine Iron and Steel Institute at Galvanized Iron
Wire Manufacturing Association at ipinarating kina Department of Finance (DOF)
Sec. Cesar Purisima at Bureau of Customs (BOC) Commissioner Ruffy Biazon.
 Ang Philippine Iron and Steel Institute at Galvanized Iron Wire Manufacturing
Association ay may annual sports festival kung saan nagsasama-sama ang lahat
ng mga miyembro mula sa buong bansa para makipagtagisan ng galing sa iba’t
ibang isports tulad ng figure skating at gymnastics.
 Ang inirereklamo ay isang kumpanya na naka-base sa Mandaue at mayroong
maliit na steel rolling plant. Ang kumpanya ay ang pangunahing nag-aangkat ng
finished steel products tulad ng ‘smaller sized steel wire rods’ na nirorolyo para
maging ‘reinforcing steel bars’ at ibinebenta sa mga hardware store para sa mga
maliliit na construction projects.
 Ang reklamo ay nagmula sa mga local na manufacturer ng mga steel products sa
Cebu.
 Ang mga ‘finished metal products’ ay ibinebenta sa mas mababang halaga kaysa
sa scrap metal.

QUIZ!
1. What is the Campus Journalism Act of the Philippines?
A. Journalism Act of 1991
B. Journalism Act of 1981
C. Journalism Act of 1983
D. Journalism Act of 1993

2. It refers to the Press' duty of imparting events to our society with a view to
present them later on, in decent manner to the society people.
A. Social Responsibility
B. Legal Responsibility
C. Professional Responsibility

3. It refers to the responsibility of a journalist to have commitment in his work.

 ST. ANTHONY COLLEGE MODULE IN
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A. Professional Responsibility
B. Legal Responsibility
C. Social Responsibility

4. It refers to a journalist's responsibility of not intervening or inflicting to someone's

privacy or confidential matter until it is required to be brought notice to the public.
A. Legal Responsibility
B. Professional Responsibility
C. Social Responsibility

5. Make sure that the right facts are there and those facts are right.
A. Accuracy
B. Bias
C. Context

6. Make sure to present all sides, arguments and opinions.

A. Fairness
B. Accuracy
C. Context

7. "Never use the ideas, words and concepts of others without giving credit to
sources"- is one of the Campus Journalism don'ts. It refers to:
A. Plagiarism
B. Bias
C. Sloppy Reporting

8. Don't report a story if you are not completely independent of that story
A. Bias
B. Sloppy Reporting
C. Conflicts of interests

9. Never invent any characters, events or quotations in your story

A. Bias
B. Deception
C. Sloppy Reporting

10. Don't offer news to your readers that are of irrelevant to their interests and lives.
A. Poor News Judgment
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B. Bias
C. Conflict

11. Bonus question: Who is the Chief Justice that is currently in an Impeachment
Trial?
A. Renato Corona
B. Ruben Corona
C. Ricardo Corona

12. Who was the ARROYO man who died last January 26 due to Cardiac Arrest?
A. Mike Arroyo
B. Iggy Arroyo
C. Mikey Arroyo

13. Who is the DEpEd Secretary of the Philippines before the leadership of Leonor
Briones?

A. Armin Luistro
B. Arwin Luistro
C. Alvin Luistro

14. What is the newest slogan of the Department of Tourism

A. It's more exciting in the Philippines
B. It's more fun in the Philippines
C. It's more enjoyable in the Philippines

In Campus Journalism: Editorial Writing

       Editorial write-ups express facts and opinions in concise, logical, pleasing order for
the sake of entertaining or influencing opinion, or of interpreting significant news on
public issues or policies in such a way that its importance to the average reader is made
clear. They are usually written in an elegant but understandable language.
    Expressive of the paper’s stand on vital issues, the editorial is a personal
commentary written by any member of the editorial staff who comments on issues
relevant to the public. It’s a critical interpretation of significant, usually contemporary
events so that the readers will be informed, influenced, or entertained. It’s the voice of
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the paper, not of an individual editor. Moreover, it tries to express the people’s
conscience, cause, and convictions in relation to prevalent issues and events.

Types of Editorial

 Editorial of Entertainment aims to entertain. Short and amusing, it espouses

humor to suggest the truth.
 Editorial of Information seeks to give the facts unknown to the readers, with
minimum explanation.
 Mood Editorial written by two or more editors from different newspapers which
they publish simultaneously in their respective papers.
 Pooled Editorial written by two or more editors from different newspapers which
they publish simultaneously in their respective papers.
 Editorial of Interpretation explains the meaning of a news event, current idea,
theory, or conditions.
 Editorial of Commendation, Appreciation, or Tribute commends a person or
organization for worthwhile deeds accomplishments.
 Editorial of Criticism points out both the good and bad features of events or
situations to influence the reader and to suggest a solution.
 Editorial of Argumentation or Persuasion argues in order to convince or
persuade some people.

Characteristics of Editorial
1. Forceful
2. Brief
3. Interesting
4. Clear
5. Purposive
6. Soundly Argumentative
7. Influential
8. Logical
9. Unified
10. Direct
11. Factual

Points to Observe in Writing the Editorial

 Don’t sound too moralistic
 Observe brevity in your sentences and paragraphs
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 Use impelling leads that could win the reader’s interest

 Keep the editorial short
 Use “we” instead of “I”
 Develop only one specific idea phrased in one sentence
 Relate the editorial to the readers’ lives
 Don’t dwell on generalities
 Write in simple, clear, direct and forceful manner
 Accomplish your purpose
 Organize all data into well-reasoned arguments
 Direct the editorial towards a consensus
 Make the form and style agree with its content and purpose
 Ensure its relevance to students, school, community and the country

Writing the Editorial

 The Introduction – usually a short paragraph containing the newspeg with the
reaction.

Example:
   For our students to come out second in the NSAT region-wide is a source of
great pride and inspiration for our school.

Editorial Beginnings:
  
  A quotation relevant to the subject under discussion
  A narrative illustrating the situation
  A striking statement that grabs attention
  A question that opens the rooms for discussion
  A simple statement

 The Body – may take two or three paragraphs that support, justify, or elaborate
the reaction or stand made in the introduction.
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 The Ending – last paragraph otherwise known as punch line or clincher. It

summarizes the editorial’s stand.

Transcript of Campus Journalism: Writing the Editorial

CHARACTERISTICS OF A GOOD EDITORIAL

“An editorial is an article in a newspaper giving the editor’s view or those of the person
or persons in control of the paper.” - A. Gayle Waldrop

“It is the expression of the people’s conscience, cause, and conviction.” - Joseph
Pulitzer

“The modern editorial includes analyses and clarifications, sometimes with no opinion
given.” - Arthur Copper

It is the official stand of the paper on a relevant development or issue.

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"The editorial should provide the background in which the facts are seen in a new
perspective and should express its opinion." -Rufus Terral

"Bitterness, bias, and fear have no place in an editorial. They make for weakness no
matter how much they bluster." -William Allan White

"It is a presentation of facts and opinion in a concise, logical manner, or of interesting

significant news in such a way that its importance to the average reader will be clear."
-M. Lyle Spencer

According to Reddick, there are three qualities of a good editorial:

 INTEREST
 BREVITY
 FORCE

A good editorial must: 

• Have clearness of style
•Has moral purpose
•Has sound reasoning
•Has the power to influence public opinion

>Lead logically to a conclusion

>Present only one idea
>Avoid wordiness
EDITORIAL EXERCISE:
>Present
Write anfacts
the and not
editorial mere
article opinion 
about COVID 19 Vaccination.

In Campus Journalism: Sports Writing

   

 Sports page is one of the most read sections of the newspaper because it is filled with
action and emotion of players who are idolized by sports enthusiasts.

QUALITIES OF A GOOD SPORTS WRITER:

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 Must be a sports enthusiast.

 Must know the basic roles, strategies, team and players or team records.
 Ability to take note quickly without missing the important sequence of the play.
 Must be fair in reporting even if he has a favourite team or player.
 Must observe accuracy in presenting facts.
 Has wide knowledge on sports lingo.

QUALITIES OF SPORTS
 Basically, it answers the five W’s and one H.
 It primarily describes the most thrilling and eventful part of the game.
 It uses more colourful words, adjectives, figures of speech, local color and longer
sentences, which are not commonly used in straight news.
 It uses special vocabulary called sports lingo.

KINDS OF SPORTS NEWS:

1. Advance news – it gives advance information in the coming events. The following
are the   expected contents of the advance news.

a. Significance of the game.

b. Historical background of the game or event.

c. Physical and mental qualities of the athletes.

d. Strengths and weaknesses of each player and team based on their previous 

    competitions.

e. Venue of the event.

f. Expected viewers.

g. Weather that could affect the game.

h. Statement of the coaches and athletes.

2. Coverage story – an on the spot news of an actual game or event. It contains

important 

    reports like the following:

a. Outcome of the winner, score of both teams.

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b. Significance of the outcome – the prize or the chance to move on to the higher level
of 

    competition.

c. Spectacular parts of the game – how the winner outsmarted the loser, see-sawing 

    scores and last minute play.

d. Comparison of the strength and weaknesses of the athletes of both teams.

e. Star player

f. Weather

g. Audience/viewers

3. Follow-up sports story – it summarizes the activities of the team. It also analyzes
the recently 

    concluded game like a player who was injured and the psychological aspects of the
players.

4. News based on the records – it is based on the data gathered from authorities or
officials of 

   the game. It could also be a summary of different events almost simultaneously

played in an 

   athletic meet.

WRITING THE SPORTS STORY:

1. Headline

a. Red Bull frustrates SMB

b. Skygo stuns Shark

c. South Korea topples China in OT

d. Realtors outgun Turbo Chargers

e. Tamaraws rout UB Cardinals

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2. The Lead

The classic 5W’s appear in the Sports lead as (1) Who Won? (2) Against Whom? (3) By
What Score? (4) Where? (5) When?

Three ways of writing the sports lead

1. Key play – this is usually used when the best angle of the sports event is through the
collective effort of all the members of the winning team.

University of Santo Tomas held off host Lyceum in a nervy fourth set to post a 25-13,
21-25, 25-20, 25-23 victory yesterday in the shakey’s V-League Womens Volleyball
Tournament at the Lyceum Gym.

Umiskor and Adamson University ng anim na runs sa second inning upang gawing
tuntungan sa kanilang 6-2 panaig laban sa University of the East kahapon sa
pagpapatuloy ng UAAP Softball Tournament sa UST Field.

2. Outstanding Player – when one or two of the members stand out of the rest of the
players that caused the team to win the game, their heroic deed is the best angle to
start a sports lead.

James Yap lived up to expectation as he delivered the winning basket that lifted
Purefoods Chunkee Giants to a heartstopping 75-74 overtime victory over Red Bull last
night in the PBA Philippines Cup at the Araneta Coliseum.

Iginupo ni top seed Anna Patricia Santos si 7 th seed Ivy de Castro, 6-1, 2-6, 6-0 upang
makatuntong sa singles semifinals ng Php 4,000,000.00 PCA Open Tennis
Championship sa PCA Indoor Courts, Plaza Dilao kahapon.
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3. Analytical approach – this is used when the team employs a very spectacular
strategy or action that brings them to victory.

Barking on nerve breaking wallops, deadly spikes and tricky placing, DLSU lady Archers
dethroned Far Eastern University in the crucial third set of their UAAP Women’s
Volleyball Championship game, 25-18, 25-22, 25-19 at Cuneta Astrodome yesterday.

Sa pamamagitan ng malalakas na spike at mapaglinlang na placing, pinadapa ng Abad

Santos ES netters and Soliman ES spikers sa pangatlong set sa iskor na 25-20, 21-25,
25-17 sa isang exhibition game, Hulyo 26 sa Torres HS oval kaugnay sa pagdiriwang
ng Sports Week.

4. The Body – Contains the play-by-play account of the game.

 Highlights of the game – Find the turning point of the game. Describe spectacular
plays. Tell about the last minute fumble.
 Decisive play – the most crucial part of the game that gives a certain team the
winning margin.
 Play-by-Play – Describe the progress of the game in detail but due to limited
space, play-by-play has to be condensed.
 Comparison of the Teams – Which was the better team? Who did better in the
foulline? In what department were the losers weak?
 Best score for the day – what did they do to become the heroes of the game?
 Quotation – it is customary for the star player or coach to have his sentiments
recorded for posterity.
 Weather condition – Mud, sunshine, heat, cold, or wind may have a bearing on
the game.
 Crowd and Celebration – How did the spectators behave?

SUGGESTED WAYS TO GATHER DATA ON SPORTS NEWS:

1. Before the game:

a. Know the roles of the game.

b. Know key people

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c. List down their names in full and check the spelling.

d. Interview key person who are involved in the game.

2. During the actual game

a. Look for a good working place where you can closely witness the game.

b. Observe closely and list down the following:

i. The most thrilling part of the game

ii. Unexpected event like a neophyte who perform excellently

iii. Humorous event

iv. Audience Reaction

v. Statement of the players and coaches

3. After the game

a. Check the accuracy of the score from the officials

b. Interview star player or coach of the winning team.

Sports Writing Exercise

Watch a volleyball game by clicking this link on youtube:
https://www.youtube.com/watch?v=V0PVI4dXzr0 Write a sports article about the game.

In Campus Journalism: Feature Writing

FEATURE WRITING

 A feature takes an in-depth look at what’s going on behind the news.

 It gets into the lives of people.
 It tries to explain why and how trend developed.
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 Unlike news, a feature does not have to be tied to a current event or a breaking
story. But it can grow out of something that’s reported in the news.

Different point of views of feature story:

 The story behind
 Personality in profile
 Tracking a trend

Feature Writing Tips:

 Start with a lead that captures your reader’s attention.

 Move your story along with descriptions of what happened, quotes from people
involved in the issue, and details that place the reader in the midst of the action.
 Make sure your ending is meaningful.
Features are not meant to deliver the news firsthand. They do contain elements of
news, but their main function is to humanize, to add colour, to educate, to entertain, to
illuminate. They often recap major news that was reported in a previous news cycle.

Types of Features

1. Personality profiles: A personality profile written to bring an audience closer to

a person in or out of the news. Interviews and observations, as well as creative writing,
are used to paint a vivid picture of the person. The CBC’s recent profile of Pierre Elliot
Trudeau is a classic example of the genre and makes use of archival film footage,
interviews, testimonials, and fair degree of editorializing by the voice-over commentary.
2. Human interest stories: A human interest story is written to show a subject’s
oddity or its practical, emotional, or entertainment value.
3. Trend stories: A trend story examines people, things or organizations that are
having an impact on society. Trend stories are popular because people are excited to
read or hear about the latest fads.
4. In-depth stories: Through extensive research and interviews, in-depth stories
provide a detailed account well beyond a basic news story or feature.
5. Backgrounders: A background-- also called an analysis piece-- adds meaning
to current issues in the news by explaining them further. These articles bring an
audience up-to-date, explaining how this country, this organization, this person happens
to be where it is now.

Feature Writing Exercise

Write a feature article about the most productive tasks you have done during pandemic.
You may highlight the most valued realization you have during this time.
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In Campus Journalism: Photojournalism

     Pictures and artwork are aids in catching the reader’s attention. A series of black-
and-white pages with nothing but printed words is certainly unattractive. Carefully taken,
appropriately chosen and properly cropped pictures add life to a n otherwise boring and
text-heavy page.

         The age of modern technology has made the art of taking pictures considerably
simple and easy. One need not be an expert photographer to come up with good and
well-composed pictures because most cameras today are equipped with sophisticated
devices that take care of some of the technical concerns of a photographer.

QUALITIES OF A GOOD PICTURE:

A picture worth printing must possess certain qualities. These are:

1. It must feature a prominent personality, event, or place.

2. It should tell a story by itself.
3. It should have a certain degree of human interest. Something odd or unusual
never fails to draw attention.
4. It should capture a portion of the drama of life.
5. It should show a person or persons in action. Posed and stiff pictures create a
sense of inactivity and lifelessness.
6. It must express the recent events.
7. A good picture should clearly show the faces of its subject matter. A picture of
unrecognizable faces means nothing to the readers.
8. A picture must be properly cropped so that the desired image may be
highlighted. Cropping means getting rid of the undesirable and unnecessary images of
portions of the picture.
9. Any picture must have a caption (also called a cutline) summarizing the “story”
the picture tells. Poetic caption is also acceptable, and in many instances, attracts
readers, example: Icing On A Concrete Cake, Sa Ihip ng Hangin, Musmos sa Likod
ng Rehas, etc...

Photojournalism Exercise
Capture good pictures of any theme using your mobile phones with consideration to the
qualities of a good photo. Write caption for every photo.
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In Campus Journalism: Newspaper Design

NEWSPAPER DESIGN

Makeup and Layout

       Makeup – arrangement of the display elements on a printed page, including

headlines, body texts, illustrations, photos, white spaces and column lines. It also refers
to the page design of a newspaper while layout refers to that of a magazine or an
advertisement.

Three functions of a newspaper makeup:

1. To provide attractive appearance to the individual pages and a pleasing harmony

or contrast in the continuity of pages.
2. To show the relative importance of news and feature materials through their
positioning in the pages.
3. To facilitate reading through the avoidance of monotony or disharmony in the
appearance of newspaper pages.

Qualities of a good make-up:

 Contrast - A black headline next to the column of gray body type creates a
pleasing contrast. Two or three subheads or quotations from the story can brighten a
wide expanse of gray body text. A picture can also provide contrast in a page.
 Balance - This is achieved by arranging heavy or dark elements to offset one
another. For example, a three column picture on the upper left can be balanced by a
three--decked, three--column head on the right.
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 Symmetry - Each space should have a focus of attention - a headline, a picture,

or a combination of both to ensure that the readers’ eyes fall first on that spot.
 Unity - The page should be attractive as a whole, with all its parts fitting
harmoniously together.

Makeup Patterns:

Forms of designs for the paper:

 Balance Makeup - A balanced page suggests orderliness, precision of thought

and unity. Like elements (same types and sizes) are placed opposite each other with
some intervening white spaces or pictures in between.
 Brace Makeup - The display elements make a pattern slanting downward from
left to right across the page, like the brace of a shelf. This kind of design usually has
large display of one very important story.
 Modular Makeup - The front page is divided into four segments or modules with
each one having its own focus of attention. If the page of a newspaper is divided into a
number of modules like a checkerboard, it is called the grid system. This is usually used
in a magazine layout.

NAMEPLATE OR LOGO

       The nameplate or logo of a newspaper is printed across the top of the front page.
This is used as an element of display design.

General practices followed in printing the nameplate:

 The nameplate is smaller in width than the width of the newspaper page and
remains the same in size and appearance.
 Placement of a story at the level above the nameplate means that the story is an
important one.
 One or more headlines should fill the top of the columns beneath the nameplate,
thus providing a solid base on which the nameplate may rest.

BREAKERS TO MAKE THE PAGE ATTRACTIVE

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Boxed Story

A boxed story is usually a very important story or one with human interest. The
box is also used to break up an expanse of gray body type or to provide a divider
between two regular headlines. A boxed story should not be placed beside or adjacent
a picture because its effectiveness will be weakened.

Subhead

A subhead is a single line of the same type as the body set in bold or italics that
gives a gist of a part of the story that follows. It should contain a noun and a verb. Its
purpose is to break a series of gray lines.

Direct Quote

A direct quote from the source of the story.

PRINCIPLES IN NEWSPAPER DESIGN

In order to make the newspaper layout attractive here are some principles to follow:

 Layout and blacker headlines and pictures should be displayed at the top of the
page. Headlines below should be lighter and smaller.
 Harmony should prevail in the selection of types for headlines.
 Avoid “tombstoming” of headlines. Two headlines of the same types should not
be placed side by side.
 The headline in one column should not be at the same level as any part of a
headline in an adjacent column.
 Wide or unbroken space of gray body text should have subhead or quotation
breakers.

In Campus Journalism: Editorial Cartooning

 ST. ANTHONY COLLEGE MODULE IN
CAMPUS JOURNALISM
CALAPAN CITY, INC.

Editorial Cartoons:

-          Editorials in pictorial/caricature form.

-          Supplement and crystallize the editorial commentary.

-          Have greater impact than the editorial proper.

-          Connect important parts by providing a link between the news and views of the
paper.

-          Play a vital and effective function in influencing public opinion.

-          Make a character or an event more humorous, interesting and entertaining.

-          Emphasize a single point and topic.

Forms of Editorial Cartooning

 Criticism – discriminating judgement

 Appreciation – true or adequate estimation
 Comment – reflections or observations

Subjects/Topics in Cartooning

 Culture – enlightenment or civilization

 History – past events
 Economics – business, production and consumption of goods and services
 Political – government, relationship of people and leaders and among leaders.
 Social – interaction among people

Tips for Cartooning

1. Limit the use of words and labels to the minimum. Don’t write an essay.
2. It should have one/single topic.
3. A clear, catchy, attractive and striking cartoon is necessary.
4. Consider your readers in the choice of symbols.
5. Use bold lines and strokes.
 ST. ANTHONY COLLEGE MODULE IN
CAMPUS JOURNALISM
CALAPAN CITY, INC.

6. Be extra careful when shading and shadowing your cartoon.

7. Study and master lines to show basic facial expressions and emotions.
8. Develop your own style. Watch out for plagiarism.
9. Cartoons are also subject to the laws of libel.
10. The cartoonist should be open to ideas, confer with the editor and other staff.
11. A cartoon may be has the same topic as the editorial issue.
12. The cartoon may also be on a different topic from that of the editorial proper.

Steps in Editorial Cartooning

 List down the subjects to choose from.

 Think of the propelling current issue.
 Ask what is the opinion/stand of the paper about the issue.
 Decide the universal symbols to be used.
 Draw more than one cartoon/caricature on the same subject/issue chosen.
 Finally choose the best editorial cartooning to be printed.

Cartooning
Draw a cartoon of Covid 19 vaccination. Make sure that the content of your editorial
article will be highlighted in the cartoon.