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Search Engine Optimization (SEO) : A Researcher's Guide To

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96 views1 page

Search Engine Optimization (SEO) : A Researcher's Guide To

Uploaded by

tsegab bekele
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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A researcher’s guide to

Search Engine Optimization (SEO)

Step
1 Step
Select relevant keywords for
indexing on Taylor & Francis
2 Choose a search engine-
Online and search engines.
friendly title that explains
Think about how you find
what your research
articles online, and what words
is about. Make sure it
or phrases you search for. Then
contains keywords and
consider your own article, and
terms commonly used in
what keywords are most relevant
your research field.
to the focus of your work. Narrow
down your keywords to ensure
they are as accurate as possible.

Step
Step
3 Once your article is published,

4 Don’t forget social media.


build connections with links to your
research from external sites (such as
your departmental profile page or
research group website), and blogs.
Use Twitter, Facebook,
YouTube, LinkedIn, and
other social platforms to
promote your work.
© 2020 Taylor & Francis Group CC-BY-NC

Step
5 Make sure to follow these steps each
time you write and submit a new paper,
and give every article you publish the
best chance of being discovered.

Guidance, developments, news, and ideas for Taylor & Francis authors
@tandfonline TaylorandFrancisGroup authorservices.taylorandfrancis.com

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