Organisational Study Report On WFB Baird & Company (India) Pvt. LTD

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ORGANISATIONAL STUDY REPORT ON

WFB Baird & Company (India) Pvt. Ltd

Organisation Study Report submitted in partial fulfillment of the


requirements for the MBA (Full time) Degree of the
Mahatma Gandhi University

Submitted by

Abijith K B

1902270003

Semester II

ALBERTIAN INSTITUTE OF MANAGEMENT

A UNIT OF ST. ALBERT’S COLLEGE (AUTONOMOUS)

Banerji Road, Cochin –682018.

May 2020
DECLARATION

I hereby declare that the Organisation Study Report entitled


________________________.is a record of bona-fide work done by me in (Organisation )
____________________________, during (period)
_________________________________________________ under the supervision of
(write name of your organizational guide, his/her designation, name of the organization in
this space)____________ , and Dr./ Mr. / Ms. _____________________ , Asst. Professor/
Senior Lecturer/ Lecturer, Albertian Institute of Management, and that no part of this report
has formed the basis for award of any degree, diploma, associate ship, fellowship or any
other similar title or recognition in any other institution.

Place
Date Name
LIST OF TABLES

Tabl Title of the Table Page


e
no
No
3.1 Gender-wise Distribution of Respondents 44
3.2 Distribution of Respondents according to Age 44
3.3 Distribution of Respondents according to Education 45
3.4 Distribution of Respondents according to Monthly Household Income 45
3.5 Distribution of Respondents according to Occupation 46
3.6 Distribution of Respondents according to Place of Residence 46
3.7 Distribution of Respondents according to Nature of purchase 46
3.8 Scores Allotted on Responses 50
3.9 Distribution of Respondents Based on Scores on Attitude regarding
Friendliness
of the Market 52
3.10 Skewness of Items comprising Attitudes to Intrinsic Friendliness 53
3.11 Distribution of Skewness on Total Scores- Age –wise 54
3.12 Distribution of Skewness on Total Scores according to Levels of Income 55
3.13 Distribution of Skewness on Total Scores According to Place of Residence 56
3.14 Reliability Analysis-Scale Measuring Consumer Confidence (Split-Half) 58
3.15 Iteration History 59
3.16 The Variations Accounted for by the First Two Principal Components. 59
3.17 Correlations of Transformed Variables 60
3.18 Component Loadings of Different Variables 60

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