Statistical Analysis of Mobile

Phone and Internet Penetration

in Pakistan
[demographical & statistical analysis]

Fiza Younis

Student ID: 22657

FUUAST School Of Economics , Islamabad

 Statistical Analysis of Mobile Phone and Internet Penetration
in Pakistan
Fiza Younis

6/15/2021

Libraries
library(tidyverse)
library(ggmap)
library(RColorBrewer)
library(here)
library(gcookbook)
library(ggplot2)
library(plyr)
library(ggthemes)
library(directlabels)
library(stringr)
library(plotrix)

Introduction
By now, a world without the internet is unimaginable. Connecting billions of people
worldwide, the internet is the corepillar of the modern information society. With
constantly declining smart phone prices and improvements in digital infrastructure, the
increasingly connectivity among global online audiences is moving along at a steady pace.
International Telecommunication Union estimates that the number of people around the
world using the internet has grown to 4.54 billion.
Pakistan is the nation of about 216.6 Million people, which makes it the 8th most
populated country of the World. Pakistan is now close to 173.2 million mobile subscribers.
A growing number of those are smartphone owners who are push forward adoption of web
services like ecommerce and social media.The government’s promotion of internet and
expansion of universal internet access throughout the nation over the past decade, internet
penetration has remained relatively low in global terms.
world_usg <- read_csv("project/world_usg.csv")

ggplot(world_usg, aes(x=World_Regions, y=Int_world)) + geom_point(

colour="blue") + geom_text(aes(label=Int_world, vjust=-.55)) +
geom_text(aes(label=World_Regions, vjust=1.1))
+theme(axis.title.x=element_blank(),
axis.ticks.x=element_blank(),axis.text.x=element_blank(),

axis.title.y=element_blank(),axis.text.y=element_blank(),

axis.ticks.y=element_blank(), panel.background = element_blank())

+ggtitle("%age Internet Usage by World
Regions","Source:www.internetworldstats.com")

Mobile cellular subscriptions are subscriptions to a public mobile telephone service that
provide access to the PSTN using cellular technology. The indicator is split into the number
of postpaid subscriptions, and the number of active prepaid accounts. The indicator applies
to all mobile cellular subscriptions that offer voice communications. It excludes
subscriptions via data cards or USB modems, subscriptions to public mobile data services.
X2019_mip <- read_csv("project/2019_mip.csv")

ggplot(X2019_mip, aes(x = reorder(country, mob_int_pen), y=mob_int_pen)) +

geom_bar(stat="identity", fill="grey")+ geom_text(aes(label=mob_int_pen),
size=6,hjust=1.5)+coord_flip() +theme(axis.title.x=element_blank(),
axis.ticks.x=element_blank(),

axis.title.y=element_blank(),axis.text.x=element_blank(),

axis.ticks.y=element_blank(), panel.background = element_blank())+

ggtitle("South Aisa(%) Mobile Internet Penetration in
2019","Source:www.mobileconnectivityindex.com")
South Asia region has experienced significant infrastructure investments in recent years,
reducing the coverage gap from 31% in 2015 to 6% in 2019. However, only one third of
the region’s population is using mobile internet, meaning that the usage gap is ten times
greater than the coverage gap.
SA_bb <- c(
left = 54.843750,
bottom = 2.723583,
right = 101.162109,
top = 37.230328
)

SouthAsia_map <- get_stamenmap(

bbox = SA_bb,
zoom = 6
)
ggmap(SouthAsia_map)+annotate("text",x=67,y=27,label="77.7"
, fontface="bold",size=3,colour="red")+
annotate("text",x=78,y=23,label="79
", fontface="bold",size=3,colour="blue")+
annotate("text",x=90,y=23,label="100.2
", fontface="bold",size=3,colour="blue")+
annotate("text",x=90,y=25.75,label="98.6
", fontface="bold",size=3,colour="blue")+
annotate("text",x=83.5,y=29,label="131.3
", fontface="bold",size=3,colour="blue")+
 annotate("text",x=82,y=6,label="141.7
", fontface="bold",size=3,colour="blue") +
theme(axis.title.x=element_blank(),axis.text.x=element_blank(),
axis.ticks.x=element_blank(),axis.title.y=element_blank(),
axis.text.y=element_blank(),axis.ticks.y=element_blank())+
ggtitle("Mobile Connection %age of Population")+

annotate("text",x=66,y=5,label="Source:datareportal.com",size=3,colour="Black
")

The number of mobile connections in Pakistan increased by 9.6 million (+6.2%) between
January 2019 and January 2020.So, the number of mobile connections in Pakistan in
January 2020 was equivalent to 75% of the total population. 3G and 4G users in Pakistan
reached 64.57 million by end February 2019.
cell_sub <- read_csv("project/cell_sub.csv")

ggplot(cell_sub, aes(x=years,y=mcs))+
geom_line(linetype="dashed",size=0.5)+theme(panel.background =
element_blank(),axis.title = element_blank())+annotate("rect", xmin =
2005,xmax = 2014,ymin = 0,ymax =
79,fill="lightblue",alpha=0.6)+annotate("text", x =
2010.75,y=30,label="because of economic growth and \nuprising of Mobile
Technology the \nuse of Mobile Phones has become \ncommon in
Society",size=3.2) + annotate("segment", x=2016, xend=2015, y=55, yend=62,
colour="red",size=1, arrow=arrow()) +annotate("text",x=2017,y=50, label="Due
to biometric verification system \nmobile cellular subscriptions have \nseen
a loss in fiscal year 2014-15",size=2.8)+ggtitle("Mobile Cellular
Subscriptions in Pakistan","per.100.people")+
annotate("text",x=2017,y=90,label="Source:WDI",size=3,colour="blue")

Number of mobile cellular subscriptions of Pakistan increased from 0.2 per 100
inhabitants in 2000 to 76.4 per 100 inhabitants in 2019 growing at an average annual rate
of 45.85%.In 2019, number of mobile cellular subscriptions for Pakistan was 76.4 per
100 inhabitants.
brands <- read_csv("project/brands.csv")

ggplot(brands,aes(x=reorder(Brands,Percenage),y=Percenage))+geom_bar(stat =
"identity",fill="purple",alpha=0.4)+coord_flip()+facet_grid(.~Region)+
theme(panel.background = element_blank(),axis.title.x=element_blank(),
axis.ticks.x=element_blank(),

axis.title.y=element_blank(),axis.text.x=element_blank(),

axis.ticks.y=element_blank())+ geom_text(aes(label=Percenage),hjust=1)
+ggtitle("Comparsion of Mobile Vendor Market Share (%age) \nPakistan and
World Wide ", "Source: www.statcounter.com")
Samsung held the largest slice of the global smartphone market by shipments during the
first quarter of 2021, regaining ground Apple made with the launch of the iPhone 12 at the
end of 2021. Huawei dropped out of the leading five vendors, with Xiaomi taking a tight
grip on 4th position.
x <- c(40.90,13.87,23.70,28.90,0.84)
labels <- c("Jazz","Ufone","Telenor","Zong","Scom")
pie(x,labels)
pie3D(x,labels = x,explode = 0.1, main = "% of Sim Subscription Mar 2021 ")

legend("topright", c("Jazz","Ufone","Telenor","Zong","Scom"), cex = 0.45,

fill = rainbow(length(x)))
It was a two-horse race between Jazz and Zong in our Download Speed Experience
category. While both operators were toe-to-toe, Jazz won first place with our users on its
network experiencing average speeds of 10.8 Mbps. Zong finished second in this race with
10.2 Mbps. On the other hand, the Download Speed Experience of the two remaining
operators Ufone and Telenor was less than half of Jazz’s at 4.7 Mbps and 4.2 Mbps
respectively.
BB_Subs <- read_csv("project/BB_Subs.csv")

BB_Subs$Subs<-cut(BB_Subs$subscription, seq(0,150,5))

ggplot(BB_Subs, aes(x =Category, Subs, y =Subs, fill =Date))+geom_raster()

+ggtitle("BB Subscription in Pakistan\nJul-20 to Mar 21","Source:PTA")
+theme(panel.background = element_blank(), axis.ticks =
element_blank(),axis.title = element_blank())
As of today, nearly 87% of the population uses internet/broadband service at the lowest
rates .Moreover, broadband is provided over 3G/4G networks with an average download
speed of 17.7 Mbps and upload speed of 11.3 Mbps (mobile) which is above the speed
levels in other regional countries.
Top_Websites <- read_csv("project/Top_Websites.csv")

ggplot(Top_Websites, aes(x=Monthly_Traffic_M,
y=reorder(Website,Monthly_Traffic_M ))) +geom_point(size=3,colour="purple")
+theme_bw() +theme(axis.text.x=element_blank(),axis.title =
element_blank(),panel.grid.major.x = element_blank(),panel.grid.minor.x =
element_blank())+ geom_segment(aes(yend=Website), xend=0, colour="grey50")
+ggtitle("Pakistan's Monthly Web Traffic in
Millions","Source:www.phoneworld.com.pk")
+geom_text(aes(label=Monthly_Traffic_M),,vjust=1.5,hjust=0.5)
Youtube is at the top of the list and monthly traffic is around 126.6 million. According to
this stat, Google has been ranked second with 119.8 million monthly and so on.

Conclusion:
Internet users are currently growing at an annual rate of 7.6% (worldwide), equating to an
average of more than 900,000 new users each day. However, the Corona Virus pandemic
has had a big impact on internet user research, so actual figures may be much higher.
Pakistan is the 10th-largest population of internet users in the world. Information and
communications technology (ICT) is one of the fastest growing industries in the country. In
2001 just 1.3% of the population used the Internet. By 2006 this figure had grown to
6.5% and in 2012 to 10.0%. As of August 2020; the percentage of internet users in
Pakistan is 40.95%, which translates into approximately 87 million citizens having
access to internet.
According to the annual report for 2020 released by the Pakistan Telecommunication
Authority (PTA), the country’s digital economy has grown enormously during the
pandemic as more people are using the internet.
Thanks