Management by Objectives
Management by Objectives
Setting objectives is not only critical to the success of any company, but it also serves a variety of
purposes. It needs to include several different types of managers in setting goals. The objectives
set by the supervisors are provisional, based on an interpretation and evaluation of what the
company can and should achieve within a specified time.
Once the employees are briefed about the general objectives, plan, and the strategies to follow,
the managers can start working with their subordinates on establishing their personal
objectives. This will be a one-on-one discussion where the subordinates will let the managers
know about their targets and which goals they can accomplish within a specific time and with
what resources. They can then share some tentative thoughts about which goals the
organization or department can find feasible.
Though the management by objectives approach is necessary for increasing the effectiveness of
managers, it is equally essential for monitoring the performance and progress of each employee
in the organization.
4. Performance evaluation
Within the MBO framework, the performance review is achieved by the participation of the
managers concerned.
5. Providing feedback
6. Performance appraisal
Performance reviews are a routine review of the success of employees within MBO
organizations.
1. Define Organizational Goals
The manager asks what goals the employees believe they can
accomplish in what time period, and with what resources. They will
then discuss some preliminary thoughts about what goals seem
feasible for the company or department.
MBO process is not only essential for making line managers in business
organizations more effective but also equally important for monitoring the
performance and progress of employees. For monitoring performance and
progress the followings are required;
5. Providing Feedback
6. Performance Appraisal
Time frame
The theory of Management by Objectives was first described by Peter Drucker in
1954 in his book The Practice of Management. This original outline was further
developed throughout the 1950s to 1970s, which was also the timeframe in which it
was most commonly used.
The Management by Objectives model runs off the principle that a company’s
effectiveness is a more important skill than its efficiency. This puts a focus of
management on the quality of performance rather than speed. One of the later
developers of the model, Douglas MacGregor, insisted that MBO as a system was
better at helping the superiors of a company more effectively assess their
subordinates.
After the 70’s, however, widespread usage of MBO largely decreased, especially as
new styles and systems of management began to be developed. There was some
critique that MBO was simply not a comprehensive enough system of management,
especially in the sense of MBO being too short-sighted, according to HR Zone.
This can be simplified by the use of the acronym SMART, which means:
Specific: The objective should exist within a well-detailed set of parameters
with a clear target in mind.
pros
Slow to Set-Up: While the overall system of MBO can ultimately make the
achieving of objectives more efficient, the process of establishing and
agreeing upon objectives can become quite lengthy if management has
difficulty deciding upon the most important goals, and can thus cancel out the
aforementioned efficiency.
Not Enough Emphasis on Results: The steps of MBO may lead to too much
emphasis being placed on the setting of objectives rather than the planning
and execution of strategy on how to reach that objective.
Real-World MBO Examples
There are many fields that can utilize and potentially benefit from MBO. Here are
some real-world examples of how MBO can be used:
. Efficient Management
The management is efficient when the team's output is higher than the
input and resources they put into it. It is directly related the employee
productivity or how much time they take to meet their goals and
objectives. Often productivity gets dwindled when there is no proper
structure aligned to fulfill organizational goals.
Organizations that follow MBO are more productive at their jobs, and their
efficiency increases. Employees are more explicit about their goals which
helps them plan and have a prominent structure to follow. One of the
precise reasons for this is the systematic plan adopted by every member of
the organization to complete the assigned tasks.
Organizations that follow MBO are more productive at their jobs and their
efficiency increases. Employees are more clear about their goals which
help them plan and have a very clear structure to follow. One of the clear
reasons for this is the systematic plan which is adopted by every member
of the organization to complete the assigned tasks.
2. Effective Planning
The purpose of planning is to develop a blueprint for growing a business.
The better the planning is, the easier it is for management to take action.
Effective planning requires an attitude of never being satisfied with the
organization's current performance.
Planning becomes relatively more straightforward with MBO. Since
employees are clear about the organizational objectives, they can develop
a systematic approach and plan to achieve them. With this business
strategy, the planning process becomes relatively more straightforward.
Related: Building an Effective Workforce Planning Program
3. Transparency
Communication is the central pillar of any organization to sustain and
thrive. The communication process becomes more active between the
management and the employees with this management technique. The
continuous flow of two-way communication brings more opportunities and
clarity in ambiguous roles by defining clear objectives for every team
member. With MBO, members of the organization become aware of the
roles others are playing. It helps subordinates report to their managers and
understand it better since their assigned work is mutually decided. Also,
since all the members work towards the main organization goal, MBO gives
an edge to understand it and follow transparency in the process.
4. Reinforces Commitment
In an organization, we often see employees gradually lose their job
satisfaction and their sense of commitment. The reason behind this,
though, has diverse reasons. Still, one of the significant factors is lack of
direction, transparency, and miscommunication between the superior and
subordinates. This strategic model bridges that gap and creates a positive
and open work environment.
MBO reinforces the involvement of every member by allowing them to plan
and achieving their company goals.
Also, since everyone is assigned goals to reach the target, it gives
employees a sense of commitment. The fact that their work is designed
and monitored for the greater purpose reinforces the responsibility in them.
It also helps employee motivation as employees are included in the goal-
setting process and give them the extra push to complete the tasks.
5. Goal Setting
We are aware of the fact that how important goal-setting is for any
organization. It directs management and gives a roadmap to follow. And it
is better when everyone in the organization is aware of the process or
included to share their perspectives and ideas. This also helps the
employees to understand their roles and tasks better.
With MBO Strategic Model, goal-setting is done with mutual participation of
the management and the organization. Objectives are more likely to be
fulfilled by the employees. They actively participate in the goal-setting
process and choose the actions to achieve those. It gives everyone in the
team a clear goal and perspective to keep the boat floating.
6. Accountability
MBO gives accountability to everyone in the room by creating a structure
that defines goals and boosts performance. Management is a tricky affair,
and one needs to be accountable to get the work done. Even the best of
teams often cannot reach their full potential due to the management's
loopholes or inability to delegate tasks and monitor effectively. With this
management technique, the team members should consider participatory
behavior that encourages team morale and overall productivity of the
organization.