Company Analysis: Case Abstract
Company Analysis: Case Abstract
Company Analysis: Case Abstract
Your Name:
1.Case Abstract
A Brief introduction about the company
2.Vision Statement
The vision statement of the company
3.Mission Statement
The mission statement of the company
4.External Audit
Opportunities
1. ……………
2. ……………
3. ……………
4. ……………
Threats
1. ……………
2. ……………
3. ……………
4. ……………
CPM – Competitive Profile Matrix
Your Company’s
Name Company1 Company2
Weigh Ratin Weighted Ratin Weighte Ratin Weighte
Critical Success Factors t g Score g d Score g d Score
Rating*Weig
1. ht
2.
3.
4.
5.
6.
7.
8.
9.
10.
Total 1.00
Your will going to describe the analysis of CPM, which means what your conclusion is
Opportunities min 1
max 5
1. National Strategy Support 0.2 3 Weight*rating0.8(0.2*4)
2. 0.1 0.2
3. 0.05 0.3
4. 0.03 0.1
5. 0.5
6. 0.1
7. 0.1
Threats
1.
2.
3.
4.
5.
6.
Total 1.00 1.5
Threats
S-T Strategies W-T Strategies
1.
7. Recommendations
What is your suggestion about the strategy?