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MBA611 - Business Research Methods - Project Guidelines

This document provides guidelines for submitting the final project report for the Business Research Methods - Project (MBA611) course. [1] Students must submit a minimum 50-page final report at the end of the course. [2] The report must include sections on market analysis, company analysis, functional profile analysis, and analysis of one functional elective area. [3] The report should follow a specified format for layout, structure, formatting, and length.

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67 views3 pages

MBA611 - Business Research Methods - Project Guidelines

This document provides guidelines for submitting the final project report for the Business Research Methods - Project (MBA611) course. [1] Students must submit a minimum 50-page final report at the end of the course. [2] The report must include sections on market analysis, company analysis, functional profile analysis, and analysis of one functional elective area. [3] The report should follow a specified format for layout, structure, formatting, and length.

Uploaded by

amit dhingra
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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Business Research Methods – Project(MBA611) Guidelines

The student/learner has to submit a Final Project Report (of minimum 50 pages) at the end of
the internal tasks submission. The Evaluation will be based on the Final report submission.

FINAL PROJECT REPORT


Every student/learner is required to write a Business Research Methods – Project(MBA611)
Report upon completion of their project and required to submit the soft copy of the report to the
respective Coordinator in the required format. Hard bound reports can be submitted through
courier or personal visit.

Mailing address for dispatch by courier/speed post –


Institute of Distance & Online Learning
Level 5, Block 9,
Chandigarh University
NH-95, Ludhiana-Chandigarh State Highway
Punjab 140413
The Business Research Methods – Project(MBA611) Report must have the below mentioned
details:

LAYOUT PLAN OF THE


Business Research Methods – Project(MBA611) Report

1) Title Page (Cover Page format shared through mail/LMS)

2) Project certificate provided by organization guide (format shared through mail/LMS) - Optional

3) Acknowledgement by the student (format shared through mail/LMS)

4) Table of contents

5) Figures, Pictures, Diagrams, List of abbreviations – if any

6) Project report write-up

 Introduction

 Learning Objectives
 Market (Sector) analysis of the industry to which the company belongs (including Market size,
Market share, Industry growth, SWOT analysis of the industry)
 Company analysis (Must include Customer analysis, Competitor analysis etc.)
 Functional profile analysis(in which the student wants to pursue his/her career, like Business
development execute, marketing executive, HR executive, Finance executive etc.)
 Any one analysis from the different functional electives (i.e. Marketing, Finance, Human
Resource, IB) as per students choice of specialisation
 Key findings and learning outcomes
 Limitations
 Conclusions
 Bibliography
Text Format in the report:

 Times New Roman 12, with double line spacing.

 Margins 1.5” left and 1” all other side.

Binding & report length: (in case of hard copy submission)

Hard bound cover (Black with golden imprint/spiral) & report length of minimum 50 pages with
one side printing.

Other Guidelines:

1. Introduction (2 to 3 pages).

2. It may include background information necessary to understand the work completed during the
project preparation.

3. Discussion (minimum 10 pages each for each type of analysis as mentioned below, total of 40
pages minimum)

4. Market (Sector) analysis from which the company belongs to (including market size, Market share,
Industry growth, SWOT analysis of the industry)
 Company analysis (Must include Customer analysis, Competitor analysis etc.)
 Functional profile analysis(in which the student wants to pursue his/her career)
 Any one analysis, from the several different functional electives (i.e. Marketing, Finance, Human
Resource, IB etc.) from the attached list of choices.

Date of Final report Submission (soft copy/hard copy): as per Programme Guide Schedule

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