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    4 Syllabus

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    Sridhar Kodali
    The document is a syllabus for a course that covers 7 units of instruction over 3 periods and 1 tutorial per week. The syllabus outlines the topics to be covered in each unit, which include introduction to managerial economics, different market structures, forms of business organization, introduction to management, production management, financial management, marketing management, and entrepreneurship. The syllabus also lists 2 textbooks and 2 reference books.

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    4 Syllabus

    Uploaded by

    Sridhar Kodali
    13 views2 pages
    The document is a syllabus for a course that covers 7 units of instruction over 3 periods and 1 tutorial per week. The syllabus outlines the topics to be covered in each unit, which include introduction to managerial economics, different market structures, forms of business organization, introduction to management, production management, financial management, marketing management, and entrepreneurship. The syllabus also lists 2 textbooks and 2 reference books.

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    The document is a syllabus for a course that covers 7 units of instruction over 3 periods and 1 tutorial per week. The syllabus outlines the topics to be covered in each unit, which include introduction to managerial economics, different market structures, forms of business organization, introduction to management, production management, financial management, marketing management, and entrepreneurship. The syllabus also lists 2 textbooks and 2 reference books.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    13 views2 pages

    4 Syllabus

    Uploaded by

    Sridhar Kodali
    The document is a syllabus for a course that covers 7 units of instruction over 3 periods and 1 tutorial per week. The syllabus outlines the topics to be covered in each unit, which include introduction to managerial economics, different market structures, forms of business organization, introduction to management, production management, financial management, marketing management, and entrepreneurship. The syllabus also lists 2 textbooks and 2 reference books.

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    © All Rights Reserved
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    Download as docx, pdf, or txt
    of 2

    SYLLABUS

    Instruction: 3 Periods & 1 Tut /week  Sessional Marks: 30


    Univ. Exam: 3 Hours Univ-Exam-Marks: 70

    Unit-I: Introduction to managerial economics: (Wealth, welfare and scarce definition of economics:
    micro and macroeconomic: demand – law of demand, types of elasticity and factors determining price
    elasticity of demand: utility-law of diminishing marginal utility and it’s limitations)

    Unit-II: Conditions of different market structures:- perfect competition, monopoly, oligopoly and
    Duopoly

    Unit-III: Forms of Business organization: Sole proprietorship, Partnership; Joint stock company-Private
    limited and public limited companies, public enterprises and their types.

    Unit-IV: Introduction to management: Functions of management- Taylor’s Scientific management,


    Henry Fayol’s principles of management, Human Resources management-Basic functions of HR
    manager, Man power planning, Recruitment, selection, Training, development, placement,
    compensation and performance appraisal(in brief).

    Unit-V:- Production Management: production planning and control, plant location, break-even analysis,
    assumptions and applications.

    UNIT-VI:-FINANCIAL MANAGEMENT: Types of capital: fixed and working capital and methods of raising
    finance: depreciation: straight line and diminishing balance method. Marketing management- function
    of marketing and distribution channels.

    UNIT-VII:- ENTREPRENEURSHIP: Entrepreneurial functional, Entrepreneurial development; objectives,


    training, benefits: phases of installing a project.

    TEXTBOOKS:

    1. K.K DEWETT, modern economic theory,S.chand and company, new delhi-55

    2. S.C.Sharma and banga T.R industrial organization and engineering economic,khanna-publicational


    delhi-6

    REFERENCEBOOKS:
    1. A.R.Aryasri, Management Sciences, Tata McGraw-Hill, New Delhi-20.
    2. A.R.Aryasri, Managerial Economics and Financial analysis, Tata McGraw-Hill, New Delhi-20.

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