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Content Writing Master Course: 4 Weeks of Live Training

The document describes a 4-week content writing master course that provides 16+ hours of live online classroom training and 70+ hours of practical assignments. The course is aimed at students, graduates, bloggers, marketing professionals, and entrepreneurs to teach them content writing, SEO, social media marketing, freelance writing, and more. It includes building a website, conducting keyword research, social media optimization, creating a freelance portfolio, and certification upon completion.

Uploaded by

Mashavia Ahmad
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
415 views20 pages

Content Writing Master Course: 4 Weeks of Live Training

The document describes a 4-week content writing master course that provides 16+ hours of live online classroom training and 70+ hours of practical assignments. The course is aimed at students, graduates, bloggers, marketing professionals, and entrepreneurs to teach them content writing, SEO, social media marketing, freelance writing, and more. It includes building a website, conducting keyword research, social media optimization, creating a freelance portfolio, and certification upon completion.

Uploaded by

Mashavia Ahmad
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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CONTENT WRITING MASTER COURSE

4 WEEKS OF LIVE TRAINING

LIVE ONLINE CLASSROOM TRAINING


COURSE FEATURES

16+ Hrs Of Classes

70+ Hrs Of Practical Assignments

Rs 40K Worth Tools

Lifetime Access For Latest Content

Dedicated Placement Support

Content Writing Internship

Freelance Writing Opportunities

Instant Content Writing Certification

www.skillsupgrader.com
WHO SHOULD ATTEND?

Students/Graduates

Aspiring Writers

Bloggers

Marketing Professionals

Mass Communications Specialists

Content Marketers/Digital Marketers

Business Owners/Entrepreneurs

Marketing Communications Specialist

Other Industry Professionals

www.skillsupgrader.com
CURRICULUM OF CONTENT
WRITING MASTER COURSE

Introduction to Content Writing

What is Content Writing


Rising Popularity of Content Writing
Reasons to Make a Career in Content Writing

Web Hosting

How to Purchase a Domain


How to Buy Web Hosting
How to integrate web hosting & domain

The Connection Between Content Marketing & UI/UX

What is UI (User Interface)?


What is UX (User Experience)?
What is the importance of UI/UX in Content Marketing?
Why Content Strategy and UX Must Work Together?

www.skillsupgrader.com
CURRICULUM OF CONTENT
WRITING MASTER COURSE

Website Creation

What is WordPress?
Importance Of WordPress Website
Installing WordPress
HTTPS Secure Server Setup
Blog Theme
Logo Creation
Installing Plugin
Adding Pages to your Website

Understanding the Writing Process

Elements of Writing
The Writing Process
Types of Writing
Types of Content

Search Engine Optimization

What is Search Engine Optimization?


Basics of SEO for Content Writers
What is On-Page SEO?
On-Page SEO Techniques
What is Off-Page SEO?
Off-Page SEO Techniques

www.skillsupgrader.com
CURRICULUM OF CONTENT
WRITING MASTER COURSE

Keyword Research

What are Keywords?


What is the importance of Keywords?
What are the types of keywords?
How to conduct keyword research?
Keyword research tools
How to use Keyword Research Tools?

Writing SEO Optimized Content


How to write SEO Optimized Content?
Duplicate Content Checker
What is Plagiarism?
What is Plagiarism’s Effect?
Plagiarism Checking Tools
How to use Plagriarised Tools
Content Writing Tools
How to Use Content Writing Tools

Content Creation

Content Creation Process


Content Management
Content Management Phases
Content Distribution
Content Promotion

www.skillsupgrader.com
CURRICULUM OF CONTENT
WRITING MASTER COURSE

Content Marketing Using Social Media

How to Create a Social Content Strategy?


Content Creation for Various Social Media Platforms
Social Media Marketing Tools

Call To Action

What is CTA?
Importance of CTA
Where are CTAs used?
Call-To-Action Best Practices

Content Marketing Strategy


How to Create a Solid Content Marketing Strategy?
Content Marketing Tools
How to Use Content Marketing Tools?
Power Words to use in Content Marketing
Content Marketing Plan
Content Marketing Template

www.skillsupgrader.com
CURRICULUM OF CONTENT
WRITING MASTER COURSE

Lead Generation Using Content Marketing

What is Lead Generation?


Importance of Lead Generation
How to use Content Marketing for Lead Generation
What are Lead Magnets?
Types of Lead Magnets
How to increase conversions using Lead Magnets?

Content Marketing Using Email Marketing

How to use content & email marketing together?


How to Write content for Email Marketing?
Email Marketing Tips for Content Marketers
Email Marketing Best Practices
Email Marketing Tools

Freelance Content Marketing

Tips to Become a Successful Writer


How to Monetize Your Writing Skills?
How to create a Freelance Portfolio?
Platforms for Freelance Writers
Benefits of Using Freelance Writing Platforms
How to apply on various Freelance Writing platforms

www.skillsupgrader.com
HANDS-ON CONTENT WRITING
MASTER COURSE ASSIGNMENTS

ASSIGNMENT 1

BUILD YOUR WEBSITE


Duration : 20 Hours

Purchase a Domain Name


Buy a Web Hosting
Integrate Your Domain with Web Hosting
Install WordPress
Set Up HTTPS Secure Server
Choose a Blog Theme and Install Plugin
Create and Design Your Website Home Page
Create and Design Your Blog Page
Create and Design Your Contact Us Page

www.skillsupgrader.com
HANDS-ON CONTENT WRITING
MASTER COURSE ASSIGNMENTS

ASSIGNMENT 2

SEARCH ENGINE OPTIMIZATION


Duration : 20 Hours

Conduct Keyword Research to find the right keywords to


get your website ranked better on Google
Find 10 Generic, 10 Broad Match and 10 Long-Tail
Keywords for your website or blog
Identify your competitors and analyse their websites to
build competitive advantage
Make a list of all the seed keywords of your website/blog
Use Uber Suggest for all the keyword research
Use all the relevant keywords in your website/blog
Examine the pages your website and implement on-page
SEO techniques.
Use Coschedule Headline Analyzer or HubSpot’s Blog
Topic Generator to Choose the Title of the Blog
Implement On-Page SEO strategies on your first blog
Use Duplichecker to check any plagiarised content

www.skillsupgrader.com
HANDS-ON CONTENT WRITING
MASTER COURSE ASSIGNMENTS

ASSIGNMENT 3

SOCIAL MEDIA MARKETING


Duration : 15 Hours

Create & Optimize your Blog/Website profile on


LinkedIn, Facebook, Twitter & Instagram.
Share your previously Written blog on all the Social
Media Platforms
Share short posts or graphics on all the Social Media
Platforms
Share your content on Online Communities like Reddit &
Quora
Write a Quora Answer for the following question - Is
Skills Upgrader the best Content Writing Institute?
Create a Guest Blogging Plan and make a list of 10
websites where you can guest blog.
Use Call-To-Actions in your website
Create a Content Marketing Calendar for next month.
Write 2 SEO Optimized Blogs
Use Power Words in Your Content

www.skillsupgrader.com
HANDS-ON CONTENT WRITING
MASTER COURSE ASSIGNMENTS

ASSIGNMENT 4

FREELANCE CONTENT WRITING PORTFOLIO

Duration : 15 Hours

Use at least 1 Lead Magnet on Your


Blog/Website
Write a welcome email for your new blog
subscriber
Write an Email Blog Newsletter covering the
importance of your blog to the readers
Create a One Pager Portfolio for Freelance
Content Writing
Create a profile on at least one Freelance
Content Writing platform

www.skillsupgrader.com
CONTENT WRITING TOOLS
COVERED

FREE CONTENT WRITING


TOOLS

www.skillsupgrader.com
8 STEP PROCESS TO BECOME
A CERTIFIED CONTENT WRITER

ENROLLMENT

1 You will get access to 1-month


Content Writing Course and pre-
reading material after you get
successfully enrolled in the course.

BATCH CONFIRMATION
After successful enrollment, you

2 will be offered respective batch


start dates to choose as per your
convenience. Our Certified Content
Writing Master Course is held on
Weekends (Saturdays and
Sundays.)

www.skillsupgrader.com
8 STEP PROCESS TO BECOME
A CERTIFIED CONTENT WRITER

ATTENDANCE

3
To appear for the content writing
certification exam, you need to
attend a minimum of 70% of
classes. If you don't fulfil the
minimum attendance category you
won't be able to appear for the
exam.

ASSIGNMENTS
All the participants are requested

4 to complete the respective


assignments on time for smooth
understanding & applicability of the
concepts.

www.skillsupgrader.com
8 STEP PROCESS TO BECOME
A CERTIFIED CONTENT WRITER

BLOGGING INTERNSHIP
(OPTIONAL)
Skills Upgrader offers a free blogging

5 internship for the participants. The


participants are required to clear an
eligibility test for this. The tenure of
the internship is 3 months and
participants will have to provide 10
approved blog posts and after 10
blogs are successfully published, they
will be granted an internship
certificate.

FREELANCING
OPPORTUNITIES

6
Being a skilled content writing
professional, you will be approached
by many employers for doing freelance
work. Numerous websites offer
freelance work. You will be trained to
take advantage of these incentives,
besides this our course will allow you
to build a freelance portfolio to attract
the right clients.

www.skillsupgrader.com
8 STEP PROCESS TO BECOME
A CERTIFIED CONTENT WRITER

PLACEMENT ASSISTANCE

As a Content Writing Education

7 Leader, we are contacted for their


hiring needs by many organizations.
Skills Upgrader provides Interview
support to all the participants after
successful completion of the Content
Writing Course.
Note: Skills Upgrader do not promote
Job Guarantee.

HAPPY SKILLS
UPGRADERS

8 You are all ready to work as a


professional content writer, start your
own blog & earn from it, become a
freelance content writer & set up your
own content marketing agency.

www.skillsupgrader.com
WHAT SKILLS UPGRADERS 
HAVE TO SAY ABOUT US?

MUKESH SACHDEVA
ASST. GENERAL MANAGER - HR, USV PVT.
LTD.
The course was incredible and interactive.
The courses sessions were quite interesting
& fantastic. Skills Upgrader is precisely the
first and last stop for learning Content
Marketing.

SAMEER BHUTANI
GRAPHICS & ART DESIGNER, AMERICAN
EXPRESS
The most important thing that I liked about
Skills Upgarder's Content Writing Course is
the curriculum. It is highly updated and
incorporates everything that is needed to
become a proficient Content Writer.

SAURABH
TECHNICAL ARCHITECT, BIRLASOFT

I had an amazing experience in learning


Content Writing from Skills Upgrader. It has
good content coverage and the support team
is up to the mark and very cooperative.

www.skillsupgrader.com
COURSE SCHEDULE

TRAINING
TIMINGS
DAYS
10:00 AM to
SATURDAYS
1:30 PM (IST)

SUNDAYS 10:00 AM to
1:30 PM (IST)

www.skillsupgrader.com
REGISTRATION FEES

COURSE FEE
RS 9,999 + 18% GST

REGISTER NOW!

Call us on +91-90342-29196 or +91-85956-


91967 to register for this course
www.skillsupgrader.com

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