A Short Introduction To Font Characteristics
A Short Introduction To Font Characteristics
spaced): Winmvw
readily available to an ordinary typesetter.
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fonts: background Maarten Gelderman
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A short introduction to font characteristics fonts: background
letters and consequently are not likely to be confused with In wordprocessors, the point size will generally be equal
other elements on the map.2 to the distance between lines of text if you set linespacing
The next type of serif, the wedge serif, has been popular to one. For practical purposes this knowledge is limited,
in advertising and for book covers during the fifties and the only thing about font size that is important is that most
sixties of this century, but is hardly used nowadays. The fonts have a design size. This is the size at which the font
main, and probably only, advantage of this design is that is will look best. Although, using modern typesetting soft-
is easily drawn by hand and still looks somewhat unusual. ware like TEX, or any Windows or MacIntosh program it
The hairline or modern serif is typical of ‘modern’ is generally possible to scale a font to any desired size,
typefaces like Didot or Bodoni (see Figure 3). Such serifs you will generally get better results if you stick to a size
became popular in the second half of the eighteenth cen- in the neighbourhood of the design size. For some pop-
tury. Great craftmanship was required to make the matrices ular fonts, like Times Roman or our good old Computer
needed to cast letters with those extremely thin serifs. Modern, different design sizes even are available. This al-
Furthermore, great care should be taken during printing, lows the careful designer to use all fonts at their optimal
as the hairline serifs were very fragile and could easily sizes. When using Computer Modern, the standard LATEX
break. Nowadays, one does sometimes wonder whether document classes even take care of this automatically: the
those designs are the equivalent of Paganinis capricios for footnotes, for instance, are set from a font with another
violin, is their main purpose not to show craftsmanshap design size than the font used for the main text. This en-
rather than beauty? Nevertheless, one has to admit that a sures an equal level of ‘grayness’ accross the page and in-
book in Bodoni, carefully typeset on the right kind of paper creases legibility (characters of fonts with a smaller design
still looks stunning (apart form blackletter, Bodoni is one size are generally somewhat wider and heavier), look for
of the very few typefaces that looks good in combination instance at the difference between the next two examples:
with high contrast illustrations like woodcuts Groenendaal
[1950]).
Computer Modern with 5 point
design size
The serif we encounter most often, is the bracketed or
oldstyle serif (both the lower and upper serif are shown in Computer Modern with 17 point design size
Figure 1). This is the traditional serif, found in fonts like
Garamond, Bembo and Times.3
The x-height A more important characteristic for prac-
tical purposes is the x-height of a font, which is exactly
The dimensions of a typeface design what the name implies the height of an x (or any other letter
without ascenders or descenders) in the given font.4 The x-
height of a font, essentially determines the size of the font
Size and design size The best known, and probably least
as it will be perceived by the reader. Fonts with an identical
usefull dimension of a font is its ‘size’. Everyone has en-
counterd remarks like ‘this text is set from a 10-points Be- 2. A second reason for the preference for Egyptiennes and sans serif
mbo’ and ‘papers should be submitted in 12-points Times fonts in applications like map printing is that the contrast of those fonts
Roman’. Traditionally the size of a font is the height of typically is near unity, see the discussion on contrast later in this paper.
the piece of lead from which the text is set. Nowadays 3. Times is somewhat peculiar in this respect: the bold characters use
modern serifs, the ordinary romans oldstyle serifs.
the size of a font can generally be considered an almost
4. The x-height of a font is readily available in TEX. If you want to
useless figure. In most fonts it is equal to the height of specify a length in terms of the x-height of the current font, just use
the parentheses (‘()’), but even that is not always the case. the measure ex, instead of a more traditional measure like cm or pt.
Najaar 1998 83
fonts: background Maarten Gelderman
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A short introduction to font characteristics fonts: background
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fonts: background Maarten Gelderman
Figure 3. Font specimen of ‘Bodoni’ (source: Tschichold Figure 4. Font specimen of ‘Bembo’ (source: Tschichold
[1992]). [1992]).
to perceive individual lines, rather than no lines at all, or From characteristics to classification
some level of gray, is at a maximum somewhere between 6
The characteristics mentioned in the previous section,
and 11 cycles per degree. Of course, in order for a typeface
provide the clues that can be used to build a classifica-
design to be legible, it is highly desirable that the individual
tion of typefaces. The traditional classification scheme
strokes of the characters are easily discernible. Unfortu-
distinguishes four categories of serifed typefaces: Vene-
nately letters do not consist of simple lines but are slightly
tian, oldstyle, transitional and modern. Venetian typefaces
more complex: a single number will not suffice to describe
have been in use since about 1470. They are hardly dis-
the frequency of a font. A number of frequencies will be
tinguishable from oldstyle typefaces, which have been in
present on a single page. Fortunately, using Fourier ana-
use since about 1500. Both categories of fonts share a
lysis it is possible to find those frequencies and make a plot
slanted axis of contrast and the usage of, not surprisingly,
of them, as is done in Figure 6 for three popular typeface
oldstyle serifs. Capitals, typically, are somewhat smaller
designs: Times, Helvetica and Courier. Now we can look
than the ascenders, they end where the serifs of ascenders
for a dominant frequency which hopefully lies some where
start. One reason for this is that the ascenders and descend-
between 6 and 11 cycles per degree. The results confirm
ers of those fonts are relatively long and their x-height is
our expectations: both Helvetica and Times show a clearly
relatively small. Furthermore, those fonts are typically re-
distinguishable peak in their frequency distribution at about
latively light, and contrast is not extreme. To distinguish a
the point of maximum discernability to the human eye.
Helvetica, however, shows a second peak, which will make the individual lines that look like uniform gray at reading distance,
the design less readible. Courier, finally shows at least four become distinguishable at closer examination. At a reading distance
peaks in its frequency distribution. of about 40 centimeter, frequency in lines per inch is about two times
as high as frequency in lines per degree of visual angle.
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A short introduction to font characteristics fonts: background
Some implications
Typefaces, of course, neither were nor are designed with
the classification or the numerous characteristics men-
tioned above in mind. The classification is not perfect, par-
ticularly recently developed font are difficult to classify. As
a taxonomy, the classification scheme is useless, it merely
functions as a starting point in determining the characterist-
ics of a typeface, and the way it may be used. Typography
remains an art, not a science, and each rule has its excep-
tion, but some rules of thumb may nevertheless help.
In the previous sections numerous aspects of font se-
Figure 6. Results (power spectra) of Fourier analysis on text lection have already been mentioned. Monospaced fonts
samples in three popular typefaces (source: Rubenstein are generally not the best choice. Only for typesetting
[1988]). computer programs and similar applications, may they
be the preferred kind of typeface. For applications like
Venetian from an oldstyle two features are of importance: traffic signs, transparencies, computer applications and
first oldstyle fonts usually have a horizontal crossbar of the other messages that have to be read at low resolution or
lowercase e, whereas this crossbar in a Venetian is at an from a large distance, typefaces with low contrast, partic-
angle of about 20◦ with the baseline (like in the ‘Heineken’ ularly sans serif and slab serif typefaces are generally pre-
logo). Furthermore, the oldstyle capital M has the usual ferred.
serifs, whereas the Venetian M has double serifs. Prime For typesetting large amounts of text, e.g., in a journal or
examples of oldstyle fonts are Garamond, Baskerville and a book, serifed typefaces are generally the best choice. If
Caslon. Popular Venetians are Cloister, Centaur and many the result has to be striking modern typefaces are preferred.
of the designs by Goudy. They may draw attention to a magazine the consumer oth-
The first transitional font was the designed for French erwise wouldn’t buy or to a feature article that otherwise
governmental publications in about 1702, but only came might be skipped by most readers. Modern typefaces may
into general usage at about 1755. Although the serifs of
10. Tablenumbers all have the same size and do not have ascenders
those fonts are already horizontal, the contrast axis is not and descenders. Oldstylenumbers, on the contrary, differ in size and
yet orthogonal to the baseline, but more upright than in some numbers (e.g., 9) have descenders, whereas others (e.g., 6) have
the Venetian or oldstyle typefaces. It is generally claimed ascenders.
Najaar 1998 87
fonts: background Maarten Gelderman
also be the font of choice because they blend well with il- wards what did and didn’t work. And this feature, com-
lustrations or emphasize the ‘designer-like’ atmosphere of bined with an urge to communicate the joy playing around
a book. Art books are a typical example.11 with fonts gives me, was the main aim I had with this art-
If it may be assumed beforehand that a text will be read, icle. To anyone who wishes to pursue the topics touched
for instance in the case of a novel, oldstyle and transitional upon in this paper in more depth, I can recommend read-
designs are preferred. Legibility of those designs is better ing Tschichold’s treasury of art and lettering. For those
than that of any other font category. Economy may be one interested in technical details, Rubenstein’s monograph is
of the criteria for font selection: with transitionals gener- a valuable source book.
ally more text can be put on a given amount of paper than
with the oldstyle fonts. Oldstyle fonts, on the other hand
References
may be slightly more legible and, more importantly: they
look more elegant. Selection of a particular typeface may M. H. Groenendaal. Drukletters: hun ontstaan en hun
also be guided by other considerations: Caslon is a fairly gebruik. De technische uitgeverij H. Stam, 1950.
appropriate choice for a text by Spinoza, for a French novel
from the early 19th century a Didot may be the right choice, Stanley Morison. Letter forms: typographic and
just because of the contemporary atmosphere elucided by scriptorial. Hartley & Marks, 1997.
such a design.
Richard Rubenstein. Digital typography: an introduction
After a certain typeface has been selected, some general
to type and composition for computer system design.
guidelines may be drawn knowing its place in the classi-
Addison-Wesley, 1988.
fication scheme. Again, those guidelines are no laws, but
mainly rules of thumb. With Venetians and oldstyles the N . V.
Lettergieterij Amsterdam. Selección de tipos
œ and æ ligatures may be used, and usage of the fi, fl, and modernos, Undated.
fli ligatures is almost required. When using a modern or
transitional, the f-based ligatures can be missed, and usage Main-Linh Thi Truong, Jürgen Siebert, and Erik Spieker-
of the other ligatures generally looks kind of overdone. mann, editors. Digital Typeface Compendium: Font
Font selection for the body text also has some implica- Book. FontShop International, Berlin, 1998.
tions for other design decisions. One of the charms of old-
style fonts is that they look so quiet. To maintain this fea- Jan Tschichold. Schriften 1925–1974. Brinkmann & Bose,
ture, section and paragraph headers may be typeset from an berlin, 1991.
ordinary roman or from small capitals rather than the more Jan Tschichold. Treasury of alphabets and lettering. Lund
commonly encountered boldface variant. In some cases, Humphries, London, 1992.
depending on how similar to the roman font this variant
is, an italic may also work. Combined with modern faces,
however, a design in which only ordinary roman and small
capitals are used, looks just too withdrawn. The timidity of
such a design just does not mix with the aggresiveness of a
modern font.
A final remark, may be made about the combination of
different typefaces in a design. Generally speaking this re-
quires that both typefaces are clearly distinct. Furthermore
it mosttimes works best when the typefaces used for head-
ers and other sparingly used features is blacker than the font
used for body text. Thus a Helvetica for section heading
with a body text out of Times may wel work. Bembo for
headings with Garamond for the body text (or vice versa)
will just be plain ugly. Bodoni for the headings with a body
out of Garamond may work (if used with care), Garamond
for the headings with Bodoni for the body will probably be
ugly, etc.
Of course, the rules mentioned above have their excep- 11. The majority of the applications in which modern typefaces can
be used share another characteristic: they are typically printed on
tions. The only way to find out what works is to exper-
glossy paper which not only combines well with the atmosphere of
iment. The guidelines given may just help to reduce the e.g, a Bodoni, but also is a prerequisite for adequate printing of the
number of options to be investigated and to explain after- extremely thin hairlines of this typeface.
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