UNIT 4
ARTS 6
Sculpture
and
New Media
Aside from product and package designs, new technology is also
used in making animation and audiovisual presentation. This is
particularly useful for educational purposes. This makes learning
more fun and interesting for students. Manufacturers rely on
package designers to make sure the public knows the existence of
their new or reformulated products. To do this, they can make use
of new technology.
Lesson 1
Package and Product Design
Learning Competencies
Utilizes art skills in using new technologies (hardware and software) in package design.
Explains the elements and principles applied in product design.
Motivation
1. How do you find the paper bags?
2. What can you do to make it more appealing?
Lesson Discussion
Package design is a three-dimensional type of art that
includes of all the processes involved in creating
containers using colorful graphic design and the visible
specifics of a particular product that would entice a costumer to purchase it by retail or by mail.
Tips in Creating a Good Product Design
1. Create packaging that is immediately recognized by customers.
2. Make a packaging communication vehicle that talks about your product.
3. Design a product that is available in variety of sizes that meets customer consumption
requirements at an affordable price.
4. Your product must be able to deliver what it says in its advertisement.
Elements of Design
1. Color – It is important to be careful in choosing the colors to use in a design as it may change
the meaning within cultural contexts.
2. Shapes – Shape in a design can be categorized into two-mechanical shapes or geometrical
shapes and organic shapes.
3. Texture – Texture can be added to attract or resist interest to an element, depending on the
pleasantness of the texture.
4. Space – For a two-dimensional design, space concerns creating the illusion of a third
dimensional on a flat surface.
5. Form – Form may be described as any three-dimensional object. Its height, width, and dept
can be measured.
Art Connect
Activity 1: Answer the following questions in 4-5 sentences.
1. What is package design?
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2. What are the elements of package or product design?
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3. What are the tips in creating an effective package or product design?
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Activity 2: My Artsy Paper Bag.
What we need?
Materials needed in your product design
Recycled materials, if preferred
What to do?
1. create a product design that will best suit a aper bag.
2. Create a prototype of your design. Be creative!
3. Now, create a final paper bag of your design.
Lesson 2
Packaging
Learning Competency
Discusses the concept that design principles and elements relates to everyday objects.
Motivation
1. Can u recognized the product above?
2. How did it affect your inclination to buy the
product?
Lesson Discussion
Packaging involves the process of cleaning,
drying, and preserving the products. Its main purposes are to contain, handle, protect, and
transport goods. Companies usually use glass, metal, paper, and plastic as materials in
creating packages.
Packaging considerations include the following:
1. Label – The label should include a list of significant information about the product, such as its
ingredients and nutritional value.
2. Opening – The product should be easy to open or to access, especially if it needs to be
sampled or examined before purchasing.
The following are the steps in the process of the product design:
1. Assess the problem 6. Test the product design
2. Do your research 7. Finalizing design
3. Creating ideas
4. Making prototypes
5. Choosing the final design
Art Connect
Activity 3: Enumerate the following questions.
1. Name the three processes involved in packaging/
2. Name four materials can be used for packaging.
3. Give the four packaging considerations.
Activity 4: Write True if the statement is correct or False if it is not.
______1. The product’s packaging must be made to withstand any condition and type of
handling from the manufacturers up to the consumers.
______2. Small and light packaging may add transportation cost so it should be avoided at all
times.
______3. Packaging involves cleaning, drying and disposing products.
______4. The product should be easy to open if it needs to be tested or examined begore
purchasing.
______5. The product’s label should include significant information such as the name of the
creator of the product and where he can be reached
Lesson 3
Audiovisual Art
Learning Competencies
Creates an actual 3-D digitally-enhanced product design for a paper bag.
Reviews the truism that art processes, elements and principles still apply even with the use of
technologies.
Discusses the elements and principles applied in audio-video art.
Motivation
1. Can you guess the picture all about?
2. Do you think it can be effective medium for
education?
Lesson Discussion
Audiovisual art is a form of art that can be enjoyed by the sense of sight and hearing. It
includes visual music, abstract film, audio visual performances, and installations.
Some of the examples of audiovisual art are the following:
1. Art of Dance – This audiovisual art involves a fusion of movement and tone.
2. Art that plays a blend of movement, words and visuals.
2. Art Opera - This is form of audiovisual art that combines movement, tone, and visual.
Audiovisual art can be made with the help of the video mapping technology also known as
projection mapping or spatial augmented reality.
Art Connect
Activity 5: Answer the following questions in 4-5 sentences.
1. What is an audiovisual art?
2. What is video mapping technology?
3. How video mapping created?
Lesson 4
Animation
Learning Competencies
Utilizes art skills in using new technologies (hardware and software)
Creates an audio-video art /animation promoting a product.
Motivation
1. What do you see in the picture?
2. If you can create your own animation, what kind
of character will you made?
Lesson Discussion
Animation is the way of making films using a series of drawings, computer graphics, a
photograph that vary from one another, but once viewed quickly creates on appearance of
movement.
Types of Animation
The following are the types of animation.
1. Flipbook animation – It is the simplest ways to create animation using a pencil, eraser, and a
stack of paper.
2. Stop motion animation – This makes use of toys and posable figurines and sculptures then
as photo image.
3. 2-D animation – This is a method of flipbook animation where visuals are created by drawing
in a software resulting a smoother and more polished animation movements.
Art Connect
Activity 6: Research a step to create a simple animation, put it on Microsoft word and send it
through Genyo.
Activity 7: Your class will be divided into 4 groups. Each group should choose a software and
create a simple animation. Write a simple storyline on what your animation is all about.
Unit Summary
Package design is a three-dimensional type of art that includes of all the processes
involved in creating containers using colorful graphic design and the visible specifics of a
particular product that would entice a costumer to purchase it by retail or by mail.
Packaging involves the process of cleaning, drying, and preserving the products. Its main
purposes are to contain, handle, protect, and transport goods. Companies usually use glass,
metal, paper, and plastic as materials in creating packages.
Audiovisual art is a form of art that can be enjoyed by the sense of sight and hearing. It
includes visual music, abstract film, audio visual performances, and installations.
Animation is the way of making films using a series of drawings, computer graphics, a
photograph that vary from one another, but once viewed quickly creates on appearance of
movement.
References
Fritzimarie, M., Cielo, Z., Ma. Clara, B., Julie, M., Exploring the World of MAPEH 6. K to 12 ed.
The Inteligente Publishing, Inc.
Victonette, A., Ma. Corazon E., Juie M., Enjoying MAPEH 6. K to 12 Brilliant Creations
Publishing, Inc.
