EXECUTIVE SUMMARY

Our Webpage Design offer personalize webpage with good quality and
personalize design that matches their needs in the different places. As we experienced
the past years 2020 until now. We have a hard time finding a job and a platform to
promote our business and with the help of this webpage we can promote their
businesses. Our primary strategy is to offer customers an affordable price with cool
features of webpage or we can get the customer's opinion on what design they want
for their webpage for their satisfaction since they know what customer they have and
what they want. As I said customers can custom their design and features and we'll do
that or they can choose to our existing designs and features. Our business will be
operating and use of sites we can promote on Facebook, and other social platforms to
showcase our services and design we can do, and they can browse and request to our
sites. Any customers are required to check our customized webpage or can go to our
shop to show before we publish. Our webpage design will be available to different
places LUZON, VISAYAS, MINDANAO. Our webpage has a number of competitive
design and features in order to achieve the target market and have advantage and
affordable service.

MANAGEMENT AND ORGANIZATION

Company Name: MT & B Webpage Design

Logo:
Address: Philippines, Olongapo City, Mabayuan, Del Pilar St Barreto, Olongapo

Vision Statement: Web designing will efficiently, competitively, and practically

provide quality, presentable web page at affordable prices for Entrepreneurs and small
to medium business owners, while growing from a small start- up business to a
household business men and women.

Mission Statement: Web Designing helps the people to introduce their business and
giving the best services for their customers and our clients.

Key Personnel: Project Manager

Workforce and Support Personnel: UI/UX Designers, Web Developers and QA/
Testing Specialist

Organizational Chart:

Project Manager

Advisory Counsel

Project Architect,
UI/UX Designer, Web
Developer and QA
Testing Specialist

Ownership: Partnership

Compensation and incentives: Minimum wage based on daily rate as provided by

law.

External Management Support: Entrepreneur and Business Owners will be tapped

as Advisory Council.
PRODUCT PLAN

Purpose of the Product

Our Webpage Design is suit for the business owner who doesn’t have own
platforms to promote their business, this Webpage are customize according to their
wants or needs, they can choose existing designs and style and we can accept their
wants, need and supply for their own webpage design and we can help by our project
architect and work as soon as possible.

Product’s Unique Features

Our Webpage Design have various features. There’s a Homage, Magazine
websites, For E-commerce websites, Blogs, Portfolio Websites, Directory and Contact
Pages and create their customize features like responsive website, homepage design,
Modern design and etc.

Sample Webpages
 Materials and Equipment requirements and sources of supply
The materials requirements and their sources are as follows:

MATERIALS SOURCE
Computer AL KENDI
Photoshop Galleon Store
Adobe Dreamweaver Adobe
Notepad++ https://notepad-plus-plus.org/
Photo Compressor https://compressjpeg.com/
Sketch https://asana.com/

PRODUCTION PROCESS AND CONTROLS THAT WILL BE USED TO

MANUFACTURE THE PRODUCT
STEP BY STEP PROCESS CREATING & DESIGNING
WEBSITE/WEBPAGES

1. CHOOSE DOMAIN NAME

The domain name is your website name and address. That address is used by
visitors when they try to find your site through web browsers.

2. REGISTER A DOMAIN AND SIGNUP FOR WEB HOSTING ACCOUNT

Web hosting is a service that hosts and stores your websites files(content) on a
secure server that is always up and running.

3. SET UP WORDPRESS WEBSITE (THROUGH WEB HOST)

They recommended word press since it’s easy to use and comes with thousands
of free designs and add-ons that make websites look professional and unique.

4. ADD A LOGO
The first thing we do that most users do is to upload a logo and move it displayed
in the top lefty corner or where they want.
5. CHANGE OR ADD THE WEBSITE COLOR SCHEME AND FONTS
This process makes the website more creative and catch the visitors’ eye.

6. ADD SIDEBAR
This feature in the website more productive but you can choose what side do you
want it’s either left or right.

7. CUSTOMIZE OUR WEB DESIGN AND STRUCTURE

In customizing your webpage or website that makes it cool and unique to the eye
of your customers and adding a good feature can attract and can boost the insights of
your websites/ webpages.

8. ADD CONTENT/ PAGES TO OUR WEBSITE

Adding a content that you want is so much fun because while you adding a
content you can also think what layout do you want to execute every page.

In creating a website, the first and most important is choosing your domain
because this will be your address in sites for be able to locate your site and this
domain name need to register to publish the site, all the process is tested by the
Project architect and they check it one by one. UI/UX Designer will check the
features and Designs. Project Manager will supervise and work closely with the web
developer/project architect to be sure that the best quality will be produced as desired.
The webpage will be surely unique and satisfied for the customers so that we can sure
the customer to come back and rework and repurchase. The quality always applied to
the different customer for them to be satisfied and to spread and let others know that
our work is good quality and good service and we receive good feedback.

Distribution logistics
Our webpage will operate online and used own webpage design promoted to different
social media platforms (Facebook. Twitter, etc.) to showcase our features and good
quality & service. Our customers will have the options to go to our shop or call online
for them and us to satisfied and to check the work. The designs were provided to our
websites and to the different platforms, it is available for the other places around
Philippines.

Regulatory and other compliance issues

Our Webpage Design will be registered as a partnership enterprise with Co-
Business Owners. A Barangay clearance will also be secured before it applies for a
Mayor’s permit to operate as a Online-based business micro enterprise. The NITC
registration will also be done after getting all the necessary registration documents
and permits from ITECC and DTI. The Project manager and the UI/UX designers
/production assistant will be registered with the Social Security System.

MARKET PLAN
Market Analysis which includes demand and supply vis-a-vis competitors
Historical Total Supply: Previous 3 Years T-Shirts Total
Data Demand Sold by the Competitors per Year Supply
(3 Years)
A B C
Year 1 180,980 1210 1354 1467 4031
Year 2 245,037 1589 1798 1896 5283
Year 3 376,296 1978 2467 2925 7370

The above table shows that there is an increasing demand for t-shirts among the
high school and college students in Bocaue, Bulacan. However, the existing five big
competitors are not able to meet such demand resulting to a big gap. This means that
there is a big unmet demand of the market in the printed silkscreen t-shirt.

Marketing and Sales Strategies

Marketing Strategy
An aggressive marketing campaign will aim to increase the visibility for our
Webpage Design the more customer buy our service the more we gain. This will
emphasize the customer’s preference to completely customize or personalize their
design and features for their webpage. Our Webpage Design will utilize a number of
different venues to communicate this message as I said above.
  Social Media – the company will be active on social media platforms,
specifically Twitter, Facebook, Instagram and Pinterest, to increase awareness
and visibility to the entrepreneur, business owners and other people will need
this. We are going to make an ad for the best campaign.
 Entrepreneur organizations- our team will attempt to gather data of the various
entrepreneur groups or who actively purchase our service for their need and
business. This will start to become aware the other entrepreneur and business
owners about our Service in Web page Design. This will be achieved through
combination of sponsorship with the different entrepreneurship as well as
advertisement to the social media, or through tarpaulins, flyers that
specifically target this demographic.

Sales Strategy
The sales strategy will emphasize that requesting and buying a service in our
Webpage is very easy, accessible, and a pleasing experience. The sales effort will
work on the possibility of boosting our insights in the long run by making an ad, the
main tool used for grow the business. It will be quite important to have a friendly,
easy to use web interface in the future course of the business.
Webpage Design will also rely on four other factors to help boost sales. The first
is exemplary customer service. Having excellent service will provide the customer
with the feeling that the business is looking out for the customer’s interest. Second,
when a customer places an order, they will probably be excited to see the finished
product, so Webpage Design will ensure the shortest turnaround time as soon as
possible with unique work. Lastly, sales will be boosted by offering customers a very
good result. My T-Shirt will ensure economical value for the webpage without
sacrificing its quality.

Product Characteristics or Features

Our Webpage Deigning have a number of competitive features that will be used to its
advantage to achieve market penetration.
 Unique Features for webpage – customers will be offered a unique feature for
them to be satisfied also the customers if they visiting the sites.
  Affordability of the webpage – we all know that making the webpage is not
easy but for us we work for this as soon as we can with affordable budget that
suit for their business it is worth and suit.

Pricing Policy
My T-Shirt Company will adopt the differing price based on the size and the
complexity of the design policy. As such, below is the pricing scheme that will be
adopted:

TYPES OF WEBSITE PRICE (PESO)

Information/Small Business 5,000

Websites

Corporate Website 10,000

E-commerce Website 15,000

Data Base Driven Website/ 20,000

Website Application

Sales Projection
TYPES Price Quantit Year 1 Year 2 Year 3
y per
Qty Peso Qty Peso Qty Peso
Month
(Units) (Units) (Units)
Information/Small 5,000 13 156 780,000 312 1,560,000 468 2,340,000
(3.5%)
Business Websites
Corporate Website 10,000 12 144 1,440,000 228 2,240,000 432 4,320,000
(3.8%)
E-commerce Website 15,000 15 180 2,700,000 360 5,400,000 540 8,100,000
(3.0%)
Data Base Driven 20,000 6 72 1,440,000 144 2,880,000 216 4,320,000
(7.6%)
Website/ Website
Application
Total 50,000 46 552 785,760 1,044 12,080,000 1,656 19,0080,000

Market Analysis Summary

The demand for our Webpage Design into different places has shown steady over
the last 3 years. It was observed that E-commerce Website are among biggest
revenue. This webpage favor trendy and quality websites at an affordable price. Our
webpage offers a unique feature that suit to their needs and their customers. At the
same time, aggressive marketing campaign will be done to increase the visibility for
our Webpage Design the use of Social Media campaign, Ads, and the various
Entrepreneur Organizations. Our Webpage design offers price differential based on
the Types of Websites and the feature we apply with the price ranging from Php
5,000- 20,000.

4. Financial Plan
 Start-up Costs requirements

Start-up Summary
Expenses Cost/pc Year 1
Computer 24,608.00 49,216
Photoshop 11,407 22,814
Domain Hosting 1,210 55,660
Utility 800 3,200
Labor cost 10,000
Permits and licenses 18,000
TOTAL 158,890