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Project 1 Market Your Content (Muhammad Ali)

The marketing objective of the blog post "To improve my life, Udacity DMND program is my first step" is to acquire more than 114 blog followers by May 2021. The KPI is the number of followers reached by the end of May 2021. The blog post aims to explain why one should enroll in the Udacity Digital Marketing Nano Degree program using a SCQA (Situation, Complication, Question, Answer) framework. It highlights that the program provides opportunities to learn effective digital marketing techniques and reach audiences through cost-effective online channels like Facebook, LinkedIn, and Twitter.

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Muhammad Abd Ur-Ra'uf
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347 views13 pages

Project 1 Market Your Content (Muhammad Ali)

The marketing objective of the blog post "To improve my life, Udacity DMND program is my first step" is to acquire more than 114 blog followers by May 2021. The KPI is the number of followers reached by the end of May 2021. The blog post aims to explain why one should enroll in the Udacity Digital Marketing Nano Degree program using a SCQA (Situation, Complication, Question, Answer) framework. It highlights that the program provides opportunities to learn effective digital marketing techniques and reach audiences through cost-effective online channels like Facebook, LinkedIn, and Twitter.

Uploaded by

Muhammad Abd Ur-Ra'uf
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Picture rights reserved to https://martech.

zone/digital-marketer-training/
Marketing Objective

My blog post “To improve my life , Udacity DMND


program is my first step” has a marketing objective to
acquire more than 114 blog followers by May 2021.
KPI

The KPI for My blog post “To improve my life , Udacity


DMND program is my first step” is going to be the
number of followers reached by the End of May 2021.
Target Persona
Background and Target Persona
Needs
Demographics Name & image

1. Male 22 to 37 Muhammad 1. Working in big


years
Android projects.
2. Bachelor in
2. Improving my
information
programming
technology.
skills.
3. Interested in
3. Using my free
learning
time efficiency .
programming
4. To take courses
languages.
that helps me
4. Lives in Egypt
improve my life.

Hobbies Goals Barriers

1. To have a digital
marketing job in a 1. Not having reliable
I. Programming.
big company. programmers in
II. learning new
2. To learn Android my area.
hacks.
programming. 2. Unable to afford
III. Practicing
3. To work in paid courses.
magical tricks .
successfully 3. Not having
IV. Solving puzzles
digital campaigns. support.
The theme and framework of my blog
post?
Theme : Why should one decide to take the Digital
Marketing Nano Degree program ?

Framework : SCQA
Situation : I was lost looking for skills that would
qualify me to work in digital marketing field
Complication : I am not happy at all in my
current job as a teacher, neither financially nor
morally, in addition to the great pressure that I
am subjected to daily.
Question : How could I change my life for the
better?
Answer :After narrowing down and reviewing
my options, I decided to enroll in the digital
marketing course offered by Udacity , Which will
help me gain experience in the digital marketing
process, after studying its basics and launching
successful digital marketing campaigns.
Why should we enroll in Digital Marketing
Nano Degree offered by Udacity ?

● You must have heard about Udacity DMND free


program , and I can you it’s Free carries benefits
of paid courses .
● Digital marketing is about how to promote
services and products online using respective
social media channels like Facebook , Twitter ,
Instagram , Youtube ,LinkedIn ….. etc using Well
thought out techniques , and by targeting the right
audiences in the right time and on the right social
media channel .
● Digital marketing is an ever-evolving field , so
we have to learn new effective techniques from
time to time to keep abreast of developments in the
field .
● Digital marketing provides me a great
opportunity to reach audience that I can not
reach through traditional methods, and it
enables me to target the right audience who are
most likely to have an interest in my services or
products . I also can measure my success daily
.and it is Very cost-effective and suitable for
small and large business

Picture rights are reserved to https://martech.zone/digital-marketer-training/


● Digital marketing provides me a great opportunity to reach
audience that I can not reach through traditional methods,
and it enables me to target the right audience who are most
likely to have an interest in my services or products . I also
can measure my success daily .and it is very Very cost-
effective and suitable for small and large business
Blog Post

I finally found what I was looking for to change my life

You can read the complete post here


https://maharatzero.blogspot.com/2021/03/to-improve-
my-life-udacity-dmnd-program.html
Social media platforms for target audience

With more than 2 billion


users monthly , my campaigns
could go viral easily

My favourite place to reach


truly relevant audience

A powerful platform to
distribute content to millions of
people.
Facebook post
LinkedIn Post
Twitter post

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