G7.Q3 Module 1

QUARTER 3
Module 1
1
In this module, you will be exploring the different types of media
resources that you can use to effectively communicate with your peers, family,
and teachers, especially during this time of pandemic.
Remember that using appropriate multi-media resources will help you
relay your message well and avoid communication breakdown.
Through the discussion of different types of media resources---their

forms and characteristics, you will understand that media are everywhere and
exposed to them every day.
Brace yourself as we journey towards the world of media resources!
CROSSWORD PUZZLE: Complete the crossword by filling in a word that fits

each clue.
1 4
2
7 5
6
9
10
DOWN
1. tools used by the source to disseminate information to the receivers

3. to transmit by means of radio or television
4. tool that uses voice, sound, and music
1
7. the most powerful medium in the mass communication
9. the ability to read and write
ACROSS
2. interactive, incorporate two-way communication

5. information is now converted, stored and transmitted as binary code
6. it involves ink and paper
8. two-way affair and it allows consumers and users to get more involved
10. size and weight allow people to carry it everywhere
.At the end of this module, you should be able to:

1. Identify the different types of media resources for giving information,
instructions, making explanations, and narrating events;
2. Create an original multimedia presentation; and
3. Use correct and appropriate multi-media resources for the given
situations.
In this age of information, media play an important role in shaping how

you view things around and how you communicate with other people. Through
the use of different media resources, you can be able to make the world a
smaller place and communicate conveniently with your family, friends, and
teachers.
Media is defined as tools used by the source to disseminate
information to the receivers. It can be broadcast media such as television and
radio, print media such as newspaper and magazines, new media or Internet,
and non-traditional media like film, literature, and outdoor media (Gonzales,
2016).
In giving information and instructions, making explanations, and
narrating events, you as the source of the message must know how to use
appropriate media platform to convey your message, so that it will be easy for
the receiver to comprehend the message.
The source should think of the type of medium that will be used in
disseminating the information. Most often than not, the source selects medium
2
or media in conformity with the characteristics of the information users or
receivers.
Basically, different media have different forms and characteristics. The

user of media must understand its nature in order to maximize its use. SO, the
three basic types of media are:
1. Print Media
2. Broadcast Media
3. New Media
The Print Media
Print Media is a type of media in the form of printed publications; it involves
ink and paper. Some examples of print media are books, magazines,
newspapers, newsletters, posters, brochures, and press release.
Characteristics of Print Media
Print Media is characterized as a proponent of literacy, portable, independent
form of media, and structured.
Print media is a proponent of literacy because it is essentially written media,
which one must be able to read to patronize print; in that, it promotes literacy.
Print media is the most portable platform of media because of its size and
weight allow people to carry it everywhere.
Print media is an independent form of media because print does not require
separate medium or technology to transmit or receive information.
Print media is structured because the grammar and proper sentence
construction should be observed at all times. Layout is required before
publishing that’s why structure is given emphasis here.
The Broadcast Media
Broadcast media denotes the airborne transmission of electromagnetic audio

signals (radio) or audio-visual signals (television) that are readily accessible to
a wide population via standard receivers.
Characteristics of Broadcast Media
Although radio and television are considered as forms of broadcast media,

they both differ in broadcast features or characteristics.
Radio is a tool that uses voice, sound, and music. These are essential
elements of radio, which the producers of information in radio should bank on
more to these elements to effectively convey the message or to get the
attention of the receiver.
3
Radio has two formats in terms of frequency: AM (Amplitude Modulated)
radio and FM (Frequency Modulation) radio. AM radio offers variety stations
that features different program formats such as dramatic programs and non-
dramatic programs: news and commentary, talk show, counselling,
educational, and informative. While in FM radio, it offers music and
entertainment program formats.
On the other hand, television can be considered as the most powerful
medium in the mass communication. It has complete features: sight and
sound, which make the audience more convenient in terms of exposure and
participation. Additionally, television has two main elements audio: sound,
music, and voice; video/visual: footage, graphics, and text.
The New Media
New media refers to “those digital media that are interactive, incorporate two-
way communication and involves some form of computing.” Additionally, new
media is “very easily processed, stored, transformed, retrieved, hyperlinked,
easily searched for and accessed” (https://online.seu.edu/articles/what-is-
new-media/).
Characteristics of New Media
These are the six key characteristics which distinguish New Media from old
media.
Digital
 Information is now converted, stored and transmitted as binary code (a

series of 1s and 0s)
 Digitalisation allows so much information to be stored in compact hard
disks or micro memory cards.
 Digitalisation has also resulted in ‘technological convergence’, or the
convergence of different forms of information (text, audio and visual)
into one single ‘system’ – most web sites today offer a fusion of text
and audio-visual information, and our mobile devices allow us to
perform a variety of functions
Interactivity
 New Media is a two way affair and it allows consumers and users to
get more involved.
 Increased interactivity can be seen in simple acts such as liking a
Facebook post or commenting on news piece or blog.
 Fostered a more participatory culture,
4
Hypertextual
 Hypertext or ‘links’ allows users more freedom of choice over how they
navigate the different sources of information available.
 Web sites offer non-sequential connections between all kinds of data
facilitated by the computer.
Global Networks
 Digital Media has also facilitated cultural globalisation – we now

interact much more globally and via virtual networks of people rather
than locally.
Virtual Worlds
 New Media presents to us a very different reality from face to face to

‘lived reality’ – for most of us this means a very fast paced flow of
information with numerous products and people screaming for our
attention.
Simulation
 Simulation is most obviously experienced computer games which

provide an immersive experience for users into a “virtual life” that is
simulated through digital technology.
Now that you know what are the different types of media resources, as
well as their forms and characteristics, bear in mind that when you combine
each feature of different media resources will result to multi-media.
Multimedia is the use of a computer to present and combine text,

graphics, audio, and video with links and tools that let the user navigate,
interact, create, and communicate
(https://www1.udel.edu/edtech/multimedia/index.html).
Situation Media to be Used Explanation

Giving information about
the importance of
handwashing to your
younger sibling
Giving instructions to
your classmates on how
to answer this module
5
Making explanations
about your findings from
your experiment in
Science class
An interactive way of
narrating
events/significant events
of your life
In this age where modern technology continues to develop, different

media platforms offer wide array of options to doing research, conveying
information, and communicating with your loved ones, family, friends, and
teachers.
Always remember that when giving information, instructions, making

explanations, and narrating events, there is an appropriate media resource
that you can use that suits your audience and the message you wanted to
convey.
APPLICATION (What I Can Do)
Make a PowerPoint presentation on how to help stop the spread of
COVID-19 in your community by integrating at least two of the following forms
of media: images, video, sound, animation, text, or graphics.
I. Fill-out the table below.
Broadcast
Print Media New Media
Media
Forms
(examples)
6
Characteristics
II. TRUE OR FALSE: Write TRUE if the statement is correct. Write FALSE if
the statement is false.
_______1. ABS-CBN and GMA Networks are using multi-media platforms in
giving information and instructions, making explanations, and
narrating events.
_______2. Television is more interactive than Facebook and Instagram.
_______3. Facebook, Instagram, Messenger, and Twitter are considered as
new media resources.
_______4. Memorandum and letters are considered as print media.
_______5. Broadcast media is the most convenient platform of media.
_______6. New Media combine text, graphics, audio, and video with links and
tools that let the user navigate, interact, create, and communicate.
_______7. Radio and Television are considered as new media.
_______8. Radio is a media resource that uses voice, sound, and music.
_______9. Video chats can be considered as convergence of media
resources.
_______10. Vlogs from Youtube are form of broadcast media.

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QUARTER 3

Through the discussion of different types of media resources---their

Brace yourself as we journey towards the world of media resources!

CROSSWORD PUZZLE: Complete the crossword by filling in a word that fits

1. tools used by the source to disseminate information to the receivers

2. interactive, incorporate two-way communication

.At the end of this module, you should be able to:

In this age of information, media play an important role in shaping how

Basically, different media have different forms and characteristics. The

Broadcast media denotes the airborne transmission of electromagnetic audio

Although radio and television are considered as forms of broadcast media,

 Information is now converted, stored and transmitted as binary code (a

 Digital Media has also facilitated cultural globalisation – we now

 New Media presents to us a very different reality from face to face to

 Simulation is most obviously experienced computer games which

Multimedia is the use of a computer to present and combine text,

Situation Media to be Used Explanation

In this age where modern technology continues to develop, different

Always remember that when giving information, instructions, making

I. Fill-out the table below.

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