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Expired Listing Script

The document is a phone script for contacting a homeowner whose listing has expired. The script guides the caller through a series of questions to determine the homeowner's plans to sell their home again, what went wrong with their previous listing, and their needs and timeline for choosing a new agent. The goal is to position the caller as a candidate to represent the seller in listing and selling their home again.

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Don Albino
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100% found this document useful (1 vote)
2K views

Expired Listing Script

The document is a phone script for contacting a homeowner whose listing has expired. The script guides the caller through a series of questions to determine the homeowner's plans to sell their home again, what went wrong with their previous listing, and their needs and timeline for choosing a new agent. The goal is to position the caller as a candidate to represent the seller in listing and selling their home again.

Uploaded by

Don Albino
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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EXPIRED SCRIPT OVER THE PHONE

DEVELPING A CENTER OF INFLUENCE

Hi, I’m looking for _______ … Hi _______ … my name is _______ with _______ …

I’m sure you’ve figured out that your home came up on our computer as an expired
listing … and I was calling to see …

1. When do you plan on interviewing the right agent for the job of selling your home?
(Never) Terrific! / Really!

2. If you sold this home … where would you go next? (LA) That’s exciting!

3. How soon do you have to be there? (Already) Ouch!

4. ________ … what do you think stopped your home from selling?


(The agent) Really!

5. How did you happen to pick the last agent you listed with?
(Referral) Great!

6. What did that agent do … that you liked best? (Nothing) Ouch!

7. What do you feel they should have done? (Sold my house) Really!

8. What will you expect from the next agent you choose?
(Sell my house) Terrific!

9. Have you already chosen an agent to work with? (No) Wonderful!

10. I would like to apply for the job of selling your home … are you familiar with the
techniques I use to sell homes? (No) You’re Kidding!

11. What would be the best time to show you … Monday or Tuesday at ____?

©The Mike Ferry Organization Page 1 of 1 1109

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