Chapter 3: Forecasting: Learning Insight
Chapter 3: Forecasting: Learning Insight
Learning Insight
Operations management is quiet deep and intricate: You have to plan, implement, and supervise
the manufacturing of products and services. But forecasting can help smooth out the process by
ensuring adequate resources to meet demand. Here in the Philippines, companies use forecasting
methods to predict business outcomes. The discussion about forecasting made the class realize
that forecasts create estimates that can help managers develop and implement production
strategies and that the method of forecasting will vary according to available data and industry
size and respective goals. Forecasts are developed using both qualitative and quantitative data.
Although they are useful in making educated predictions, they are not always accurate, so they
should be used with caution. Operations managers are responsible for the processes that deliver
the final product. This where forecasts can help: They aid decision making and planning around
possible events.
Another topic in connection with forecasting is the main purpose of forecasting. Studying this
topic presents that making good estimates is the main purpose of forecasting. Every day,
operations managers make decisions with uncertain outcomes. No one can see the future to know
what sales will be, what will break, what new equipment will be needed, or what investments
will yield. Yet those decisions need to be made and executed to move the firm forward. It also
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helped me evaluate how a company's possible or future sales can be estimated through historical
data. The workforce is based on demand. This includes hiring, training, and lay-off of workers. If
a large demand is suddenly thrust upon the organization, training declines and the quality of the
product could suffer. When the capacity cannot keep up to the demand, the result is
undependable delivery, loss of customers, and maybe loss of market share. Yet, excess capacity
can skyrocket costs. Last minute shipping means high cost. Asking for parts last minute can raise
the cost. Most profit margins are slim, which means either of those scenarios can wipe out a
These scenarios are why forecasting is important to an organization. Good operations managers
learn how to forecast, to trust the numbers, and to trust their instincts to make the right decisions
While it is also established that the manufacturing companies have a less difficult time in
forecasting due to its tangible outputs (goods), the service sector have a different strategy in
forecasting. Service sector industries have other unique factors to incorporate into their forecasts.
Local events can increase the need for hotel stays, food, gas, and more. Holidays will have an
impact. It can be narrowed to hours in the day around popular meal times. Tools for forecasting
in this regard include point of sale tracking that computes sales by the quarter hour to establish a
pattern for scheduling of personnel for peak times and deliveries or other activities during slower
periods.
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From the discussion, the class learned that an organization that utilizes a variety of forecasting
models to assets potential outcomes for a company can aid in combatting shortages on inventory.
The methods that are utilized by an individual organization will depend on the data available and
the industry in which the organization operation. The overall primary advantage pertaining to
forecasting is that it provides businesses with valuable information that the business is able to
use to make information about the future of the organization. Forecasting utilizes qualitative data
that depends on the judgement from experts such as operations managers. Unfortunately, it is not
possible to accurately forecast the future. Because of the qualitative nature of forecasting, a
business can come up with various scenarios depending upon the interpretation of data. This is
why businesses should never completely rely on forecast or any forecasting model. Having said
that, utilizing the data and forecasting models to conduct analysis and make decisions can greatly