ADITYA RAGHUWANSHI [email protected].

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IIT(BHU) Varanasi +91 8319953747

EDUCATIONAL QUALIFICATIONS
Degree Institute Board Year of passing %/CGPA
B. Tech (Chemical Engg.) IIT (BHU), Varanasi IIT BHU 2018 7.69
Class XII Vardman high sec. School, Ashoknagar MP BOARD 2014 87%
Class X Navodaya Vidhyalaya, Ashoknagar CBSE 2012 93.1%
PROFESSIONAL SUMMARY
Self-driven data analyst with a passion to create business impact. Current experience across e-Commerce, Tech and Manufacturing companies.
Seeking product and business analyst opportunities.
WORK EXPERIENCE
Product Analyst at ShareChat, Bengaluru April 2020 - Present
 Data Analytics and Visualization using Google Big Query, Advanced Excel, ReDash
 Performed comprehensive analysis on Emergency, Alarm, Webhook, Sticky and Product Notifications to improve CTR and Delivery Rate
 A/B Testing | Notification Experiments to analyze variants behavior w.r.t CTR, Delivery Rate and retention by analyzing Notification Funnel:
o Increased reactivated users by 40% - from 23% of WAU to 32.2% of WAU with A/B Testing experiments
o Analyzed the impact on CTR, DAU along with key performance metrics related to Engagement (likes, shares, downloads, views)
o Performed daily and weekly Retention Analysis to identify which variant performs better in Retention
 Cohort Analysis | Optimized the use of notifications which led to decrease in proportion of low-activity WAU by 20%
 Dashboarding | Defined Notification Pod KPIs and created dashboards on ReDash for key metrics to track live performance of users
Assistant Manager at Scale Ban Equipment Pvt. Ltd., Indore December 2017-April 2020
 Prospect plant data analysis using Advance Excel along with business development team to evaluate feasibility of Scale Ban equipment
 Analyzed ROI for clients and created techno-commercial proposals using Tableau
 Review day to day performance of our existing clients through detailed data analysis using SQL
 Management of client site data, post Scale Ban installation
 Collaborate with sales and after sales service team to resolve technical queries from customers
BUSINESS PROJECTS
Business Analyst project November 2019-February 2020
 Traffic source analysis & Bid optimization | Analyzing the search data and shifting budgets towards engine, campaign, or keywords driving
the strong conversion rate.
 Website Measurement & Testing | Used MySQL to build and analyze conversion funnels to help optimize the customer purchase
experience
 Channel Analysis & Optimization | Used advanced SQL queries to conduct some time-series analyses to understand trending and
seasonality.
 Product-Level Analysis | Used MySQL to break down product-level sales and conversion rates, analyze cross-selling patterns, and use
refund rates to keep a pulse on quality.
 User-Level Analysis| Used MySQL techniques to identify our most valuable customers and explore which channels they are coming from
 Tools | Utilized Python (Pandas, NumPy, Matplotlib), MySQL, Advance Excel along with Tableau Visualization for data analysis
 Datasets | Worked on extensive datasets of 2.5M users to analyze business problems
COURSES AND CERTIFICATIONS
DATA ANALYTICS
 Python (Pandas, NumPy, Matplotlib) for data science and machine learning bootcamp
 Hands on Tableau training for data science
 SQL for data science with Google BigQuery
 Analyzing data with SQL
 Mastering data analysis in Excel
 Problem solving with Excel
FINANCE AND MANAGEMENT
 Finance and Management (Risk Management, Basics of Derivatives, Financial Statements)
 Fundamentals of performance evaluations (Capital Asset Pricing Model)
 Principles of corporate finance (NPV and other criteria)
 Data Analytics and Visualization using Google Big Query, Advanced Excel, ReDash

SUMMER INTERNSHIP
Trainee, Bharat Petroleum Corporation Limited R&D Centre, Greater Noida (U.P) May 2015-July 2015
 Successfully calculated cooling tower outlet temperature by applying the equilibrium stage approach with Murphree stage efficiency
KEY SKILLS
SQL | Python | Tableau | Excel | Data Analysis