INTRODUCTION

Livestock raising is a common business in our country. In this business, varieties of

products are derives depending on what production the entrepreneur is in. It requires knowledge
and skills in order to succeed in this field. Thus, interest, capital, ability to manage the project
and the demand for the product in the locality is taken into consideration.

One of the livestock raising industry is poultry. It can be specialized into egg production,
chicken breeding, and raising broilers for meat production. It has been a popular and lucrative
job due to the increasing demand from the emerging business and increasing population.

This feasibility study project is primarily focused on the poultry production specifically
the 45 days chicken broiler Farming Section. This Business, the MSY Farm & Poultry, will be
engaged in raising a high quality broiler chicken.

BACKGROUND INFORMATION

The propose project name is “MSY Farm & Poultyr” which is will be located at Sitio
Lawin, Brgy. San Rafael, San Marcelino, Zambales.

The poultry farm has an easy access to transportation, electricity and water supply. The
business is a sole proprietorship owned by Mr. Bernard Z. Sioson formerly owned by Mr. Miguel
DeVera m/to Sonyun Kim. MSY Farm & Poultry is engaged in growing broiler. It is focus only
on selling the high quality chicken broiler.

TECHNICAL ASPECT

The proposed project is located at an accessible re. The place is spacious and surrounded
by trees which are appropriate to relieve the chicken from stress and diseases. The location has a
built –in well which will help sustain the water supply.

The business will be engaged in growing the broiler chicken until it reaches market
weight and ready to harvest for delivery.

ORGANIZATIONAL ASPECT

The project is owned by Mr. Bernard Z. Sioson. The owner will be the manager and the
bookkeeper. There will be eleven staff will help in the operation of the business.

FINANCIAL ASPECT

The source of financing will be 25% from the bank loan and the 75% will be
provided by the proponent. The financial aspect of the business requires high cost to put up the
project but a good gain can also be expected.
ESTIMATED INVESTMENT COST

SOCIO-ECONOMIC ASPECT

The project aims to contribute benefits to the people of Zambales because it will hire six
staff who is residents of the local area. It will generate additional income to the government
through paying taxes and in complying the permits needed in the operation of the business.

SELECTION OF STOCK TO RAISE

• Stock should be purchased from a reliable hatchery or dealer where the parent stocks are well
housed and well managed.

• Select/buy only healthy chicks (i.e. dry, fluffy feathers, bright eyes, and alert and active
appearance; free from diseases, and abnormalities; chicks should have uniform size and color;
and in the case of broiler chicks, it should be less than 33 g. at day- old)
• Choose those that have high livability and are fast growers.

BROILER FARMING SECTION

Broiler is a domesticated feathered, bird reared mainly for meat production; it reaches
market weight about 1.5-3.0 kg at 6-10 weeks of age depending on feed quality, health and other
management practices.

BROODING OF BROILER
 Brooding is the care of the chick from a day old to six and above weeks of age. It consists
primarily of the provision of heat which is the most important, air, water, and feed. It is the
efficient combination of these factors that determines the level of physical and physiological
development and the mortality rate of the chicks. The brooding house like MSY Farm & Poultry
brooding house is expected to one in which heat, light, food and water can be carefully
controlled. The mortality rate of the chicks during this period should normally not exceed live
percent.

In poultry section of MSY Farm & Poultry, the bird reared is broiler. The system of
production is intensive system while housing system is cage system slats floor.

MAJOR ACTIVITIES CARRRIES OUT IN A POULTRY FARM

PREPARATION FOR THE ARRIVAL OF DAY OLD CHICKS

The preparation of brooding house started a two weeks before the arrival of chicks in
MSY Farm & Poultry to avoid last minute rush, i.e. in regard to building up to the brooding
temperature and proper disinfection of the brooding house.

The following preparation was conduction before the arrival of chicks.

 The appliances such as feeding troughs, drinking troughs etc. was properly washed,
disinfected and sun dried.
 The old cyromachine (litter) was completely removed and the floor swept because old
cyromachine serves as hiding place for harmful micro-organisms.
 The floor of the brooding house was thoroughly washed with liquid detergent and
disinfectant.
 New cyromachine (litter) was carefully spread on the dry floor.
 All crevices were thoroughly cleaned and caked-up litter dislodged.
 The brooding house was left empty for a week to destroy any surviving disease organism
through starvation.
 The brooding house was properly sealed with nylon material to preserve heat which is
very essential during stage.
 Starter top feed, required antibiotics and vitamins were made available.

ARRIVAL OF DAY OLD CHICKS (doc)

At the arrival of the day old chicks, starter feed and clean drinking water mixed with
antibiotics, glucose and vitalyte (anti-stress) were made available to the chicks. Heat was also
provided for the chicks depending on the current temperature. The required temperature was 30
degree Celsius – 35 degree Celsius in the first week of arrival of chicks. If the heat intensity is
too high; the chicks will move away from the source of heat and vice versa. The birds were
evenly distributed and scattered around the house.

Rearing of the Day-Old Chicks

• Provide sufficient artificial heat to keep day-old chicks warm during the day and night. Avoid
abrupt changes in brooder temperature during the first two weeks of life.

• Provide adequate space for chicks as they grow. Overcrowding is one of the factors affecting
poor growth. Good ventilation also helps avoid future respiratory diseases. Also, provide a good
light source as a well-lighted brooder encourages chicks to start feeding.

• Provide the chicks with good quality feeds either home grown or commercially sourced. Feed
the chicks intermittently rather than continuously. Research studies have shown that chicks
utilize nutrients better when using intermittent feeding. Do not allow feed troughs to go empty
for more than 1-2 hours.

• Cleanliness and dryness of the brooding quarters will prevent chicks’ contamination from
parasites and diseases, which might have been carried by previously brooded chicks.

• Environment should be kept as uniform as possible. Sudden changes in the surroundings cause
a certain degree of stress or insecurity (e.g. removal of brooder canopy; slamming doors of
brooder houses; or the presence of drafts). It is advisable that a regular caretaker feed the chicks
following a definite schedule during the first three weeks of the chick’s life.

• Make sure that feeds and fresh water are always available.
Vitamins, minerals, and antibiotic supplements may be added to the drinking water during the
first few days. Consult your feed dealer.

• Always check the chicks at night before going to sleep.

• All weak, deformed, and sickly chicks should be culled right away and disposed of properly.

• The immediate burning or burying of dead birds is an important part of a good sanitation
program. Do not expose to flies or rats.

Rearing of the Growing Stock

• Broilers are marketed when they reach 45-60 days of age depending on strain.

• Birds are given anti-stress drugs, either in the feed or in the drinking water, 2-5 days before and
after they are transferred to the growing houses.

• Thoroughly clean and disinfect the growing houses prior to the transfer of the growing stock.
Transfer birds only during good weather.
• During summer, birds’ appetite diminishes but this may be sufficiently restored by wet mash
feeding or by taking appropriate measures like spraying, misting, or sprinkling the roofing with
water to lower house temperature.

V. Housing
Chickens, being warm blooded, have the ability to maintain a rather uniform temperature of their
internal organs. However, the mechanism is efficient only when the ambient temperature is
within certain limits. Birds cannot adjust well to extremes; therefore, it is very important that
chickens be housed, cared and provided with an environment that will enable them
to maintain their thermal balance.
• If possible, the length of the broiler house should run from east to west. This prevents direct
sunlight from penetrating the side walls of the house, which could cause heat build-up inside.

• Ventilation is very important. Allocate at least 1 square foot of floor space per bird.

• If constructing an open-sided type of housing, elevate the house about 1.5 m. from the ground.
This ensures proper circulation of air and easier collection of fecal matter underneath the house
after each harvest.

• The building should be rat proof, bird proof, and cat proof.

• Trees may be planted on the sides of the house to provide shade during hot season. These can
also serve as protection from storms or weather disturbances.

• The roofing should be monitor-type and high enough to provide better air circulation inside the
broiler house.

• In preparation for the arrival of the chicks, thoroughly clean the house with the use of a high
pressure washer to remove dust, fecal matter, or any debris inside. Disinfect the house and all
equipment to be used.

VI. Location Requirements and Recommended Layout for Poultry Farms

• A poultry farm must be located outside urban areas.

• It must be located in 25 m. radius from sources of ground and surface drinking water.

• Medium and large poultry farms must be at least 1,000 m. away from built-up areas
(residential, commercial, institutional and industrial) while a small scale must be at least 500 m.
away from these areas.

FEEDING MANAGEMENT
 Feeding is one of the vital activities needed in poultry or any livestock enterprises for
proper group and effective disease resistance.

Feeding was done twice in a day at MSY Farm & Poultry, morning and evening. Clean
drinking water treated with the required antibiotics was served simultaneously will feed at MSY
Farm & Poultry. Feed quantity and quality given to the birs depended on the age of the birds and
prevailing atmospheric condition.

AGE OF BIRDS AND THE REQUIRED FEED

AGE FEED GIVEN

1-14 day’s pre starter feed

15-21 day’s starter feed (plain)

22-28 day’s starter feed with tylosine

28-till maturity finisher feed

N/B: Pre-starter feed was given for the first 14 days so that the high oil content in the feed will
provide the chicks with the needed energy for feed conversion to flesh.

Tylosine starter was given to the broilers at the stated age because the birds are usually
prone to chronic respiratory disease (CRD) at the period. After Tylosin starter has been given to
them, Isochular which is adisinfectant will be added to their drinking water to remove dirt in
their guts.

Starter feed was given to the birds at the average rate of 15.1g per bird while finisher feed
was given at the average rate of 33.33g per bird per meal just to minimize cost and maximize
profit.

FEED FORMULATION

The major factor that affects and other livestock production is the inaablity to ge quality
feed at affordable price. Feed constitute about 60% - 70% of the total cost of production in order
to minimize cost and maximize profit, local feed formulation is of paramount importance.

HEALTH MANAGEMANT

SANITATION AND MEDICATION

Good sanitation is of utmost importance in poultry keeping as dirty area serve a breeding
area for disease causing organism:
 These sanitation measures were observed in MSY Farm& Poultry;

- Regular washing, disinfection and sun drying of drinker and feeders.

- Poultry attendants ensured the use of foot dip situated in front of the poultry house to
minimize the spread of human micro- organism that are capable of causing diseases.
- Water spillage was prevented because wet environment/area has the capability of altering
the temperature of the environment which will negatively affect the health status of the
birds.
- Regular removal of poultry droppings and sweeping of the house was observed. Poultry
droppings also served as source income because it was sold to crop farmers.
- Remove of dead or ill-health birds were ensured for post-Morten or proper medication
respectively.
- Water was given to the chicks ad libitum and the water was clean drinking water at times
treated with antibiotics like Doxy-gen against CRD (chronic respiratory diseases).

The number of birds per room was reduced as the birds increased in weight and size to given
room for proper ventilation and avoid cannibalism among the birds.

VACCINATION/MEDICATION PROGRAMME

Vaccination simple means a preventive measure that is been adopted in order to build a
resistance to any disease at a particular time.

Very early in the morning before drinking water is been to the birds proper inspection are
made the appearance of their faeces and feathers, sign of stress etc. Then, if any observation was
made, appropriate medication will be administered immediately mostly through their drinking
water depending on their age and population. The following vitamins and antibiotics were
administered depending on signs observed.

N/B

1. Maintain proper cold chain during storage/premixing.

2. Use clean cool water free from chlorine quaternary ammonium compounds.
3. Vaccinate all birds in batch at once.
4. Vaccine “Stretch” is false and dangerous economy.
5. Do not manage vaccine and must follow the manufacturer’s instruction.
6. Anti-stress must be given after each vaccination.
7. Any Change in programme must be clarified with the veterinarian.
8. Any medication should be subject to doctor’s prescription.
9. Route implies medium of vaccination e.g. intramuscular
POST MORTEN ANALYSIS

Post Morten Analysis: This is a scientific approach that involves dissection of a dead bird
to ascertain the cause of the death if there is no physical sign i.e. the use of clinical sign to know
the cause of death..

Moreover, during the dissection of the bird, some of the parts that are normally checked
include;

a. Lungs
b. Liver
c. Proventriculus
d. Trachea
e. Small intestine
f. Illaeceacal junction i.e. junction of illume and ceacum.
g. Cloaca
h. Thigh muscles
Any disorder in the above named organs; in colour or presence of foreign substances
shows a sign of disease.

N/B: Illuem and ceacum are mostly site for disease.

CLINICAL SIGN DISEASE

Brownish diarrhea at the small intestine Coccidiosis
Blood at cloaca (bursar) and also inflamed Gumboro
Whitish substance covering the liver Bacteria disease
Blood or mucus at the trachea Respiratory disorder
Unabsorbed yolk Runt
Greenish diarrhea at the illoeceacal junction New-Castle Disease
with blood
Greenish deposit at he thigh muscles Gumboro
Cooked Liver Excess heat
Blood at the proventiculus Hemorrhage
Dryness of the trachea Dehydration

NORMAL PICTURE OF THE ORGANS

a. Trachea is supposed to be glossy.

b. Proventiculus is whitish in color.
c. Cloaca is colorless, fabricous and in fold shape.
d. Thigh muscles need in white plain.
e. Illoeceacal junction needs to be glossy alone.
 f. Small intestine contains digestive food.
g. Liver and lungs are light brown in color. Any deposit or change in color is a sign of
disease.

N/B: It is almost viral disease that is common to poultry. Proper medication enhances
productivity.

Registration Requirements
1. Business Name Registration
From the Department of Trade and Industry (DTI) provincial office of the province where the
business is located
Validity: 5 years
2. Barangay Clearance
From the barangay office, which has jurisdiction over the area where the business is located
3. Mayor’s Permit and License / Sanitary Permit
From the local government which has jurisdiction over the area where the business is located
Validity: 1 year
4. Tax Identification Number (TIN)
From the Bureau of Internal Revenue (BIR) National Office
Diliman, Quezon City or from the nearest BIR Office in your locality
5. Environmental Compliance Certificate
Department of Environment and Natural Resources (DENR)
Visayas Avenue, Diliman, Quezon City
Telephone No.:: (632) 929.6626
XIII. Financing
Agricultural Credit Policy Council (ACPC)
28/F, One San Miguel Avenue Building
San Miguel Avenue, Ortigas Center Pasig City
Telephone Nos.: 634.3326 / 634.3320 to 21
Telefax: 636.3393

Land Bank of the Philippines (LBP)

Head Office: 1598 M. H. Del Pilar cor. Dr. J. Quintos Sts.
Malate, Manila
Telephone Nos.: 522.0000 / 551.2200

Development Bank of the Philippines (DBP)

Head Office: Sen. Gil J. Puyat Avenue cor. Makati Avenue
Makati City
Telephone No.: 818.9511 (connect to SME Department)

XIV. Technical Assistance

Department of Agriculture
Bureau of Animal Industry (DA-BAI)
Visayas Avenue, Diliman, Quezon City
Telephone No.: (632) 926.6883
Fax No.: 927.0971

Technology Resource Center (TRC)

TRC Building,103 J. Abad Santos cor. Lopez Jaena Sts.,
Little Baguio, San Juan City (Near corner Wilson Street)
Telephone No.: (632) 727.6205

Philippine Association of Broiler Integrators, Inc. (PABI)

c/o San Miguel Foods, Inc.
18/F, JMT Building, ADB Avenue, Ortigas Center, Pasig City
Telephone No.: 634.1010
Telefax: 637.3786

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