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Course Outline - Managerial Economics

This 2-credit course introduces students to managerial economics and its applications to business decision making. The course covers fundamental microeconomic principles like demand and supply analysis, production and cost analysis, and market structure analysis. It also covers more advanced topics like game theory, pricing strategies, and principal-agent problems. The course is divided into 5 units covering topics such as demand and supply, production costs, market structures for perfect competition, monopoly, and oligopoly. Students will be evaluated based on assignments, presentations, a term paper, case analyses, and a final exam.

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89 views2 pages

Course Outline - Managerial Economics

This 2-credit course introduces students to managerial economics and its applications to business decision making. The course covers fundamental microeconomic principles like demand and supply analysis, production and cost analysis, and market structure analysis. It also covers more advanced topics like game theory, pricing strategies, and principal-agent problems. The course is divided into 5 units covering topics such as demand and supply, production costs, market structures for perfect competition, monopoly, and oligopoly. Students will be evaluated based on assignments, presentations, a term paper, case analyses, and a final exam.

Uploaded by

Man TK
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Course Title: Managerial Economics

Course code: MBA 532


Credit hours: 2
Course instructor:
Course Description
This course presents the basic concepts of microeconomics theory with an emphasis on business
applications. Application of economic analysis to business decision-making &organization: basic
economic tools, business objectives, demand analysis; pricing policies & competitive strategies,
cost & production analysis, market structure, decision-making under uncertainty, capital
budgeting & investment analysis
Course Objectives
After successfully completing this course you should be able to:
 Understand and apply principles and tools of modern microeconomics to managerial
decision making
 Understand various negotiation and competition models
 Understand various pricing strategies in monopoly and oligopoly models
 Understand various contracting models with applications to the firm
 Understand and manipulate mathematical models of the topics covered in the course
Course Outline
Unit 1: The Fundamentals of Managerial Economics
1. Introduction
2. Managerial Economics; descriptions and definitions
3. Characteristics of Managerial Economics
4. Scope of Managerial Economics
5. Importance of Managerial Economics
6. The principal-agent problem
Unit 2: Demand and Supply
1. The theory of Demand
2. The theory of supply
3. Consumer Surplus
4. Market Equilibrium
5. Elasticity.
Unit 3: Production and Costs
1. The Production Function
2. Profit-Maximizing Input Usage
3. Isoquants and Isocosts
4. Cost minimization and optimal Input Substitution
5. The Cost Function
6. Long-run Costs and Economies of Scale
Unit 4: Market Structures: Pricing and Output Decisions
1. The Nature of industry
2. Perfect Competition
3. Monopoly
4. Monopolistic Competition
5. Oligopoly
Unit 5: Game Theory and Pricing Strategies
1. Simultaneous move, One Shot Games
2. Pricing Strategies for Special Cost and Demand Structures
3. Pricing Strategies in markets with Intense Price Competition
Evaluation Schemes:
Assignment 20%
Class presentation and participation 10%
Term Paper and Presentation 20%
Case Analysis and Presentations 15%
Final Exam 50%
References
 Thomas J. Webster (2003). Managerial Economics. Theory and Practice. Elsevier. USA.
 Baye, Michael. (2009). Managerial Economics and Business Strategy & (USED). Sixth
Edition. Boston: McGraw-Hill Irwin.
 Baye, Michael. (2008). Study guide for use with Managerial Economics and Business
Strategy. Sixth Edition. Boston: McGraw-Hill Irwin.
 YogeshMaheswari, Managerial Economics, Phi Learning, Newdelhi, 2005 Gupta G.S.,
 Managerial Economics, Tata Mcgraw-Hill, New Delhi Moyer &Harris,
 Managerial Economics, Cengage Learning, Newdelhi, 2005 Geetika,

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