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    E-Commerce Activity 3

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    Kaha Mohamud
    Ace & Tate aims to disrupt the European eyewear industry by delivering high-quality glasses at low prices through cost savings. They provide customers a variety of online options like free shipping and returns on multiple pairs as well as access across devices. To attract younger customers, Ace & Tate utilizes social media and has accounts on Instagram, Facebook, Twitter, YouTube and Vimeo. The company opened their first two physical stores in Amsterdam and Berlin and has since expanded to more stores in Germany and pop-ups in London, with plans to open in more European countries. Warby Parker inspired Ace & Tate and others, growing rapidly to over 60 stores across North America.

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    E-Commerce Activity 3

    Uploaded by

    Kaha Mohamud
    32 views1 page
    Ace & Tate aims to disrupt the European eyewear industry by delivering high-quality glasses at low prices through cost savings. They provide customers a variety of online options like free shipping and returns on multiple pairs as well as access across devices. To attract younger customers, Ace & Tate utilizes social media and has accounts on Instagram, Facebook, Twitter, YouTube and Vimeo. The company opened their first two physical stores in Amsterdam and Berlin and has since expanded to more stores in Germany and pop-ups in London, with plans to open in more European countries. Warby Parker inspired Ace & Tate and others, growing rapidly to over 60 stores across North America.

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    Ace and tate article infographic

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    E-commerce Activity 3

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    Ace & Tate aims to disrupt the European eyewear industry by delivering high-quality glasses at low prices through cost savings. They provide customers a variety of online options like free shipping and returns on multiple pairs as well as access across devices. To attract younger customers, Ace & Tate utilizes social media and has accounts on Instagram, Facebook, Twitter, YouTube and Vimeo. The company opened their first two physical stores in Amsterdam and Berlin and has since expanded to more stores in Germany and pop-ups in London, with plans to open in more European countries. Warby Parker inspired Ace & Tate and others, growing rapidly to over 60 stores across North America.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    32 views1 page

    E-Commerce Activity 3

    Uploaded by

    Kaha Mohamud
    Ace & Tate aims to disrupt the European eyewear industry by delivering high-quality glasses at low prices through cost savings. They provide customers a variety of online options like free shipping and returns on multiple pairs as well as access across devices. To attract younger customers, Ace & Tate utilizes social media and has accounts on Instagram, Facebook, Twitter, YouTube and Vimeo. The company opened their first two physical stores in Amsterdam and Berlin and has since expanded to more stores in Germany and pop-ups in London, with plans to open in more European countries. Warby Parker inspired Ace & Tate and others, growing rapidly to over 60 stores across North America.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 1

    ACE & TATE

    DISRUPTING THE EUROPEAN EYEWEAR INDUSTRY.

    The company aims to deliver a good quality of glasses to


    the clients and in the same time keep the cost low.
    Because they are using the cost savings. Their goals is to
    create a strong, stylish product at a fraction of the usual
    price.

    Ace & product are available online. The company provide


    for the customers a free shipping and flexible return
    policy. Customers may try four pair of glasses, which are
    free shipping as well. The company select the correct
    synthetic glasses, lens coatings and also includes
    ultraviolet protection at no extra charge.

    Ace & Tate is providing to the customers an opportunity


    to shop on mobile devices in the same effectively as on
    desktops, quickly and efficiently scaling websites and
    applications in accordance with the device each
    customer is using to access the site.

    Ace & Tate is focusing in targeting the younger


    customers. Thus, the company has get involved in social
    media to keep customers update with their designs. The
    company has accounts in Instagram, Facebook, Twitter,
    YouTube, and Vimeo. With a good number of people
    following their accounts.

    the first physical store was in amsterdam. The second


    store was in berlin. the success of these two stores
    push the company to open more in Germany. Later on the
    company opened a pop-up store in London. the company
    has plans for the future to open in France and Spain. This
    strategy helped in bringing completely new clients.

    Warby Parker was founded in 2010, this company has


    inspired many other companies. For example: Ace & Tate.
    Warby Parker has quickly expanded from a handful of
    physical stores to 61 stores across the United State and
    Canada.

    JABBAR AHLAM 1833220

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