Cases. 10. J3 - L
Cases. 10. J3 - L
Cases. 10. J3 - L
G.R. No. 217788, June 20, 2018 Sometime in 2006, however, Foodsphere introduced its
"PISTA" ham and aggressively promoted it in 2007,
FOODSPHERE, INC., Petitioner, v. SAN MIGUEL claiming the same to be the real premium ham. In 2008,
PURE FOODS COMPANY, INC., Respondent. SMPFCI launched its "Dapat ganito ka-espesyal"
campaign, utilizing the promotional material showing a
picture of a whole meat ham served on a plate with fresh
DECISION
fruits on the side. The ham is being sliced with a knife
and the other portion, held in place by a serving fork. But
PERALTA, J.: in the same year, Foodsphere launched its "Christmas
Ham with Taste" campaign featuring a similar picture.
Before the Court are the consolidated cases of G.R. No. Moreover, in 2009, Foodsphere launched its "Make
217781 and G.R. No. 217788. On the one hand, San Christmas even more special" campaign, directly
Miguel Pure Foods Company, Inc. (SMPFCI), in G.R. copying SMPFCI's "Dapat ganito ka-espesyal"
No. 217781, filed a Petition for Review campaign. Also in 2009, Foodsphere introduced its
on Certiorari under Rule 45 of the Rules of Court, paper ham bag which looked significantly similar to
questioning the Resolution1 dated April 8, 2015 of the SMPFCI's own paper ham bag and its trade dress and
Court of Appeals (CA), Former Fourteenth Division, in its use of the word "PISTA" in its packages were
CA-G.R. SP No. 131945, but only insofar as the same confusingly similar to SMPFCI's "FIESTA" mark.6
resolved to delete from the body of its Decision 2 dated
September 24, 2014 the award of exemplary damages. Thus, according to SMPFCI, the striking similarities
On the other hand, in G.R. No. 217788, Foodsphere, between the marks and products of Foodsphere with
Inc., via a Petition for Review on Certiorari under Rule those of SMPFCI warrant its claim of trademark
45 of the Rules of Court, seeks to reverse and set aside infringement on the ground of likelihood of confusion as
the same September 24, 2014 Decision and April 8, to origin, and being the owner of "FIESTA," it has the
2015 Resolution of the CA declaring it guilty of unfair right to prevent Foodsphere from the unauthorized use
competition and holding it liable for damages. of a deceptively similar mark. The word "PISTA" in
Foodsphere's mark means "fiesta," "feast," or "festival"
The antecedent facts are as follows: and connotes the same meaning or commercial
impression to the buying public of SMPFCI's "FIESTA"
The parties herein are both engaged in the business of trademark. Moreover, "FIESTA" and "PISTA" are
the manufacture, sale, and distribution of food products, similarly pronounced, have the same number of
with SMPFCI owning the trademark "PUREFOODS syllables, share common consonants and vowels, and
FIESTA HAM" while Foodsphere, Inc. products have the same general appearance in their respective
(Foodsphere) bear the "CDO" brand. On November 4, product packages. In addition, the "FIESTA" and
2010, SMPFCI filed a Complaint3 for trademark "PISTA" marks are used in the same product which are
infringement and unfair competition with prayer for distributed and marketed in the same channels of trade
preliminary injunction and temporary restraining order under similar conditions, and even placed in the same
against Foodsphere before the Bureau of Legal Affairs freezer and/or displayed in the same section of
(BLA) of the Intellectual Property Office (IPO) pursuant supermarkets. Foodsphere's use, therefore, of the
to Sections 155 and 168 of Republic Act (R.A.) No. "PISTA" mark will mislead the public into believing that
8293, otherwise known as the Intellectual Property its goods originated from, or are licensed or sponsored
Code (IP Code), for using, in commerce, a colorable by SMPFCI, or that Foodsphere is associated with
imitation of its registered trademark in connection with SMPFCI, or its affiliate. The use of the "PISTA"
the sale, offering for sale, and advertising of goods that trademark would not only result in likelihood of
are confusingly similar to that of its registered confusion, but in actual confusion.7
trademark.4
Apart from trademark infringement, SMPFCI further
In its complaint, SMPFCI alleged that its "FIESTA" ham, alleged that Foodsphere is likewise guilty of unfair
first introduced in 1980, has been sold in countless competition. This is because there is confusing similarity
supermarkets in the country with an average annual in the general appearance of the goods of the parties
sales of P10,791,537.25 and is, therefore, a popular and intent on the part of Foodsphere, to deceive the
fixture in dining tables during the Christmas season. Its public and defraud SMPFCL According to SMPFCI,
registered "FIESTA" mark has acquired goodwill to mean there is confusing similarity because the display panel of
sumptuous ham of great taste, superior quality, and food both products have a picture of a partly sliced ham
safety, and its trade dress "FIESTA", combined with a served on a plate of fruits, while the back panel features
figure of a partly sliced ham served on a plate with fruits other ham varieties offered, both "FIESTA" and "PISTA"
on the side had likewise earned goodwill. are printed in white bold stylized font, and the product
packaging for both "FIESTA" and "PISTA" consists of product as that of SMPFCI. As mentioned, the "PISTA"
box-typed paper bags made of cardboard materials with and "FIESTA" labels are substantially different in the
cut-out holes on the middle top portion for use as manner of presentation, carrying their respective house
handles and predominantly red in color with a marks. Moreover, its paper ham bags are labeled with
background design of Christmas balls, stars, snowflakes, their respective house marks and are given to
and ornate scroll. Moreover, Foodsphere's intent to consumers only after purchase, hence, they do not factor
deceive the public is seen from its continued use of the in when the choice of ham is being made. Also,
word "PISTA" for its ham products and its adoption of Foodsphere claims to have been using the red color for
packaging with a strong resemblance of SMPFCI's its boxes and it was SMPFCI, by its own admission, that
"FIESTA" ham packaging. For SMPFCI, this is switched colors from green to red in 2009 for its own
deliberately carried out for the purpose of capitalizing on ham bags.10
the valuable goodwill of its trademark and causing not
only confusion of goods but also confusion as to the On July 17, 2012, the BLA, through its Director, rendered
source of the ham product. Consequently, SMPFCI its Decision11 dismissing SMPFCI's complaint for lack of
claimed to have failed to realize income of at least merit. First, the BLA held that there could be no
P27,668,538.38 and P899,294.77 per month in trademark infringement because Foodsphere began
estimated actual damages representing foregone income using the "PISTA" mark in 2006 and even filed a
in sales. Thus, it is entitled to actual damages and trademark application therefor in the same year, while
attorney's fees.8 SMPFCI's application for trademark registration for
"FIESTA" was filed and approved only in 2007. SMPFCI,
For its part, Foodsphere denied the charges of thus, had no cause of action. Second, SMPFCI's
trademark infringement and countered that the marks complaint was filed beyond the four (4)-year prescriptive
"PISTA" and "PUREFOODS FIESTA HAM" are not period prescribed under the Rules and Regulation on
confusingly similar and are, in fact, visually and aurally Administrative Complaints for Violation of Law Involving
distinct from each other. This is because PISTA is Intellectual Property Rights. Third, the BLA found the
always used in conjunction with its house mark "CDO" testimonies and surveys adduced in evidence by
and that "PUREFOODS FIESTA HAM" bears the SMPFCI to be self-serving. Fourth, comparing the
housemark "PUREFOODS," rendering confusion competing marks would not lead to confusion, much less
impossible. Moreover, Foodsphere maintained that deception of the public. Finally, the BLA ruled that
SMPFCI does not have a monopoly on the mark SMPFCI failed to convincingly prove the presence of the
"FIESTA" for the IPO database shows that there are two elements of unfair competition.12
(2) other registrations for "FIESTA," namely "FIESTA
TROPICALE" and "HAPPY FIESTA." Also, there are On September 10, 2013, however, the Office of the
other products in supermarkets that bear the mark Director General partially granted SMPFCI's appeal,
"FIESTA" such as "ARO FIESTA HAM," "ROYAL affirming the BLA's ruling on the absence of trademark
FIESTA," and "PUREGOLD FIESTA HAM," but SMPFCI infringement but finding Foodsphere liable for unfair
has done nothing against those manufacturers, making it competition.13 The Director General held that one can
guilty of estoppel in pais, and is, therefore, estopped see the obvious differences in the marks of the parties.
from claiming that the use of other manufacturers of the SMPFCI's mark is a composite mark where its house
mark "FIESTA" will result in confusion and/or damage to mark, namely "PURE FOODS," is clearly indicated and
itself. Even assuming that the marks are confusingly is followed by the phrase "FIESTA HAM" written in
similar, Foodsphere asserted that it is SMPFCI who is stylized font whereas Foodsphere's mark is the word
guilty of infringement vis-a-vis its registered trademark "PISTA" written also in stylized font. Applying the
"HOLIDAY," a translation and word bearing the same 'Dominancy Test' and the 'Holistic Test' show that
meaning as "FIESTA." Foodsphere has been using its Foodsphere cannot be held liable for trademark
"HOLIDAY" trademark since 1970 and had registered infringement due to the fact that the marks are not
the same in 1986, while SMPFCI registered its "FIESTA" visually or aurally similar and that the glaring differences
trademark only in 2007. In fact, Foodsphere noted that it in the presentation of these marks will prevent any likely
has been using "PISTA" since 2006 which is earlier than confusion, mistake, or deception to the purchasing
SMPFCI's filing for registration of "FIESTA" in 2007. In public. Moreover, "PISTA" was duly registered in the
addition, Foodsphere asseverated that SMPFCI cannot IPO, strengthening the position that "PISTA" is not an
appropriate for itself images of traditional utensils and infringement of "PURE FOODS FIESTA HAM" for a
garnishing of ham in its advertisements. Confusion certificate of registration of a mark is prima
between the marks, moreover, is rendered impossible facie evidence of the validity of the registration, the
because the products are sold in booths manned by registrant's ownership of the mark, and of the registrant's
different "promodisers." Also, hams are expensive exclusive right to use the same.14 On the other hand, the
products and their purchasers are well-informed not only Director General found Foodsphere to be guilty of unfair
as to their features but also as to the manufacturers competition for it gave its "PISTA" ham the general
thereof.9 appearance that would likely influence purchasers to
believe that it is similar with SMPFCI's "FIESTA" ham.
Furthermore, Foodsphere similarly denied the allegation Moreover, its intention to deceive is inferred from the
that it is guilty of unfair competition or passing off its similarity of the goods as packed and offered for sale.
Thus, the Director General ordered Foodsphere to pay RATIOCINATIONS FOUND IN THE BODY OF ITS
nominal damages in the amount of P100,000.00 and DECISION.
attorney's fees in the amount of P300,000.00 and to Conversely, G.R. No. 217788, Foodsphere raised the
cease and desist from using the labels, signs, prints, following argument:
packages, wrappers, receptacles, and materials used in I.
committing unfair competition, as well as the seizure and
disposal thereof.15 THE COURT OF APPEALS COMMITTED GRAVE
ABUSE OF DISCRETION IN EXCESS OF OR
Both SMPFCI and Foodsphere filed their appeals before AMOUNTING TO LACK OF JURISDICTION WHEN IT
the CA via Petitions for Review dated October 8, ISSUED THE ASSAILED DECISION AND
201316 and October 29, 2013,17 respectively. SMPFCI RESOLUTION BEING NOT IN ACCORDANCE WITH
sought a reconsideration of the Director General's LAW OR WITH APPLICABLE DECISIONS OF THE
finding that Foodsphere is not guilty of trademark HONORABLE COURT WHEN IT DECLARED THAT
infringement while Foodsphere faulted said Director FOODSPHERE WAS GUILTY OF UNFAIR
General for declaring it guilty of unfair competition. COMPETITION.
On March 6, 2014, the CA, Eleventh Division, denied In G.R. No. 217781, SMPFCI clarifies that it assails the
SMPFCI's petition and affirmed the ruling of the Director April 8, 2015 Resolution of the CA, not on its finding that
General on the absence of trademark infringement. Foodsphere was guilty of unfair competition, but only
According to the appellate court, Foodsphere was insofar as it deleted its award of exemplary damages in
merely exercising, in good faith, its right to use its duly its September 24, 2014 Decision. According to SMPFCI,
registered trademark "PISTA" in the lawful pursuit of its it was a mere mistake that the said Decision failed to
business.18 Thereafter, in a Decision dated September state the amount of exemplary damages and that its
24, 2014, the CA Fourteenth Division likewise denied dispositive portion failed to award said exemplary
Foodsphere's petition, affirming the Director General's damages, merely stating that "the petition is DENIED,
finding that Foodsphere was guilty of unfair competition. and the Decision x x x of the Director General is
The CA held that the elements thereof are present AFFIRMED."22 SMPFCI asserts that where there is a
herein. Consequently, it ordered Foodsphere to pay conflict between the dispositive portion and the body of
SMPFCI nominal and exemplary damages as well as the decision, the dispositive portion controls. But where
attorney' fees.19 In a Resolution dated April 8, 2015, the inevitable conclusion from the body of the decision is
however, the CA clarified its September 24, 2014 so clear as to show that there was a mistake in the
Decision and resolved to delete the award of exemplary dispositive portion, the body of the decision will
damages for SMPFCI never prayed for the same.20 prevail.23 Here, when the CA held that "as for exemplary
damages, the award thereof was warranted," it is beyond
In a Resolution21 dated June 13, 2016, the Court, in G.R. cavil that SMPFCI is entitled thereto.
No. 215475, denied SMPFCI's Petition for Review
on Certiorari for failure to sufficiently show that the CA, Moreover, SMPFCI maintains that the CA ruling that it
in its Decision and Resolution, dated March 6, 2014 and never prayed for exemplary damages in the
November 13, 2014, respectively, finding that proceedings, its prayer for damages being limited only to
Foodsphere is not liable for trademark infringement, and actual damages and attorney's fees, is utterly false for it
committed any reversible error in the challenged specifically prayed for the same in several pleadings it
decision and resolution as to warrant the exercise of the filed before the BLA and the Office of the Director
Court's discretionary appellate jurisdiction. The Court General. Even assuming that it indeed failed to pray for
also found that the issues raised by SMPFCI are factual exemplary damages, SMPFCI alleges that it was still
in nature. erroneous for the CA to delete the award of the same. It
is well settled that a court may grant relief to a party,
Meanwhile, on June 8, 2015, both SMPFCI and even if said party did not pray for it in his pleadings for a
Foodsphere filed the instant Petitions for Review prayer for "other remedies just and equitable under the
on Certiorari docketed as G.R. No. 217781 and 217788, premises" is broad enough to justify the extension of a
respectively. In G.R. No. 217781, SMPFCI invoked the remedy different from that requested. Thus, in view of
following argument: the foregoing, coupled with the factual circumstances of
the case leading to the conclusion that Foodsphere is
I. guilty of unfair competition, SMPFCI essentially prays
that the Court: (1) issue a permanent injunction against
THE HONORABLE COURT OF APPEALS ERRED IN Foodsphere to prevent it from infringing the rights of
RESOLVING THAT THE AWARD OF EXEMPLARY SMPFCI by seizing all products violative of SMPFCI's IP
DAMAGES BE DELETED FROM THE BODY OF ITS rights and by forfeiting all properties used in the
DECISION DATED 24 SEPTEMBER 2014 WHEN infringing acts; (2) order Foodsphere to pay SMPFCI the
SMPFCI'S ENTITLEMENT THERETO IS CLEARLY amount of P27,668,538.38, representing lost income of
SUPPORTED NOT ONLY BY PLEADINGS AND SMPFCI, P899,294.77 per month in estimated actual
EVIDENCE ON RECORD, BUT ALSO BY THE damages, or moderate or temperate damages; (3) order
HONORABLE COURT OF APPEALS' OWN Foodsphere to pay attorney's fees in the amount of
P300,000.00; and (4) order Foodsphere to pay A cursory perusal of the challenged September 24, 2014
exemplary damages in the amount of P300,000.00.24 Decision reveals that the mistake lies not in the fallo or
dispositive portion but in the body thereof, the pertinent
In G.R. No. 217788, Foodsphere denied the allegations portions of which provide:
of unfair competition, denying SMPFCI's claim that the Having been found guilty of unfair competition,
confusing similarity between the respective packaging of Foodsphere was correctly ordered to pay nominal
the parties' products began in 2009 when Foodsphere damages of P100,000.00. Under Article 2221 of the Civil
changed its packaging from a paper box to a paper ham Code, nominal damages are recoverable in order to
bag, significantly similar to SMPFCI's paper ham bag. vindicate or recognize the rights of the plaintiff which
According to Foodsphere, while the packages were both have been violated or invaded by the defendant. x x x
in the form of bags, their respective trademarks were
boldly printed thereon. Moreover, even prior to As for SMPFCI's claim for lost profit or unrealized
SMPFCI's use of the questioned ham bags in 2009, income of more than P27 Million, its failure to properly
Foodsphere had already been adopting the image of substantiate. the same left the Office of the Director
partly-sliced hams laced with fruits and red color on its General without any basis to award it.
packages.25 In addition, Foodsphere alleged that any
similarity in the general appearance of the packaging As for exemplary damages, the award thereof was
does not, by itself, constitute unfair competition. This is warranted on the strength of In-N-Out Burger, Inc. v.
because first, packaging is not the exclusive ownership Sehwani, for correction or example for public good, such
of SMPFCI which does not have a patent or trademark as the enhancement of the protection accorded to
protection therefor. Second, the mere fact of being the intellectual property and the prevention of similar acts of
first user does not bestow vested right to use the unfair competition. The award of attorney's fees must
packaging to the exclusion of everyone else. Third, the likewise be upheld as SMPFCI was compelled to engage
circumstance that the manufacturer has printed its name the services of counsel to protect its rights.28
all over the packaging negates fraudulent intent to palm As can be gleaned from above, the intention of the CA
off its goods as another's product. Fourth, SMPFCI was merely to affirm the findings of the Director General
cannot claim that it has exclusive right or monopoly to insofar as the award of damage was concerned. This
use the colors red and green in its packaging or the was shown in its statements such as "Foodsphere was
image of partly sliced hams. Fifth, similarity in the correctly ordered to pay nominal damages," "its failure to
packaging does not necessarily constitute "confusing" properly substantiate the same left the Office of the
similarity. Sixth, the circumstances under which the Director General without any basis to award it," "as for
competing products are sold negates the likelihood of exemplary damages, the award thereof was warranted,"
confusion for consumers are more discerning on the and "the award of attorney's fees must likewise be
Christmas ham they will purchase, which is not any upheld." This was also shown when the CA clearly
ordinary, low priced product. Seventh, SMPFCI failed to disposed as follows: "ACCORDINGLY, the petition is
prove likelihood of confusion or intent to deceive on the DENIED, and the Decision dated September 10, 2013 of
part of Foodsphere. Finally, Foodsphere maintained that the Office of the Director General, AFFIRMED."29 It can,
there was no basis for the CA to award nominal therefore, be derived, from the wording of the CA
damages and attorney's fees in view of the absence of Decision, that it merely intended to adopt the resolution
any violation of SMPFCI's right.26 of the Director General on the award of damages.
Consequently, since nowhere in the affirmed Decision
The petitions are devoid of merit. did the Director General award exemplary damages to
SMPFCI, for what was awarded was only nominal
With respect to G.R. No. 217781, the. Court finds no damages and attorney's fees, it follows then that the CA
reason to reverse the April 8, 2015 Resolution of the CA likewise did not intend on awarding the same to
insofar as it resolved to delete from the body of its SMPFCI. Thus, what controls herein is the fallo.
September 24, 2014 Decision the award of exemplary
damages. SMPFCI said so itself, when there is a conflict Besides, it bears stressing that SMPFCI failed to prove
between the dispositive portion or fallo of a decision and its entitlement to exemplary damages. Article 2233 of the
the opinion of the court contained in the text or body of Civil Code provides that exemplary damages cannot be
the judgment, the former prevails over the latter. This recovered as a matter of right; the court will decide
rule rests on the theory that the fallo is the final order, whether or not they should be adjudicated while Article
while the opinion in the body is merely a statement 2234 thereof provides that while the amount of the
ordering nothing. Thus, an order of execution is based exemplary damages need not be proven, the plaintiff
on the disposition, not on the body, of the must show that he is entitled to moral, temperate or
Decision.27 Contrary to SMPFCI's assertion, moreover, compensatory damages before the court may consider
the Court finds inapplicable the exception to the the question of whether or not exemplary damages
foregoing rule which states that the body of the decision should be awarded.
will prevail in instances where the inevitable conclusion
from the body of the decision is so clear as to show that Thus, the Court has held, time and again, that exemplary
there was a mistake in the dispositive portion. damages may be awarded for as long as the following
requisites are present: (1) they may be imposed, by way
of example, only in addition, among others, to likely to influence purchasers to believe that the goods
compensatory damages, only after the claimant's right to offered are those of a manufacturer or dealer, other than
them has been established, and cannot be recovered as the actual manufacturer or dealer, or who otherwise
a matter of right, their determination depending upon the clothes the goods with such appearance as shall deceive
amount of compensatory damages that may be awarded the public and defraud another of his legitimate trade, or
to the claimant; (2) the claimant must first establish his any subsequent vendor of such goods or any agent of
right to moral, temperate, liquidated or compensatory any vendor engaged in selling such goods with a like
damages; and (3) the act must be accompanied by bad purpose;
faith or done in a wanton, fraudulent, oppressive or
malevolent manner.30 (b) Any person who by any artifice, or device, or who
employs any other means calculated to induce the false
Here, SMPFCI particularly failed to prove its right to belief that such person is offering the services of another
moral, temperate, liquidated or compensatory damages. who has identified such services in the mind of the
In its complaint, SMPFCI prayed that Foodsphere be public; or
ordered to pay P27,668,538.38 representing income it
would have made if not for the infringement and (c) Any person who shall make any false statement in
P899,294.77 per month in estimated actual damages, the course of trade or who shall commit any other act
representing foregone income in sales for the continuous contrary to good faith of a nature calculated to discredit
use of the "PISTA" mark in connection with the selling, the goods, business or services of another.
offering for sale and distribution of its ham product during 168.4. The remedies provided by Sections 156, 157 and
the pendency of the case.31 But as the Director General 161 shall apply mutatis mutandis. (Sec. 29, R.A. No.
aptly found, SMPFCI neither adduced sufficient evidence 166a)
to prove its claim of foregone income or sales nor
presented evidence to show the profit or sales. Thus,.in Time and again, the Court has held that unfair
view of such failure to prove its right to compensatory competition consists of the passing off (or palming off) or
damages, as well as to moral and temperate damages, attempting to pass off upon the public of the goods or
the CA correctly resolved to delete from the body of its business of one person as the goods or business of
September 24, 2014 Decision the award of exemplary another with the end and probable effect of deceiving the
damages. public. Passing off (or palming off) takes place where the
defendant, by imitative devices on the general
As regards G.R. No. 217788, the Court likewise affirms appearance of the goods, misleads prospective
the ruling of the CA, which in turn, affirmed the findings purchasers into buying his merchandise under the
of the Director General. impression that they are buying that of his competitors.
In other words, the defendant gives his goods the
Section 168 of the IP Code provides that: general appearance of the goods of his competitor with
Section 168. Unfair Competition, Rights, Regulation and the intention of deceiving the public that the goods are
Remedies. - 168.1. A person who has identified in the those of his competitor.32 The "true test," therefore, of
mind of the public the goods he manufactures or deals unfair competition has thus been "whether the acts of the
in, his business or services from those of others, whether defendant have the intent of deceiving or are calculated
or not a registered mark is employed, has a property to deceive the ordinary buyer making his purchases
right in the goodwill of the said goods, business or under the ordinary conditions of the particular trade to
services so identified, which will be protected in the which the controversy relates."33
same manner as other property rights.
Thus, the essential elements of an action for unfair
168.2. Any person who shall employ deception or any competition are: (1) confusing similarity in the general
other means contrary to good faith by which he shall appearance of the goods; and (2) intent to deceive the
pass off the goods manufactured by him or in which he public and defraud a competitor. The confusing similarity
deals, or his business, or services for those of the one may or may not result from similarity in the marks, but
having established such goodwill, or who shall commit may result from other external factors in the packaging
any acts calculated to produce said result, shall be guilty or presentation of the goods. The intent to deceive and
of unfair competition, and shall be subject to an action defraud may be inferred from the similarity of the
therefor. appearance of the goods as offered for sale to the
public. Actual fraudulent intent need not be shown.34
168.3. In particular, and without in any way limiting the
scope of protection against unfair competition, the In the instant case, the Court finds no error with the
following shall. be deemed guilty of unfair competition: findings of the CA and Director General insofar as the
(a) Any person, who is selling his goods and gives them presence of the foregoing elements is concerned. First of
the general appearance of goods of another all, there exists a substantial and confusing similarity in
manufacturer or dealer, either as to the goods the packaging of Foodsphere's product with that of
themselves or in the wrapping of the packages in which SMPFCI, which, as the records reveal, was changed by
they are contained, or the devices or words thereon, or Foodsphere from a paper box to a paper ham bag that is
in any other feature of their appearance, which would be significantly similar to SMPFCI's paper ham bag. As duly
noted by the Director General and the CA, both
packages use paper ham bags as the container for the
hams, both paper ham bags use the red color as the
main colors, and both have the layout design appearing
on the bags consisting of a partly sliced ham and fruits
on the front and other ham varieties offered at the back.
Thus, Foodsphere's packaging in its entirety, and not
merely its "PISTA" mark thereon, renders the general
appearance thereof confusingly similar with the
packaging of SMPFCI's ham, that would likely influence
purchasers to believe that these products are similar, if
not the same, as those of SMPFCI.
SO ORDERED.
applied for a search warrant with the then Court of First
Instance, Br. 23, Pasig, Rizal, then presided over by
Judge Rizalina Bonifacio Vera. On that same day Judge
Vera issued Search Warrant No. 2-81 authorizing the
search of the premises of UNIVERSAL in Pasig. In the
course of the search, some 1,200 basketballs and
volleyballs marked "Spalding" were seized and
confiscated by the NBI. Three (3) days later, on motion
of the NBI, Judge Vera issued another order, this time to
seal and padlock the molds, rubber mixer, boiler and
other instruments at UNIVERSAL's factory. All these
were used to manufacture the fake "Spalding" products,
but were simply too heavy to be removed from the
premises and brought under the actual physical custody
of the court. However, on 28 April 1981, on motion of
UNIVERSAL, Judge Vera ordered the lifting of the seal
and padlock on the machineries, prompting the People
of the Philippines, the NBI together with PRO LINE and
G.R. No. 118192 October 23, 1997 QUESTOR, to file with the Court of Appeals a joint
petition for certiorari and prohibition with preliminary
PRO LINE SPORTS CENTER, INC., and QUESTOR injunction (CA G.R. No. 12413) seeking the annulment of
CORPORATION, petitioners, the order of 28 April 1981. On 18 May 1981, the
vs. appellate court issued a temporary restraining order
COURT OF APPEALS, UNIVERSAL ATHLETICS enjoining Judge Vera from implementing her latest order.
INDUSTRIAL PRODUCTS, INC., and MONICO
SEHWANI, respondents. Meanwhile, on 26 February 1981, PRO LINE and
QUESTOR filed a criminal complaint for unfair
BELLOSILLO, J.: competition against respondent Monico Sehwani
together with Robert, Kisnu, Arjan and Sawtri, all
This case calls for revisit of the demesne of malicious surnamed Sehwani, and Arcadio del los Reyes before
prosecution and its implications. the Provincial Fiscal of Rizal (I. S. No. 81-2040). The
complaint was dropped on 24 June 1981 for the reason
This petition stemmed from a criminal case for unfair that it was doubtful whether QUESTOR had indeed
competition filed by Pro Line Sports Center, Inc. (PRO acquired the registration rights over the mark "Spalding"
LINE) and Questor Corporation (QUESTOR) against from A.G. Spalding Bros., Inc., and complainants failed
Monico Sehwani, president of Universal Athletics and to adduce an actual receipt for the sale of "Spalding"
Industrial Products, Inc. (UNIVERSAL). In that case balls by UNIVERSAL.3
Sehwani was exonerated. As a retaliatory move,
Sehwani and UNIVERSAL filed a civil case for damages On 9 July 1981 a petition for review seeking reversal of
against PRO LINE and QUESTOR for what they the dismissal of the complaint was filed with the Ministry
perceived as the wrongful and malicious filing of the of Justice. While this was pending, the Court of Appeals
criminal action for unfair competition against them. rendered judgment on 4 August 1981 in CA G.R. No.
12413 affirming the order of Judge Vera which lifted the
But first, the dramatis personae. By virtue of its merger seal and padlock on the machineries of UNVERSAL.
with A.G. Spalding Bros., Inc., on 31 December The People, NBI, PRO LINE and QUESTOR challenged
1971,1 petitioner QUESTOR, a US-based corporation, the decision of the appellate court before this Court in
became the owner of the trademark "Spalding" G.R. No. 57814. On 31 August 1981 we issued a
appearing in sporting goods, implements and temporary restraining order against the Court of
apparatuses. Co-petitioner PRO LINE, a domestic Appeals vis-a-vis the aforesaid decision.
corporation, is the exclusive distributor of "Spalding"
sports products in the Philippines.2 Respondent In connection with the criminal complaint for unfair
UNIVERSAL, on the other had, is a domestic corporation competition, the Minister of Justice issued on 10
engaged in the sale and manufacture of sporting goods September 1981 a Resolution overturning the earlier
while co-respondent Monico Sehwani is impleaded in his dismissal of the complaint and ordered the Provincial
capacity as president of the corporation. Fiscal of Rizal to file an Information for unfair competition
against Monico Sehwani. The Information was
On 11 February 1981, or sixteen years ago, Edwin Dy accordingly filed on 29 December 1981 with then Court
Buncio, General Manager of PRO LINE, sent a letter- of First Instance of Rizal, docketed as Crim. Case No.
complaint to the National Bureau of Investigation (NBI) 45284, and raffled to Br. 21 presided over by Judge
regarding the alleged manufacture of fake "Spalding" Gregorio Pineda.
balls by UNIVERSAL. On 23 February 1981 the NBI
Sehwani pleaded not guilty to the charge. But, while he Sehwani for unfair competition under Art. 189 of the
admitted to having manufactured "Spalding" basketballs Penal Code; and, (g) appealing the order of acquittal in
and volleyballs, he nevertheless stressed that this was Crim. Case No. 45284 directly to the Supreme Court with
only for the purpose of complying with the requirement of no other purpose than to delay the proceedings of the
trademark registration with the Philippine Patent Office. case and prolong the wrongful invasion of UNIVERSAL's
He cited Chapter 1, Rule 43 of the Rules of Practice on rights and interests.
Trademark Cases, which requires that the mark applied
for be used on applicant's goods for at least sixty (60) Defendants PRO LINE and QUESTOR denied all the
days prior to the filing of the trademark application and allegations in the complaint and filed a counterclaim for
that the applicant must show substantial investment in damages based mainly on the unauthorized and illegal
the use of the mark. He also disclosed that UNIVERSAL manufacture by UNIVERSAL of athletic balls bearing the
applied for registration with the Patent Office on 20 trademark "Spalding."
February 1981.
The trial court granted the claim of UNIVERSAL
After the prosecution rested its case, Sehwani filed a declaring that the series of acts complained of were
demurrer to evidence arguing that the act of selling the "instituted with improper, malicious, capricious motives
manufactured goods was an essential and constitutive and without sufficient justification." It ordered PRO LINE
element of the crime of unfair competition under Art. 189 and QUESTOR jointly and severally to pay UNIVERSAL
of the Revised Penal Code, and the prosecution was not and Sehwani P676,000.00 as actual and compensatory
able to prove that he sold the products. In its Order of 12 damages, P250,000.00 as moral damages, P250,000.00
January 1981 the trial court granted the demurrer and as exemplary damages 5 and P50,000.00 as attorney's
dismissed the charge against Sehwani. fees. The trial court at the same time dismissed the
counterclaim of PRO LINE and QUESTOR.
PRO LINE and QUESTOR impugned before us in G.R.
No. 93055 the dismissal of the criminal case. In our The Court of Appeals affirmed the decision of the lower
Resolution of 2 March 1983 we consolidated G.R. No. court but reduced the amount of moral damages to
63055 with G.R. No. 57814 earlier filed. On 20 April P150,000.00 and exemplary damages to P100,000.00.
1983 we dismissed the petition in G.R. No. 63055 finding
that the dismissal by the trial court of Crim. Case No. Two (2) issues are raised before us: (a) whether private
45284 was based on the merits of the case which respondents Sehwani and UNIVERSAL are entitled to
amounted to an acquittal of Sehwani. Considering that recover damages for the alleged wrongful recourse to
the issue raised in G.R. No. 58714 had already been court proceedings by petitioners PRO LINE and
rendered moot and academic by the dismissal of Crim. QUESTOR; and, (b) whether petitioners' counterclaim
Case No. 45284 and the fact that the petition in G.R. No. should be sustained.
63055 seeking a review of such dismissal had also been
denied, the Court likewise dismissed the petition in G.R.
No. 58714. The dismissal became final and executory PRO LINE and QUESTOR cannot be adjudged liable for
with the entry of judgment made on 10 August 1983. damages for the alleged unfounded suit. The
complainants were unable to prove two (2) essential
element of the crime of malicious prosecution, namely,
Thereafter, UNIVERSAL and Sehwani filed a civil case absence of probable cause and legal malice on the part
for damages with the Regional Trial Court of of petitioners.
Pasig4 charging that PRO LINE and QUESTOR
maliciously and without legal basis committed the
following acts to their damage and prejudice: (a) UNIVERSAL failed to show that the filing of Crim. Case
procuring the issuance by the Pasig trial court of Search No. 45284 was bereft of probable cause. Probable cause
Warrant No. 2-81 authorizing the NBI to raid the is the existence of such facts and circumstances as
premises of UNIVERSAL; (b) procuring an order from would excite the belief in a reasonable mind, acting on
the same court authorizing the sealing and padlocking of the facts within the knowledge of the prosecutor, that the
UNIVERSAL's machineries and equipment resulting in person charged was guilty of the crime for which he was
the paralyzation and virtual closure of its operations: (c) prosecuted.6 In the case before us, then Minister of
securing a temporary restraining order from the Court of Justice Ricardo C. Puno found probable cause wen he
Appeals to prevent the implementation of the trial court's reversed the Provincial Fiscal who initially dismissed the
order of 28 April 1981 which authorized the lifting of the complaint and directed him instead to file the
seal and padlock on the subject machineries and corresponding Information for unfair competition against
equipment to allow UNIVERSAL to resume operations; private respondents herein.7 The relevant portions of the
(d) securing a temporary restraining order from the High directive are quoted hereunder:
Tribunal against the Court of Appeals and charging the
latter with grave abuse of discretion for holding that the The intent on the part of Universal Sports to deceive the
order of 28 April 1981 was judiciously issued, thus public and to defraud a competitor by the use of the
prolonging the continued closure of UNIVERSAL's trademark "Spalding" on basketballs and volleyballs
business; (e) initiating the criminal prosecution of Monico seems apparent. As President of Universal and as Vice
President of the Association of Sporting Goods
Manufacturers, Monico Sehwani should have known of resulted in the closure and padlocking of UNIVERSAL's
the prior registration of the trademark "Spalding" on factory and the cessation of its business operations,
basketballs and volleyballs when he filed the application these were unavoidable consequences of petitioners'
for registration of the same trademark on February 20, valid and lawful exercise of their right. One who makes
1981, in behalf of Universal, with the Philippine Patent use of his own legal right does no injury. Qui jure suo
Office. He was even notified by the Patent Office through utitur nullum damnum facit. If damage results from a
counsel on March 9, 1981, that "Spalding" was duly person's exercising his legal rights, it is damnum absque
registered with said office in connection with sporting injuria. 10
goods, implements and apparatus by A.G. Spalding &
Bros., Inc. of the U.S.A. Admittedly, UNIVERSAL incurred expenses and other
costs in defending itself from the accusation. But, as
That Universal has been selling these allegedly Chief Justice Fernando would put it, "the expenses and
misbranded "Spalding" balls has been controverted by annoyance of litigation form part of the social burden of
the firms allegedly selling the goods. However, there is living in a society which seeks to attain social control
sufficient proof that Universal manufactured balls with through law." 11 Thus we see no cogent reason for the
the trademark "Spalding" as admitted by Monico himself award of damages, exorbitant as it may seem, in favor of
and as shown by the goods confiscated by virtue of the UNIVERSAL. To do so would be to arbitrarily impose a
search warrant. penalty on petitioners' right to litigate.
Jurisprudence abounds to the effect that either a seller The criminal complaint for unfair competition, including
or a manufacturer of imitation goods may be liable for all other legal remedies incidental thereto, was initiated
violation of Section 29 of Rep. Act No. 166 (Alexander v. by petitioners in their honest belief that the charge was
Sy Bok, 97 Phil. 57). This is substantially the same rules meritorious. For indeed it was. The law brands business
obtaining in statutes and judicial construction since 1903 practices which are unfair, unjust or deceitful not only as
when Act No. 666 was approved (Finlay Fleming vs. Ong contrary to public policy but also as inimical to private
Tan Chuan, 26 Phil. 579) . . . .8 interests. In the instant case, we find quite aberrant
Sehwani's reason for the manufacture of 1,200
The existence of probable cause for unfair competition "Spalding" balls, i.e., the pending application for
by UNIVERSAL is derivable from the facts and trademark registration UNIVERSAL with the Patent
circumstances of the case. The affidavit of Graciano Office, when viewed in the light of his admission that the
Lacanaria, a former employee of UNIVERSAL, attesting application for registration with the Patent Office was
to the illegal sale and manufacture of "Spalding " balls filed on 20 February 1981, a good nine (9) days after the
and seized "Spalding" products and instruments from goods were confiscated by the NBI. This apparently was
UNIVERSAL's factory was sufficient prima an afterthought but nonetheless too late a remedy. Be
facie evidence to warrant the prosecution of private that as it may, what is essential for registrability is proof
respondents. That a corporation other than the certified of actual use in commerce for at least sixty (60) days
owner of the trademark is engaged in the unauthorized and not the capability to manufacture and distribute
manufacture of products bearing the same trademark samples of the product to clients.
engenders a reasonable belief that a criminal offense for
unfair competition is being committed. Arguably, respondents' act may constitute unfair
competition even if the element of selling has not been
Petitioners PRO LINE and QUESTOR could not have proved. To hold that the act of selling is an indispensable
been moved by legal malice in instituting the criminal element of the crime of unfair competition is illogical
complaint for unfair competition which led to the filing of because if the law punishes the seller of imitation goods,
the Information against Sehwani. Malice is an then with more reason should the law penalize the
inexcusable intent to injure, oppress, vex, annoy or manufacturer. In U.S. v. Manuel, 12 the Court ruled that
humiliate. We cannot conclude that petitioners were the test of unfair competition is whether certain goods
impelled solely by a desire to inflict needless and have been intentionally clothed with an appearance
unjustified vexation and injury on UNIVERSAL's which is likely to deceive the ordinary purchasers
business interests. A resort to judicial processes is exercising ordinary care. In this case, it was observed by
not per se evidence of ill will upon which a claim for the Minister of Justice that the manufacture of the
damages may be based. A contrary rule would "Spalding" balls was obviously done to deceive would-be
discourage peaceful recourse to the courts of justice and buyers. The projected sale would have pushed through
induce resort to methods less than legal, and perhaps were it not for the timely seizure of the goods made by
even violent.9 the NBI. That there was intent to sell or distribute the
product to the public cannot also be disputed given the
number of goods manufactured and the nature of the
We are more disposed, under the circumstances, to hold
machinery and other equipment installed in the factory.
that PRO LINE as the authorized agent of QUESTOR
exercised sound judgment in taking the necessary legal
steps to safeguard the interest of its principal with We nonetheless affirm the dismissal of petitioners'
respect to the trademark in question. If the process counterclaim for damages. A counterclaim partakes of
the nature of a complaint and/or a cause of action SO ORDERED.
against the plaintiffs. 13 It is in itself a distinct and
independent cause of action, so that when properly
stated as such, the defendant becomes, in respect to the
matter stated by him, an actor, and there are two
simultaneous actions pending between the same parties,
where each is at the same time both a plaintiff and
defendant. 14 A counterclaim stands on the same footing
and is to be tested by the same rules, as if it were an
independent action. 15
Petitioners' motion for reconsideration was denied; Section 2. Appeal to the Director General. - The
hence, the instant petition raising the following issues: decisions or final orders of the Bureau Director shall
become final and executory thirty (30) days after receipt
THE COURT OF APPEALS COMMITTED GRAVE of a copy thereof by the appellant or appellants unless,
ERROR IN UPHOLDING THE IPO DIRECTOR within the same period, a motion for reconsideration is
GENERAL'S DISMISSAL OF APPEAL NO. 14-2004- filed with the Bureau Director or an appeal to the Director
0004 ON A MERE TECHNICALITY. General has been perfected; Provided, that only one (1)
motion for reconsideration of the decision or order of the
Bureau Director shall be allowed, and, in case the
SUBSTANTIAL JUSTICE WOULD BE BETTER
motion for reconsideration is denied, the appellant or
SERVED IF THE COURT OF APPEALS AND THE IPO
appellants has/have the balance of the period prescribed
DIRECTOR GENERAL ENTERTAINED PETITIONERS
above within which to file the appeal.
APPEAL AS THE BUREAU OF LEGAL AFFAIR'S
DECISION AND RESOLUTION (1) CANCELING
PETITIONER SEHWANI'S CERTIFICATE OF Considering that the Respondent-Appellants received a
REGISTRATION FOR THE MARK "IN-N-OUT," AND (2) copy of the appealed Decision on 15 January 2004 and
ORDERING PETITIONERS TO PERMANENTLY filed their MOTION FOR RECONSIDERATION on 30
CEASE AND DESIST FROM USING THE SUBJECT January 2004, said parties had a balance of 15 days
MARK ON ITS GOODS AND BUSINESS ARE from their receipt of the Resolution denying said motion
CONTRARY TO LAW AND/OR NOT SUPPORTED BY within which to file the APPEAL MEMORANDUM. Per
EVIDENCE.18 records of the Bureau of Legal Affairs, the Respondents-
Appellants received a copy of the Resolution on 29
October 2004. Hence the deadline for the filing of the
Petitioners contend that the Court of Appeals erred when
APPEAL MEMORANDUM was on 13 November 2004.
it dismissed the petition on mere technicality which
Since said date fell on a Saturday, the appeal should
resulted in a miscarriage of justice and deprivation of
have been filed on the ensuing working day, that is, 15
intellectual property rights. They claim that their counsel
November 2004.
On this score, Section 5(c) of the Uniform Rules on not it is licensed to do business in the Philippines under
Appeal provides: existing laws.
This Court has always reminded the members of the Article 6bis
legal profession that every case they handle deserves
full and undivided attention, diligence, skill and (1) The countries of the Union undertake, ex officio if
competence, regardless of its importance.24 A lawyer has their legislation so permits, or at the request of an
the responsibility of monitoring and keeping track of the interested party, to refuse or to cancel the registration,
period of time left to file pleadings and to see to it that and to prohibit the use, of a trademark which constitutes
said pleadings are filed before the lapse of the period. If a reproduction, an imitation, or a translation, liable to
he fails to do so, his client is bound by his conduct, create confusion, of a mark considered by the competent
negligence and mistakes.25 This responsibility is imposed authority of the country of registration or use to be well
on all lawyers notwithstanding the presence or absence known in that country as being already the mark of a
of staff assisting them in the discharge thereof. person entitled to the benefits of this Convention and
used for identical or similar goods. These provisions
Thus, as correctly held by the Court of Appeals, shall also apply when the essential part of the mark
petitioners' belated filing of an appeal memorandum constitutes a reproduction of any such well-known mark
rendered the December 22, 2003 Decision and the or an imitation liable to create confusion therewith.
October 28, 2004 Order of Bureau Director Beltran-
Abelardo final and executory. x x x x.
At this point, the Court could very well write finis to this Article 8
petition. However, in disposing of the instant case, we
shall resolve the principal issues raised by petitioners. A tradename shall be protected in all countries of the
Union without the obligation of filing or registration
Contrary to petitioners' argument, respondent has the whether or not it forms part of a trademark.
legal capacity to sue for the protection of its trademarks,
albeit it is not doing business in the Philippines. Section Article 6bis which governs the protection of well-known
160 in relation to Section 3 of R.A. No. 8293, provides: trademarks, is a self-executing provision and does not
require legislative enactment to give it effect in the
SECTION 160. Right of Foreign Corporation to Sue in member country. It may be applied directly by the
Trademark or Service Mark Enforcement Action. - Any tribunals and officials of each member country by the
foreign national or juridical person who meets the mere publication or proclamation of the Convention, after
requirements of Section 3 of this Act and does not its ratification according to the public law of each state
engage in business in the Philippines may bring a civil or and the order for its execution. The essential
administrative action hereunder for opposition, requirement under this Article is that the trademark to be
cancellation, infringement, unfair competition, or false protected must be "well-known" in the country where
designation of origin and false description, whether or protection is sought. The power to determine whether a
trademark is well-known lies in the "competent authority
of the country of registration or use." This competent Burger and Arrow Design" is an internationally well
authority would be either the registering authority if it has known mark.
the power to decide this, or the courts of the country in
question if the issue comes before a court.27 In the aforementioned case, we are inclined to favor the
declaration of the mark "IN-N-OUT" as an internationally
The question of whether or not respondent's trademarks well-known mark on the basis of "registrations in various
are considered "well-known" is factual in nature, countries around the world and its comprehensive
involving as it does the appreciation of evidence advertisements therein."
adduced before the BLA-IPO. The settled rule is that the
factual findings of quasi-judicial agencies, like the IPO, The Ongpin Memorandum dated 25 October 1983 which
which have acquired expertise because their jurisdiction was the basis for the decision in the previous inter partes
is confined to specific matters, are generally accorded case and which set the criteria for determining whether a
not only respect, but, at times, even finality if such mark is well known, takes into consideration the extent of
findings are supported by substantial evidence.28 registration of a mark. Similarly, the implementing rules
of Republic Act 8293, specifically Section (e) Rule 102
Director Beltran-Abelardo found that: Criteria for determining whether a mark is well known,
also takes into account the extent to which the mark has
Arguing mainly that it is the owner of an internationally been registered in the world in determining whether a
well-known mark, complainant presented its United mark is well known.
States trademark registrations, namely: United States
Trademark Registration No. 1,514,689 for the mark "IN- Likewise, as shown by the records of the instant case,
N-OUT Burger and Arrow Design" under class 25 dated Complainant submitted evidence consisting of articles
November 29, 1988 for the shirts (Exhibit "L"); United about "IN-N-OUT Burger" appearing in magazines,
States Trademark Registration No. 1,528,456 for the newspapers and print-out of what appears to be printed
mark "IN-N-OUT Burger and Arrow Design" under Class representations of its internet website (www.innout.com)
29, 30, 32 and 42 dated March 7, 1989 for milk and (Exhibits "CCC" to "QQQ"), as well as object evidence
french-fried potatoes for consumption on or off the consisting of videotapes of famous celebrities
premises, for hamburger sandwiches, cheeseburger mentioning IN-N-OUT burgers in the course of their
sandwiches, hot coffee and milkshakes for consumption interviews (Exhibits "EEEE" and "FFFF") showing a
on or off the premises, lemonade and softdrinks for tremendous following among celebrities.
consumption on and off the premises, restaurant
services respectively (Exhibit "M"); US Trademark The quality image and reputation acquired by the
Registration No. 1,101,638 for the mark "IN-N-OUT" complainant's IN-N-OUT mark is unmistakable. With this,
under Class No. 30 dated September 5, 1978 for complainant's mark have met other criteria set in the
cheeseburgers, hamburgers, hot coffee and milkshake Implementing Rules of Republic Act 8293, namely, 'a'
for consumption on or off premises (Exhibit "N"); US and 'd' of Rule 102, to wit:
Trademark Registration No. 1,085,163 "IN-N-OUT"
under Class 42 dated February 7, 1978 for Restaurant "Rule 102:
Services and carry-out restaurant services (Exhibit "Q").
For its mark "Double-Double" it submitted Certificates of
Registration of said mark in several countries (Exhibits (a) the duration, extent and geographical area of any use
"MM" and submarkings). of the mark, in particular, the duration, extent and
geographical area of any promotion of the mark,
including publicity and the presentation at fairs or
xxx exhibitions, of the goods and/or services to which the
mark applies;
Moreover, complainant also cites our decision in Inter
Pares Case No. 14-1998-00045 dated 12 September xxx
2000, an opposition case involving the mark "IN-N-OUT"
between IN-N-OUT Burger (herein complainant) and
Nestor SJ Bonjales where we ruled: (d) the quality image or reputation acquired by the mark"
"And last but not the lease, the herein Opposer was able Hence, on the basis of evidence presented consisting of
to prove substantially that its mark "IN-N-OUT Burger worldwide registration of mark "IN-N-OUT" almost all of
and Arrow Design" is an internationally well known mark which were issued earlier than the respondent's date of
as evidenced by its trademark registrations around the filing of its application and the subsequent registration of
world and its comprehensive advertisements therein." the mark "IN-N-OUT" in this Office, as well as the
advertisements therein by the complainant, this Office
hereby affirms its earlier declaration that indeed, the
The nub of complainant's reasoning is that the mark "IN-N-OUT BURGER LOGO" is an internally well-
Intellectual Property Office as a competent authority had known mark.29
declared in previous inter partes case that "IN-N-OUT
We find the foregoing findings and conclusions of confusingly similar mark for their hamburger wrappers
Director Beltran-Abelardo fully substantiated by the and french-fries receptacles, thereby effectively
evidence on record and in accord with law. misrepresenting the source of the goods and services.30
The fact that respondent's marks are neither registered Finally, petitioner's contention that respondent is
nor used in the Philippines is of no moment. The scope precluded from asserting its claim by laches, if not by
of protection initially afforded by Article 6bis of the Paris prescription, lacks basis. Section 151(b) of R.A. No.
Convention has been expanded in the 1999 Joint 8293 specifically provides that a petition to cancel the
Recommendation Concerning Provisions on the registration of a mark which is registered contrary to the
Protection of Well-Known Marks, wherein the World provisions thereof, or which is used to misrepresent the
Intellectual Property Organization (WIPO) General source of the goods or services, may be filed at any
Assembly and the Paris Union agreed to a nonbinding time. Moreover, laches may not prevail against a specific
recommendation that a well-known mark should be provision of law, since equity, which has been defined as
protected in a country even if the mark is neither 'justice outside legality' is applied in the absence of and
registered nor used in that country. Part I, Article 2(3) not against statutory law or rules of procedure.31 Aside
thereof provides: from the specific provisions of R.A. No. 8293, the Paris
Convention and the WIPO Joint Recommendation have
(3) [Factors Which Shall Not Be Required] (a) A Member the force and effect of law, for under Section 2, Article II
State shall not require, as a condition for determining of the Constitution, the Philippines adopts the generally
whether a mark is a well-known mark: accepted principles of international law as part of the law
of the land. To rule otherwise would be to defeat the
equitable consideration that no one other than the owner
(i) that the mark has been used in, or that the mark has
of the well-known mark shall reap the fruits of an
been registered or that an application for registration of
honestly established goodwill.
the mark has been filed in or in respect of, the Member
State;
WHEREFORE, the petition is DENIED. The Decision
and Resolution of the Court of Appeals in CA-G.R. SP
(ii) that the mark is well known in, or that the mark has
No. 88004, dated October 21, 2005 and January 16,
been registered or that an application for registration of
2006, affirming the December 7, 2004 Order of Director
the mark has been filed in or in respect of, any
General Emma C. Francisco, in Appeal No. 14-2004-
jurisdiction other than the Member State; or
0004, and denying the motion for reconsideration,
respectively, are AFFIRMED.
(iii) that the mark is well known by the public at large in
the Member State. (Underscoring supplied)cralawlibrary
SO ORDERED.
Moreover, petitioners' claim that no ground exists for the
cancellation of their registration lacks merit. Section
151(b) of RA 8293 provides:
xxx
(a) Any person, who in selling his goods shall give them In order to resolve the said issue, the Court now
the general appearance of goods of another attempts to make a comparison of the two products, to
manufacturer or dealer, either as to the goods wit:
themselves or in the wrapping of the packages in which
they are contained, or the devices or words thereon, or 1. As to the shape of label or make:
in any other feature of their appearance, which would
likely influence purchasers to believe that the goods Del Monte: Semi-rectangular with a crown or tomato
offered are those of a manufacturer or dealer other than shape design on top of the rectangle.
the actual manufacturer or dealer, or who otherwise
clothes the goods with such appearance as shall deceive Sunshine: Regular rectangle.
the public and defraud another of his legitimate trade, or
any subsequent vendor of such goods or any agent of
2. As to brand printed on label:
any vendor engaged in selling such goods with a like
purpose;
Del Monte: Tomato catsup mark.
Sunshine: Fruit catsup. to be confused by similar labels even if they do have
minute differences. The male shopper is worse as he
3. As to the words or lettering on label or mark: usually does not bother about such distinctions.
Del Monte: Clearly indicated words packed by Sysu The question is not whether the two articles are
International, Inc., Q.C., Philippines. distinguishable by their label when set side by side but
whether the general confusion made by the article upon
the eye of the casual purchaser who is unsuspicious and
Sunshine: Sunshine fruit catsup is clearly indicated
off his guard, is such as to likely result in his confounding
"made in the Philippines by Sunshine Sauce
it with the original. 11 As observed in several cases, the
Manufacturing Industries" No. 1 Del Monte Avenue,
general impression of the ordinary purchaser, buying
Malabon, Metro Manila.
under the normally prevalent conditions in trade and
giving the attention such purchasers usually give in
4. As to color of logo: buying that class of goods is the touchstone. 12
Del Monte: Combination of yellow and dark red, with It has been held that in making purchases, the consumer
words "Del Monte Quality" in white. must depend upon his recollection of the appearance of
the product which he intends to purchase. 13 The buyer
Sunshine: White, light green and light red, with words having in mind the mark/label of the respondent must
"Sunshine Brand" in yellow. rely upon his memory of the petitioner's mark. 14 Unlike
the judge who has ample time to minutely examine the
5. As to shape of logo: labels in question in the comfort of his sala, the ordinary
shopper does not enjoy the same opportunity.
Del Monte: In the shape of a tomato.
A number of courts have held that to determine whether
Sunshine: Entirely different in shape. a trademark has been infringed, we must consider the
mark as a whole and not as dissected. If the buyer is
deceived, it is attributable to the marks as a totality, not
6. As to label below the cap:
usually to any part of it. 15 The court therefore should be
guided by its first impression, 16 for a buyer acts quickly
Del Monte: Seal covering the cap down to the neck of and is governed by a casual glance, the value of which
the bottle, with picture of tomatoes with words "made may be dissipated as soon as the court assumes to
from real tomatoes." analyze carefully the respective features of the mark. 17
Sunshine: There is a label below the cap which says It has also been held that it is not the function of the
"Sunshine Brand." court in cases of infringement and unfair competition to
educate purchasers but rather to take their carelessness
7. As to the color of the products: for granted, and to be ever conscious of the fact that
marks need not be identical. A confusing similarity will
Del Monte: Darker red. justify the intervention of equity. 18 The judge must also
be aware of the fact that usually a defendant in cases of
Sunshine: Lighter than Del Monte. infringement does not normally copy but makes only
colorable changes. 19 Well has it been said that the most
successful form of copying is to employ enough points of
While the Court does recognize these distinctions, it similarity to confuse the public with enough points of
does not agree with the conclusion that there was no difference to confuse the courts. 20
infringement or unfair competition. It seems to us that the
lower courts have been so pre-occupied with the details
that they have not seen the total picture. We also note that the respondent court failed to take into
consideration several factors which should have affected
its conclusion, to wit: age, training and education of the
It has been correctly held that side-by-side comparison is usual purchaser, the nature and cost of the article,
not the final test of similarity. 10 Such comparison whether the article is bought for immediate consumption
requires a careful scrutiny to determine in what points and also the conditions under which it is usually
the labels of the products differ, as was done by the trial purchased . 21 Among these, what essentially determines
judge. The ordinary buyer does not usually make such the attitude of the purchaser, specifically his inclination to
scrutiny nor does he usually have the time to do so. The be cautious, is the cost of the goods. To be sure, a
average shopper is usually in a hurry and does not person who buys a box of candies will not exercise as
inspect every product on the shelf as if he were browsing much care as one who buys an expensive watch. As a
in a library. Where the housewife has to return home as general rule, an ordinary buyer does not exercise as
soon as possible to her baby or the working woman has much prudence in buying an article for which he pays a
to make quick purchases during her off hours, she is apt few centavos as he does in purchasing a more valuable
thing. 22 Expensive and valuable items are normally Registration in the Principal Register is constructive
bought only after deliberate, comparative and analytical notice of the registrant's claim of ownership, while
investigation. But mass products, low priced articles in registration in the Supplemental Register is merely proof
wide use, and matters of everyday purchase requiring of actual use of the trademark and notice that the
frequent replacement are bought by the casual registrant has used or appropriated it. It is not subject to
consumer without great care. 23 In this latter category is opposition although it may be cancelled after the
catsup. issuance. Corollarily, registration in the Principal
Register is a basis for an action for infringement while
At that, even if the labels were analyzed together it is not registration in the Supplemental Register is not.
difficult to see that the Sunshine label is a colorable
imitation of the Del Monte trademark. The predominant (3) In applications for registration in the Principal
colors used in the Del Monte label are green and red- Register, publication of the application is necessary. This
orange, the same with Sunshine. The word "catsup" in is not so in applications for registrations in the
both bottles is printed in white and the style of the Supplemental Register.
print/letter is the same. Although the logo of Sunshine is
not a tomato, the figure nevertheless approximates that It can be inferred from the foregoing that although Del
of a tomato. Monte has actual use of the bottle's configuration, the
petitioners cannot claim exclusive use thereof because it
As previously stated, the person who infringes a trade has not been registered in the Principal Register.
mark does not normally copy out but only makes However, we find that Sunshine, despite the many
colorable changes, employing enough points of similarity choices available to it and notwithstanding that the
to confuse the public with enough points of differences to caution "Del Monte Corporation, Not to be Refilled" was
confuse the courts. What is undeniable is the fact that embossed on the bottle, still opted to use the petitioners'
when a manufacturer prepares to package his product, bottle to market a product which Philpack also produces.
he has before him a boundless choice of words, This clearly shows the private respondent's bad faith and
phrases, colors and symbols sufficient to distinguish his its intention to capitalize on the latter's reputation and
product from the others. When as in this case, Sunshine goodwill and pass off its own product as that of Del
chose, without a reasonable explanation, to use the Monte.
same colors and letters as those used by Del Monte
though the field of its selection was so broad, the The Court observes that the reasons given by the
inevitable conclusion is that it was done deliberately to respondent court in resolving the case in favor of
deceive .24 Sunshine are untenable. First, it declared that the
registration of the Sunshine label belied the company's
It has been aptly observed that the ultimate ratio in malicious intent to imitate petitioner's product. Second, it
cases of grave doubt is the rule that as between a held that the Sunshine label was not improper because
newcomer who by the confusion has nothing to lose and the Bureau of Patent presumably considered other
everything to gain and one who by honest dealing has trademarks before approving it. Third, it cited the case
already achieved favor with the public, any doubt should of Shell Co. v. Insular Petroleum, 27 where this Court
be resolved against the newcomer inasmuch as the field declared that selling oil in containers of another with
from which he can select a desirable trademark to markings erased, without intent to deceive, was not
indicate the origin of his product is obviously a large unfair competition.
one. 25
Regarding the fact of registration, it is to be noted that
Coming now to the second issue, we find that the private the Sunshine label was registered not in the Principal
respondent is not guilty of infringement for having used Register but only in the Supplemental Register where
the Del Monte bottle. The reason is that the configuration the presumption of the validity of the trademark, the
of the said bottle was merely registered in the registrant's ownership of the mark and his right to its
Supplemental Register. In the case of Lorenzana v. exclusive use are all absent.
Macagba, 26 we declared that:
Anent the assumption that the Bureau of Patent had
(1) Registration in the Principal Register gives rise to a considered other existing patents, it is reiterated that
presumption of the validity of the registration, the since registration was only in the Supplemental Register,
registrant's ownership of the mark and his right to the this did not vest the registrant with the exclusive right to
exclusive use thereof. There is no such presumption in use the label nor did it give rise to the presumption of the
the registration in the Supplemental Register. validity of the registration.
(2) Registration in the Principal Register is limited to the On the argument that no unfair competition was
actual owner of the trademark and proceedings therein committed, the Shell Case is not on all fours with the
on the issue of ownership which may be contested case at bar because:
through opposition or interference proceedings or, after
registration, in a petition for cancellation.
(1) In Shell, the absence of intent to deceive was The complaining party, upon proper showing may also
supported by the fact that the respondent therein, before be granted injunction.1âwphi1
marketing its product, totally obliterated and erased the
brands/mark of the different companies stenciled on the Fortunately for the petitioners, they may still find some
containers thereof, except for a single isolated small comfort in Art. 2222 of the Civil Code, which
transaction. The respondent in the present case made provides:
no similar effort.
Art. 2222. The court may award nominal damages in
(2) In Shell, what was involved was a single isolated every obligation arising from any source enumerated in
transaction. Of the many drums used, there was only Art. 1157, or in every case where any property right has
one container where the Shell label was not erased, been invaded.
while in the case at hand, the respondent admitted that it
made use of several Del Monte bottles and without Accordingly, the Court can only award to the petitioners,
obliterating the embossed warning. as it hereby does award, nominal damages in the
amount of Pl,000.00.
(3) In Shell, the product of respondent was sold to
dealers, not to ultimate consumers. As a general rule, WHEREFORE, the petition is GRANTED. The decision
dealers are well acquainted with the manufacturer from of the Court of Appeals dated December 24, 1986 and
whom they make their purchases and since they are the Resolution dated April 27,1987, are REVERSED and
more experienced, they cannot be so easily deceived SET ASIDE and a new judgment is hereby rendered:
like the inexperienced public. There may well be
similarities and imitations which deceive all, but generally
the interests of the dealers are not regarded with the (1) Canceling the private respondent's Certificate of
same solicitude as are the interests of the ordinary Register No. SR-6310 and permanently enjoining the
consumer. For it is the form in which the wares come to private respondent from using a label similar to that of
the final buyer that is of significance. 28 the petitioners.
As Sunshine's label is an infringement of the Del Monte's (2) Prohibiting the private respondent from using the
trademark, law and equity call for the cancellation of the empty bottles of the petitioners as containers for its own
private respondent's registration and withdrawal of all its products.
products bearing the questioned label from the market.
With regard to the use of Del Monte's bottle, the same (3) Ordering the private respondent to pay the petitioners
constitutes unfair competition; hence, the respondent nominal damages in the amount of Pl,000.00, and the
should be permanently enjoined from the use of such costs of the suit.
bottles.
SO ORDERED.
The court must rule, however, that the damage prayed
for cannot be granted because the petitioner has not
presented evidence to prove the amount thereof. Section
23 of R.A. No. 166 provides:
BACKGROUND
The respondents counter-argue that although Judge Section 5. Examination of complainant; record. - The
Ocampo conducted his own examination, he gravely judge must, before issuing the warrant, personally
erred and abused his discretion when he ignored the rule examine in the form of searching questions and
on the need of sufficient evidence to establish probable answers, in writing and under oath, the complainant
cause; satisfactory and convincing evidence is essential and the witnesses he may produce on facts personally
to hold them guilty of unfair competition; the hoarding of known to them and attach to the record their sworn
empty Coke bottles did not cause actual or probable statements together with the affidavits submitted.
deception and confusion on the part of the general
public; the alleged criminal acts do not show conduct Section 6. Issuance and form of search warrant. - If the
aimed at deceiving the public; there was no attempt to judge is satisfied of the existence of facts upon which the
use the empty bottles or pass them off as the application is based or that there is probable cause to
respondents' goods. believe that they exist, he shall issue the warrant, which
must be substantially in the form prescribed by these
The respondents also argue that the IP Code does not Rules. [Emphasis supplied]
criminalize bottle hoarding, as the acts penalized must
always involve fraud and deceit. The hoarding does not To paraphrase this rule, a search warrant may be
make them liable for unfair competition as there was no issued only if there is probable cause in connection with
deception or fraud on the end-users. a specific offense alleged in an application based on the
personal knowledge of the applicant and his or her
THE ISSUE witnesses. This is the substantive requirement in the
issuance of a search warrant. Procedurally, the
Based on the parties' positions, the basic issue determination of probable cause is a personal task of the
submitted to us for resolution is whether the Naga MTC judge before whom the application for search warrant is
was correct in issuing Search Warrant No. 2001-01 for filed, as he has to examine under oath or affirmation the
the seizure of the empty Coke bottles from Pepsi's yard applicant and his or her witnesses in the form of
for probable violation of Section 168.3 (c) of the IP Code. "searching questions and answers" in writing and under
This basic issue involves two sub-issues, namely, the oath. The warrant, if issued, must particularly describe
substantive issue of whether the application for search the place to be searched and the things to be seized.
warrant effectively charged an offense, i.e., a violation of
Section 168.3 (c) of the IP Code; and the procedural We paraphrase these requirements to stress that they
issue of whether the MTC observed the procedures have substantive and procedural aspects. Apparently,
required by the Rules of Court in the issuance of search the RTC recognized this dual nature of the requirements
warrants. and, hence, treated them separately; it approved of the
way the MTC handled the procedural aspects of the
OUR RULING issuance of the search warrant but found its action on
the substantive aspect wanting. It therefore resolved to
nullify the warrant, without however expressly declaring
We resolve to deny the petition for lack of merit.
that the MTC gravely abused its discretion when it
issued the warrant applied for. The RTC's error,
We clarify at the outset that while we agree with the RTC however, is in the form rather than the substance of the
decision, our agreement is more in the result than in the decision as the nullification of the issued warrant for the
reasons that supported it. The decision is correct in reason the RTC gave was equivalent to the declaration
nullifying the search warrant because it was issued on that grave abuse of discretion was committed. In fact, we
an invalid substantive basis - the acts imputed on the so rule as the discussions below will show.
respondents do not violate Section 168.3 (c) of the IP
Code. For this reason, we deny the present petition.
Jurisprudence teaches us that probable cause, as a
condition for the issuance of a search warrant, is such
The issuance of a search warrant10 against a personal reasons supported by facts and circumstances as will
property11 is governed by Rule 126 of the Revised Rules warrant a cautious man in the belief that his action and
of Court whose relevant sections state: the means taken in prosecuting it are legally just and
proper. Probable cause requires facts and
Section 4. Requisites for issuing search warrant. - A circumstances that would lead a reasonably prudent
search warrant shall not issue except upon probable man to believe that an offense has been committed and
cause in connection with one specific offense to be the objects sought in connection with that offense are in
determined personally by the judge after examination the place to be searched.12 Implicit in this statement is
under oath or affirmation of the complainant and the the recognition that an underlying offense must, in the
witnesses he may produce, and particularly describing first place, exist. In other words, the acts alleged, taken
together, must constitute an offense and that these acts
are imputable to an offender in relation with whom a 168.4. The remedies provided by Sections 156, 157 and
search warrant is applied for. 161 shall apply mutatis mutandis. (Sec. 29,R.A. No.
166a)
In the context of the present case, the question is
whether the act charged - alleged to be hoarding of The petitioner theorizes that the above section does not
empty Coke bottles - constitutes an offense under limit the scope of protection on the particular acts
Section 168.3 (c) of the IP Code. Section 168 in its enumerated as it expands the meaning of unfair
entirety states: competition to include "other acts contrary to good faith
of a nature calculated to discredit the goods, business or
SECTION 168. Unfair Competition, Rights, Regulation services of another." Allegedly, the respondents'
and Remedies. - hoarding of Coca Cola empty bottles is one such act.
168.1. A person who has identified in the mind of the We do not agree with the petitioner's expansive
public the goods he manufactures or deals in, his interpretation of Section 168.3 (c).
business or services from those of others, whether or not
a registered mark is employed, has a property right in "Unfair competition," previously defined in Philippine
the goodwill of the said goods, business or services so jurisprudence in relation with R.A. No. 166 and Articles
identified, which will be protected in the same manner as 188 and 189 of the Revised Penal Code, is now covered
other property rights. by Section 168 of the IP Code as this Code has
expressly repealed R.A. No. 165 and R.A. No. 166, and
168.2. Any person who shall employ deception or any Articles 188 and 189 of the Revised Penal Code.
other means contrary to good faith by which he shall
pass off the goods manufactured by him or in which he Articles 168.1 and 168.2, as quoted above, provide the
deals, or his business, or services for those of the one concept and general rule on the definition of unfair
having established such goodwill, or who shall commit competition. The law does not thereby cover every unfair
any acts calculated to produce said result, shall be guilty act committed in the course of business; it covers only
of unfair competition, and shall be subject to an action acts characterized by "deception or any other means
therefor. contrary to good faith" in the passing off of goods and
services as those of another who has established
168.3. In particular, and without in any way limiting the goodwill in relation with these goods or services, or any
scope of protection against unfair competition, the other act calculated to produce the same result.
following shall be deemed guilty of unfair competition:
What unfair competition is, is further particularized under
(a) Any person, who is selling his goods and gives them Section 168.3 when it provides specifics of what unfair
the general appearance of goods of another competition is "without in any way limiting the scope of
manufacturer or dealer, either as to the goods protection against unfair competition." Part of these
themselves or in the wrapping of the packages in which particulars is provided under Section 168.3(c) which
they are contained, or the devices or words thereon, or provides the general "catch-all" phrase that the petitioner
in any other feature of their appearance, which would be cites. Under this phrase, a person shall be guilty of unfair
likely to influence purchasers to believe that the goods competition "who shall commit any other act contrary to
offered are those of a manufacturer or dealer, other than good faith of a nature calculated to discredit the goods,
the actual manufacturer or dealer, or who otherwise business or services of another."
clothes the goods with such appearance as shall deceive
the public and defraud another of his legitimate trade, or From jurisprudence, unfair competition has been defined
any subsequent vendor of such goods or any agent of as the passing off (or palming off) or attempting to pass
any vendor engaged in selling such goods with a like off upon the public the goods or business of one person
purpose; as the goods or business of another with the end and
probable effect of deceiving the public. It formulated the
(b) Any person who by any artifice, or device, or who "true test" of unfair competition: whether the acts of
employs any other means calculated to induce the false defendant are such as are calculated to deceive the
belief that such person is offering the services of another ordinary buyer making his purchases under the ordinary
who has identified such services in the mind of the conditions which prevail in the particular trade to which
public; or the controversy relates.13 One of the essential requisites
in an action to restrain unfair competition is proof of
fraud; the intent to deceive must be shown before the
(c) Any person who shall make any false statement in
right to recover can exist.14 The advent of the IP Code
the course of trade or who shall commit any other act
has not significantly changed these rulings as they are
contrary to good faith of a nature calculated to discredit
fully in accord with what Section 168 of the Code in its
the goods, business or services of another.
entirety provides. Deception, passing off and fraud upon
the public are still the key elements that must be present
for unfair competition to exist.
The act alleged to violate the petitioner's rights under Given the IP Code's specific focus, a first test that should
Section 168.3 (c) is hoarding which we gather to be the be made when a question arises on whether a matter is
collection of the petitioner's empty bottles so that they covered by the Code is to ask if it refers to an intellectual
can be withdrawn from circulation and thus impede the property as defined in the Code. If it does not, then
circulation of the petitioner's bottled products. This, coverage by the Code may be negated.
according to the petitioner, is an act contrary to good
faith - a conclusion that, if true, is indeed an unfair act on A second test, if a disputed matter does not expressly
the part of the respondents. The critical question, refer to an intellectual property right as defined above, is
however, is not the intrinsic unfairness of the act of whether it falls under the general "unfair competition"
hoarding; what is critical for purposes of Section 168.3 concept and definition under Sections 168.1 and 168.2
(c) is to determine if the hoarding, as charged, "is of a of the Code. The question then is whether there is
nature calculated to discredit the goods, business or "deception" or any other similar act in "passing off" of
services" of the petitioner. goods or services to be those of another who enjoys
established goodwill.
We hold that it is not. Hoarding as defined by the
petitioner is not even an act within the contemplation of Separately from these tests is the application of the
the IP Code. principles of statutory construction giving particular
attention, not so much to the focus of the IP Code
The petitioner's cited basis is a provision of the IP Code, generally, but to the terms of Section 168 in particular.
a set of rules that refer to a very specific subject - Under the principle of "noscitur a sociis," when a
intellectual property. Aside from the IP Code's actual particular word or phrase is ambiguous in itself or is
substantive contents (which relate specifically to patents, equally susceptible of various meanings, its correct
licensing, trademarks, trade names, service marks, construction may be made clear and specific by
copyrights, and the protection and infringement of the considering the company of words in which it is found or
intellectual properties that these protective measures with which it is associated.15
embody), the coverage and intent of the Code is
expressly reflected in its "Declaration of State Policy" As basis for this interpretative analysis, we note
which states: that Section 168.1 speaks of a person who has earned
goodwill with respect to his goods and services and who
Section 2. Declaration of State Policy. - The State is entitled to protection under the Code, with or without a
recognizes that an effective intellectual and industrial registered mark. Section 168.2, as previously
property system is vital to the development of domestic discussed, refers to the general definition of unfair
and creative activity, facilitates transfer of technology, competition. Section 168.3, on the other hand, refers to
attracts foreign investments, and ensures market access the specific instances of unfair competition, with Section
for our products. It shall protect and secure the exclusive 168.1 referring to the sale of goods given the
rights of scientists, inventors, artists and other gifted appearance of the goods of another; Section 168.2, to
citizens to their intellectual property and creations, the inducement of belief that his or her goods or services
particularly when beneficial to the people, for such are that of another who has earned goodwill; while the
periods as provided in this Act. disputed Section 168.3 being a "catch all" clause whose
coverage the parties now dispute.
The use of intellectual property bears a social function.
To this end, the State shall promote the diffusion of Under all the above approaches, we conclude that the
knowledge and information for the promotion of national "hoarding" - as defined and charged by the petitioner -
development and progress and the common good. does not fall within the coverage of the IP Code and of
Section 168 in particular. It does not relate to any patent,
It is also the policy of the State to streamline trademark, trade name or service mark that the
administrative procedures of registering patents, respondents have invaded, intruded into or used without
trademarks and copyright, to liberalize the registration on proper authority from the petitioner. Nor are the
the transfer of technology, and to enhance the respondents alleged to be fraudulently "passing off" their
enforcement of intellectual property rights in the products or services as those of the petitioner. The
Philippines. (n) respondents are not also alleged to be undertaking any
representation or misrepresentation that would confuse
or tend to confuse the goods of the petitioner with those
"Intellectual property rights" have furthermore been
of the respondents, or vice versa. What in fact the
defined under Section 4 of the Code to consist of: a)
petitioner alleges is an act foreign to the Code, to the
Copyright and Related Rights; b) Trademarks and
concepts it embodies and to the acts it regulates; as
Service Marks; c) Geographic Indications; d)
alleged, hoarding inflicts unfairness by seeking to limit
IndustrialDesigns; e) Patents; f) Layout-Designs
the opposition's sales by depriving it of the bottles it can
(Topographies) of Integrated Circuits; and g)Protection
use for these sales.
of Undisclosed Information.
In this light, hoarding for purposes of destruction is lack of probable cause to support the disputed search
closer to what another law - R.A. No. 623 - covers, to wit: warrant at once becomes apparent.
SECTION 1. Persons engaged or licensed to engage in Where, as in this case, the imputed acts do not violate
the manufacture, bottling or selling of soda water, the cited offense, the ruling of this Court penned by Mr.
mineral or aerated waters, cider, milk, cream, or other Justice Bellosillo is particularly instructive:
lawful beverages in bottles, boxes, casks, kegs, or
barrels, and other similar containers, with their names or In the issuance of search warrants, the Rules of Court
the names of their principals or products, or other marks requires a finding of probable cause in connection
of ownership stamped or marked thereon, may register with one specific offense to be determined personally by
with the Philippine Patent Office a description of the the judge after examination of the complainant and the
names or are used by them, under the same conditions, witnesses he may produce, and particularly describing
rules, and regulations, made applicable by law or the place to be searched and the things to be seized.
regulation to the issuance of trademarks. Hence, since there is no crime to speak of, the
search warrant does not even begin to fulfill these
SECTION 2. It shall be unlawful for any person, without stringent requirements and is therefore defective on
the written consent of the manufacturer, bottler or seller its face. The nullity of the warrant renders moot and
who has successfully registered the marks of ownership academic the other issues raised in petitioners' Motion to
in accordance with the provisions of the next preceding Quash and Motion for Reconsideration. Since the
section, to fill such bottles, boxes, kegs, barrels, or assailed search warrant is null and void, all property
other similar containers so marked or stamped, for seized by virtue thereof should be returned to petitioners
the purpose of sale, or to sell, dispose of, buy, or in accordance with established jurisprudence.16
traffic in, or wantonly destroy the same, whether
filled or not, or to use the same for drinking vessels Based on the foregoing, we conclude that the RTC
or glasses or for any other purpose than that correctly ruled that the petitioner's search warrant should
registered by the manufacturer, bottler or seller. Any properly be quashed for the petitioner's failure to show
violation of this section shall be punished by a fine or not that the acts imputed to the respondents do not violate
more than one hundred pesos or imprisonment of not the cited offense. There could not have been any
more than thirty days or both. probable cause to support the issuance of a search
warrant because no crime in the first place was
As its coverage is defined under Section 1, the Act effectively charged. This conclusion renders
appears to be a measure that may overlap or be affected unnecessary any further discussion on whether the
by the provisions of Part II of the IP Code on "The Law search warrant application properly alleged that the
on Trademarks, Service Marks and Trade Names." What imputed act of holding Coke empties was in fact a
is certain is that the IP Code has not expressly repealed "hoarding" in bad faith aimed to prejudice the petitioner's
this Act. The Act appears, too, to have specific reference operations, or whether the MTC duly complied with the
to a special type of registrants - the manufacturers, procedural requirements for the issuance of a search
bottlers or sellers of soda water, mineral or aerated warrant under Rule 126 of the Rules of Court.
waters, cider, milk, cream, or other lawful beverages in
bottles, boxes, casks, kegs, or barrels, and other similar WHEREFORE, we hereby DENY the petition for lack of
containers - who are given special protection with merit. Accordingly, we confirm that Search Warrant No.
respect to the containers they use. In this sense, it is in 2001-01, issued by the Municipal Trial Court, Branch 1,
fact a law of specific coverage and application, Naga City, is NULL and VOID. Costs against the
compared with the general terms and application of the petitioner.
IP Code. Thus, under its Section 2, it speaks specifically
of unlawful use of containers and even of the SO ORDERED.
unlawfulness of their wanton destruction - a matter that
escapes the IP Code's generalities unless linked with the
concepts of "deception" and "passing off" as discussed
above.
GUERRERO, J.:
The respondent court erred when it found the fact of the As a general rule, on obtaining an injunction for
petition and its annexes as not demonstrating clear infringement of a trademark, complainant is entitled to an
abuse of discretion by respondent Judge. accounting and recovery of defendant's profits on the
goods sold under that mark, as incident to, and a part of,
II his property right, and this rule applies in cases of unfair
competition. In such case, the infringer or unfair trader is
The respondent court erred when it refused to sustain required in equity to account for and yield up his gains
the contention of petitioner that the issuance by the on a principle analogous to that which charges as trustee
respondent judge of the subpoena duces tecum was an with the profits acquired by the wrongful use of the
arbitrary exercise of judicial power. property of the cestuique trust, and defendant's profits
are regarded as an equitable measure of the
compensation plaintiff should receive for the past harm
III
suffered by him. 6
KAPUNAN, J.:
On March 30, 1999, the defendants filed their opposition Admittedly, the City Prosecutor of Quezon City has filed
to the application for the issuance of writs of injunction a complaint for unfair competition against private
and attachment. respondents and that the undergoing preliminary
investigation is in progress. In the said proceedings, the
prosecution inevitably will present the seized items to
On March 31, 1999, Judge Genilo denied petitioner's
establish a prima facie case of unfair competition against
application for a preliminary attachment on the ground
private respondents.
that the application is not supported with an affidavit by
the applicant, through its authorized officer, who
personally knows the facts. Considering that Judge Bruselas quashed the search
warrant, he practically deprived the prosecution of its
evidence so vital in establishing the existence of
Meanwhile, on April 20, 1999, Judge Bruselas issued the
probable cause.
third assailed order, the dispositive portion of which
reads:
Petitioners' reliance on Vlasons Enterprises Corporation
vs. Court of Appeals [155 SCRA 186 (1987).] is in order.
WHEREFORE, the foregoing premises considered, the
Thus:
court directs
As regards the preliminary attachment, the appellate Petitioners contend that the Constitution does not
court found that there was no ground for the issuance of authorize the judge to reverse himself and quash the
the writ because: warrant, "especially after goods had been seized
pursuant to the search warrant, and the prosecution is
x x x Sanly does not deny that it sells Mitsubishi poised to push forward with the goods as evidence." 7 In
photographic color paper. But there is no showing that it finding that doubt exists that a crime has been
attempts to depart from country, defraud Solid Triangle committed, it is argued that the judge "trench[ed] upon
or the buying public, conceal or dispose of unjustly the prerogative and duty of the city prosecutor."8
detained personal property, or commit any of the acts
provided in Rule 57 of the 1997 Rules of Civil Procedure The contention has no merit.
as grounds for the issuance of a writ of preliminary
attachment.5 It is undisputed that only judges have the power to issue
search warrants.9 This function is exclusively judicial.
Petitioners moved for reconsideration but the same was Article III of the Constitution unequivocally states:
denied by the Court of Appeals in its Resolution dated
August 4, 2000. SECTION 2. The right of the people to be secure in their
persons, houses, papers, and effects against
In assailing the Amendatory Decision of the Court of unreasonable searches and seizures of whatever nature
Appeals, petitioners argue that: and for any purpose shall be inviolable, and no search
warrant or warrant of arrest shall issue except upon
I. probable cause to be determined personally by the
judge after examination under oath or affirmation of the
complainant and the witnesses he may produce, and
THE JUDGE WHO ISSUED A SEARCH WARRANT
particularly describing the place to be searched and the
THAT HAS ALREADY BEEN IMPLEMENTED CANNOT
persons or things to be seized. [Emphasis supplied.]
QUASH THE WARRANT ANYMORE, AT LEAST
WITHOUT WAITING FOR THE FINDINGS OF THE
CITY PROSECUTOR WHO HAS THE EXCLUSIVE Inherent in the courts' power to issue search warrants is
JURISDICTION TO DETERMINE PROBABLE CAUSE. the power to quash warrants already issued. In this
connection, this Court has ruled that the motion to quash
should be filed in the court that issued the warrant unless
II.
a criminal case has already been instituted in another
court, in which case, the motion should be filed with the
IN THE PARALLEL IMPORTATION EFFECTED BY latter.10 The ruling has since been incorporated in Rule
THE RESPONDENTS WITH DECEIT AND BAD FAITH, 126 of the Revised Rules of Criminal Procedure:
THERE EXISTS PROBABLE CAUSE THAT THE
CRIME OF UNFAIR COMPETITION UNDER THE
SECTION 14. Motion to quash a search warrant or to
INTELLECTUAL PROPERTY CODE HAS BEEN
suppress evidence; where to file. — A motion to quash a
COMMITTED BY THE RESPONDENTS.
search warrant and/or to suppress evidence obtained
thereby may be filed in and acted upon only by the court
III. where the action has been instituted. If no criminal action
has been instituted, the motion may be filed in and
PETITIONERS' APPLICATION FOR A WRIT OF resolved by the court that issued the search warrant.
ATTACHMENT CANNOT BE DENIED ON THE However, if such court failed to resolve the motion and a
GROUND THAT AN AFFIDAVIT OF MERITS IS NOT criminal case is subsequently filed in another court, the
APPENDED TO THE COMPLAINT, AS THE COURT OF motion shall be resolved by the latter court.
APPEALS HAS ALREADY RULED, AND ON THE
In the determination of probable cause, the court must (b) Judges of the Municipal Trial Courts and Municipal
necessarily resolve whether or not an offense exists to Circuit Trial Courts;
justify the issuance or quashal of the search warrant.
Prior to the revision of December 1, 2000, Rule 126 of (c) National and Regional state prosecutors; and
the Rules of Court provided:
(d) Such other officers as may be authorized by law.
SECTION 3. Requisites for issuing search warrant. — A
search warrant shall not issue but upon probable cause Their authority to conduct preliminary investigations shall
in connection with one specific offense to be determined include all crimes cognizable by the proper court in their
personally by the judge after examination under oath or respective territorial jurisdictions.15
affirmation of the complainant and the witnesses he may
produce, and particularly describing the place to be
searched and the things to be seized [Emphasis The determination of probable cause during a
supplied.]11 preliminary investigation has been described as an
executive function.16
Note that probable cause is defined as:
The proceedings for the issuance/quashal of a search
warrant before a court on the one hand, and the
. . .the existence of such facts and circumstances which preliminary investigation before an authorized officer on
could lead a reasonably discreet and prudent man to the other, are proceedings entirely independent of each
believe that an offense has been committed and that the other. One is not bound by the other's finding as regards
item(s), article(s) or object(s) sought in connection with the existence of a crime. The purpose of each
said offense or subject to seizure and destruction by law proceeding differs from the other. The first is to
is in the place to be searched.12 determine whether a warrant should issue or be
quashed, and the second, whether an information should
In Kenneth Roy Savage/K Angelin Export Trading vs. be filed in court.
Taypin,13 the Court was confronted with a search warrant
that was issued purportedly in connection with unfair When the court, in determining probable cause for
competition involving design patents. The Court held that issuing or quashing a search warrant, finds that no
the alleged crime is not punishable under Article 189 of offense has been committed, it does not interfere with or
the Revised Penal Code, and accordingly, quashed the encroach upon the proceedings in the preliminary
search warrant issued for the non-existent crime. investigation. The court does not oblige the investigating
officer not to file an information for the court's ruling that
In the issuance of search warrants, the Rules of Court no crime exists is only for purposes of issuing or
requires a finding of probable cause in connection quashing the warrant. This does not, as petitioners
with one specific offense to be determined personally by would like to believe, constitute a usurpation of the
the judge after examination of the complainant and the executive function. Indeed, to shirk from this duty would
witnesses he may produce, and particularly describing amount to an abdication of a constitutional obligation.
the place to be searched and the things to be seized.
Hence, since there is no crime to speak of, the search The effect of the quashal of the warrant on the ground
warrant does not even begin to fulfill these stringent that no offense has been committed is to render the
requirements and is therefore defective on its face. x x x. evidence obtained by virtue of the warrant "inadmissible
for any purpose in any proceeding," including the
A preliminary investigation, by definition, also requires a preliminary investigation. Article III of the Constitution
finding by the authorized officer of the commission of a provides:
crime. Previous to the 2000 revision, Section 1 of Rule
112 of the Rules of Court defined a preliminary SECTION 3. (1) . . .
investigation as "an inquiry or proceeding to determine
whether there is sufficient ground to engender a well-
founded belief that a crime cognizable by the Regional (2) Any evidence obtained in violation of this or the
Trial Court has been committed and the respondent is preceding section [Section 2] shall be inadmissible for
probably guilty thereof, and should be held for trial.''14 any purpose in any proceeding.
Section 2 of the same Rule enumerates who may It may be true that, as a result of the quashal of the
conduct preliminary investigations: warrant, the private complainant is deprived of vital
evidence to establish his case, but such is the inevitable
consequence.
SECTION 2. Officers authorized to conduct preliminary
investigations. — The following may conduct preliminary
investigations: Nevertheless, the inadmissibility of the evidence
obtained through an illegal warrant does not necessarily
render the preliminary investigation academic. The
(a) Provincial or city fiscals and their assistants; preliminary investigation and the filing of the information
may still proceed if, because of other (admissible) of unfair competition, and shall be subject to an action
evidence, there exists "sufficient ground to engender a therefor.
well-founded belief that a crime has been committed and
the respondent is probably guilty thereof, and should be 168.3 In particular, and without in any way limiting the
held for trial." The finding by the court that no crime scope of protection against unfair competition, the
exists does not preclude the authorized officer following shall be deemed guilty of unfair competition:
conducting the preliminary investigation from making his
own determination that a crime has been committed and (a) Any person, who is selling his goods and gives them
that probable cause exists for purposes of filing the the general appearance of goods of another
information. manufacturer or dealer, either as to the goods
themselves or in the wrapping of the packages in which
Petitioners also argue that Section 14, Rule 126 of the they are contained, or the devices or words thereon, or
Revised Rules of Criminal Procedure, supra, while in any other feature of their appearance, which would be
intended "to resolve conflicts of responsibility between likely to influence purchasers to believe that the goods
courts," "does not expressly cover the situation where offered are those of a manufacturer or dealer, other than
the criminal complaint is pending with the prosecutor." In the actual manufacturer or dealer, or who otherwise
such a case, petitioners submit, the public prosecutor clothes the goods with such appearance as shall deceive
should be allowed to resolve the question of whether or the public and defraud another of his legitimate trade, or
not probable cause exists.17 any subsequent vendor of such goods or any agent of
any vendor engaged in selling such goods with a lie
The Court finds this interpretation too contrived. Section purpose;
14, Rule 126 precisely covers situations like the one at
bar. Section 14 expressly provides that a motion to (b) Any person who by any artifice, or device, or who
quash a search warrant and/or to suppress evidence employs any other means calculated to induce the false
obtained thereby may be filed in and acted upon only by belief that such person is offering the service of another
the court where the action has been instituted. Under the who has identified such services in the mind of the
same section, the court which issued the search warrant public; or
may be prevented from resolving a motion to quash or
suppress evidence only when a criminal case is (c) Any person who shall make any false statement in
subsequently filed in another court, in which case, the the course of trade or who shall commit any other act
motion is to be resolved by the latter court. It is therefore contrary to good faith of a nature calculated to discredit
puerile to argue that the court that issued the warrant the goods, business or services of another.
cannot entertain motions to suppress evidence while a
preliminary investigation is ongoing. Such erroneous
interpretation would place a person whose property has 168.4 The remedies provided by Sections 156, 157 and
been seized by virtue of an invalid warrant without a 161 shall apply mutatis mutandis.
remedy while the goods procured by virtue thereof are
subject of a preliminary investigation The same law, in Section 170, provides the penalty for
violation of Section 168:
We now turn to the question of whether the facts, as
presented before the trial court, constitute an offense. SECTION 170. Penalties. — Independent of the civil and
administrative sanctions imposed by law, a criminal
Private respondents are alleged to have committed penalty of imprisonment from two (2) years to five (5)
unfair competition in violation of Section 168 of the years and a fine ranging from Fifty thousand pesos
Intellectual Property Code, which states: (50,000) to Two hundred thousand pesos (200,000),
shall be imposed on any person who is found guilty of
committing any of the acts mentioned in Section 155,
SECTION 168. Unfair Competition, Rights, Regulation Section 168 and Subsection 169.1.
and Remedies. — 168.1 A person who has identified in
the mind of the public goods he manufactures or deals
in, his business or services from those of others, whether Petitioners submit that "the importation of even genuine
or not a registered mark is employed, has a property goods can constitute a crime under the Intellectual
right in the goodwill of the said goods, business or Property Code so long as fraud or deceit is present." The
services so identified, which will be protected in the intent to deceive in this case, according to petitioners, is
same manner as other property rights. "patent" "from the following undisputed facts":
168.2 Any person who shall employ deception or any (a) Before marketing its product, the respondents totally
other means contrary to good faith by which he shall obliterated and erased the Emulsion Number and Type
pass off the goods manufactured by him or in which he that was printed on the box/carton of the product
deals, or his business, or services for those of the one because of which the source of the goods can no longer
having established such goodwill, or who shall commit be traced.
any acts calculated to produce said result, shall be guilty
(b) Respondents even covered the boxes with "made it appear that they were duly authorized to sell or
newspapers to conceal true identity. distribute Mitsubishi Photo Paper in the Philippines."
Assuming that this act constitutes a crime, there is no
(c) Being also engaged in the sale of photo equipments proof to establish such an allegation.
[sic] and having had the occasion of participating in the
same exhibit with petitioner Solid Triangle several times We agree with petitioners, however, that the Court of
already, respondents certainly knew that petitioner Solid Appeals went beyond the issues when it ruled that there
Triangle is the sole and exclusive importer and were no grounds for the issuance of an order of
distributor of Mitsubishi Photo Paper. preliminary attachment. The only issue raised with
respect to the preliminary attachment was whether the
(d) Two agents of the EIIB were also able to confirm application for the writ should have been denied because
from a salesgirl of respondents that substantial quantity the same was not supported by an affidavit of the
of stocks of Mitsubishi Photo Paper are available at applicant corporation, through its authorized officer, who
respondents' store and that the products are genuine, as personally knows the facts. Whether there are sufficient
they are duly authorized to sell and distribute it to grounds to justify the order is a matter best left to the trial
interested customers. court, which apparently has yet to hear the matter. Thus,
we sustain the Court of Appeals' original decision
holding that an affidavit of merit is not necessary since
(e) No better proof of unfair competition is the seizure of
the petition is verified by an authorized officer who
the goods, 451 boxes of Mitsubishi photographic color
personally knows the facts.
paper.18
DECISION
QUISUMBING, J.:
WHETHER OR NOT VENUE IN SEARCH WARRANT Now, in the present case, respondent’s premises in
APPLICATIONS INVOLVES TERRITORIAL Cavite, within the Fourth Judicial Region, is definitely
JURISDICTION. beyond the territorial jurisdiction of the RTC of Manila, in
the National Capital Region. Thus, the RTC of Manila
does not have the authority to issue a search warrant for
II offenses committed in Cavite. Hence, petitioner’s
reliance in Malaloan is misplaced. Malaloan involved a
WHETHER OR NOT THE CORRECTNESS OF VENUE court in the same judicial region where the crime was
IN AN APPLICATION FOR SEARCH WARRANT IS committed. The instant case involves a court in another region.
DEEMED WAIVED IF NOT RAISED BY THE Any other interpretation re-defining territorial jurisdiction would
RESPONDENT IN ITS MOTION TO QUASH. amount to judicial legislation.10
Nonetheless, we agree with petitioner that this case involves a Respondent’s imitation of the general appearance of
transitory or continuing offense of unfair competition under petitioner’s goods was done allegedly in Cavite. It sold
Section 168 of Republic Act No. 8293,11 which provides, the goods allegedly in Mandaluyong City, Metro Manila.
The alleged acts would constitute a transitory or
SEC. 168. Unfair Competition, Rights, Regulation and continuing offense. Thus, clearly, under Section 2 (b) of
Remedies. – … Rule 126, Section 168 of Rep. Act No. 8293 and Article
189 (1) of the Revised Penal Code, petitioner may apply
168.2. Any person who shall employ deception or any other for a search warrant in any court where any element of
means contrary to good faith by which he shall pass off the the alleged offense was committed, including any of the
goods manufactured by him or in which he deals, or his courts within the National Capital Region (Metro
business, or services for those of the one having established
Manila).13
such goodwill, or who shall commit any acts calculated to
produce said result, shall be guilty of unfair competition, and
shall be subject to an action therefor. WHEREFORE, the petition is GRANTED. The Decision
dated June 30, 2003 and the Resolution dated January
168.3. In particular, and without in any way limiting the scope 16, 2004 of the Court of Appeals in CA-G.R. SP No.
of protection against unfair competition, the following shall be 67612 are SET ASIDE. The Order dated October 5,
deemed guilty of unfair competition: 2001 of the Regional Trial Court of Manila, Branch 1,
is PARTLY MODIFIED. Search Warrants Nos. 01-1986
(a) Any person, who is selling his goods and gives them to 01-1988 are hereby declared valid.
the general appearance of goods of another
manufacturer or dealer, either as to the goods SO ORDERED.
themselves or in the wrapping of the packages in which
they are contained, or the devices or words thereon, or G.R. Nos. L-27425 & L-30505 April 28, 1980
in any other feature of their appearance, which would be
likely to influence purchasers to believe that the goods
CONVERSE RUBBER CORPORATION and
offered are those of a manufacturer or dealer, other than
EDWARDSON MANUFACTURING
the actual manufacturer or dealer, or who otherwise
CORPORATION, plaintiffs-appellants,
clothes the goods with such appearance as shall deceive
vs.
the public and defraud another of his legitimate trade, or
JACINTO RUBBER & PLASTICS CO., INC., and ACE
any subsequent vendor of such goods or any agent of
RUBBER & PLASTICS CORPORATION, defendants-
any vendor engaged in selling such goods with a like
appellants.
purpose;
BARREDO, J.:
(b) Any person who by any artifice, or device, or who
employs any other means calculated to induce the false
belief that such person is offering the services of another Direct appeal in G.R. No. L-27425 by both plaintiffs and
who has identified such services in the mind of the defendants from the decision of the Court of First
public; or Instance of Rizal in its Civil Case No. 9380, a case
alleged unfair competition, the dispositive part of which
(c) Any person who shall make any false statement in the
reads:
course of trade or who shall commit any other act contrary to
good faith of a nature calculated to discredit the goods, Upon the foregoing, judgment is hereby rendered:
business or services of another.
1. Permanently restraining the defendants, their agents,
Pertinent too is Article 189 (1) of the Revised Penal Code that employees and other persons acting in their behalf from
enumerates the elements of unfair competition, to wit: manufacturing and selling in the Philippines rubber
shoes having the same or confusingly similar
(a) That the offender gives his goods the general appearance appearance as plaintiff Converse Rubber's Converse
of the goods of another manufacturer or dealer; Chuck Taylor All Star' rubber shoes, particularly from
manufacturing and selling in the Philippines rubber
(b) That the general appearance is shown in the (1) goods Shoes with (a) ankle patch with a five-pointed blue star
themselves, or in the (2) wrapping of their packages, or in the against a white background, (b) red and blue bands, (c)
(3) device or words therein, or in (4) any other feature of their white toe patch with raised diamond shaped areas, and
appearance;
(d) brown sole of the same or similar design as the sole
of "Converse Chuck Taylor All Star" rubber-soled canvas
(c) That the offender offers to sell or sells those goods or gives footwear;
other persons a chance or opportunity to do the same with a
like purpose; and
2. Ordering defendant Jacinto Rubber & Plastics
(d) That there is actual intent to deceive the public or defraud a Company, Inc. to change the design and appearance of
competitor.12 "Custombuilt" shoes in accordance with the sketch
submitted by defendant Jacinto Rubber to plaintiff
Converse Rubber on October 3, 1964 and to desist from Challenger", and "Custombuilt Jayson's". Its trademark
using a star both as a symbol and as a word; "Custombuilt Jayson's" was registered by the Philippines
Patent Office on November 29, 1957. The gross sales
3. Ordering defendant Jacinto Rubber & Plastics from 1962 to 1965 of "Custombuilt" shoes total
Company, Inc. to pay plaintiffs the sum of P160,000.00 P16,474,103.76."Custombuilt" is retailed at P11.00.
as compensatory damages for the years 1962 to 1965
plus 5% of the gross sales of "Custombuilt" shoes from In 1963, plaintiff Converse and defendant Jacinto
1966 until defendant Jacinto Rubber & Plastics entered into protracted negotiations for a licensing
Company, Inc. stop selling "Custombuilt" shoes of the agreement whereby defendant Jacinto would be the
present design and appearance; exclusive license of plaintiff Converse in the Philippines
for the manufacture and sale of "Chuck Taylor" shoes
4. Ordering defendants jointly and severally to pay but with the right to continue manufacturing and selling
plaintiffs P10,000.00 as attorney's fees. its own products. One of the points taken up by parties
was the design and general appearance of "Custombuilt"
shoes. Plaintiff Converse insisted on the condition that
SO ORDERED. (Pages 228-229, Record on Appeal.)
defendant Jacinto change the design of "Custombuilt"
shoes so as to give "Custombuilt" a general appearance
plaintiffs praying for a bigger amount of damages and different from "Chuck Taylor." After an extensive
defendants asking that the decision be declared null and discussion, defendant Jacinto gave into to the demand of
void for lack of jurisdiction, or, alternatively, that the plaintiff Converse; it submitted to plaintiff Converse for
same be reversed completely by dismissing the the latter's approval a sketch of a new design for
complaint; and another direct appeal, in G. R. No. L- "Custombuilt". This design was accepted by plaintiff
30505 by above defendant Jacinto Rubber & Plastics Converse. Defendant Jacinto Rubber then proposed that
Co., Inc. and, a new party, Philippine Marketing and the licensing agreement be made in favor of its affiliates,
Management Corporation from the same trial court's defendant Ace Rubber. On January 22, 1965, defendant
order in the same main civil case finding them in Ace Rubber signed the licensing agreement while
contempt of court "in disregarding the permanent defendant Jacinto Rubber and Arturo Jacinto signed the
injunction" contained in the appealed decision. guarantee agreement to secure the performance by
defendant Ace Rubber of its obligations under the
RE G. R. NO L-27425 licensing agreement. Both documents, it should be
noted, contained the following covenants:
Being comprehensive and well prepared, We consider it
sufficient to quote the following portions of the impugned 9. (a) Ace acknowledges that Converse is the exclusive
decision as basis for the resolution of the conflicting owner of the said Converse - names and design, as
appeals aforementioned: used in connection with the manufacture, advertising and
sale of footwear: that Converse has the exclusive right to
This is an action for unfair competition. Plaintiff Converse use said Converse names in such connection throughout
Rubber Corporation, (is) an American Corporation, the world. subject to the terms of this Agreement; and
manufacturer (of) canvas rubber shoes under the trade that neither Ace nor any person acting by, through or
name "Converse Chuck Taylor All Star"; in the under Ace will, at anytime, question or dispute said
Philippines, it has an exclusive licensee, plaintiff ownership or the exclusive rights of Converse with
Edwardson Manufacturing Corporation, for the respect thereto
manufacture and sale in the Philippines of its product.
Plaintiff Converse is the owner of trademarks and patent, (b) Nothing herein shall be deemed to constitute a
registered with United States Patent Office, covering the warranty by Converse as to the non-existence of
words. "All Star", the representation and design of a five- infringements of Converse-names in the Republic of the
pointed star, and the design of the sole. The trademark Philippines. The term "infringement"as used in this
"Chuck Taylor" was registered by plaintiff Converse with Agreement shall include practices which give rise to a
the Philippines Patent Office on March 3, 1966. Since cause of action for damages or to injunctive relief under
1946, "Chuck Taylor" is being sold in the Philippines. It Sections 23 and 29 of R. A. No. 166 of the Republic of
has been used exclusively by Philippine basketball the Philippines or any other applicable law of said
teams competing in international competitions. It is also Republic. During the term thereof, Ace at its expense
popular among players in various basketball leagues, shall diligently investigate all infringements of the use of
like the MICAA and the NCAA, because of its high said Converse-names, whether or not such
quality and attractive style. "Chuck Taylor" currently infringements violate laws pertaining to the registration of
retails at P46.00 per pair. trademarks or trade names, and shall notify Converse
promptly as to any infringements of said Converse
Defendant Jacinto Rubber & Plastics Company, Inc., a names within said territory, and shall at its expense use
local corporation, likewise, manufactures and sells its best efforts to prevent such infringements by an
canvas rubber shoes. It sells its product under the trade reasonable means, including the prosecution of litigation
names "Custombuilt Viscount", "Custombuilt where necessary or advisable. Any award for damages
which Ace may recover in such litigation shall accrue to "Custombuilt" being prior to the registration in the
the benefit of, and shall be owned and retained by Ace. Philippines of plaintiff Converse Rubber's trademark
"Chuck Taylor", plaintiffs have no cause of action. It
14. Ace shall not,during the term hereof, manufacture or appears that defendant started to manufacture and sell
sell footwear which would, by reason of its appearance "Custombuilt" of its present design and with its present
and/or design, be likely, or tend, to be confused by the appearance in 1962. On the other hand, as earlier
public with any of the Converse-named products to be mentioned, "Chuck Taylor" started to be sold in the
manufactured and sold hereunder, or shall in any Philippines in 1946 and has been enjoying a reputation
manner, infringe Converse designs. If at any time and for quality among basketball players in the Philippines.
from time to time the manufacture of footwear under
Converse-names for sale hereunder does not fully utilize The Court sees no difficulty in finding that the competing
Ace's production capacity, Ace shalt on Converse's products are Identical in appearance except for the trade
order, within the limits of such surplus capacity, names. The respective designs, the shapes and the
manufacture footwear of kinds and in amounts specified color of the ankle patch, the bands, the toe patch and the
by Converse, at a price no higher than the lowest price sole of the two products are exactly the same. At a
at which similar footwear has been sold to customer of distance of a few meters, it is impossible to distinguish
Ace during the period of one (1) year immediately Custombuilt' from "Chuck Taylor". The casual buyer is
preceding the date of such order, and upon no less thus liable to mistake one for the other. Only by a close-
favorable discounts and terms of sale than similar examination and by paying attention to the trade names
footwear is customarily offered by Ace to its most will the ordinary buyer be able to tell that the product is
favored customer, payable in United States funds, if the either "Custombuilt" or "Chuck Taylor", as the case may
earned royalty hereunder is then so payable, otherwise be. Even so, he will most likely think that the competing
in Republic of the Philippines funds. products, because they are strikingly Identical in design
and appearance are manufactured by one and the same
20. It being the mutual intention of the parties that manufacturer. Clearly, this case satisfied the test of
Converse's exclusive property interests in the Converse- unfair competition. Priority in registration in the
names shall at all times be protected to the full extent of Philippines of a trademark is not material in an action for
the law, Ace agrees that it will execute all amendments unfair competition as distinguished from an action for
to this Agreement which may be proposed from time to infringement of trademark. The basis of an action for
time by Converse for the purpose of fully protecting said unfair competition is confusing and misleading similarity
interests. in general appearance, not similarity of trademarks.
However, the licensing agreement did not materialize, The Court is not impressed by defendants' good faith in
because Hermogenes Jacinto refused to sign the claiming that they have the right to continue
guarantee. manufacturing "Custombuilt" of Identical design and
appearance as "Chuck Taylor". While it is true that the
licensing agreement between plaintiff Converse and
Plaintiff Converse and plaintiff Edwardson then executed
defendant did not materialize, the execution of the
licensing agreement, making plaintiff Edwardson the
documents by the defendants constitute an admission on
exclusive Philippine licensee for the manufacture and
the part of plaintiff Converse Rubber's property right in
sale of "Chuck Taylor." On June 18, 1966, plaintiffs sent
design and appearance of "Chuck Taylor". The
a written demand to defendants to stop manufacturing
covenants, quoted above, show that defendants
and selling "Custombuilt" shoes of Identical appearance
acknowledged that plaintiff Converse Rubber "is the
as "Chuck Taylor". Defendants did not reply to plaintiffs'
exclusive owner of the said Converse-names and
letter. Hence, this suit.
design." Defendants further covenanted not to
"manufacture or sell footwear which would by reason of
Plaintiffs contend that "Custombuilt" shoes are Identical its appearance and/or design, be likely, or tend, to be
in design and General appearance to "Chuck Taylor" confused by the public with any of the Converse-named
and, claiming prior Identification of "Chuck Taylor" in the products ... or shall, in any manner, infringe Converse
mind of the buying public in the Philippines, they contend designs". That defendants are fully aware that
that defendants are guilty of unfair competition by selling "Custombuilt" is Identical in design and appearance to
"Custombuilt" of the design and with the general "Chuck Taylor" has conclusively been admitted by them
appearance of "Chuck Taylor". The design and in their correspondence with plaintiff Converse leading to
appearance of both products, as shown by the samples the submission by defendants to plaintiff Converse of a
and photographs of both products, are not disputed. sketch of a new design that should give "Custombuilt" an
Defendants insist that (a) there is no similarity in design appearance different from that of "Chuck Taylor".
and general appearance between "Custombuilt" and
"Chuck Taylor", pointing out that "Custombuilt" is readily
Aside from the written admission of defendants, the facts
Identifiable by the tradename "Custombuilt" appearing
clearly indicate that defendants copied the design of
on the ankle patch, the heel patch, and on the sole. It is
"Chuck Taylor" with intent to gain "Chuck Taylor", as has
also vigorously contended by defendants that the
been noted earlier, was ahead ot Custombuilt' in the
registration of defendant Jacinto Rubber's trademark
Philippines market and has been enjoining a high OF UNFAIR COMPETITION WHEN DEFENDANT
reputation for quality and style. Even defendants' own JACINTO RUBBER & PLASTICS CO., INC.,
exhibits leave no room for doubt that defendants copied MANUFACTURED AND SOLD RUBBER-SOLED
the design and appearance of "Chuck Taylor" for the CANVASS SHOES UNDER ITS REGISTERED TRADE
purpose of cashing in on the reputation of "Chuck MARK "CUSTOMBUILT".
Taylor". The samples of defendants' product show,
indeed, as announced by defendants' counsel the III
"metamorphosis" of defendants' product. In the
beginning, the design of defendants' product was entirely THE COURT A QUO ERRED IN ADJUDICATING IN
different from its present design and the design of FAVOR OF THE PLAINTIFF THE SUM OF P160,000.00
"Chuck Taylor". It was only in 1962, or 16 years after AS COMPENSATORY DAMAGES AND P10,000.00 AS
"Chuck Taylor" has been in the market, that defendants ATTORNEY'S FEES. (Pp. A & B, Brief for Defendants-
adopted the present design of "Custombuilt". It is also Appellants.)
noteworthy that "Custombuilt" sells at P35 less than
"Chuck Taylor"; thus the casual buyer is led to believe
that he is buying the same product at a lower price. Not We have carefully gone over the records and reviewed
surprisingly, the volume of sales of "Custombuilt" the evidence to satisfy Ourselves of the similarity of the
increased from 35% to 75% of defendants' total sales shoes manufactured and sold by plaintiffs with those
after they incorporated in their product the design and sold by defendants, and We find the conclusions of the
appearance of "Chuck Taylor". trial court to be correct in all respects. In fact, in their
brief, defendants do not contest at all the findings of the
trial court insofar as material Identity between the two
It is thus clear that defendants are guilty of unfair kinds of shoes in question is concerned. We have
competition by giving "Custombuilt" the same general Ourselves examined the exhibits in detail, particularly,
appearance as "Chuck Taylor". It is equally clear that the comparative pictures and other representations if the
defendants in so doing are guilty of bad faith. There shoes in question, and We do not hesitate in holding that
remains for the Court to consider the damages that he plaintiffs complaint of unfair competition is amply
defendants should be liable for to plaintiffs. Plaintiffs justified.
claim compensatory damages equivalent to 30% of the
gross sales of "Custombuilt" and attorney's fees in the
amount of P25,000.00. By defendants' own evidence, From said examination, We find the shoes manufactured
the gross sales of "Custombuilt" from 1962, the year by defendants to contain, as found by the trial court,
defendants adopted the present design of their product, practically all the features of those of the plaintiff
to 1965 total P16,474,103.76. If the Court should grant Converse Rubber Corporation and manufactured, sold or
plaintiffs' prayer for compensatory damages equivalent marketed by plaintiff Edwardson Manufacturing
to 30% of defendants' gross sales, the compensatory Corporation, except for heir respective brands, of course.
damages would amount to P4,942,231.13. Considering We fully agree with the trial court that "the respective
the amount of gross sales of "Custombuilt", an award to designs, shapes, the colors of the ankle patches, the
plaintiffs for 30% of defendants' annual gross sales bands, the toe patch and the soles of the two products
would seriously ripple, if not bankrupt, defendant are exactly the same ... (such that) at a distance of a few
companies. The Court is aware that defendants' meters, it is impossible to distinguish "Custombuilt" from
investment is substantial and that defendants support a "Chuck Taylor". These elements are more than sufficient
substantial number of employees and laborers. This to serve as basis for a charge of unfair competition. Even
being so, the Court is of the opinion that plaintiffs are if not all the details just mentioned were Identical, with
entitled to only one (1) per cent of annual gross sales of the general appearances alone of the two products, any
"Custombuilt" shoes of current design. As for attorney s ordinary, or even perhaps even a not too perceptive and
fees, the Court is of the opinion that, P10,000.00 is discriminating customer could be deceived, and,
reasonable. (Pages 217-228, Record on Appeal.) therefore, Custombuilt could easily be passed off for
Chuck Taylor. Jurisprudence supports the view that
under such circumstances, the imitator must be held
Defendants-appellants have assigned the following liable. In R. F. & J. Alexander & Co. Ltd. et al. vs. Ang et
alleged errors: al., 97 Phil. 157, at p. 160, this Court held:
In particular, and without in any way limiting the scope of In no uncertain terms, the statute on unfair competition
unfair competition, the following shall be deemed guilty extends protection to the goodwill of a manufacturer or
of unfair competition: dealer. It attaches no fetish to the word "competition". In
plain language it declares that a "person who has
(a) Any person, who in selling his goods shall give them Identified in the public the goods he manufactures or
the general appearance of goods of another deals in, his business or services from those of others,
manufacturer or dealer, either as to the goods whether or not a right in the goodwill of the said goods,
themselves or in the wrapping of the packages in which business or services so Identified, which will be
they are contained, or the devices or words thereon, or protected in the same manner as other property rights."
in any other feature of their appearance, which would be It denominates as "unfair competition" "any acts"
likely to influence purchasers to believe that the goods calculated to result in the passing off of other goods "for
offered are those of a manufacturer or dealer other than those of the one having established such goodwill."
the actual manufacturer or dealer, or who otherwise Singularly absent is a requirement that the goodwill
clothes the goods with such appearance as shall deceive sought to be protected in an action for unfair competition
the public and defraud another of his legitimate trade, or must have been established in an actual competitive
any subsequent vendor of such goods or any agent of situation. Nor does the law require that the deception or
other means contrary to good faith or any acts calculated actions in the local courts, except on compliance with
to pass off other goods for those of one who has elaborate requirements, must not be unduly extended or
established a goodwill must have been committed in an improperly applied (at page 75). In Commissioner of
actual competitive situation. Internal Revenue v. United States Lines Company, this
Court did not hold that an unlicensed foreign corporation
To read such conditions, as defendants-appellants seek may not sue in the Philippines. The Court simply held
to do, in the plain prescription of the law is to re- that a foreign shipping company, represented by a local
construct it. Indeed, good-will established in other than a agent, is doing business in the Philippines so as to
competitive milieu is no less a property right that subject it to the "operation of our revenue and tax."
deserves protection from unjust appropriation or injury.
This, to us, is precisely the clear sense of the law when it Western Equipment and Supply Co. v. Reyes, 51 Phil.
declares without equivocation that a "person who has 115, made clear that the disability of a foreign
Identified in the mind of the public the goods he corporation from suing in the Philippines is limited to
manufactures or deals in, his business or services from suits "to enforce any legal or contract rights arising from,
those of others, has a property right in the goodwill of the or growing out, of any business which it has transacted
said goods, business or services so Identified, which will in thePhilippine Islands." ... On the other hand, where
be protected in the same manner as other property the purpose of a suit is "to protect its reputation, its
rights." corporate name, its goodwill, whenever that reputation,
corporate name or goodwill have, through the natural
Plaintiffs-appellees have a established goodwill. This development of its trade, established themselves," an
goodwill, the trial court found, defendants-appellants unlicensed foreign corporation may sue in the
have pirated in clear bad faith to their unjust enrichment. Philippines (at page 128). So interpreted by the Supreme
It is strange that defendants-appellants now say that Court, it is clear that Section 69 of the Corporation Law
they should be spared from the penalty of the law, does not disqualify plaintiff-appellee Converse Rubber,
because they were not really in competition with which does not have a branch office in any part of the
plaintiffs-appellees. (Pp. 21-22, Id.) Philippines and is not "doing business" in the Philippines
(Record on Appeal, pp. 190-191), from filing and
prosecuting this action for unfair competition.
In a desperate attempt to escape liability, in their first
assigned error, defendants-appellants assail the
jurisdiction of the trial court, contending that inasmuch as The futility of the error assigned by defendants-
Converse Rubber Corporation is a non-resident appellants becomes more evident in light of the explicit
corporation, it has no legal right to sue in the courts of provision of Section 21 (a) of Republic Act No. 166, as
the Philippines, citing Marshall-Wells Co. vs. Elser & amended, that a foreign corporation, whether or not
C., 46 Phil. 70 and Commissioner of Internal Revenue licensed to transact business in the Philippines may
vs. United States Lines Co., G. R. No. L-16850, May 30, bring an action for unfair competition provided the
1962 (5 SCRA 175) and, furthermore, that plaintiff country of which it "is a citizen, or in which it is domiciled,
Edwardson Manufacturing Corporation, although "a by treaty, convention or law, grants a similar privilege to
domestic corporation, is nothing but a licensee of juristic persons in the Philippines." The Convention of
Converse Rubber Corporation in the local Paris for the Protection of Industrial Property, to which
manufacturing, advertisement, sale and distribution of the Philippines adheres, provides, on a reciprocal basis
the rubber-soled footwear", hence, it is equally without that citizens of a union member may file an action for
such personality. (p. 18, Brief of Defendants-Appellants). unfair competition and infringement of trademarks,
patents, etc. (610. G. 8010) in and of the union
members. The United States of America, of which
We are not impressed. The easy and, We hold to be
Converse Rubber is a citizen, is also a signatory to this
correct, refutation of defendants' position is stated
Convention. Section 1126 (b) and (h) of Public Law 489
adequately and understandably in plaintiffs' brief as
of the United States of America allows corporations
appellees as follows:
organized under the laws of the Philippines to file an
action for unfair competition in the United States of
The disability under Section 69 of the Corporation Law of America, whether or not it is licensed to do business in
an unlicensed foreign corporation refers to transacting the United States. (Annex "H" of Partial Stipulation of
business in the Philippines and maintaining a "suit for Facts, Record on Appeal, p. 192).
the recovery of any debt, claim, or demand whatever"
arising from its transacting business in the Philippines. In
As regards the other plaintiff-appellee, Edwardson
Marshall-Wells, this Court precisely rejected a reading of
Manufacturing Corporation, it is indisputable that it has a
Section 69 of the Corporation Law as "would give it a
direct interest in the success of this action: as exclusive
literal meaning", i.e., "No foreign corporation shall be
licensee of Converse Rubber in the manufacture and
permitted by itself or assignee any suit for the recovery
sale of "Chuck Taylor" shoes in the Philippines, naturally
of any deed, claim, or demand unless it shall have the
it would be directly affected by the continued
license prescribed by Section 68 of the Law." "The effect
manufacture and sale by defendants-appellants of shoes
of the statute," declared this Court, "preventing foreign
that are confusingly Identical in appearance and design
corporations from doing business and from bringing
with "Chuck Taylor." (Brief of Plaintiffs as Appellees, pp. plaintiffs are entitled for that period. Perhaps, as His
11-14.) Honor pessimistically argued, defendants would suffer
crippling of their business. But it is quite clear from the
As can be seen, what is actually the only controversial circumstances surrounding their act of deliberately
matter in this case is that which refers to the assessment passing off the rubber shoes produced by them for those
ot damages by the trial court, which both plaintiffs and over which plaintiffs had priorly established goodwill, that
defendants consider erroneous, defendants maintaining, defendants had tremendously increased their volume of
of course, that it is excessive, even baseless, while, on business and profits in the imitated shoes and have
the other hand, plaintiffs posit that it is far short from precisely incurred, strictly speaking, the liability of the
what the law and the relevant circumstances require. damages to be paid by them be doubled, per the last
sentence of Section 23.
Under Section 29 of the Republic Act 166, aforequoted,
it will be observed that the first paragraph thereof refers We are of the considered opinion that the trial court was
to the property rights in goodwill of a "person who has overly liberal to the defendants-appellants. The
Identified in the mind of the public goods he P160,000.00 awarded by His Honor as compensatory
manufactures or deals in, his business or offices from damages for the years 1962 to 1965 are utterly
those of others, whether or not a mark or trade name is inadequate. Even the 5% of the gross sales of
employed", while the second paragraph speaks of "any "Custombuilt" shoes from 1966 until its injunction is fully
person who shall employ deception or any other means obeyed are short of what the law contemplates in cases
contrary to good faith by which he shall pass off the of this nature. We hold that considering that the gross
goods manufactured by him ... for those of the one sales of defendants-appellants increased to
having established such goodwill." This second P16,474,103.76, (as admitted in defendants-appellants'
paragraph, which may be read together with the first own brief, p. 2), only 75% of which, plaintiffs-appellants
paragraph, makes the deceiver or imitator "guilty of generously assert corresponded to Custombuilt sales, it
unfair competition and shall be subjected to an action would be but fair and just to award plaintiffs-appellants
therefore", meaning what the first paragraph refers to as 15% of such 75% as compensatory damages from 1962
the "remedies provided in Section twenty-three, Chapter up to the finality of this decision. In other words, 75% of
V" of the Act. It is implicit in the decision of the trial court P16,474,103.76 would be P12,355,577.82 and 15% of
and the briefs of the parties that everyone here this last amount would be P1,853,336.67, which should
concerned has acted on the basis of the assumptions be awarded to plaintiffs-appellants for the whole period
just stated. already stated, without any interest, without prejudice to
plaintiffs-appellants seeking by motion in the trial court in
this same case any further damage should defendants-
Now, Section 23 reads:
appellants continue to disobey the injunction herein
affirmed after the finality of this decision.
Actions, and damages and injunction for infringement. -
Any person entitled to the exclusive use of a registered
We feel that this award is reasonable. It is not farfetched
mark or trade name may recover damages in a civil
to assume that the net profit of the imitator which, after
action from any person who infringes his rights, and the
all is what the law contemplates as basis for damages if
measure of the damages suffered shall be either the
it were only actually ascertainable, in the manufacture of
reasonable profit which the complaining party would
rubber shoes should not be less than 20 to 25% of the
have made, had the defendant not infringed his said
gross sales. Regrettably, neither of the parties presented
rights, or the profit which the defendant actually made
positive evidence in this respect, and the Court is left to
out of the infringement, or in the event such measure of
use as basis its own projection in the light of usual
damages cannot be readily ascertained with reasonable
business practices. We could, to be sure, return this
certainty, then the court may award as damages a
case to the lower court for further evidence on this point,
reasonable percentage based upon the amount of gross
but, inasmuch as this litigation started way back about
sales of the defendant of the value of the services in
fourteen years ago and it would take more years before
connection with which the mark or trade name was used
any final disposition is made hereof should take the
in the infringement of the rights of the complaining party.
course, We are convinced that the above straight
In cases where actual intent to mislead the public or to
computation, without any penalty of interest, is in
defraud the complaining party shall be shown, in the
accordance with the spirit of the law governing this case.
discretion of the court, the damages may be doubled.
In re G. R. No. L-30505
The complaining party, upon proper showing, may also
be granted injunction.
The subject matter of this appeal is the order of the trial
court, incident to its main decision We have just
In the light of the foregoing provision, We find difficulty in
reviewed above, dismissing "for lack 6f jurisdiction the
seeing the basis of the trial court for reducing the 30%,
contempt charge filed by plaintiffs against defendant
claimed by plaintiffs, of the gross earnings of defendants
Jacinto Rubber & Plastics Co. Inc., Ace Rubber &
from the sale of Custombuilt from 1962 to merely 1% as
the measure of compensatory damages to which
Plastics Corporation; Philippine & Management above-mentioned case of Cia. General de Tabacos, the
Corporation and their respective corporate officers. Court held:
Importantly, it is necessary to immediately clear up the The applicant contends here: First, that the injunction is
minds of appellees in regard to some aspects of the indefinite and uncertain to such an extent that a person
argument on double jeopardy discussed by their of ordinary intelligence would be unable to comply with it
distinguished counsel in his preliminary argument in his and still protect his acknowledged rights; second, that
brief (pp. 9-13). It is contended therein that inasmuch as the injunction is void for the reason that the judgment of
the denial orders of August 23, 1967, December 29, the court on which it 's based is not responsive to the
1967 and January 24, 1968 have the character of pleadings or to the evidence in the case and has nothing
acquittals, contempt proceedings being criminal in in the record to support it; third, that the court erred in
nature, this appeal subjects appellees to double assuming jurisdiction and fining defendant after an
jeopardy. Such contention misses, however, the appeal had been taken from the judgment of the court
important consideration that the said denial orders, were, and the perpetual injunction issued thereon. There are
as explained by His Honor himself in his last two orders, other objections that need no particular discussion.
based on the assumption that he had lost jurisdiction
over the incident by virtue of the earlier perfection of the Discussing these questions generally it may be admitted,
appeals of both parties from the decision on the merits. as we stated in our decision in the main case (G. R No.
10251, ante p. 485) that, while the complaint set forth an
It is thus the effect of this assumption, revealed later by action on a trade-name and for unfair competition,
the trial judge, on the first order of August 23, 1967 that accepting the plaintiff's interpretation of it, the trial court
needs clarificatory disquisition, considering that the said based its judgment on the violation of a trade-mark,
first order was exclusively based on "the interests of although the complaint contained no allegation with
justice" and "lack of merit" and made no reference at all respect to a trade-mark and no issue was joined on that
to jurisdiction. If indeed the trial court had lost subject by the pleadings and no evidence was
jurisdiction, it would be clear that said order could have introduced on the trial with respect thereto. There Aas
no legal standing, and the argument of double jeopardy however, some evidence in the case with respect to the
would have no basis. plaintiff's ownership of the trade-name "Isabela," for the
violation of which the plaintiff was suing, and there was
But after mature deliberation, and in the light of Cia some evidence which might support an action of unfair
General de Tabacos de Filipinas vs. Alhambra Cigar & competition, if such an action could be sustained under
Cigarette Manufacturing Co., 33 Phil. 503, cited by the statute. Therefore, although the judgment of the trial
appellant's counsel in his brief, We are convinced that court was based on the violation of a trade-mark, there
the trial court in the case at bar had jurisdiction to was some evidence to sustain the judgment if it had
entertain and decide the motion for contempt in question. been founded on a violation of the trade-name or on
Indeed, the enforcement of either final or preliminary- unfair competition. The judgment, as we have already
made-final injunctions in decisions of trial courts are found in the main case, was erroneous and was
immediately executory. The reason for this rule lies in reversed for that reason; but having some evidence to
the nature itself of the remedy. If a preliminary injunction, sustain it, it was not void and the injunction issued in that
especially one issued after a hearing is enforceable action was one which the court had power to issue.
immediately to protect the rights of the one asking for it, Although the judgment was clearly erroneous and
independently of the pendency of the main action, there without basis in law, it was, nevertheless a judgment of a
is no reason why when that preliminary injunction is court of competent jurisdiction which had authority to
made final after further and fuller hearing the merits of render that particular judgment and to issue a permanent
the plaintiff's cause of action, its enforceability should injunction thereon.
lesser, force. The same must be true with stronger basis
in the case of a permanent injunction issued as part ot xxx xxx xxx
the judgment. The aim is to stop the act complained of
immediately because the court has found it necessary to ... The question is not was the judgment correct on the
serve the interests of justice involved in the litigation law and the facts, but was it a valid judgment? If so, and
already resolve by it after hearing and reception of the if the injunction issued thereon was definite and certain
evidence of both parties. and was within the subject matter of the judgment, the
defendant was bound to obey it, however erroneous it
As a matter ot fact, it is quite obvious that an action for may have been. (Pp. 505-506, 506, 33 Phil.)
unfair competition with prayer for an injunction partakes
of the nature of an action for injunction within the It is interesting to note that while the trial court was of the
contemplation of Section 4 of Rule 39, and this cited opinion that it had lost jurisdiction over the motion for
provision states explicitly that "unless otherwise ordered contempt, upon insistence of the plaintiffs, in its order of
by the court, a judgment in an action for injunction - shall January 24, 1968, it made the following findings of fact:
not be stayed after its rendition and before an appeal is
taken or during the pendency of an appeal." In the
It is not controverted on December 14, 1966, the buys the "Custombuilt Rubber" shoes from defendant
Philippine Marketing and Management sold to Virginia Jacinto Rubber which it resells to the general public. It is
Ventures 12 pairs of "Custombuilt" rubber shoes bearing noteworthy, however, that this particular witness made
an Identical design and general appearance as that several admissions in the course of his testimony which
prohibited in the injunction. It is likewise not controverted shed light on the question at issue. Thus, he admitted
that subsequent to December 14, 1966 the sale of the that prior to the formal organization of the Philippine
said rubber shoes was advertised by Philippine Marketing and Management Corporation in January
Marketing and Management Corporation in several 1966 he was the sales manager of defendant Jacinto
metropolitan newspapers even during the pendency of Rubber; that after the organization of the said
the contempt proceedings. corporation, he was informed that defendant Jacinto
Rubber would discontinue its sales operations and
The only issue of fact is whether or not in selling and instead give the exclusive distribution of the shoes to the
advertising the sale of the prescribed shoes the Philippine Marketing and Management Corporation; and
Philippine Marketing and Management Corporation that he was then offered the position of sales manager of
conspired with the defendants, particularly defendant Philippine Marketing and Management because of his
Jacinto Rubber, or acted as its agent, employee or in extensive experience in the distribution of "Custombuilt"
any other capacity with knowledge of the issuance of the rubber shoes. Also, he testified that the subscribed
said permanent injunction. On this point, the evidence of capital stock of the Philippine Marketing and
the plaintiffs shows that Hermogenes Jacinto, Arturo Management Corporation is only P100,000.00 out of
Jacinto, Fernando Jacinto and Milagros J. Jose which P25,000.00 has been paid whereas its average
constitute the majority of the board of directors of the monthly purchases of "Custombuilt" rubber shoes is
Philippine Marketing and Management Corporation; that between P300,000.00 to P400,000.00 or between
Hermogenes Jacinto is the president, Arturo Jacinto is P4,000,000.00 to P5,000,000.00 annually. Such huge
the vice-president, and Fernando Jacinto and Milagros J. purchases Philippine Marketing and Management
Jose are directors, of defendant Jacinto Rubber; that Corporation is able to make, in spite of its meager
Milagros J. Jose is the treasurer of the Philippine capital, because defendant Jacinto Rubber allows it to
Marketing and Management Corporation; and that buy on credit.
Ramon V. Tupas, corporate secretary of the Philippine
Marketing and Management Corporation, actively Considering the substantial Identity of the responsible
assisted by Atty. Juan T. David, counsel of record of the corporate officers of the defendant Jacinto Rubber and
defendants, in defending the defendants in this case. It the Philippine Marketing and Management Corporation,
also appears from the different advertisements published the huge volume of alleged purchases of "Custombuilt"
in the metropolitan papers that Philippine Marketing and shoes by the Philippine Marketing and Management
Management Corporation is the exclusive distributor of Corporation compared to its paid in capital, and the
the questioned "Custombuilt" rubber shoes. Moreover, cessation of the sales operations of defendant Jacinto
during the trial of this case on the merits the defendants Rubber after the organization of the former, the Court is
admitted that the Philippine Marketing and Management convinced beyond reasonable doubt that the Philippine
Corporation is a sister corporation of defendant Jacinto Marketing and Management Corporation is the selling
Rubber, both corporations having Identical stockholders, arm or branch of defendant Jacinto Rubber and that both
and Hermogenes Jacinto and Fernando Jacinto are corporations are controlled by substantially the same
stockholders and incorporators of the Philippine persons, the Jacinto family. The contention of the
Marketing and Management Corporation. Philippine Marketing and Management Corporation that
it sold the 12 pairs of "Custombuilt" shoes on December
On the other hand, the defendants, particularly 14, 1966 without knowledge of the issuance of the
defendant Jacinto Rubber, presented no evidence to injunction is belied by its conduct of continuing the sale
disprove its intra-corporate relationship with the and the advertisement of said shoes even during the
Philippine Marketing and Management Corporation. pendency of the contempt proceedings. This conduct
Instead it presented, over the objection of the plaintiffs, clearly reveals the wilfulness and contumacy with which
the affidavit of its executive vice-president, Geronimo it had disregarded the injunction. Besides, it is inherently
Jacinto, who affirmed that defendant Jacinto Rubber had improbable that defendant Jacinto Rubber and Atty.
no knowledge of, or participation in, the acts complained Ramon B. Tupas did not inform the Philippine Marketing
of in the motion to declare them in contempt of Court and and Management Corporation of the issuance of the
that it has not in any way violated any order of this Court. injunction, a fact which undoubtedly has a material
On its part, the Philippine Marketing and Management adverse effect on its business.
Corporation presented as a witness its general manager,
Aniceto Tan, who testified that the Philippine Marketing Upon the foregoing, the Court is convinced that
and Management Corporation is not an agent or sister defendants and Philippine Marketing and Management
corporation of defendant Jacinto Rubber; that he came Corporation are guilty of contempt of court in
to know of the pendency of this case and the issuance of disregarding the permanent injunction issued by this
the permanent injunction only on December 19, 1966 Court in its decision on the merits of the main case.
when served with a copy of plaintiffs' motion; and that However, for the reasons stated in the Order of
the Philippine Marketing and Management Corporation December 29, 1967, the Court maintains that it has lost
jurisdiction over the case. (Pp. 115-120, Record on WHEREFORE, judgment is hereby rendered - in G. R.
Appeal.) No. L-27425 - affirming the decision of the trial court with
the modification of the amount of the damages awarded
Stated differently, since the trial court had jurisdiction to to plaintiffs in the manner hereinabove indicated; and in
take cognizance of the motion, its findings of facts G.R. No. L-30505 - the three orders of dismissal of the
should as a rule bind the parties, and, in this connection, trial court of the contempt charges against appellees are
appellees do not seriously challenge said findings. And all hereby reversed, and on the basis of the factual
since We are holding that the trial court had jurisdiction, findings made by said court in its last order of January
the above findings may be determinative of the factual 24, 1968, appellees are hereby declared in contempt of
issues among the parties herein. We are thus faced with court and the records of the contempt proceedings (G.
the following situations: R. No. L-30505) are ordered returned to the trial court for
further proceedings in line with the above opinion,
namely for the imposition of the proper penalty, its
The first order of dismissal of August 23, 1967, albeit
decision being incomplete in that respect. Costs against
issued with jurisdiction, was incomplete because it
appellees in G. R. No. L-27425, no costs in G. R. No. L-
contained no statements of facts and law on which it was
30505. These decisions may be executed separately.
based in violation of the pertinent constitutional precept.
It could not stand as it was.
24. As earlier mentioned, the predecessor-in-interest of The argument that the words "Made in Portugal" and
Wintrade was the former exclusive licensee of Casa "Original Portugal" refer to the origin of the design and
Hipolito SA of Portugal since the 1970’s, and that not to the origin of the goods does not negate the finding
Wintrade purchased all the rights on the said trademarks of probable cause; at the same time, it is an argument
prior to the closure of said company. Indeed, the burners that the petitioners are not barred by this Resolution from
sold by Wintrade used to be imported from Portugal, but raising as a defense during the hearing of the case.
Wintrade later on discovered the possibility of obtaining
these burners from other sources or of manufacturing WHEREFORE, premises considered, we hereby DENY
the same in the Philippines. the motion for reconsideration for lack of merit.
Probable cause, for purposes of filing a criminal acti01i, As can be seen supra, Trocio's affidavit was clearly
is defined as such facts as are sufficient to engender a insufficient to show probable cause to search FMC's
well-founded belief that a crime has been committed and premises and look for fake JTI or [Davidoff] products.
that respondent is probably guilty thereof.38 It does not
require an inquiry into whether there is sufficient Xxx
evidence to procure conviction. Only prima
facie evidence is required or that which is, on its face, It would seem that reason had taken leave of the
good and sufficient to establish a given fact, or the group senses. The undeniable fact, standing out like a sore
or chain of facts constituting the party's claim or defense; thumb, is that the applicants never presented a single
and which, if not rebutted or contradicted, will remain shred of proof to show probable cause for the issuance
sufficient.39 of a search warrant. It would have been laughable if not
for the fact that persons were arrested and detained and
The task of determining probable cause is lodged with properties were confiscated. As can be seen, what
the public prosecutor and ultimately, the Secretary of began as a search for fake JTI and [Davidoff] products
Justice. Under the doctrine of separation of powers, changed into a search for fake Dageta International
courts have no right to directly decide matters over which cigarettes, then shifted to a sea[r]ch for fake Dageta
full discretionary authority has been delegated to the cigarettes confusingly similar to Davidoff and finally
Executive Branch of the Government. Thus, we have shifted to fake mislabeled Dageta cigarettes. One can
generally adopted a policy of non-interference with the only wonder why the applications were granted without a
executive determination of probable cause.40 Where, shred of proof showing probable cause. The exception
however, there is a clear case of grave abuse of against unreasonable searches and seizures became
discretion, courts are allowed to reverse the Secretary of the very weapon to commit abuses that the provision
Justice's findings and conclusions on matters of was designed to prevent.44 (Emphasis supplied.)
probable cause.41
The determination of probable cause by the judge
By grave abuse of discretion is meant such capricious .should not be confused with the determination of
and whimsical exercise of judgment as is equivalent to probable cause by the prosecutor. The first is made by
lack of jurisdiction. The abuse of discretion is grave the judge to ascertain whether a warrant of arrest should
where the power is exercised in an arbitrary or despotic be issued against the accused, or for purposes of this
manner by reason of passion or personal hostility and case, whether a search warrant should be issued. The
must be so patent and gross as to amount to an evasion second is made by the prosecutor during preliminary
of positive duty or to a virtual refusal to perform the duty investigation to determine whether a criminal case
enjoined by or to act at all in contemplation of the law.42 should be filed in court. The prosecutor has no power or
authority to review the determination of probable cause
In Unilever Philippines, Inc. v. Tan, we have ruled that by the judge, just as the latter does not act as the
the dismissal of the complaint by the Secretary of appellate court of the former.45 Here, as correctly argued
Justice, despite ample evidence to support a finding of by respondents, Prosecutor Macabulos focused on the
evidence submitted before Judge Sunga to support the Octagonal designed pack Octagonal designed pack ·
issuance of search warrants.46 He lost sight of the fact
that as a prosecutor, he should evaluate only the Black and red covering Black and red covering
evidence presented before him during the preliminary
investigation. With his preconceived notion of the Silver coloring of the tear Silver coloring of the tear
invalidity of the search warrants in mind, tape and printing tape and printing
"Made in Germany by "Made m Germany under
Prosecutor Macabulos appeared to have completely Reemtsman under license of DAGETA &
ignored the evidence presented by respondents during license of Davidoff & CIE Tobacco LT"
preliminary investigation. SA, Geneva"
Manufacturing Code Manufacturing Code
The records show that a prima facie case for trademark
imprinted on the base of imprinted on the base of the
infringement and false designation of origin exists
the pack pack
against petitioners.1âwphi1 Section 155 of the IP Code
enumerates the instances when infringement is Writing at the back says: Writing at the back says:
committed, viz.: "These carefully selected "These specifically selected
tobaccos have been tobaccos have been
Sec. 155. Remedies; Infringement. - Any person who skillfully blended to professionally blended to
shall, without the consent of the owner of the registered assure your pleasure" ensure highest quality" with
mark: with the signature of Zino Chinese letters underneath
Davidoff the name Dageta
15 5 .1. Use in commerce any reproduction, counterfeit,
copy, or colorable imitation of a registered mark or the Both Prosecutor Macabulos and Secretary Gonzalez
same container or a dominant feature thereof in disregarded the foregoing evidence of respondents and
connection with the sale, offering for sale, distribution, confined their resolutions on the finding that there is an
advertising of any goods or services including other obvious difference between the names "Davidoff' and
preparatory steps necessary to carry out the sale of any "Dageta." Petitioners likewise rely on this finding and did
goods or services on or in connection with which such not bother to refute or explain the alleged similarities in
use is likely to cause confusion, or to cause mistake, or the packaging of Davidoff and Dageta cigarettes. While
to deceive; or we agree that no confusion is created insofar as the
names "Davidoff' and "Dageta" are concerned, we
155.2. Reproduce, counterfeit, copy or colorably imitate cannot say the same with respect to the cigarettes'
a registered mark or a dominant feature thereof and packaging. Indeed there might be differences when the
apply such reproduction, counterfeit, copy or colorable two are compared. We have, in previous cases, noted
imitation to labels, signs, prints, packages, wrappers, that defendants in cases of infringement do not normally
receptacles or advertisements intended to be used in copy but only make colorable changes. The most
commerce upon or in connection with the sale, offering successful form of copying is to employ enough points of
for sale, distribution, or advertising of goods or services similarity to confuse the public, with enough points of
on or in connection with which such use is likely to cause difference to confuse the courts.49
confusion, or to cause mistake, or to deceive, shall be
liable in a civil action for infringement by the registrant for Similarly, in their Complaint-Affidavit in the JTI
the remedies hereinafter set forth: Provided, That the infringement case, respondents aver that JTI is the
infringement takes place at the moment any of the acts registered owner of the Mild Seven and Mild
stated in Subsection 155.1 or this subsection are
committed regardless of whether there is actual sale of
Seven Lights trademarks; and that FMC manufactures
goods or services using the infringing material.
cigarettes deceivingly or confusingly similar to, or almost
the same as, the registered marks of JTJ. They asserted
The essential element of infringement is that the that FMC is not authorized to manufacture, pack,
infringing mark is likely to cause confusion.47 In this distribute or otherwise deal in products using JTI' s
case, the complaint-affidavit for the Davidoff trademarks. Respondents also submitted authentic Mild
infringement case alleged confusing similarity between Seven and Mild Seven Lights cigarettes and samples of
the cigarette packs of the authentic Davidoff cigarette the cigarettes taken from FMC's premises.50
and the sample Dageta cigarette pack seized during the
search of FMC's premises. Respondents submitted
When Secretary Gonzalez dismissed respondents'
samples of the Davidoff and Dageta cigarette packs
complaint, he made a factual determination that no Mild
during the preliminary investigation. They noted the
Seven and Mild Seven Lights were actually seized from
following similarities:48
FMC's premises. He cited Prosecutor Macabulos'
observation that the Joint Affidavit of Arrest/Seizure
Davidoff (Exhibit 1) Dageta (Exhibit 2) dated August 6, 2004 never mentioned the foregoing
cigarettes as among the items seized. The CA, on the
other hand, reversed the dismissal of the complaint and 169 .1. Any person who, on or in connection with any
declared that the issue of whether or not there was an goods or services, or any container for goods, uses in
actual seizure of Mild Seven and Mild Seven Lights commerce any word, term, name, symbol, or device, or
during the raid is evidentiary in character. any combination thereof, or any false designation of
origin, false or misleading description of fact, or false or
We concur with the CA. The validity and merits of a misleading representation of fact, which:
party's defense or accusation, as well as the
admissibility of testimonies and evidence, are better (a) Is likely to cause confusion, or to cause mistake, or to
ventilated during trial proper than at the preliminary deceive as to the affiliation, connection, or association of
investigation level.51 Further, the presence or absence of such person with another person, or as to the origin,
the elements of the crime is evidentiary in nature and a sponsorship, or approval of his or her goods, services, or
matter of defense that may be passed upon only after a commercial activities by another person; or
full-blown trial on the merits.52
(b) In commercial advertising or promotion,
In Metropolitan Bank & Trust Co. v. Gonzales, 53 we ruled misrepresents the nature, characteristics, qualities, or
that: geographic origin of his or her or another person's
goods, services, or commercial activities, shall be liable
x x x [T]he abuse of discretion is patent in the act of the to a civil action for damages and injunction provided in
Secretary of Justice holding that the contractual Sections 156 and 157 of this Act by any person who
relationship forged by the parties was a simple loan, for believes that he or she is or is likely to be damaged by
in so doing, the Secretary of Justice assumed the such act.
function of the trial judge of calibrating the evidence on
record, done only after a full-blown trial on the merits. xxx
The fact of existence or non-existence of a trust receipt
transaction is evidentiary in nature, the veracity of which Respondents alleged in their Complaint-Affidavit that
can best be passed upon after trial on the merits, for it is petitioners illegally manufactured and/or stored
virtually impossible to ascertain the real nature of the cigarettes bearing the "DAGETA" label with an indication
transaction involved based solely on the self-serving that these cigarettes were made in Germany even if they
allegations contained in the opposing parties' pleadings. were actually processed, manufactured and packed in
Clearly, the Secretary of Justice is not in a competent the premises of FMC. To support their claim,
position to pass judgment on substantive matters. The respondents submitted samples and attached a copy of
bases of a part[ie]'s accusation and defenses are better the receipt/inventory of the items seized during the
ventilated at the trial proper than at the preliminary August 4, 2004 raid. These included cigarettes bearing
investigation.54 (Emphasis supplied.) the infringing DAGETA trademark and various
machineries, receptacles, boxes and other paraphernalia
In this case, Secretary Gonzalez found no probable used in the manufacturing and packing of the infringing
cause against petitioners for infringement of the JTI products.55
trademarks based on his conclusion that no fake Mild
Seven and Mild Seven Lights were seized from FMC's Petitioners, for their part, disputed respondents' claim
premises during the raid. He already passed upon as and maintained that the items seized from their
authentic and credible the Joint Affidavit of warehouse were genuine Dageta and Dageta
Arrest/Seizure presented by petitioners which did not list International cigarettes imported from Germany. In
Mild Seven and Mild Seven Lights cigarettes as among dismissing the charge,
those items seized during the raid. In so doing, Secretary
Gonzalez assumed the function of a trial judge, Secretary Gonzalez ruled that respondents failed to
determining and weighing the evidence submitted by the establish the falsity of the claim indicated in the
parties. cigarettes' labels that they were made in Gennany
without providing the factual or legal basis for his
Meanwhile, the Complaint-Affidavit in the JTI conclusion. He also brushed aside the allegations that
infringement case shows that, more likely than not, (1) machines intended for manufacturing cigarettes and
petitioners have committed the offense charged. FMC, (2) cigarettes' bearing the label "Made in Germany" were
alleged to be without authority to deal with JTI products, found and seized from FMC's warehouse in the
is claimed to have been manufacturing cigarettes that Philippines. To our mind, however, these circumstances
have almost the same appearance as JTI' s Mild Seven are enough to excite the belief that indeed petitioners
and Mild Seven Lights cigarettes. were manufacturing cigarettes in their warehouse here in
the Philippines but misrepresenting the cigarettes' origin
As to the crime of False Designation of Origin, Section to be Germany. The CA, therefore, did not err in
169 of the IP Code provides: reversing the Resolution of the Secretary of Justice.
SO ORDERED.
MANUEL SY Y LIM, petitioner,
vs.
HON. COURT OF APPEALS, HON. EDUARDO P. 188, No. 2 of the Revised Penal Code and to file the
CAGUIOA, as Judge of the CFI of Bulacan, HON. same within five (5) days from today. 3
PEDRO D. OPIANA as Provincial Fiscal of Bulacan,
ATTYS. DAKILA CASTRO and CRISTINO CARREON, The respondent Fiscal filed the information as ordered
as Counsel for SEA COMMERCIAL COMPANY, by the trial court, alleging as follows:
INC., respondents.
That in or about or during the period from June, 1970 to
DE CASTRO, J.:p October, 1970, in the municipality of Valenzuela,
province of Bulacan, Philippines, and within the
Petition for certiorari seeking the review of the decision jurisdiction of this Honorable Court, the said accused
of the Court of Appeals 1 sustaining the order of the Manuel Sy y Lim, in infringement of trademark and for
Court of First instance of Bulacan denying the motion to the purpose of deceiving or defrauding the Sea
quash filed by petitioner to an information for violation of Commercial Company, Incorporated, a domestic
Article 188, paragraph 2 of the Revised Penal Code, corporation duly organized under the laws of and doing
business in the Philippines, of its legitimate trade and/or
It appears that petitioner was charged with violation of the public in general, did then and there wilfully,
Article 189, paragraph 1, of the Revised Penal Code in unlawfully and feloniously sell and/or offer for sale hand
an information quoted as follows: pumps of inferior quality and labeled JETMATIC
DRAGON HAND PUMP at a lower price, accused
knowing fully well that the mark JETMATIC DRAGON
That in or about during the period from June, 1970 to
HAND PUMP has been fraudulently used in the said
October, 1970, in the municipality of Valenzuela,
hand pumps, thereby giving them the general
province of Bulacan, Philippines and within the
appearance of the old and/or being offered for sale are
jurisdiction of this Honorable Court, the said accused
those of the Sea Commercial Company, Incorporated,
Manuel Sy y Lim, in unfair competition and for the
when in fact they are not to the damage and prejudice of
purpose of deceiving or defrauding the Sea Commercial
the said Sea Commercial Company, Incorporated and
Company, Incorporated, a domestic corporation duly
the general public. 4
organized under the laws of the Philippines, of its
legitimate trade or the public in general did then and
there wilfully, unlawfully and feloniously sell or offer for To the above information, petitioner filed a motion to
sale hand pumps of inferior quality and labeled quash alleging that it did not conform to the prescribed
JETMATIC DRAGON HAND PUMP and at a lower price form; that the Court had no jurisdiction over the case
and giving them the general appearance of the because no preliminary investigation was conducted,
JETMATIC DRAGON hand pumps of the Sea thereby depriving accused of due process; and that the
Commercial Company, Incorporated, as to the outside new information would place accused in double
appearance, including, among others, the color, the jeopardy. 5 As already stated, this motion was denied.
embossed words PAT No. 463490 on the spout the
embossed word MODEL chamber assembly, the In the instant case, petitioner makes the following
embossed words JETMATIC DRAGON HAND PUMP on assignment of errors:
the lateral surface of the cylinder assembly and many
other parts both as to the design and the materials used I
which induced the public to believe that the JETMATIC
DRAGON HAND pumps offered are those of the Sea THE HONORABLE COURT OF APPEALS ERRED IN
Commercial Company, Incorporated, to the damage and HOLDING THAT PETITIONER IS NOT PLACED IN
prejudice of the said Sea Commercial Company, DOUBLE JEOPARDY BY HIS PROSECUTION UNDER
Incorporated and the general public. 2 THE SECOND INFORMATION IN QUESTION.
However, Judge Caguioa held that since Sy was aware On the other hand, the crime of selling goods with a
that the limitation pumps bear the registered trademark substitute or limitation trademark defined in article 188(2)
of Sea Commercial Co., Inc. and that they are not the is committed by a person who shall sell articles of
same as the hand pumps described in the brochures of commerce, or offer the same for sale, knowing that the
King Brothers Corporation, Sy should be prosecuted for trademark has been fraudulent used in such
the crime of substituting trademarks under article 188(2) goods because the trademark of another manufacturer
of the Revised Penal Code. or dealer, or a colorable limitation thereof, has been
substituted on such goods for the trademark of the real
Hence, Judge Caguioa ordered Provincial Fiscal (now manufacturer or dealer.
CFI Judge) Pedro D. Ofiana to file the corresponding
information against Sy. In compliance with that directive, In the second information, it was alleged that Sy "in
Fiscal Ofiana in an information dated June 1, 1972 infringement of trademark and for the purpose of
charged Sy with selling hand pumps with the knowledge deceiving or defrauding the Sea Commercial Co., Inc. ...,
that the trademark "Jetmatic Dragon Hand Pump" had of its legitimate trade and/or the public in general, did
been fraudulently used on them to the damage and then and there wilfully ... sell and/or offer for sale hand
prejudice of Sea Commercial Co., Inc. The crime of pumps of inferior quality and labeled Jetmatic Dragon
unfair competition and selling goods with an limitation Hand Pump at a lower price, accused knowing fully well
trademark imputed to Sy belong to the category of that the trademark Jetmatic Dragon Hand Pump has
crimes against public interest which are divided into (1) been fraudulently used in the said hand pumps, thereby
forgeries, (2) other falsities and (3) frauds. giving them the general appearance of the registered
Jetmatic Dragon Hand Pump being sold and/or being
The crimes regarded as frauds are classified into (a) offered for sale are those of the Sea Commercial Co.,
machinations, monopolies and combinations and (b) Inc., when in fact they are not, to the damage and
frauds in commerce and industry, Unfair competition and prejudice" of the said company and the general public.
sale of goods with a substitute trademark are frauds in
commerce and industry. The second information uses the wording or phraseology
of paragraph 2 of article 188. It should be stressed that
Under paragraph 1 of article 189, the crime of unfair in the first information Sy was charged with having sold
competition is committed by "any person who, in unfair hand pumps to which he had given the same
competition and for the purpose of deceiving appearance as the hand pumps sold by Sea Commercial
or defrauding another of his legitimate trade or the public Co., Inc.
in general, shall sell his goods giving them the general
appearance of goods of another manufacturer or dealer, The evidence shows that he did not manufacture said
either as to the goods themselves, or in the wrapping of hand pumps. Therefore, he could not have given them
the packages in which they are contained, or the device the appearance of the hand pumps of Sea Commercial
or words thereon or in any other feature of their Co., Inc. since the embossed features of the said hand
appearance which would be likely to induce the public to pumps were placed there during the original casting by
believe that the goods offered are those of a the manufacturer thereof. Sy could not have perpetrated
manufacturer or dealer other than the actual that fraud because he was not the manufacturer. He was
manufacturer or dealer. a mere seller of the hand pumps.
In the information for unfair competition filed against Sy, But if he was a mere seller, it would not follow that he
it was alleged that he, "in unfair competition and for the was not criminally liable for selling those hand pumps.
purpose of deceiving or defrauding the Sea The seller of goods with an limitation trademark is
Commercial Co., Inc. ... of its legitimate trade or the punished under paragraph 2 of article 188. That explains
public in general did then and there wilfully ... sell or offer why Judge Caguioa ordered Sy's prosecution under that
for sale hand pumps of inferior quality and labeled statutory provision.
Jetmatic Dragon Hand Pump and at a lower price
and giving them the general appearance of the Jetmatic Consequently, Sy's arraignment and trial for the offense
Dragon hand pumps of the Sea Commercial Co., Inc., as of unfair competition did not place him in jeopardy of
to the outside appearance, including, among others, the being convicted of the crime of selling hand pumps with
color, the embossed words ... and many other parts both an limitation trademark and his instant prosecution for
as to the design and the materials used which induced the latter offense, a different offense, does not place him
the public to believe that the Jetmatic Dragon Hand in double jeopardy.
Pumps offered are those of the Sea Commercial Co.,
Inc., to the damage and prejudice of the said" company I am also of the opinion that Sy's trial for unfair
and the general public." competition in Criminal Case No. 0290-V amounted to a
preliminary investigation of Sy by a Judge of the Court of 1. Any person who shall substitute the trade name or
First Instance for the offense of selling goods with an trademark of some other manufacturer or dealer or a
limitation or substitute trademark within the meaning of colorable limitation thereof, for the tradename or
Section 13, Rule 112 of the Rules of Court. trademark of the real manufacturer or dealer upon any
article of commerce and shall sell the same;
Hence, he is not entitled to another preliminary
investigation for that offense to be conducted by the 2. Any person who shall sell such articles of commerce
fiscal. If another preliminary investigation is to be given or offer the same for sale, knowing that the trade name
to Sy by the fiscal by requiring the filing of the affidavits or trademark has been fraudulently used on such goods
of the complainant and Sy and their witnesses, as as described in the proceeding subdivision.
provided in Republic Act No. 5180 and Presidential
Decrees Nos. 77 and 911, then the same facts alleged in The first information alleges, among others, that the
the first preliminary investigation and during the trial of defendant, "for the purpose of deceiving or defrauding
the unfair competition case would brought out. the Sea Commercial Company, Inc. (complainant), of its
legitimate trade or the public in general, did then and
That proceeding would be a repetitious and useless there willfully, unlawfully and feloniously sell or offer for
ceremony. The purpose of the preliminary investigation sale hand pumps of inferior quality and labeled
is to avoid hasty and malicious prosecution. We cannot JETMATIC DRAGON HAND PUMP ... which induced the
say that Judge Caguioas order for the prosecution of Sy public to believe that the JETMATIC DRAGON HAND
for the crime of selling hand pumps with an limitation PUMP offered are those of the Sea Commercial
trademark is a hasty and malicious prosecution. That Company, Inc., to the damage and prejudice of the Sea
order is based on the evidence adduced during the trial Commercial Company, Inc., and the general public."
of Sy where he was duly heard. That evidence will be
used against him in the second case. There is no question that "Jetmatic Dragon Hand Pump"
is a trademark. The said information alleges all the
However, in fairness to Sy, the second case should be elements of the crime as defined in paragraph 2 of
tried not by Judge Caguioa but by any of his colleagues Article 188 of the Revised Penal Code. More specifically,
in the Malolos branch of the lower court. the allegations that the defendant had the purpose of
"deceiving the complainant or the public"; that the act of
ERICTA, J., dissenting: selling or offering for sale the said hand pumps were
done "wilfully, unlawfully and feloniously"; and that the
unlawful act "induced the public to believe that the
I believe that giving the petitioner another preliminary
JETMATIC DRAGON HAND PUMP offered are those of
investigation and another trial under the second
the complainant" to the "damage and prejudice of the
information is unnecessary.
complainant and general public," sufficiently convey that
the defendant sold his hand pumps "knowing that the
The first information clearly charges two offenses, trademark has been fraudulently used on such goods"
namely, the offense of unfair competition penalized which is the gist of the offense as defined in paragraph 2
under Article 189, paragraph 1, and the offense of of article 188 of the Code,
substituting and altering a trademark penalized under
Article 188, paragraph 2, both of the Revised Penal
It is the allegation in the information, not the designation
Code. That the first information charges unfair
of the offense by the fiscal, that determines the nature of
competition leaves no room for doubt. Aside from the
the offense. The designation of the offense by the fiscal
clear allegations in the information, the fiscal seemed to
is only his conclusion, which, if erroneous, maybe
have designated the offense as a violation of Article 189,
corrected by the court. Even if the fiscal fails to
paragraph 1 of the Code. What seems to be debatable is
designate the nature of the offense, the court, after trial,
whether or not the same information also sufficiently
may convict the defendant of the offense charged in the
charges the offense of substituting and altering
information and proven during the trial.
trademarks penalized under Article 188, paragraph 2 of
the Code.
I do not share the view of the Solicitor General that an
allegation in the information that the trademark in
I am of the firm belief that the first information sufficiently
question is registered is necessary. Registration is not
informs the accused of the offense of substituting and
an element of the offense as defined by the statute. An
altering trademarks penalized under Article 188,
information is sufficient if it alleges the elements of the
paragraph 2, of the Code. Paragraphs 1 and 2 of said
offense defined in the statute. Whether or not proof
article, read as follows:
during the trial of registration of the trademark is
necessary for conviction is a question which We are not
The penalty of prision correccional in its minimum period now caned upon to resolve. At any rate, the trial court
or a fine ranging from P 500 to P 2,000, or both, shall be already pronounced in the dispositive portion of the
imposed upon: decision that there is prima facie evidence "that the
accused has violated Article 188, paragraph 2 of the
Revised Penal Code." Such prima facie evidence may
already include proof of registration of the trademark.
The complainant could not have been using his
trademark for quite sometime without having registered
the same in accordance with law.
Civil Case No. Q-00-41446 for unfair competition
pending with the same branch; and also in view of the
G.R. Nos. 160054-55 July 21, 2004 pendency of a petition for review filed with the Secretary
of Justice assailing the Chief State Prosecutor’s
resolution finding probable cause to charge petitioner
MANOLO P. SAMSON, petitioner,
with unfair competition. In an Order dated August 9,
vs.
2002, the trial court denied the motion to suspend
HON. REYNALDO B. DAWAY, in his capacity as
arraignment and other proceedings.
Presiding Judge, Regional Trial Court of Quezon
City, Branch 90, PEOPLE OF THE PHILIPPINES and
CATERPILLAR, INC., respondents. On August 20, 2002, petitioner filed a twin motion to
quash the informations and motion for reconsideration of
the order denying motion to suspend, this time
DECISION
challenging the jurisdiction of the trial court over the
offense charged. He contended that since under Section
YNARES-SANTIAGO, J.:
170 of R.A. No. 8293, the penalty4 of imprisonment for
unfair competition does not exceed six years, the offense
Assailed in this petition for certiorari is the March 26, is cognizable by the Municipal Trial Courts and not by
2003 Order1 of the Regional Trial Court of Quezon City, the Regional Trial Court, per R.A. No. 7691.
Branch 90, which denied petitioner’s – (1) motion to
quash the information; and (2) motion for reconsideration
In its assailed March 26, 2003 Order, the trial court
of the August 9, 2002 Order denying his motion to
denied petitioner’s twin motions.6 A motion for
suspend the arraignment and other proceedings in
reconsideration thereof was likewise denied on August 5,
Criminal Case Nos. Q-02-108043-44. Petitioner also
2003.
questioned its August 5, 2003 Order2 which denied his
motion for reconsideration.
Hence, the instant petition alleging that respondent
Judge gravely abused its discretion in issuing the
The undisputed facts show that on March 7, 2002, two
assailed orders.
informations for unfair competition under Section 168.3
(a), in relation to Section 170, of the Intellectual Property
Code (Republic Act No. 8293), similarly worded save for The issues posed for resolution are – (1) Which court
the dates and places of commission, were filed against has jurisdiction over criminal and civil cases for violation
petitioner Manolo P. Samson, the registered owner of of intellectual property rights? (2) Did the respondent
ITTI Shoes. The accusatory portion of said informations Judge gravely abuse his discretion in refusing to
read: suspend the arraignment and other proceedings in
Criminal Case Nos. Q-02-108043-44 on the ground of –
(a) the existence of a prejudicial question; and (b) the
That on or about the first week of November 1999 and
pendency of a petition for review with the Secretary of
sometime prior or subsequent thereto, in Quezon City,
Justice on the finding of probable cause for unfair
Philippines, and within the jurisdiction of this Honorable
competition?
Court, above-named accused, owner/proprietor of ITTI
Shoes/Mano Shoes Manufactuirng Corporation located
at Robinson’s Galleria, EDSA corner Ortigas Avenue, Under Section 170 of R.A. No. 8293, which took effect
Quezon City, did then and there willfully, unlawfully and on January 1, 1998, the criminal penalty for infringement
feloniously distribute, sell and/or offer for sale of registered marks, unfair competition, false designation
CATERPILLAR products such as footwear, garments, of origin and false description or representation, is
clothing, bags, accessories and paraphernalia which are imprisonment from 2 to 5 years and a fine ranging from
closely identical to and/or colorable imitations of the Fifty Thousand Pesos to Two Hundred Thousand Pesos,
authentic Caterpillar products and likewise using to wit:
trademarks, symbols and/or designs as would cause
confusion, mistake or deception on the part of the buying SEC. 170. Penalties. – Independent of the civil and
public to the damage and prejudice of CATERPILLAR, administrative sanctions imposed by law, a criminal
INC., the prior adopter, user and owner of the following penalty of imprisonment from two (2) years to five (5)
internationally: "CATERPILLAR", "CAT", years and a fine ranging from Fifty thousand pesos
"CATERPILLAR & DESIGN", "CAT AND DESIGN", (P50,000.00) to Two hundred thousand pesos
"WALKING MACHINES" and "TRACK-TYPE TRACTOR (P200,000.00), shall be imposed on any person who is
& DESIGN." found guilty of committing any of the acts mentioned in
Section 155 [Infringement], Section 168 [Unfair
CONTRARY TO LAW.3 Competition] and Section 169.1 [False Designation of
Origin and False Description or Representation].
On April 19, 2002, petitioner filed a motion to suspend
arraignment and other proceedings in view of the Corollarily, Section 163 of the same Code states that
existence of an alleged prejudicial question involved in actions (including criminal and civil) under Sections 150,
155, 164, 166, 167, 168 and 169 shall be brought before
the proper courts with appropriate jurisdiction under In the case at bar, R.A. No. 8293 and R.A. No. 166 are
existing laws, thus – special laws8 conferring jurisdiction over violations of
intellectual property rights to the Regional Trial Court.
SEC. 163. Jurisdiction of Court. – All actions under They should therefore prevail over R.A. No. 7691, which
Sections 150, 155, 164 and 166 to 169 shall be brought is a general law.9 Hence, jurisdiction over the instant
before the proper courts with appropriate jurisdiction criminal case for unfair competition is properly lodged
under existing laws. (Emphasis supplied) with the Regional Trial Court even if the penalty therefor
is imprisonment of less than 6 years, or from 2 to 5 years
and a fine ranging from P50,000.00 to P200,000.00.
The existing law referred to in the foregoing provision is
Section 27 of R.A. No. 166 (The Trademark Law) which
provides that jurisdiction over cases for infringement of In fact, to implement and ensure the speedy disposition
registered marks, unfair competition, false designation of of cases involving violations of intellectual property rights
origin and false description or representation, is lodged under R.A. No. 8293, the Court issued A.M. No. 02-1-11-
with the Court of First Instance (now Regional Trial SC dated February 19, 2002 designating certain
Court) – Regional Trial Courts as Intellectual Property Courts. On
June 17, 2003, the Court further issued a Resolution
consolidating jurisdiction to hear and decide Intellectual
SEC. 27. Jurisdiction of Court of First Instance. – All
Property Code and Securities and Exchange
actions under this Chapter [V – Infringement] and
Commission cases in specific Regional Trial Courts
Chapters VI [Unfair Competition] and VII [False
designated as Special Commercial Courts.
Designation of Origin and False Description or
Representation], hereof shall be brought before the
Court of First Instance. The case of Mirpuri v. Court of Appeals,10 invoked by
petitioner finds no application in the present case.
Nowhere in Mirpuri did we state that Section 27 of R.A.
We find no merit in the claim of petitioner that R.A. No.
No. 166 was repealed by R.A. No. 8293. Neither did we
166 was expressly repealed by R.A. No. 8293. The
make a categorical ruling therein that jurisdiction over
repealing clause of R.A. No. 8293, reads –
cases for violation of intellectual property rights is lodged
with the Municipal Trial Courts. The passing remark
SEC. 239. Repeals. – 239.1. All Acts and parts of in Mirpuri on the repeal of R.A. No. 166 by R.A. No.
Acts inconsistent herewith, more particularly Republic 8293 was merely a backgrounder to the enactment of
Act No. 165, as amended; Republic Act No. 166, as the present Intellectual Property Code and cannot thus
amended; and Articles 188 and 189 of the Revised be construed as a jurisdictional pronouncement in cases
Penal Code; Presidential Decree No. 49, including for violation of intellectual property rights.
Presidential Decree No. 285, as amended, are hereby
repealed. (Emphasis added)
Anent the second issue, petitioner failed to substantiate
his claim that there was a prejudicial question. In his
Notably, the aforequoted clause did not expressly repeal petition, he prayed for the reversal of the March 26, 2003
R.A. No. 166 in its entirety, otherwise, it would not have order which sustained the denial of his motion to
used the phrases "parts of Acts" and "inconsistent suspend arraignment and other proceedings in Criminal
herewith;" and it would have simply stated "Republic Act Case Nos. Q-02-108043-44. For unknown reasons,
No. 165, as amended; Republic Act No. 166, as however, he made no discussion in support of said
amended; and Articles 188 and 189 of the Revised prayer in his petition and reply to comment. Neither did
Penal Code; Presidential Decree No. 49, including he attach a copy of the complaint in Civil Case No. Q-00-
Presidential Decree No. 285, as amended are hereby 41446 nor quote the pertinent portion thereof to prove
repealed." It would have removed all doubts that said the existence of a prejudicial question.
specific laws had been rendered without force and effect.
The use of the phrases "parts of Acts" and "inconsistent
At any rate, there is no prejudicial question if the civil and
herewith" only means that the repeal pertains only to
the criminal action can, according to law, proceed
provisions which are repugnant or not susceptible of
independently of each other.11 Under Rule 111, Section
harmonization with R.A. No. 8293.6 Section 27 of R.A.
3 of the Revised Rules on Criminal Procedure, in the
No. 166, however, is consistent and in harmony with
cases provided in Articles 32, 33, 34 and 2176 of the
Section 163 of R.A. No. 8293. Had R.A. No. 8293
Civil Code, the independent civil action may be brought
intended to vest jurisdiction over violations of intellectual
by the offended party. It shall proceed independently of
property rights with the Metropolitan Trial Courts, it
the criminal action and shall require only a
would have expressly stated so under Section 163
preponderance of evidence.
thereof.
The following are the facts: 2. [That] on the basis of the letter-complaint, I, together
with Agent Angelo Zarzoso, was assigned as the NBI
agent on the case.
Petitioners are incorporators and officers of MASAGANA
GAS CORPORATION (MASAGANA), an entity engaged
in the refilling, sale and distribution of LPG products. 3. [That] prior to conducting the investigation on the
Private respondents Petron Corporation (Petron) and reported illegal activities, he reviewed the certificates of
Pilipinas Shell Petroleum Corporation (Pilipinas Shell) trademark registrations issued in favor of [PETRON],
are two of the largest bulk suppliers and producers of PSPC and Shell International as well as other
LPG in the Philippines. Their LPG products are sold documents and other evidence obtained by the
under the marks "GASUL" and "SHELLANE," investigative agency authorized by [PETRON], PSPC
respectively. Petron is the registered owner in the and Shell International to investigate and cause the
Philippines of the trademarks GASUL and GASUL investigation of persons and establishments violating the
cylinders used for its LPG products. It is the sole entity in rights of [PETRON], PSPC and Shell International,
the Philippines authorized to allow refillers and represented by Mr. Bernabe C. Alajar. Certified copies of
distributors to refill, use, sell, and distribute GASUL LPG the foregoing trademark registrations are attached
containers, products and its trademarks. Pilipinas Shell, hereto as Annexes "A" to ":E".
on the other hand, is the authorized user in the
Philippines of the tradename, trademarks, symbols, or 4. [That] among the establishments alleged to be
designs of its principal, Shell International Petroleum unlawfully refilling and unlawfully selling and distributing
Company Limited (Shell International), including the [Gasul LPG and] Shellane products is Masagana Gas
marks SHELLANE and SHELL device in connection with Corporation ("MASAGANA"). Based on Securities and
Exchange Commission Records, MASAGANA has its 8. [That] on 27 February 2003, I conducted another test-
principal office address at 9775 Kamagong Street, San buy accompanied by Mr. Bernabe C. Alajar. x x x After
Antonio Village, Makati, Metro Manila. The incorporators choosing the cylinders, we were issued an order slip
and directors of MASAGANA are William C. Yao, Sr., which we presented to the cashier. Upon payment, Cash
Luisa C. Yao, Richard C. Yao, William C. Yao, Jr., and Invoice No. 56398 was issued covering the cost of both
Roger C. Yao. x x x. GASUL and SHELLANE LPG cylinders and their
contents. x x x Both cylinders were refilled in our
5. I confirmed that MASAGANA is not authorized to use presence and no valve seals were placed on the
[PETRON and] Shellane LPG cylinders and its cylinders.
trademarks and tradenames or to be refillers or
distributors of [PETRON and] Shellane LPG’s. Copies of the photographs of the delivery trucks, LPG
cylinders and registration papers were also attached to
6. I went to MASAGANA’s refilling station located at the aforementioned affidavits.10
Governor’s Drive, Barangay Lapidario, Trece Martires
City (sic), Cavite to investigate its activities. I confirmed Bernabe C. Alajar (Alajar), owner of Able Research and
that MASAGANA is indeed engaged in the unauthorized Consulting Services Inc., was hired by Petron and
refilling, sale and/or distribution of [Gasul and] Shellane Pilipinas Shell to assist them in carrying out their Brand
LPG cylinders. I found out that MASAGANA delivery Protection Program. Alajar accompanied Oblanca during
trucks with Plate Nos. UMN-971, PEZ-612, WTE-527, the surveillance of and test-buys at the refilling plant of
XAM-970 and WFC-603 coming in and out of the refilling MASAGANA. He also executed two separate affidavits
plant located at the aforementioned address contained corroborating the statements of Oblanca. These were
multi-brand LPG cylinders including [Gasul and] annexed to the two applications for search warrant.11
Shellane. x x x.
After conducting the preliminary examination on Oblanca
7. [That] on 13 February 2003, I conducted a test-buy and Alajar, and upon reviewing their sworn affidavits and
accompanied by Mr. Bernabe C. Alajar. After asking the other attached documents, Judge Melchor Q.C. Sadang
purpose of our visit, MASAGANA’s guard allowed us to (Judge Sadang), Presiding Judge of the RTC, Branch
enter the MASAGANA refilling plant to purchase GASUL 17, Cavite City, found probable cause and
and SHELLANE LPGs. x x x. We were issued an order correspondingly issued Search Warrants No. 2-2003 and
slip which we presented to the cashier’s office located No. 3-2003.12 The search warrants commanded any
near the refilling station. After paying the amount x x x peace officer to make an immediate search of the
covering the cost of the cylinders and their contents, they MASAGANA compound and to seize the following items:
were issued Cash Invoice No. 56210 dated February 13,
2003. We were, thereafter, assisted by the plant Under Search Warrant No. 2-2003:
attendant in choosing empty GASUL and SHELLANE 11
kg. cylinders, x x x were brought to the refilling station a. Empty/filled LPG cylinder tanks/containers, bearing
[and filled in their presence.] I noticed that no valve seals the tradename "SHELLANE", "SHELL" (Device) of
were placed on the cylinders. Pilipinas Shell Petroleum Corporation and the
trademarks and other devices owned by Shell
[That] while inside the refilling plant doing the test-buy, I International Petroleum Company, Ltd.;
noticed that stockpiles of multi-branded cylinders
including GASUL and SHELLANE cylinders were stored b. Machinery and/or equipment being used or intended
near the refilling station. I also noticed that the total land to be used for the purpose of illegally refilling LPG
area of the refilling plant is about 7,000 to 10,000 square cylinders belonging to Pilipinas Shell Petroleum
meters. At the corner right side of the compound Corporation bearing the latter’s tradename as well as the
immediately upon entering the gate is a covered area marks belonging to Shell International Petroleum
where the maintenance of the cylinders is taking place. Company, Ltd., enumerated hereunder:
Located at the back right corner of the compound are
two storage tanks while at the left side also at the corner
portion is another storage tank. Several meters and 1. Bulk/Bullet LPG storage tanks;
fronting the said storage tank is where the refilling station
and the office are located. It is also in this storage tank 2. Compressor/s (for pneumatic refilling system);
where the elevated blue water tank depicting
MASAGANA CORP. is located. About eleven (11) 3. LPG hydraulic pump/s;
refilling pumps and stock piles of multi-branded cylinders
including Shellane and GASUL are stored in the refilling 4. LPG refilling heads/hoses and appurtenances or LPG
station. At the left side of the entrance gate is the guard filling assembly;
house with small door for the pedestrians and at the right
is a blue steel gate used for incoming and outgoing
5. LPG pipeline gate valve or ball valve and handles and
vehicles.
levers;
6. LPG weighing scales; and MASAGANA, the following articles described in Search
Warrant No. 2-2003 were seized:
7. Seals simulating the shell trademark.
a. Thirty-eight (38) filled 11 kg. LPG cylinders, bearing
c. Sales invoices, ledgers, journals, official receipts, the tradename of Pilipinas Shell Petroleum Corporation
purchase orders, and all other books of accounts, and the trademarks and other devices owned by Shell
inventories and documents pertaining to the production, International Petroleum Company, Ltd.;
sale and/or distribution of the aforesaid goods/products.
b. Thirty-nine (39) empty 11 kg. LPG cylinders, bearing
d. Delivery truck bearing Plate Nos. WTE-527, XAM-970 the tradename of Pilipinas Shell Petroleum Corporation
and WFC-603, hauling trucks, and/or other delivery and the trademarks and other devices owned by Shell
trucks or vehicles or conveyances being used or International Petroleum Company, Ltd.;
intended to be used for the purpose of selling and/or
distributing the above-mentioned counterfeit products. c. Eight (8) filled 50 kg. LPG cylinders, bearing the
tradename of Pilipinas Shell Petroleum Corporation and
Under Search Warrant No. 3-2003: the trademarks and other devices owned by Shell
International Petroleum Company, Ltd.;
a. Empty/filled LPG cylinder tanks/containers, bearing
Petron Corporation’s (Petron) tradename and its d. Three (3) empty 50 kg. LPG cylinders, bearing the
tradename "GASUL" and other devices owned and/or tradename of Pilipinas Shell Petroleum Corporation and
used exclusively by Petron; the trademarks and other devices owned by Shell
International Petroleum Company, Ltd.;
b. Machinery and/or equipment being used or intended
to be used for the purpose of illegally refilling LPG e. One (1) set of motor compressor for filling system.
cylinders belonging to Petron enumerated hereunder;
Pursuant to Search Warrant No. 3-2003, the following
1. Bulk/Bullet LPG storage tanks; articles were also seized:
2. Compressor/s (for pneumatic filling system); a. Six (6) filled 11 kg. LPG cylinders without seal,
bearing Petron’s tradename and its trademark "GASUL"
and other devices owned and/or used exclusively by
3. LPG hydraulic pump/s;
Petron;
4. LPG filling heads/hoses and appurtenances or LPG
b. Sixty-three (63) empty 11 kg. LPG cylinders, bearing
filling assembly;
Petron’s tradename and its trademark "GASUL" and
other devices owned and/or used exclusively by Petron;
5. LPG pipeline gate valve or ball valve and handles
levers;
c. Seven (7) tampered 11 kg. LPG cylinders, bearing
Petron’s tradename and its trademark "GASUL" and
6. LPG weighing scales; and other devices owned and/or used exclusively by Petron;
7. Seals bearing the Petron mark; d. Five (5) tampered 50 kg. LPG cylinders, bearing
Petron’s tradename and its trademark "GASUL" and
c. Sales invoices, ledgers, journals, official receipts, other devices owned and/or used exclusively by Petron
purchase orders, and all other books of accounts, with tampered "GASUL" logo;
inventories and documents pertaining to the production,
sale and/or distribution of the aforesaid goods/products; e. One (1) set of motor compressor for filling system; and
and
f. One (1) set of LPG refilling machine.
d. Delivery trucks bearing Plate Nos. UMN-971, PEZ-612
and WFC-603, hauling trucks, and/or other delivery
On 22 April 2003, petitioners filed with the RTC a Motion
trucks or vehicles or conveyances being used for the
to Quash Search Warrants No. 2-2003 and No. 3-
purpose of selling and/or distributing the above-
200314 on the following grounds:
mentioned counterfeit products.
The fact that Oblanca and Alajar used different names in SEC. 5. Examination of complainant; record.- The judge
the purchase receipts do not negate personal knowledge must, before issuing the warrant, personally examine in
on their part. It is a common practice of the law enforcers the form of searching questions and answers, in writing
such as NBI agents during covert investigations to use under oath, the complainant and the witnesses he may
different names in order to conceal their true identities. produce on facts personally known to them and attach to
This is reasonable and understandable so as not to the record their sworn statements, together with the
endanger the life of the undercover agents and to affidavits submitted.
facilitate the lawful arrest or apprehension of suspected
violators of the law. The searching questions propounded to the applicant
and the witnesses depend largely on the discretion of the
Petitioners’ contention that Oblanca and Alajar should judge. Although there is no hard-and–fast rule governing
have mentioned the fact that they used different names how a judge should conduct his investigation, it is
in their respective affidavits and during the preliminary axiomatic that the examination must be probing and
examination is puerile. The argument is too vacuous to exhaustive, not merely routinary, general, peripheral,
merit serious consideration. There is nothing in the perfunctory or pro forma. The judge must not simply
provisions of law concerning the issuance of a search rehash the contents of the affidavit but must make his
warrant which directly or indirectly mandates that the own inquiry on the intent and justification of the
applicant of the search warrant or his witnesses should application.34
state in their affidavits the fact that they used different
names while conducting undercover investigations, or to After perusing the Transcript of Stenographic Notes of
divulge such fact during the preliminary examination. In the preliminary examination, we found the questions of
the light of other more material facts which needed to be Judge Sadang to be sufficiently probing, not at all
established for a finding of probable cause, it is not superficial and perfunctory.35 The testimonies of Oblanca
difficult to believe that Oblanca and Alajar failed to and Alajar were consistent with each other and their
narration of facts was credible. As correctly found by the [That] on 11 February 2003, the National Bureau of
Court of Appeals: Investigation (NBI) received a letter-complaint from Atty.
Bienvenido I. Somera, Jr. of Villaraza and Angangco, on
This Court is likewise not convinced that respondent behalf of among others, Petron Corporation (PETRON)
Judge failed to ask probing questions in his [and Pilipinas Shell Petroleum Corporation (PSPC), the
determination of the existence of probable cause. This authorized representative of Shell International
Court has thoroughly examined the Transcript of Petroleum Company Limited (SHELL
Stenographic Notes taken during the investigation INTERNATIONAL)] requesting assistance in the
conducted by the respondent Judge and found that investigation and, if warranted, apprehension and
respondent Judge lengthily inquired into the prosecution of certain persons and/or establishments
circumstances of the case. For instance, he required the suspected of violating the intellectual property rights of
NBI agent to confirm the contents of his affidavit, PETRON [and of PSPC and Shell International.]
inquired as to where the "test-buys" were conducted and
by whom, verified whether PSPC and PETRON have 11. [That] on the basis of the letter-complaint, I, together
registered trademarks or tradenames, required the NBI with Agent Angelo Zarzoso, was assigned as the NBI
witness to explain how the "test-buys" were conducted agent on the case.39
and to describe the LPG cylinders purchased from
Masagana Gas Corporation, inquired why the The fact that Oblanca is a member of the Anti-Organized
applications for Search Warrant were filed in Cavite City Crime Division and not that of the Intellectual Property
considering that Masagana Gas Corporation was located Division does not abrogate his authority to apply for
in Trece Martires, Cavite, inquired whether the NBI search warrant. As aptly stated by the RTC and the
Agent has a sketch of the place and if there was any Court of Appeals, there is nothing in the provisions on
distinguishing sign to identify the place to be searched, search warrant under Rule 126 of the Revised Rules on
and inquired about their alleged tailing and monitoring of Criminal Procedure, which specifically commands that
the delivery trucks. x x x.36 the applicant law enforcer must be a member of a
division that is assigned or related to the subject crime or
Since probable cause is dependent largely on the offense before the application for search warrant may be
opinion and findings of the judge who conducted the acted upon. The petitioners did not also cite any law, rule
examination and who had the opportunity to question the or regulation mandating such requirement. At most,
applicant and his witnesses, the findings of the judge petitioners may only be referring to the administrative
deserves great weight. The reviewing court can overturn organization and/or internal rule or practice of the NBI.
such findings only upon proof that the judge disregarded However, not only did petitioners failed to establish the
the facts before him or ignored the clear dictates of existence thereof, but they also did not prove that such
reason.37 We find no compelling reason to disturb Judge administrative organization and/or internal rule or
Sadang’s findings herein. practice are inviolable.
Anent the second issue, petitioners argue that Judge Neither is the presentation of the letter-complaint of Atty.
Sadang failed to require Oblanca to show his authority to Somera and board resolutions from Petron and Pilipinas
apply for search warrants; that Oblanca is a member of Shell required or necessary in determining probable
the Anti-Organized Crime and not that of the Intellectual cause. As heretofore discussed, the affidavits of Oblanca
Property Division of the NBI; that all complaints for and Alajar, coupled with the object and documentary
infringement should be investigated by the Intellectual evidence they presented, are sufficient to establish
Property Division of the NBI; that it is highly irregular that probable cause. It can also be presumed that Oblanca,
an agent not assigned to the Intellectual Property as an NBI agent, is a public officer who had regularly
Division would apply for a search warrant and without performed his official duty.40 He would not have initiated
authority from the NBI Director; that the alleged letter- an investigation on MASAGANA without a proper
complaint of Atty. Bienvenido Somera, Jr. of Villaraza complaint. Furthermore, Atty. Somera did not step up to
and Angangco Law Office was not produced in court; deny his letter-complaint.
that Judge Sadang did not require Oblanca to produce
the alleged letter-complaint which is material and Regarding the third issue, petitioners posit that the
relevant to the determination of the existence of probable applications for search warrants of Oblanca did not
cause; and that Petron and Pilipinas Shell, being two specify the particular area to be searched, hence, giving
different corporations, should have issued a board the raiding team wide latitude in determining what areas
resolution authorizing the Villaraza and Angangco Law they can search. They aver that the search warrants
Office to apply for search warrant in their behalf.38 were general warrants, and are therefore violative of the
Constitution. Petitioners also assert that since the
We reject these protestations. MASAGANA compound is about 10,000.00 square
meters with several structures erected on the lot, the
The authority of Oblanca to apply for the search warrants search warrants should have defined the areas to be
in question is clearly discussed and explained in his searched.
affidavit, viz:
The long standing rule is that a description of the place While it is true that the property to be seized under a
to be searched is sufficient if the officer with the warrant warrant must be particularly described therein and no
can, with reasonable effort, ascertain and identify the other property can be taken thereunder, yet the
place intended and distinguish it from other places in the description is required to be specific only in so far as the
community. Any designation or description known to the circumstances will ordinarily allow. The law does not
locality that points out the place to the exclusion of all require that the things to be seized must be described in
others, and on inquiry leads the officers unerringly to it, precise and minute details as to leave no room for doubt
satisfies the constitutional requirement.41 on the part of the searching authorities; otherwise it
would be virtually impossible for the applicants to obtain
Moreover, in the determination of whether a search a search warrant as they would not know exactly what
warrant describes the premises to be searched with kind of things they are looking for. Once described,
sufficient particularity, it has been held that the executing however, the articles subject of the search and seizure
officer’s prior knowledge as to the place intended in the need not be so invariant as to require absolute
warrant is relevant. This would seem to be especially concordance, in our view, between those seized and
true where the executing officer is the affiant on whose those described in the warrant. Substantial similarity of
affidavit the warrant had been issued, and when he those articles described as a class or specie would
knows that the judge who issued the warrant intended suffice.44
the compound described in the affidavit.42
Measured against this standard, we find that the items to
The search warrants in question commanded any peace be seized under the search warrants in question were
officer to make an immediate search on MASAGANA sufficiently described with particularity. The articles to be
compound located at Governor’s Drive, Barangay confiscated were restricted to the following: (1) LPG
Lapidario, Trece Martires, Cavite City. It appears that the cylinders bearing the trademarks GASUL and
raiding team had ascertained and reached MASAGANA SHELLANE; (2) Machines and equipments used or
compound without difficulty since MASAGANA does not intended to be used in the illegal refilling of GASUL and
have any other offices/plants in Trece Martires, Cavite SHELLANE cylinders. These machines were also
City. Moreover, Oblanca, who was with the raiding team, specifically enumerated and listed in the search
was already familiar with the MASAGANA compound as warrants; (3) Documents which pertain only to the
he and Alajar had monitored and conducted test-buys production, sale and distribution of the GASUL and
thereat. SHELLANE LPG cylinders; and (4) Delivery trucks
bearing Plate Nos. WTE-527, XAM-970 and WFC-603,
hauling trucks, and/or other delivery trucks or vehicles or
Even if there are several structures inside the
conveyances being used or intended to be used for the
MASAGANA compound, there was no need to
purpose of selling and/or distributing GASUL and
particularize the areas to be searched because, as
SHELLANE LPG cylinders.45
correctly stated by Petron and Pilipinas Shell, these
structures constitute the essential and necessary
components of the petitioners’ business and cannot be Additionally, since the described items are clearly limited
treated separately as they form part of one entire only to those which bear direct relation to the offense,
compound. The compound is owned and used solely by i.e., violation of section 155 of Republic Act No. 8293, for
MASAGANA. What the case law merely requires is that, which the warrant was issued, the requirement of
the place to be searched can be distinguished in relation particularity of description is satisfied.
to the other places in the community. Indubitably, this
requisite was complied with in the instant case. Given the foregoing, the indication of the accurate sizes
of the GASUL and SHELLANE LPG cylinders or tanks
As to the fourth issue, petitioners asseverate that the would be unnecessary.
search warrants did not indicate with particularity the
items to be seized since the search warrants merely Finally, petitioners claim that MASAGANA has the right
described the items to be seized as LPG cylinders to intervene and to move for the return of the seized
bearing the trademarks GASUL and SHELLANE without items; that the items seized by the raiding team were
specifying their sizes. being used in the legitimate business of MASAGANA;
that the raiding team had no right to seize them under
A search warrant may be said to particularly describe the the guise that the same were being used in refilling
things to be seized when the description therein is as GASUL and SHELLANE LPG cylinders; and that there
specific as the circumstances will ordinarily allow; or being no action for infringement filed against them and/or
when the description expresses a conclusion of fact not MASAGANA from the seizure of the items up to the
of law by which the warrant officer may be guided in present, it is only fair that the seized articles be returned
making the search and seizure; or when the things to the lawful owner in accordance with Section 20 of
described are limited to those which bear direct relation A.M. No. 02-1-06-SC.
to the offense for which the warrant is being issued.43
It is an elementary and fundamental principle of
corporation law that a corporation is an entity separate
and distinct from its stockholders, directors or officers. WHEREFORE, the petition is DENIED. The Decision
However, when the notion of legal entity is used to and Resolution of the Court of Appeals in CA-G.R. SP
defeat public convenience, justify wrong, protect fraud, No. 79256, dated 30 September 2004 and 1 June 2005,
or defend crime, the law will regard the corporation as an respectively, are hereby AFFIRMED. Costs against
association of persons, or in the case of two corporations petitioners.
merge them into one.46 In other words, the law will not
recognize the separate corporate existence if the SO ORDERED.
corporation is being used pursuant to the foregoing
unlawful objectives. This non-recognition is sometimes
referred to as the doctrine of piercing the veil of
corporate entity or disregarding the fiction of corporate
entity. Where the separate corporate entity is
disregarded, the corporation will be treated merely as an
association of persons and the stockholders or members
will be considered as the corporation, that is, liability will
attach personally or directly to the officers and
stockholders.47
CONVERSE RUBBER CORPORATION, petitioner, At the trial, petitioner's lone witness, Mrs. Carmen B.
vs. Pacquing, a duly licensed private merchant with stores at
UNIVERSAL RUBBER PRODUCTS, INC. and the Sta. Mesa Market and in Davao City, testified that
TIBURCIO S. EVALLE, DIRECTOR OF she had been selling CONVERSE rubber shoes in the
PATENTS, respondents. local market since 1956 and that sales of petitioner's
rubber shoes in her stores averaged twelve to twenty
Parades, Poblador, Nazareno, Azada & Tomacruz for pairs a month purchased mostly by basketball players of
petitioner. local private educational institutions like Ateneo, La Salle
and San Beda.
RESOLUTION
Mrs. Pacquing, further stated that she knew petitioner's
rubber shoes came from the United States "because it
says there in the trademark Converse Chuck Taylor with
star red or blue and is a round figure and made in U.S.A.
FERNAN, J.: " 2 In the invoices issued by her store, the rubber shoes
were described as "Converse Chuck
The undisputed facts of the case are as follows: Taylor", 3 "Converse All Star," 4 "All Star Converse Chuck
Taylor," 5 or "Converse Shoes Chuck Taylor." 6 She also
Respondent Universal Rubber Products, Inc. filed an affirmed that she had no business connection with the
application with the Philippine Patent office for petitioner.
registration of the trademark "UNIVERSAL CONVERSE
AND DEVICE" used on rubber shoes and rubber Respondent, on the other hand, presented as its lone
slippers. witness the secretary of said corporation who testified
that respondent has been selling on wholesale basis
Petitioner Converse Rubber Corporation filed its "Universal Converse" sandals since 1962 and "Universal
opposition to the application for registration on grounds Converse" rubber shoes since 1963. Invoices were
that: submitted as evidence of such sales. The witness also
testified that she had no Idea why respondent chose
"Universal Converse" as a trademark and that she was As correctly phrased by public respondent Director of
unaware of the name "Converse" prior to her Patents, the basic issue presented for our consideration
corporation's sale of "Universal Converse" rubber shoes is whether or not the respondent's partial appropriation
and rubber sandals. of petitioner's corporate name is of such character that it
is calculated to deceive or confuse the public to the
Eventually, the Director of Patents dismissed the injury of the petitioner to which the name belongs.
opposition of the petitioner and gave due course to
respondent's application. His decision reads in part: A trade name is any individual name or surname, firm
name, device or word used by manufacturers,
... the only question for determination is whether or not industrialists, merchants and others to Identify their
the applicant's partial appropriation of the Opposer's businesses, vocations or occupations. 8 As the trade
[petitioner'] corporate name is of such character that in name refers to the business and its goodwill ... the
this particular case, it is calculated to deceive or confuse trademark refers to the goods." 9 The ownership of a
the public to the injury of the corporation to which the trademark or tradename is a property right which the
name belongs ... owner is entitled to protect "since there is damage to him
from confusion or reputation or goodwill in the mind of
the public as well as from confusion of goods. The
I cannot find anything that will prevent registration of the
modern trend is to give emphasis to the unfairness of the
word 'UNIVERSAL CONVERSE' in favor of the
acts and to classify and treat the issue as fraud. 10
respondent. In arriving at this conclusion, I am guided by
the fact that the opposer failed to present proof that the
single word "CONVERSE' in its corporate name has From a cursory appreciation of the petitioner's corporate
become so Identified with the corporation that whenever name "CONVERSE RUBBER CORPORATION,' it is
used, it designates to the mind of the public that evident that the word "CONVERSE" is the dominant
particular corporation. word which Identifies petitioner from other corporations
engaged in similar business. Respondent, in the
stipulation of facts, admitted petitioner's existence since
The proofs herein are sales made by a single witness
1946 as a duly organized foreign corporation engaged in
who had never dealt with the petitioner . . . the entry of
the manufacture of rubber shoes. This admission
Opposer's [petitioner's] goods in the Philippines were not
necessarily betrays its knowledge of the reputation and
only effected in a very insignificant quantity but without
business of petitioner even before it applied for
the opposer [petitioner] having a direct or indirect hand in
registration of the trademark in question. Knowing,
the transaction so as to be made the basis for trademark
therefore, that the word "CONVERSE" belongs to and is
pre- exemption.
being used by petitioner, and is in fact the dominant
word in petitioner's corporate name, respondent has no
Opposer's proof of its corporate personality cannot right to appropriate the same for use on its products
establish the use of the word "CONVERSE" in any which are similar to those being produced by petitioner.
sense, as it is already stipulated that it is not licensed to
do business in the Philippines, and is not doing business
A corporation is entitled to the cancellation of a mark that
of its own in the Philippines. If so, it will be futile for it to
is confusingly similar to its corporate
establish that "CONVERSE" as part of its corporate
name."11 "Appropriation by another of the dominant part
name Identifies its rubber shoes. Besides, it was also
of a corporate name is an infringement."12
stipulated that opposer [petitioner], in manufacturing
rubber shoes uses thereon the trademark "CHUCK
TAYLOR" and "ALL STAR and DEVICE" and none Respondent's witness had no Idea why respondent
other. chose "UNIVERSAL CONVERSE" as trademark and the
record discloses no reasonable explanation for
respondent's use of the word "CONVERSE" in its
Furthermore, inasmuch as the Opposer never presented
trademark. Such unexplained use by respondent of the
any label herein, or specimen of its shoes, whereon the
dominant word of petitioner's corporate name lends itself
label may be seen, notwithstanding its witness'
open to the suspicion of fraudulent motive to trade upon
testimony touching upon her Identification of the rubber
petitioner's reputation, thus:
shoes sold in her stores, no determination can be made
as to whether the word 'CONVERSE' appears thereon.
A boundless choice of words, phrases and symbols is
available to one who wishes a trademark sufficient unto
. . .the record is wanting in proof to establish likelihood of
itself to distinguish his product from those of others.
confusion so as to cause probable damage to the
When, however, there is no reasonable explanation for
Opposer. 7
the defendant's choice of such a mark though the field
for his selection was so broad, the inference is inevitable
Its motion for reconsideration having been denied by the that it was chosen deliberately to deceive. 13
respondent Director of Patents, petitioner instituted the
instant petition for review.
The testimony of petitioner's witness, who is a legitimate
trader as well as the invoices evidencing sales of
petitioner's products in the Philippines, give credence to The trademark of respondent "UNIVERSAL CONVERSE
petitioner's claim that it has earned a business reputation and DEVICE" is imprinted in a circular manner on the
and goodwill in this country. The sales invoices side of its rubber shoes. In the same manner, the
submitted by petitioner's lone witness show that it is the trademark of petitioner which reads "CONVERSE
word "CONVERSE" that mainly Identifies petitioner's CHUCK TAYLOR" is imprinted on a circular base
products, i.e. "CONVERSE CHUCK attached to the side of its rubber shoes. The
TAYLOR, 14 "CONVERSE ALL STAR," 15 ALL STAR deteminative factor in ascertaining whether or not marks
CONVERSE CHUCK TAYLOR," 16 or "CONVERSE are confusingly similar to each other "is not whether the
SHOES CHUCK and TAYLOR." 17 Thus, contrary to the challenged mark would actually cause confusion or
determination of the respondent Director of Patents, the deception of the purchasers but whether the use of such
word "CONVERSE" has grown to be Identified with mark would likely cause confusion or mistake on the part
petitioner's products, and in this sense, has acquired a of the buying public. It would be sufficient, for purposes
second meaning within the context of trademark and of the law, that the similarity between the two labels is
tradename laws. such that there is a possibility or likelihood of the
purchaser of the older brand mistaking the new brand for
Furthermore, said sales invoices provide the best proof it." 19 Even if not an the details just mentioned were
that there were actual sales of petitioner's products in identical, with the general appearance alone of the two
the country and that there was actual use for a products, any ordinary, or even perhaps even [sic] a not
protracted period of petitioner's trademark or part thereof too perceptive and discriminating customer could be
through these sales. "The most convincing proof of use deceived ... "20
of a mark in commerce is testimony of such witnesses as
customers, or the orders of buyers during a certain When the law speaks co-purchaser," the reference is to
period. 18 Petitioner's witness, having affirmed her lack ordinary average purchaser. 21 It is not necessary in
of business connections with petitioner, has testified as either case that the resemblance be sufficient to deceive
such customer, supporting strongly petitioner's move for experts, dealers, or other persons specially familiar with
trademark pre-emption. the trademark or goods involve." 22
The sales of 12 to 20 pairs a month of petitioner's rubber The similarity y in the general appearance of
shoes cannot be considered insignificant, considering respondent's trademark and that of petitioner would
that they appear to be of high expensive quality, which evidently create a likelihood of confusion among the
not too many basketball players can afford to buy. Any purchasing public. But even assuming, arguendo, that
sale made by a legitimate trader from his store is a the trademark sought to be registered by respondent is
commercial act establishing trademark rights since such distinctively dissimilar from those of the petitioner, the
sales are made in due course of business to the general likelihood of confusion would still subsists, not on the
public, not only to limited individuals. It is a matter of purchaser's perception of the goods but on the origins
public knowledge that all brands of goods filter into the thereof. By appropriating the word "CONVERSE,"
market, indiscriminately sold by jobbers dealers and respondent's products are likely to be mistaken as
merchants not necessarily with the knowledge or having been produced by petitioner. "The risk of damage
consent of the manufacturer. Such actual sale of goods is not limited to a possible confusion of goods but also
in the local market establishes trademark use which includes confusion of reputation if the public could
serves as the basis for any action aimed at trademark reasonably assume that the goods of the parties
pre- exemption. It is a corollary logical deduction that originated from the same source. 23
while Converse Rubber Corporation is not licensed to do
business in the country and is not actually doing It is unfortunate that respondent Director of Patents has
business here, it does not mean that its goods are not concluded that since the petitioner is not licensed to do
being sold here or that it has not earned a reputation or business in the country and is actually not doing
goodwill as regards its products. The Director of Patents business on its own in the Philippines, it has no name to
was, therefore, remiss in ruling that the proofs of sales protect iN the forum and thus, it is futile for it to establish
presented "was made by a single witness who had never that "CONVERSE" as part of its corporate name
dealt with nor had never known opposer [petitioner] x x x identifies its rubber shoes. That a foreign corporation has
without Opposer having a direct or indirect hand in the a right to maintain an action in the forum even if it is not
transaction to be the basis of trademark pre- exemption." licensed to do business and is not actually doing
business on its own therein has been enunciated many
Another factor why respondent's applications should be times by this Court. In La Chemise Lacoste, S.A. vs.
denied is the confusing similarity between its trademark Fernandez, 129 SCRA 373, this Court,
"UNIVERSAL CONVERSE AND DEVICE" and reiterating Western Equipment and Supply Co. vs.
petitioner's corporate name and/or its trademarks Reyes, 51 Phil. 115, stated that:
"CHUCK TAYLOR" and "ALL STAR DEVICE" which
could confuse the purchasing public to the prejudice of ... a foreign corporation which has never done any
petitioner, business in the Philippines and which is unlicensed and
unregistered to do business here, but is widely and
favorably known in the Philippines through the use The mandate of the aforementioned Convention finds
therein of its products bearing its corporate and implementation in Sec. 37 of RA No. 166, otherwise
tradename, has a legal right to maintain an action in the known as the Trademark Law:
Philippines to restrain the residents and inhabitants
thereof from organizing a corporation therein bearing the Sec. 37. Rights of Foreign Registrants-Persons who are
same name as the foreign corporation, when it appears nationals of, domiciled or have a bona fide or effective
that they have personal knowledge of the existence of business or commercial establishment in any foreign
such a foreign corporation, and it is apparent that the country, which is a party to an international convention or
purpose of the proposed domestic corporation is to deal treaty relating to marks or tradenames on the repression
and trade in the same goods as those of the foreign of unfair competition to which the Philippines may be a
corporation. party, shall be entitled to the benefits and subject to the
provisions of this Act . . . ...
We further held:
Tradenames of persons described in the first paragraph
xxx xxx xxx of this section shall be protected without the obligation of
filing or registration whether or not they form parts of
That company is not here seeking to enforce any legal or marks. [emphasis supplied]
control rights arising from or growing out of, any
business which it has transacted in the Philippine WHEREFORE, the decision of the Director of Patents is
Islands. The sole purpose of the action: hereby set aside and a new one entered denying
Respondent Universal Rubber Products, Inc.'s
Is to protect its reputation, its corporate name, its application for registration of the trademark
goodwill whenever that reputation, corporate name or "UNIVERSAL CONVERSE AND DEVICE" on its rubber
goodwill have, through the natural development of its shoes and slippers.
trade, established themselves.' And it contends that its
rights to the use of its corporate and trade name: SO ORDERED.
As early as Western Equipment and Supply Co. v. (1) that the complainant corporation acquired a prior right
Reyes, 51 Phil. 115 (1927), the Court declared that a over the use of such corporate name; and
corporation's right to use its corporate and trade name is
a property right, a right in rem, which it may assert and (2) the proposed name is either:
protect against the world in the same manner as it may
protect its tangible property, real or personal, against (a) identical; or
trespass or conversion. It is regarded, to a certain extent,
(b) deceptively or confusingly similar their parts which fall under international class where
"chains, rollers, belts, bearings and cutting saw," the
to that of any existing corporation or to any other name goods in connection with which Respondent is seeking
already protected by law; or to register 'STANDARD PHILIPS' . . . also belong" ( Inter
Partes Case No. 2010, June 17, 1988, SEC Rollo).
(c) patently deceptive, confusing or contrary to existing
law. Furthermore, the records show that among Private
Respondent's primary purposes in its Articles of
Incorporation (Annex D, Petition p. 37, Rollo) are the
The right to the exclusive use of a corporate name with
following:
freedom from infringement by similarity is determined by
priority of adoption (1 Thompson, p. 80 citing Munn v.
Americana Co., 82 N. Eq. 63, 88 Atl. 30; San Francisco To buy, sell, barter, trade, manufacture, import, export,
Oyster House v. Mihich, 75 Wash. 274, 134 Pac. 921). In or otherwise acquire, dispose of, and deal in and deal
this regard, there is no doubt with respect to Petitioners' with any kind of goods, wares, and merchandise such as
prior adoption of' the name ''PHILIPS" as part of its but not limited to plastics, carbon products, office
corporate name. Petitioners Philips Electrical and Philips stationery and supplies, hardware parts, electrical wiring
Industrial were incorporated on 29 August 1956 and 25 devices, electrical component parts, and/or complement
May 1956, respectively, while Respondent Standard of industrial, agricultural or commercial machineries,
Philips was issued a Certificate of Registration on 12 constructive supplies, electrical supplies and other
April 1982, twenty-six (26) years later (Rollo, p. 16). merchandise which are or may become articles of
Petitioner PEBV has also used the trademark "PHILIPS" commerce except food, drugs and cosmetics and to
on electrical lamps of all types and their accessories carry on such business as manufacturer, distributor,
since 30 September 1922, as evidenced by Certificate of dealer, indentor, factor, manufacturer's representative
Registration No. 1651. capacity for domestic or foreign companies. (emphasis
ours)
The second requisite no less exists in this case. In
determining the existence of confusing similarity in For its part, Philips Electrical also includes, among its
corporate names, the test is whether the similarity is primary purposes, the following:
such as to mislead a person, using ordinary care and
discrimination. In so doing, the Court must look to the To develop manufacture and deal in electrical products,
record as well as the names themselves (Ohio Nat. Life including electronic, mechanical and other similar
Ins. Co. v. Ohio Life Ins. Co., 210 NE 2d 298). While the products . . . (p. 30, Record of SEC Case No. 2743)
corporate names of Petitioners and Private Respondent
are not identical, a reading of Petitioner's corporate Given Private Respondent's aforesaid underlined
names, to wit: PHILIPS EXPORT B.V., PHILIPS primary purpose, nothing could prevent it from dealing in
ELECTRICAL LAMPS, INC. and PHILIPS INDUSTRIAL the same line of business of electrical devices, products
DEVELOPMENT, INC., inevitably leads one to conclude or supplies which fall under its primary purposes.
that "PHILIPS" is, indeed, the dominant word in that all Besides, there is showing that Private Respondent not
the companies affiliated or associated with the principal only manufactured and sold ballasts for fluorescent
corporation, PEBV, are known in the Philippines and lamps with their corporate name printed thereon but also
abroad as the PHILIPS Group of Companies. advertised the same as, among others, Standard Philips
(TSN, before the SEC, pp. 14, 17, 25, 26, 37-42, June
Respondents maintain, however, that Petitioners did not 14, 1985; pp. 16-19, July 25, 1985). As aptly pointed out
present an iota of proof of actual confusion or deception by Petitioners, [p]rivate respondent's choice of
of the public much less a single purchaser of their "PHILIPS" as part of its corporate name [STANDARD
product who has been deceived or confused or showed PHILIPS CORPORATION] . . . tends to show said
any likelihood of confusion. It is settled, however, that respondent's intention to ride on the popularity and
proof of actual confusion need not be shown. It suffices established goodwill of said petitioner's business
that confusion is probably or likely to occur (6 Fletcher throughout the world" (Rollo, p. 137). The subsequent
[Perm Ed], pp. 107-108, enumerating a long line of appropriator of the name or one confusingly similar
cases). thereto usually seeks an unfair advantage, a free ride of
another's goodwill (American Gold Star Mothers, Inc. v.
It may be that Private Respondent's products also National Gold Star Mothers, Inc., et al, 89 App DC 269,
consist of chain rollers, belts, bearing and the like, while 191 F 2d 488).
petitioners deal principally with electrical products. It is
significant to note, however, that even the Director of In allowing Private Respondent the continued use of its
Patents had denied Private Respondent's application for corporate name, the SEC maintains that the corporate
registration of the trademarks "Standard Philips & names of Petitioners PHILIPS ELECTRICAL LAMPS.
Device" for chain, rollers, belts, bearings and cutting INC. and PHILIPS INDUSTRIAL DEVELOPMENT, INC.
saw. That office held that PEBV, "had shipped to its contain at least two words different from that of the
subsidiaries in the Philippines equipment, machines and corporate name of respondent STANDARD PHILIPS
CORPORATION, which words will readily identify Private similar to one adopted by another corporation, whether a
Respondent from Petitioners and vice-versa. business or a nonbusiness or non-profit organization if
misleading and likely to injure it in the exercise in its
True, under the Guidelines in the Approval of Corporate corporate functions, regardless of intent, may be
and Partnership Names formulated by the SEC, the prevented by the corporation having the prior right, by a
proposed name "should not be similar to one already suit for injunction against the new corporation to prevent
used by another corporation or partnership. If the the use of the name (American Gold Star Mothers, Inc.
proposed name contains a word already used as part of v. National Gold Star Mothers, Inc., 89 App DC 269, 191
the firm name or style of a registered company; the F 2d 488, 27 ALR 2d 948).
proposed name must contain two other words different
from the company already registered" (Emphasis ours). WHEREFORE, the Decision of the Court of Appeals
It is then pointed out that Petitioners Philips Electrical dated 31 July 1990, and its Resolution dated 20
and Philips Industrial have two words different from that November 1990, are SET ASIDE and a new one entered
of Private Respondent's name. ENJOINING private respondent from using "PHILIPS" as
a feature of its corporate name, and ORDERING the
What is lost sight of, however, is that PHILIPS is a Securities and Exchange Commission to amend private
trademark or trade name which was registered as far respondent's Articles of Incorporation by deleting the
back as 1922. Petitioners, therefore, have the exclusive word PHILIPS from the corporate name of private
right to its use which must be free from any infringement respondent.
by similarity. A corporation has an exclusive right to the
use of its name, which may be protected by injunction No costs.
upon a principle similar to that upon which persons are
protected in the use of trademarks and tradenames (18 SO ORDERED.
C.J.S. 574). Such principle proceeds upon the theory
that it is a fraud on the corporation which has acquired a
right to that name and perhaps carried on its business
thereunder, that another should attempt to use the same
name, or the same name with a slight variation in such a
way as to induce persons to deal with it in the belief that
they are dealing with the corporation which has given a
reputation to the name (6 Fletcher [Perm Ed], pp. 39-
40, citing Borden Ice Cream Co. v. Borden's Condensed
Milk Co., 210 F 510). Notably, too, Private Respondent's
name actually contains only a single word, that is,
"STANDARD", different from that of Petitioners
inasmuch as the inclusion of the term "Corporation" or
"Corp." merely serves the Purpose of distinguishing the
corporation from partnerships and other business
organizations.
STATEMENT
IX. That the purpose of said defendant in attempting to They prayed for a temporary injunction, pending the final
incorporate under the corporate name of plaintiff decision of the court when it should be made permanent,
Western Electric Company, Inc., is to profit and trade restraining the issuance of the certificate of incorporation
upon the plaintiff's business and reputation, by in favor of the defendants under the name of Western
misleading and deceiving the public into purchasing the Electric Company, Inc., or the use of that name for any
goods manufactured or sold by them as those of plaintiff purpose in the exploitation and sale of electric apparatus
Western Electric Company, Inc., in violation of the and supplies. The preliminary writ was issued.
provisions of Act No. 666 of the Philippine Commission,
particularly section 4 thereof. For answer the defendant Fidel A. Reyes, as Director of
the Bureau of Commerce and Industry, admits the
X. That on October 20, 1926, plaintiff W. Z. Smith was allegations of paragraphs 1, 2, 3 and 4 of the complaint,
authorized by the Board of Directors of the Western and as to paragraphs 5, 6 and 7, he alleges that he has
Electric Company, Inc., to take all necessary steps for no information upon which to form a belief, and therefore
the issuance of a license to said company to engage in denies them. He admits the allegations of paragraph 8,
business in the Philippine Islands and to accept service and denies paragraph 9. He denies the first part of
of summons and process in all legal proceedings against paragraph 10, but admits that an application for a license
said company, and on October 21, 1926, said plaintiff W. to do business was filed by the Western Electric
Z. Smith filed a written application for the issuance of Company, Inc., as alleged. He admits paragraphs 11
such license with the defendant Director of Bureau of and 12, and denies paragraphs 13 and 14, and further
Commerce and Industry, which application, however, alleges that the present action is prematurely brought, in
has not yet been acted upon by said defendant. that it is an attempt to coerce his discretion, and that the
mere registration of the articles of incorporation of the duly authorized agent, the plaintiff, Felix C. Reyes,
locally organized Western Electric Company, Inc., applied to the defendant Director of the Bureau of
cannot in any way injure the plaintiffs, and prays that the Commerce and Industry for the issuance of a license to
complaint be dismissed. engage in business in the Philippine Islands and on May
20, 1926, said defendant issued in favor of said plaintiff a
For answer the defendants Herman, O' Brien, Diaz, provisional license for that purpose which was
Mapoy and Zamora admit the allegations of paragraphs permanent on August 23, 1926.
1, 2, 3, 4 and 5 of the complaint, and deny paragraph 7,
but allege that on October 15, 1926, the articles of V. That the plaintiff, Western Electric Company, Inc., has
incorporation in question were presented to the Director ever been licensed to engage in business in the
of the Bureau of Commerce and Industry for registration. Philippine Islands, and has never engaged in business
They deny paragraphs 9 and 10, except as to the filing of therein.
the application. They admit the allegations made in
paragraph 11, but alleged that W. Z. Smith was without VI. That from and since the issuance of said provisional
any right or authority. Admit the allegations of paragraph license of May 20, 1926, to the plaintiff, Western
12, but deny the allegations of paragraphs 13 and 14, Equipment and Supply Company, said plaintiff has been
and allege that the Western Electric Company, Inc., has and still is engaged in importing and selling in the
never transacted business in the Philippine Islands; that Philippine Islands electrical and telephone apparatus
its foreign business has been turned over to the and supplies manufactured by the plaintiff Western
International Standard Electric Corporation; that the Electric Company, Inc. (as well as those manufactured
action is prematurely brought; and that the registration of by other factories), said Western Equipment and Supply
the articles of incorporation in question cannot in any Company's offices in the City of Manila being at No. 600
way injure plaintiffs. Rizal Avenue, and at the time of the filing of the
complaint herein was under the charge and
Wherefore, such defendants pray that the preliminary management of the plaintiff, Felix C. Reyes, its then
injunction be dissolved, and plaintiffs' cause of action be resident agent in the Philippine Islands.
dismissed, with costs.
VII. That the electrical and telephone apparatus and
The case was tried and submitted upon the following supplies manufactured by the plaintiff, Western Electric
stipulated facts: Company, Inc., have been sold in foreign and interstate
commerce for the past fifty years, and have acquired
Now come the parties plaintiff and defendants in the high trade reputation throughout the world; that at the
above entitled cause, by their respective undersigned present time the greater part of all telephone equipment
attorneys, and for the purpose of this action, agree that used in Manila, and elsewhere in the Philippine Islands,
the following facts are true: was manufactured by the said plaintiff, Western Electric
Company, Inc., and sold by it for exportation to the
Philippine Islands; that such equipment, manufactured
I. That the Western Equipment and Supply Company is a
by the said Western Electric Company, Inc., and bearing
foreign corporation, organized under the laws of the
its trade-mark "Western Electric" or its corporate name is
State of Nevada, United States of America; that the
generally sold and used throughout the world; that a
Western Electric Company, Inc., is likewise a foreign
Philippine Corporation known as the `Electric Supply
corporation organized under the laws of the State of New
Company, Inc.,' has been importing the manufactures of
York, United States of America; and that the plaintiff W.
the plaintiff, Western Electric Company, Inc., into the
Z. Smith and Felix C. Reyes, are both of lawful age and
Philippine Islands for the purpose of selling the same
residents of the City of Manila, Philippine Islands.
therein, and that the defendant Henry Herman, is the
President and General Manager of said corporation.
II. That the defendant Fidel A. Reyes is the duly
appointed and qualified Director of the Bureau of
VIII. That the words `Western Electric' have been
Commerce and Industry and as such Director is charge
registered by the plaintiff, Electric Company, Inc., as a
with the duty of issuing and/or denying the issuance of
trade-mark under the provisions of the Act of Congress
certificates of incorporation to persons filing articles of
of February 20, 1905, in the office of the Commissioner
incorporation with the Bureau of Commerce and
of the Patents at Washington, District of Columbia, and
Industry.
said trade-mark remains in force as the property of said
plaintiff to this date.
III. That the defendants, Henry Herman, Peter O' Brien,
Manuel B. Diaz, Felipe Mapoy and Artemio Zamora are
IX. That the plaintiff, Western Electric Company, Inc., is
all of lawful age and all residents of the City of Manila,
advertising its manufacturers in its own name by means
Philippine Islands.
of advertising its manufactures in its own name by
means of advertisements inserted in periodicals which
IV. That on or about May 4, 1925, the plaintiff, the circulate generally throughout the English and Spanish
Western Equipment and Supply Company, through its speaking portions of the world, and has never
abandoned its corporate name or trade-mark, but, on the constituting said defendants a Philippine body politic and
contrary, all of its output bears said corporate name and corporate under the name of "Western Electric
trade-mark, either directly upon the manufactured article Company, Inc."
or upon its container, including that sold and used in the
Philippine Islands. XIV. That the defendant, Henry Herman, acting in behalf
of said corporation, Electrical Supply Company, Inc., has
X. That on October 15, 1926, the defendants Henry written letters to Messrs. Fisher, DeWitt, Perkins &
Herman, Peter O'Brien, Manuel B. Diaz, Felipe Mapoy Brady, acting as attorneys for plaintiff, Western Electric
and Artemio Zamora signed and filed articles of Company, Inc., copies of which are hereunto annexed
incorporation with the defendant, Fidel A. Reyes, as and hereby made a part hereof, marked Exhibits B, C
Director of the Bureau of Commerce and Industry, with and D.
the intention of organizing a domestic corporation under
the Philippine Corporation Law to be known as the XV. That the defendants, while admitting the facts set
"Western Electric Company, Inc.," for the purpose, out in paragraph VII and IX regarding the business done,
among other things or manufacturing, buying, selling and merchandise sold and advertisements made throughout
dealing generally in electrical and telephone apparatus the world by the plaintiff Western Electric Company, Inc.,
and supplies; that said defendants Peter O'Brien, Felipe insist and maintain that said allegations of fact are
Mapoy and Artemio Zamora are employees of the said immaterial and irrelevant to the issues in the present
Electrical Supply Company, of which said defendant, case, contending that such issued should be determined
Henry Herman, is and has been, during the period upon the facts as they exist in the Philippine Islands
covered by this stipulation, the president and principal alone.
stockholder; and that they, together with the said
defendant Herman, signed said articles of incorporation To which were attached Exhibits A, B, C and D.
for the incorporation of a domestic company to be known
and the "Western Electric Company, Inc.," with full
knowledge of the existence of the plaintiff Western The lower court rendered judgment for the plaintiffs as
Electric Company, Inc., of its corporate name, of its prayed for in their complaint, and made the temporary
trade-mark, "Western Electric," and of the fact that the injunction permanent, from which the defendants appeal
manufactures of said plaintiff bearing its trade-mark or and assign the following errors:
corporate name are in general use in the Philippine
Islands and in the United States. The lower court erred:
XI. That on October 20, 1926, the plaintiff, W. Z. Smith, (1) When it granted the writ of preliminary injunction
was authorized by the Board of Directors of the plaintiff, (pages 9 and 10, record; 12 to 14, B. of E.).
Western Electric Company, Inc., to take all necessary
steps for the issuance of a license to said company to (2) When it held that the Western Electric Co., Inc., a
engage in business in the Philippine Islands, and to foreign corporation, had a right to bring the present suit
accept service of summons and process in all legal in courts of the Philippine Islands, wherein it is
proceedings against said company, and on October 21, unregistered and unlicensed, as was done in the
1926, said plaintiff, W. Z. Smith, filed a written decision upon the petition for a preliminary injunction
application for the issuance of such license with the (pages 97 to 115 record), and in repeating such holding
defendant Director of the Bureau of Commerce and in the final decision herein (pages 51 and 52, B. of E.),
Industry, which application, however, has not yet been as well as in basing such holding upon the decision of
acted upon by said defendant. this Honorable Supreme Court in Marshall-Wells Co. vs.
Henry W. Elser & Co. (46 Phil., 70.)
XII. That on October 18, 1926, the Philippine Telephone
and Telegraph Co., by its general manager, the plaintiff (3) When it found that the plaintiff, the Western Electric
W. Z. Smith. lodged with the defendant Director of the Co., Inc., has any such standing in the Philippine Islands
registration of the proposed corporation by the or before the courts thereof as to authorize it to maintain
defendants Henry Herman, Peter O'Brien, Manuel B. an action therein under the present case.
Diaz, Felipe Mapoy and Artemio Zamora, to be known as
the Western Electric Company, Inc., as a domestic (4) When it found that the other plaintiffs herein have any
corporation under the Philippine Corporation Law. A rights in the present controversy or any legal standing
copy of said protest, marked Exhibit A, hereunto therein.lawphi1.net
attached and is hereby made a part of this stipulation.
(5) In ordering the issuance of a permanent injunction
XIII. That the defendant, Fidel A. Reyes, Director of the restraining the defendant Fidel A. Reyes, as Director of
Bureau of Commerce and Industry, announced his the Bureau of Commerce and Industry, from issuing a
intention of overrule said protest and will, unless certificate of incorporation in favor of the other
judicially restrained therefrom, issue to the other defendants under the name of "Western Electric Co.,
defendants herein a certificate of incorporation, Inc.," or any similar name, and restraining the other
defendants from using the name "Western Electric Co., stated, in that it overlooks and disregards paragraphs 12
Inc.," or any like name, in the manufacture of sale of and 13 of the stipulation of facts, and that the second
electrical and telephone apparatus and supplies or as a question should be revised to read as follows:
business name or style in the Philippine Islands.
Has an unregistered corporation which has not
(6) In finding that the purpose of the defendants, other transacted business in the Philippine Islands, but which
than the defendant Fidel A. Reyes, in seeking to secure has acquired a valuable goodwill and high reputation
the registration of a local corporation under the name of therein, through the sale, by importers, and the extensive
"Western Electric Co., Inc.," was "certainly not an use within the Islands of products bearing either its
innocent one," thereby imputing to said defendants a corporate name, or trade-mark consisting of its corporate
fraudulent and wrongful intent. name, a legal right to restrain an officer of the
Commerce and Industry, with knowledge of those facts,
(7) In failing to dismiss plaintiffs' complaint with costs from issuing a certificate of incorporation to residents of
against the plaintiffs. the Philippine Islands who attempt to organize a
corporation for the purpose of pirating the corporate
name of such foreign corporation, of engaging in the
(8) In overruling and denying defendants' motion for a
same business as such foreign corporation, and of
new trial.
defrauding the public into thinking that its goods are
those of such foreign corporation, and of defrauding
such foreign corporation and its local dealers of their
legitimate trade?
JOHNS, J.:
We agree with the revisions of both questions as made
The appellants say that the two questions presented are: by the appellees, for the reason that they are more in
accord with the stipulated facts. First, it is stipulated that
Has a foreign corporation, which has never done the Western Electric Company, Inc., "has never engaged
business in the Philippine Islands, and which is in business in the Philippine Islands."
unlicensed and unregistered therein, any right to
maintain an action to restrain residents and inhabitants In the case of Marshall-Wells Co. vs. Henry W. Elser &
of the Philippine Islands from organizing a corporation Co. (46 Phil., 70, 76), this court held:
therein bearing the same name as such foreign
corporation? The noncompliance of a foreign corporation with the
statute may be pleaded as an affirmative defense.
Has such foreign corporation a legal right to restrain an Thereafter, it must appear from the evidence, first, that
officer of the Government of the Philippine Islands, i. e., the plaintiff is a foreign corporation, second, that it is
the Director of the Bureau of Commerce and Industry doing business in the Philippines, and third, that it has
from exercising his discretion, and from registering a not obtained the proper license as provided by the
corporation so organized by residents and inhabitants of statute.
the Philippine Islands?
If it had been stipulated that the plaintiff, Western Electric
As to the first question, the appellees say that it should Company, Inc., had been doing business in the
be revised, so as to read as follows: Philippine Islands without first obtaining a license,
another and a very different question would be
Has a foreign corporation which has never done presented. That company is not here seeking to enforce
business in the Philippine Islands, and which is any legal or contract rights arising from, or growing out
unlicensed and unregistered therein, any right to of, any business which it has transacted in the Philippine
maintain an action to restrain residents and inhabitants Islands. The sole purpose of the action:
of the Philippine Islands from organizing a corporation
therein bearing the same name as such foreign "Is to protect its reputation, its corporate name, its
corporation, when said residents and inhabitants have goodwill, whenever that reputation, corporate name or
knowledge of the existence of such foreign corporation, goodwill have, through the natural development of its
having dealt with it, and sold its manufactures, and when trade, established themselves." And it contends that its
said foreign corporation is widely and favorably known in rights to the use of its corporate and trade name:
the Philippine Islands through the use therein of its
products bearing its corporate and trade name, and Is a property right, a right in rem, which may assert and
when the purpose of the proposed domestic corporation protect against all the world, in any of the courts of the
is to deal in precisely the same goods as those of the world — even in jurisdictions where it does not transact
foreign corporation? business — just the same as it may protect its tangible
property, real or personal, against trespass, or
As to the second, the appellees say that the question as conversion. Citing sec. 10, Nims on Unfair Competition
propounded by the appellants is not fully and fairly and Trade-Marks and cases cited; secs. 21-22, Hopkins
on Trade-Marks, Trade Names and Unfair Competition error, but decided that question correctly, then, of
and cases cited." That point is sustained by the course, his action will be affirmed to the extent that we
authorities, and is well stated in Hanover Star Milling will deny the relief prayed for.
Co. vs. Allen and Wheeler Co. (208 Fed., 513), in which
they syllabus says: It is very apparent that the purpose and intent of Herman
and his associates in seeking to incorporate under the
Since it is the trade and not the mark that is to be name of Western Electric Company, Inc., was to unfairly
protect, a trade-mark acknowledges no territorial and unjustly compete in the Philippine Islands with the
boundaries of municipalities or states or nations, but Western Electric Company, Inc., in articles which are
extends to every market where the trader's goods have manufactured by, and bear the name of, that company,
become known and identified by the use of the mark. all of which is prohibited by Act No. 666, and was made
known to the defendant Reyes by the letter known in the
In Walter E. Olsen & Co. vs. Lambert (42 Phil., 633, record to the defendant Reyes by the letter known in the
640), this court said: record as Exhibit A.
In Shaver vs. Heller & Merz Co. (48 C.C. A., 48; 108 The plaintiff, Western Electric Company, Inc., has been
Fed., 821; 65 L. R. A., 878,. 881), it is said: in existence as a corporation for over fifty years, during
which time it has established a reputation all over the
The contention of counsel for the appellants here is a world including the Philippine Islands, for the kind and
confusion of the bases of two classes of suits, — those quality of its manufactured articles, and it is very
for infringements of trade-marks, and those for unfair apparent that the whole purpose and intent of Herman
competition in trade. . . . In the former, title to the trade- and his associates in seeking to incorporate another
marks is indispensable to a good cause of action; in the corporation under the identical name of Western Electric
latter, no proprietary interest in the words, names, or Company, Inc., and for the same identical purpose as
means by which the fraud is perpetrated is requisite to that of the plaintiff, is to trespass upon and profit by its
maintain a suit to enjoin it. It is sufficient that the good name and business reputation. The very fact that
complainant is entitled to the custom — the goodwill — Herman and his associates have sought the use of that
of a business, and that this goodwill is injured, or is particular name for that identical purpose is conclusive
about to be injured, by the palming off of the goods of evidence of the fraudulent intent with which it is done.
another as his.
The judgment of the lower court is affirmed, with costs.
The remaining question as to the jurisdiction of the So ordered.
courts over the defendant Reyes, as Director of the
Bureau of Commerce and Industry, has been adversely
decided to his contention in the case of Asuncion vs. De
Yriarte (28 Phil., 67), in which, among other things, it is
said:
DECISION
CARPIO, J.:
The Case
The Facts
In its 14 August 2002 Decision, the BLA-IPO held that In its 22 October 2003 Decision, the ODG-IPO reversed
petitioner’s trademark infringed on respondent’s trade the BLA-IPO. It ruled that petitioner’s use of the
name. It ruled that the right to the exclusive use of a trademark "SAN FRANCISCO COFFEE" did not infringe
trade name with freedom from infringement by similarity on respondent's trade name. The ODG-IPO found that
respondent had stopped using its trade name after it previously used in trade or commerce in the Philippines.
entered into a joint venture with Boyd Coffee USA in Respondent insists it never abandoned the use of its
1998 while petitioner continuously used the trademark trade name as evidenced by its letter to petitioner
since June 2001 when it opened its first coffee shop in demanding immediate discontinuation of the use of its
Libis, Quezon City. It ruled that between a subsequent trademark and by the filing of the infringement case.
user of a trade name in good faith and a prior user who Respondent alleges petitioner’s trademark is confusingly
had stopped using such trade name, it would be similar to respondent’s trade name. Respondent
inequitable to rule in favor of the latter. stresses ordinarily prudent consumers are likely to be
misled about the source, affiliation, or sponsorship of
The Ruling of the Court of Appeals petitioner’s coffee.
In its 15 June 2005 Decision, the Court of Appeals set As to the issue of alleged abandonment of trade name
aside the 22 October 2003 decision of the ODG-IPO in by respondent, the BLA-IPO found that respondent
so far as it ruled that there was no infringement. It continued to make plans and do research on the retailing
reinstated the 14 August 2002 decision of the BLA-IPO of coffee and the establishment of coffee carts, which
finding infringement. The appellate court denied negates abandonment. This finding was upheld by the
respondent’s claim for actual damages and retained the Court of Appeals, which further found that while
award of attorney’s fees. In its 1 September 2005 respondent stopped using its trade name in its business
Resolution, the Court of Appeals denied petitioner’s of selling coffee, it continued to import and sell coffee
motion for reconsideration and respondent’s motion for machines, one of the services for which the use of the
partial reconsideration. business name has been registered. The binding effect
of the factual findings of the Court of Appeals on this
Court applies with greater force when both the quasi-
The Issue
judicial body or tribunal like the BLA-IPO and the Court
of Appeals are in complete agreement on their factual
The sole issue is whether petitioner’s use of the findings. It is also settled that absent any circumstance
trademark "SAN FRANCISCO COFFEE" constitutes requiring the overturning of the factual conclusions made
infringement of respondent’s trade name "SAN by the quasi-judicial body or tribunal, particularly if
FRANCISCO COFFEE & ROASTERY, INC.," even if the affirmed by the Court of Appeals, the Court necessarily
trade name is not registered with the Intellectual upholds such findings of fact.8
Property Office (IPO).
Coming now to the main issue, in Prosource
The Court’s Ruling International, Inc. v. Horphag Research Management
SA,9 this Court laid down what constitutes infringement
The petition has no merit. of an unregistered trade name, thus:
Petitioner contends that when a trade name is not (1) The trademark being infringed is registered in the
registered, a suit for infringement is not available. Intellectual Property Office; however, in infringement of
Petitioner alleges respondent has abandoned its trade trade name, the same need not be registered;
name. Petitioner points out that respondent’s registration
of its business name with the DTI expired on 16 June (2) The trademark or trade name is reproduced,
2000 and it was only in 2001 when petitioner opened a counterfeited, copied, or colorably imitated by the
coffee shop in Libis, Quezon City that respondent made infringer;
a belated effort to seek the renewal of its business name
registration. Petitioner stresses respondent’s failure to
(3) The infringing mark or trade name is used in
continue the use of its trade name to designate its goods
connection with the sale, offering for sale, or advertising
negates any allegation of infringement. Petitioner claims
of any goods, business or services; or the infringing
no confusion is likely to occur between its trademark and
mark or trade name is applied to labels, signs, prints,
respondent’s trade name because of a wide divergence
packages, wrappers, receptacles, or advertisements
in the channels of trade, petitioner serving ready-made
intended to be used upon or in connection with such
coffee while respondent is in wholesale blending,
goods, business, or services;
roasting, and distribution of coffee. Lastly, petitioner
avers the proper noun "San Francisco" and the generic
word "coffee" are not capable of exclusive appropriation. (4) The use or application of the infringing mark or trade
name is likely to cause confusion or mistake or to
deceive purchasers or others as to the goods or services
Respondent maintains the law protects trade names
themselves or as to the source or origin of such goods or
from infringement even if they are not registered with the
services or the identity of such business; and
IPO. Respondent claims Republic Act No. 8293 (RA
8293)7 dispensed with registration of a trade name with
the IPO as a requirement for the filing of an action for (5) It is without the consent of the trademark or trade
infringement. All that is required is that the trade name is name owner or the assignee thereof.10 (Emphasis
supplied)
Clearly, a trade name need not be registered with the trademarks that might cause confusion and deception,
IPO before an infringement suit may be filed by its owner thus constituting infringement. If the competing
against the owner of an infringing trademark. All that is trademark contains the main, essential, and dominant
required is that the trade name is previously used in features of another, and confusion or deception is likely
trade or commerce in the Philippines.11 to result, infringement occurs. Exact duplication or
imitation is not required. The question is whether the use
Section 22 of Republic Act No. 166,12 as amended, of the marks involved is likely to cause confusion or
required registration of a trade name as a condition for mistake in the mind of the public or to deceive
the institution of an infringement suit, to wit: consumers.14
Sec. 22. Infringement, what constitutes. – Any person In contrast, the holistic test entails a consideration of the
who shall use, without the consent of the registrant, any entirety of the marks as applied to the products,
reproduction, counterfeit, copy, or colorable imitation of including the labels and packaging, in determining
any registered mark or trade name in connection with the confusing similarity.15 The discerning eye of the observer
sale, offering for sale, or advertising of any goods, must focus not only on the predominant words but also
business or services on or in connection with which such on the other features appearing on both marks in order
use is likely to cause confusion or mistake or to deceive that the observer may draw his conclusion whether one
purchasers or others as to the source or origin of such is confusingly similar to the other.16
goods or services, or identity of such business; or
reproduce, counterfeit, copy, or colorably imitate any Applying either the dominancy test or the holistic test,
such mark or trade name and apply such reproduction, petitioner’s "SAN FRANCISCO COFFEE" trademark is a
counterfeit, copy, or colorable imitation to labels, signs, clear infringement of respondent’s "SAN FRANCISCO
prints, packages, wrappers, receptacles, or COFFEE & ROASTERY, INC." trade name. The
advertisements intended to be used upon or in descriptive words "SAN FRANCISCO COFFEE" are
connection with such goods, business, or services, shall precisely the dominant features of respondent’s trade
be liable to a civil action by the registrant for any or all of name. Petitioner and respondent are engaged in the
the remedies herein provided. (Emphasis supplied) same business of selling coffee, whether wholesale or
retail. The likelihood of confusion is higher in cases
However, RA 8293, which took effect on 1 January 1998, where the business of one corporation is the same or
has dispensed with the registration requirement. Section substantially the same as that of another corporation. In
165.2 of RA 8293 categorically states that trade names this case, the consuming public will likely be confused as
shall be protected, even prior to or without registration to the source of the coffee being sold at petitioner’s
with the IPO, against any unlawful act including any coffee shops. Petitioner’s argument that "San Francisco"
subsequent use of the trade name by a third party, is just a proper name referring to the famous city in
whether as a trade name or a trademark likely to mislead California and that "coffee" is simply a generic term, is
the public.1avvph!1 Thus: untenable. Respondent has acquired an exclusive right
to the use of the trade name "SAN FRANCISCO
COFFEE & ROASTERY, INC." since the registration of
SEC. 165.2 (a) Notwithstanding any laws or
the business name with the DTI in 1995. Thus,
regulations providing for any obligation to register
respondent’s use of its trade name from then on must be
trade names, such names shall be protected, even
free from any infringement by similarity. Of course, this
prior to or without registration, against any unlawful
does not mean that respondent has exclusive use of the
act committed by third parties.
geographic word "San Francisco" or the generic word
"coffee." Geographic or generic words are not, per se,
(b) In particular, any subsequent use of a trade name by subject to exclusive appropriation. It is only the
a third party, whether as a trade name or a mark or combination of the words "SAN FRANCISCO COFFEE,"
collective mark, or any such use of a similar trade name which is respondent’s trade name in its coffee business,
or mark, likely to mislead the public, shall be deemed that is protected against infringement on matters related
unlawful. (Emphasis supplied) to the coffee business to avoid confusing or deceiving
the public.
It is the likelihood of confusion that is the gravamen of
infringement. But there is no absolute standard for In Philips Export B.V. v. Court of Appeals,17 this Court
likelihood of confusion. Only the particular, and held that a corporation has an exclusive right to the use
sometimes peculiar, circumstances of each case can of its name. The right proceeds from the theory that it is
determine its existence. Thus, in infringement cases, a fraud on the corporation which has acquired a right to
precedents must be evaluated in the light of each that name and perhaps carried on its business
particular case.13 thereunder, that another should attempt to use the same
name, or the same name with a slight variation in such a
In determining similarity and likelihood of confusion, our way as to induce persons to deal with it in the belief that
jurisprudence has developed two tests: the dominancy they are dealing with the corporation which has given a
test and the holistic test. The dominancy test focuses on reputation to the name.18
the similarity of the prevalent features of the competing
This Court is not just a court of law, but also of equity.
We cannot allow petitioner to profit by the name and
reputation so far built by respondent without running
afoul of the basic demands of fair play. Not only the law
but equity considerations hold petitioner liable for
infringement of respondent’s trade name.
SO ORDERED.