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    Apple Is Uniquely Positioned For Major Growth in Several Verticals

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    Seema
    The document discusses how Apple Music has contributed to Apple's services revenue growth and allows Apple to invest in the platform. It also discusses how the Chinese app WeChat is very profitable and valuable due to its high degree of user importance and control in people's lives. The document suggests iMessage could try to follow WeChat's model and that Apple Music will play an enormous role in Apple's future.

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    Apple Is Uniquely Positioned For Major Growth in Several Verticals

    Uploaded by

    Seema
    34 views2 pages
    The document discusses how Apple Music has contributed to Apple's services revenue growth and allows Apple to invest in the platform. It also discusses how the Chinese app WeChat is very profitable and valuable due to its high degree of user importance and control in people's lives. The document suggests iMessage could try to follow WeChat's model and that Apple Music will play an enormous role in Apple's future.

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    Apple is uniquely positioned for major growth in several verticals

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    The document discusses how Apple Music has contributed to Apple's services revenue growth and allows Apple to invest in the platform. It also discusses how the Chinese app WeChat is very profitable and valuable due to its high degree of user importance and control in people's lives. The document suggests iMessage could try to follow WeChat's model and that Apple Music will play an enormous role in Apple's future.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    34 views2 pages

    Apple Is Uniquely Positioned For Major Growth in Several Verticals

    Uploaded by

    Seema
    The document discusses how Apple Music has contributed to Apple's services revenue growth and allows Apple to invest in the platform. It also discusses how the Chinese app WeChat is very profitable and valuable due to its high degree of user importance and control in people's lives. The document suggests iMessage could try to follow WeChat's model and that Apple Music will play an enormous role in Apple's future.

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
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    Apple is uniquely positioned for major growth in several

    verticals. And, given proper motivation, Apple can grow into a


    more diversified, sustainable business.

    . Expanding Apple Music

    Apple Music has been one of the largest contributors to the


    growth in Apple’s services revenue. But it isn’t only about the
    revenue. This growth allows Apple to pour resources into the
    platform, including original content. And with a $3.2B per year
    budget, Apple can start to get creative because Apple Music
    doesn’t need to make money right away. Apple has more cash
    than it can count.

    And of course, with such a high degree of use and importance


    (and control) in consumers’ lives, WeChat is an incredibly
    valuable, profitable product/platform.

    iMessage should try to follow suit.

    WeChat is owned by Chinese internet giant Tencent, a massive


    conglomeration with a market cap of $543B (more than
    Facebook). And while WeChat’s revenue and profit numbers are
    not public, as of August 2015 it was valued at ~$83B, ½ of
    Tencent’s total market cap. This implies WeChat, a messaging
    app may be worth over $271B today
    Apple Music will play an enormous role in the future of the
    company. Pandora could be an interesting pick up for them.
    Pandora, the most used music streaming service (free version),
    has a market cap of only $1.13B. he other interesting player here
    would be SoundCloud,

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