GRANT PROPOSAL FOR HOMELESS & ADDICTS IN VANCOUVER, BC

Prepared by
Hal Austin
President/CEO
CATE

[email protected]

www.cateca.ca

1(437)239-9275
14/11/19
 MESSAGE FROM THE

PRESIDENT/CEO

Dear Reader,

We are pleased to present you our proposal. We had a great

start, with a growing support from our sponsors, donors and
many other people and institutions who contribute to our
work “helping young people have a powerful voice,
knowledge, vitality, opportunities and resources through
mentorship initiative” in many ways, and - we are very glad
to say - with many positive results! It is our conscious
choice to stay focused on all the good things we can achieve
in Canada. This proposal is to secure fund in form of grant, to provide, food, clothing shelter and
jobs for the Homeless in Vancouver and British Colombia. We feel that every time we succeed
in creating opportunities for marginalized and at-risk children,
adults and groups of people, we somehow give a
counterweight to what is bad in the world. The people we help know that there are people who
Hal Austin

care for them, that they are not alone. We know that that knowledge makes a difference to how
they see the world and to what choices they make in their future lives. Currently, there are over
2000 homeless group living on the streets of Vancouver and
they are exposed and vulnerable to the dangers associated as

well as psychological challenges of feeling abandoned, the Overcoming poverty is
challenges of overcoming addiction and the willingness to do not a gesture of charity.
anything to survive. It is the protection of a
fundamental human
Our projects are very diverse but have one thing in common: right, the right to
they help children and adults to build a safe and dignified dignity and a decent
existence for themselves.
life.” Nelson Mandela


We are grateful for and motivated by the growing number of companies, people and institutions
who acknowledge and value our work and our approach.

Our strategic plans for the next three years include a significant further increase of projects and
people supported. To achieve this it has become crucial to provide, food, clothing shelter and
jobs for the Homeless in Vancouver and British Colombia. With this initiative come increased
operational costs. As we always manage our spending with great care, we will not run any risks
there. We will have to find more funds though to meet the many challenges and to fulfill our
commitment to help where help is needed most. We hope that you want to stay or become a part
of what we accomplish. We assure you that every dollar is used in the most efficient way to give
people more and better chances in life.

My deepest gratitude to all of you for helping us to help them.

Thank You

Hal Austin
 Confidentiality Agreement

The undersigned reader acknowledges that the information provided by XXX in this Proposal is
confidential; therefore, reader agrees not to disclose it without the express written permission of
XXX.

It is acknowledged by reader that information to be furnished in this proposal is in all respects

confidential in nature, other than information which is in the public domain through other means
and that any disclosure or use of same by reader, may cause serious harm or damage to XXX.

Upon request, this document is to be immediately returned to XXX.

Signature

Name (typed or printed)

Date
 Table of Contents

MESSAGE FROM THE PRESIDENT/CEO........................................................................................................1

Confidentiality Agreement..........................................................................................................................3
Executive Summary.....................................................................................................................................6
Problem Statement.................................................................................................................................6
Solution...................................................................................................................................................7
Our mission.............................................................................................................................................8
Our vision................................................................................................................................................8
Goal.........................................................................................................................................................8
Our Core values.......................................................................................................................................8
Excellence............................................................................................................................................8
Aspiration............................................................................................................................................9
Partnership..........................................................................................................................................9
Trust....................................................................................................................................................9
Revenue Stream......................................................................................................................................9
Objectives................................................................................................................................................9
Company Overview...................................................................................................................................11
AT A GLANCE.........................................................................................................................................11
OUR APPROACH/BUSINESS MODEL.......................................................................................................11
Current Project..........................................................................................................................................12
Budget.......................................................................................................................................................14
Market Analysis.........................................................................................................................................16
Perceptions............................................................................................................................................16
Stigma and discrimination.....................................................................................................................16
Findings from the Homeless Count........................................................................................................17
Total Number of Individuals Experiencing Homelessness..................................................................17
Fewer Women Counted.....................................................................................................................17
Seniors and Youth Experiencing Homelessness.................................................................................17
Indigenous People Overrepresented.................................................................................................17
High Rents, Low Incomes and Lack of Suitable Housing Options Main Barriers to Accessing Housing
...........................................................................................................................................................18
Individuals Experiencing Homelessness in Poor Health....................................................................18
 Sources of Income.............................................................................................................................18
History of Homelessness....................................................................................................................18
SWOT Analysis...........................................................................................................................................22
Strengths...............................................................................................................................................22
Weaknesses...........................................................................................................................................22
Opportunities........................................................................................................................................22
Threats...................................................................................................................................................22
Strategy and Implementation Summary....................................................................................................23
Growth Strategy....................................................................................................................................23
Marketing and Awareness Strategy.......................................................................................................24
 Executive Summary

Problem Statement
Under the definition of special needs is a broad
range of disorders affecting behaviour,
communication, as well as physical or intellectual
development. People with special needs often
contend with multiple problems, which require

tailor-made, flexible support. These vulnerable people may also have above average abilities in
certain areas, adding to the complexity of providing appropriate support to help them reach their
optimal development.

People who use drugs and live in rental housing in Vancouver’s Downtown Eastside are at risk
of being unlawfully evicted and often end up homeless as a result, says a new study by B.C.
researchers. And those arbitrary evictions make people more vulnerable to illness, problem drug
use and even death.
Due to lack of income and cost of housing, British Columbia struggles with a severe homeless
crisis, a problem hidden in plain sight. The situation has impacted some of the most well-known
regions of B.C., such as Vancouver.

Homeless people
Solution suffer preventable
At CATE, we have come as a panacea to this
illnesses at three to six
times the rates
identified ill in the society. CATE is a non-
experienced by others.
profit organization based in Ontario Street,
Cobourg, Ontario, CA. K9A4J7 that have
come to provide provide, food, clothing shelter
and jobs for the Homeless in Vancouver and
British Colombia. It is our utmost belief that these set
of people deserve to be specially empowered. Research has
shown that majority of people who are vulnerable are usually low on confidence. They tend to
think more about what people would think about them rather than what they can do. We
understand that it might be difficult for them to reintegrate into the societal system, this is why
we have come to ensure an all-encompassing empowerment program to enable them to become
better persons in the society. This gives them the opportunity to relate with one another’s
individual challenges and differences and handle life challenges with the best approach. CATE
initiative it is a potent weapon against terrorism, and other social vices. We have much
confidence that our programs are extremely beneficial to all who would embrace it and provide
them a life changing experience.

Supervisors with DTES Markets attend to a A homeless man sleeps in a doorway in

possible overdose next to their pop-up Vancouver's Downtown Eastside
injection site in Vancouver, British Columbia
on November 21, 2016

CATE will be actively involved in programs that are in direct response to the growing number of
people that are either falling through the cracks of the society and are probably even already
entangled with difficult situations that often come with being a disconnected individual or group
in the society. The goal of the program is to identify the homeless teens, youths and adults and
offer positive support system to avoid the pitfalls that can derail their lives. The focus is slightly
different at each level but the goal remains the same.

Our mission
We are on a mission to provide an environment, stability, love and compassion that will
empower people to make choices, achieve goals and take control of their lives through high
quality care, support and housing.

Our vision
CATE will be a leading provider of specialist support and care services for people with complex
and multiple needs, bridging the gap between social care, health and housing. We will have a
solid reputation as a growing, solution-focused social care organization that draws on the best of
the public and private sectors. We will work in partnership, embrace digital innovation and
maximize our property assets to deliver high quality, outcomes-based services in line with our
values.

Goal

The CATE team intends to acquire a farm where there will be medical specialist, remedial
training, classes, food and beverage, work with pay, and much more. We intend to create a
transformative culture where these individuals will be able to become beneficial and productive
members of society. Hopefully some will become advocates for the cause, helping others out of
similar circumstances to attain reintegration.

Our Core values

Here at CATE, our values are the tenets of our organization. They are the pillars upon which all
our foundation is built. We so much cherish their relevance to our operation as a non-
governmental organization. They are instrumental to how we perform in offering our services as
well as impacting the world. They are:
Excellence
We are committed to excellence in everything we do. The success of our organization and,
crucially, the successes and outcomes of the people who use our services, depends on our ability
to deliver consistently excellent services that exceed expectations.

Aspiration
We are aspirational – for our clients, staff and organization. We aim high, seek out

Opportunities and do not shy away from the challenges we face. We believe in identifying,
nurturing and developing potential and creating a culture of recognition and celebration across
the organization.

Partnership
We know our organization is stronger when we work in partnership with stakeholders. Through
working together at every level, partners and staff will together design and deliver flexible,
personalized and better services.

Trust
We will be an organization with a strong social purpose. We will be trusted by our
commissioners and funders to deliver the services we say we will. We will behave with integrity
and transparency.

Revenue Stream
Basically, we do not sell products; the organization’s revenue will be sourced from donors and
multiple granters who contribute to the activities of the organization. We therefore seek grants of
$67, 500,000 to finance the expenses of startup.

However, we expect to generate revenue through agriculture production both for local and export
markets.

Objectives
These aims and objectives provide the basic principles and guidelines by which we conduct our
business;

 To help the homeless address the barriers to their well-being and maximizing
strengths
 To mold a better society through selfless, active and passionate services

 To be a life changer in Vancouver and British Colombia

 To build individuals who are trained to be responsible

 To become a popular non-profit organization where people are ready to voluntarily

donate to move the organization forward

 To provide the best professional invention and empowerment sessions for all

 To create an environment, both physical and mental, in which all the homeless people
in Vancouver and British Colombia are enabled, encouraged and stimulated to
perform at their highest potential
 Company Overview

AT A GLANCE
CATE will be actively involved in the provision of mentorship, teaching, guidance, instruction,
investment, business and entrepreneurial education, invention and business assistance to the
disadvantaged, homeless, youth at risk, addicts and people in the tourism and cultural industry
etc. CATE is a charitable organization that aims to directly empower people in vulnerable
circumstances. We believe that the organization is the most suited to deal directly with the social
and economic conditions of our communities.

The organization will activate the continuing education for all, prevention and early intervention
strategies to help them become better individuals in the society. We service people from all
walks of life, and cultures to give opportunities for jobs and travel and generally life skills and
improvement.

OUR APPROACH/BUSINESS MODEL

We work on the premise that disadvantaged people are able to create a dignified existence for
themselves, provided that they have access to the relevant support and knowledge. We strongly
believe that the organization is best suited to support the communities, as we understand the
challenges within the communities, know the culture and speak the local languages. CATE aims
to connect to the required resources and financial support in order to maximize our impact
services.

CATE recognizes the importance of shelter, food, clothing and mentoring for the homeless to
become the best they can be. We will always get ourselves involved in grooming them, helping
them achieve their dreams and making them become worthy examples to the coming
generations. Based on our experience in the industry, we will ensure that we motivate these
categories of individuals to take charge and become the best they can be.

We expect to make a contribution to agriculture production both local and export markets. 
At 400 per person per month rent/lease we expect there will be no cost to government or
corporate after start-up, the revenue generated will cover the operating cost such as staff`s salary,
food cost, clothing, utility bills and other operating expenses.
In cases where the vulnerable tenants are in need for additional income, they can also work on
the farm and we expect income to pay for all labour cost and incidentals from the farm.

CATE intends to partner with a company called Tropical Products Manufacturer to produce 500,
000 mailboxes. 10 designs each attached to house $150 attached outside to a post $200. A
portion of the profits will also be used to help fund the Homeless.

Current Project
Swimming

This project avail peoples the opportunity to attain

and break physical barriers with a swimming. The
program simultaneously works most of their body
This Project is not only a changing technological environment
muscles. A fun team of specialist coaches are
but a rapidly changing economy and people needavailable
to find more
to help both beginner and a professional.
intuitive solutions to take advantage of their micro and macro
economy. Provision and self-preservation have now Thesebecome a are not just for physical health but
programs
they are therapeutic
matter of mental skill that is a collaboration of multiple in nature, allowing people to
express and grow by exceeding their physical and
intelligence that creates success
emotional goals.

Critical Thinking Course

 Tourism and self-development

The sole purpose of this Project is to

improve the tourism sector of Canada. We
partner with companies to market festivals

● ● ●
I receive great advice and
● ● ●
support for my new life
A great team, with a vision to really moves from the leaders at
help people get jobs, opportunities, CATE. Great guys thanks!
discounts and life skill courses that can
Linda
really make a difference.
● ● ●
Mr. Clarke
● ● ●
Customer Service Excellence
The project is design to improve client personal,
professional and business life with the skill of
customer service delivery. This is a major tool to
differentiate, whether it is at the office or in
everyday life. We allow people of all age groups
to learn and become part of this course. The
customer service aspect alone can be the
difference between, getting hired, winning a bid,
closing a business deal or forming a meaningful
connection. The course is also built on valuable
tent-poles that adolescents can carry into the
future, respect, honesty and integrity.
 Budget

Infrastructure

Items Cost
Offices, recreation room, Training room, sports $ 4.5 million
area, dining area, kitchen, staff accommodation
totalling 30,000 square feet building
Equipment and furnishings $2.million
500 acres and over farm $1.5 million
Farm buildings and equipment $2 million

Totalling $10 million

STAFF
Roles:
 Management 
 Administration 
 Nurses 
 Drivers 
 Kitchen
 Trainers 
 Instructors 
 Cleaners 
 General workers 
 Accounts 
 Security etc 
We will have Approx. 130 staff with $5 million payroll expenses per year

Living
Total/year
Food $6 per day X 3000 $6.570, 000
Clothing $300 per year by 3000 people $900,000
Utilities $1,000,000
Total Living Cost $8,470,000

Accommodation
Total
1000 containers 40,000 each $40,000,000
Farm preparation and $5,000,000
vegetables, fruits and animals’
start-up
Total $45,000,000

Grand total $68, 500,000

Revenue
Total/year
Rent/lease $400/month 3000 target $1,200,000 14,400,000
people

We expect to make a contribution to agriculture production both local and export markets. 
At 400 per person per month rent/lease we expect there will be no cost to government or
corporate after start-up, this revenue of 14,400,000 will pay staff, food cost and other operating
cost. 
Vulnerable tenants with need for additional income can work on the farm and we expect income
from farm to pay for all labour cost and incidentals.
Collectively 10 provinces 10 farms with 3000 vulnerable relocations 30,000 people of the streets.
Market Analysis

Perceptions

Homelessness has been variously defined. At one extreme is the more restrictive, technical
definition that refers to the absence of physical shelter; at the other extreme, social issues such as
the high cost housing, insecure occupancy and unsafe conditions are factored. In this section of
the report with Vulnerable Groups, the former definition has been adopted, not to deny the
significance of basic needs and wider social factors, but because these issues, such as squatting
with family members.

Vulnerable Groups despite concentrated government efforts in housing provision over many
years, a small percentage of the population remains homeless. Homelessness in Canada is an
indicator of dire poverty and social exclusion. The homeless suffer a range of related problems
including:

Stigma and discrimination

Rejection by families and communities Ill health (mental and physical), and poor nutrition.
Homelessness is not a new phenomenon in Canada, but informants claim that the numbers
affected have been growing in recent years. It was estimated that over 7655 persons are homeless
in British Columbia, with the majority being of Canadian nationality, though some are from
neighbouring countries. The Homeless are a heterogeneous group consisting of men, women and
youth, those who are new migrants. According to one report: “Within Canada provinces, the
numbers also encompass the elderly, addicts, physical challenged as well as those with mental
disorders”
Findings from the Homeless Count

Total Number of Individuals Experiencing Homelessness

A total of 7,655 individuals were identified as experiencing homelessness in the 2018 Report on
Homeless Counts in B.C. This included 219 children who were under the age of 19 and
accompanied by a parent or guardian. The majority were sheltered (63%) and 37% were
unsheltered.

Fewer Women Counted

Among those who responded to the survey, 68% identified as male and 30% as female. Two
percent (2%) of respondents self-identified a gender identity other than male or female.

Seniors and Youth Experiencing Homelessness

Twenty percent (20%) of all survey respondents were seniors (55+ years of age) and 15% were
youth (under 25 years of age).

Twenty-nine percent (29%) of survey respondents reported they had been in foster care, a youth
group home, or under a youth agreement. In the Fraser Valley, Prince George, Williams Lake,
and Campbell River, more than 40% of respondents reported that they had been in care. Fifty-
one percent (51%) of all respondents reported experiencing homelessness for the first time when
they were under 25 years of age.

Indigenous People Overrepresented

A total of 1,904 survey respondents identified as Indigenous, representing 38% of all

respondents. According to the 2016 Census, Indigenous people accounted for six percent (6%) of
B.C.’s total population.3 The proportion of survey respondents identifying as Indigenous was
higher for unsheltered (42%) than sheltered respondents (32%).
High Rents, Low Incomes and Lack of Suitable Housing
Options Main Barriers to Accessing Housing

The three main barriers to accessing housing identified by survey respondents were high rents
(53%), low incomes (51%), and a lack of available, suitable housing (30%).

Individuals Experiencing Homelessness in Poor Health

More than half of survey respondents (58%) reported two or more health conditions.4 The
majority of respondents (56%) reported an addiction, 44% reported a medical condition, 40%
reported a mental illness, and 33% reported a physical disability.

Sources of Income

Survey respondents identified a range of income sources. The most commonly reported sources
of income identified by survey respondents were income assistance (40%), disability benefits
(29%), informal/self employment (29%), and employment (18%). Ten percent (10%) of
respondents reported having no income.

History of Homelessness

Nearly one-third of survey respondents (31%) reported being homeless for less than six months,
while about half (52%) reported being homeless for one year or more. Sheltered respondents
were more likely to have been homeless for less than six months compared to unsheltered
respondents (38% vs. 25%). Fifty-eight percent (58%) of unsheltered respondents reported being
homeless for a year or more, compared to 45% of sheltered respondents.

Survey respondents were likely to be long term community residents – 31% of respondents had
lived in the community where they were surveyed for ten or more years, and an additional 19%
had lived there all their lives.
 Our Amazing Management Team

SANDRA GREENIDGE
Director Sandra Davis has spent over a decade and a half in
managerial and leadership roles with a particular
focus in the retail industry. Being a strong family
woman, she is seeing the importance of love and
community. She is a strong advocate for family
structure and development. This persona is reflected
in the production of her baking, she makes every
product with love and the customers can feel it with
every sensual bite. Her main desire is to ensure that
all people can feel love and appreciated in a
sometimes unforgiving world.

HARRIET DAVIS
Director

Harriet Davis is a Business Owner, Entrepreneur and

Philanthropist for the last 20 years. Being a single mother
of two, she has always had an avid interest in helping
those in needs as life can sometimes be difficult, but with
the right help it can be beautiful.

HALDAN AUSTIN

President
 Haldan Austin has spent decades advocating the needs
of people and he has an almost equal amount of
experience internationally in the non-profit sector. He
has always displayed a determination to develop and
improve lives, hence he now leads the Canada
Association into a strong future of philanthropic and
personal growth endeavors. His passion for business and
individual development is second to none as he works
toward the creation of a future where even the most
adverse of circumstances can be resolved.
He is very creative, forward thinking and strong, hands-
on team leaders, highly efficient and results-oriented
with exceptional management and organizational skills.

GREAT THINGS IN BUSINESS ARE NEVER DONE

BY ONE PERSON. THEY’RE DONE BY A TEAM OF
PEOPLE.
 SWOT Analysis

The SWOT analysis stands for Strength of the organization, its Weakness that needs to be
worked on, Opportunities opened to the organization as it starts operation and the Threat against
its existence.

Strengths Weaknesses
The organization strengths include: • Management development required Finance
• A clear vision of the societal need and Administration
• Large potential Market • Our growth may be slow in the first few
• Highly experienced management months of operation, as it may take a while
• Professional knowledge of the society before people entrust confidence in our
program
Opportunities Threats
• Future plans for expansion into more • The possibility of organization imitation
programs and states • Need to grow rapidly over next 3-5 years.
• Partnership with the federal, state and local • The necessity to secure substantial capital
government which will, in turn, lead to the injections to fund the expansion
popularity of our organization • Competitions from existing organizations
• Investment of additional grant into the offering similar program
organization as each year goes by
 Strategy and Implementation Summary

Our passion lies at the heart of our commitment to push the boundaries of our care through

investment in service innovation and development of all the homeless within our demographics.

Our passion also underpins our commitment to acting with integrity, to putting them first and to

acknowledging the great responsibility we have as a nonprofit organization.

Care is first and foremost a human relationship, not primarily a service and not any number of

hours a week. Without compassion we could not attend to the diverse needs of our members

while keeping our focus on the person we are looking after.

Growth Strategy

GROWTH MARKET PENETRATION

Target Audience  Primary Target location: Vancouver and British
Colombia
 Secondary Target location: All Provinces in Canada

Target Market (s) Disadvantaged, homeless, youth at risk, addicts and people in the
tourism and cultural industry
Target Market Goal To grow to become one of the top 3 renowned and most reckoned
nonprofit organization that caters for the homeless in BC.

Key Resources Needed  Well optimized web system,

 Startup funding
 Land space for farming activity

Realistic Goal To compete on a national and global scale.

Marketing and Awareness Strategy

The myriads of opportunity that floods the cloud with the introduction of the internet is an added

advantage to us. Apart from the fact that promotional activities will be carried out on our

website, we will equally embrace other options like mouth to mouth advertisement, local

advertisement strategies and others. CATE embraces social media as an important tool of

awareness and encourages beneficiaries to use social media to reach out and share our good news

with friends, and communities.

Social Media includes all internet and mobile-based publishing technologies including websites,

email, MMS and SMS.

Examples of social media platforms which we will utilize include but are not limited to:

 Social networking sites (Facebook, Instagram, Linkedin)

 Micro-blogging sites (Twitter)

 Blogs (including Company and personal blogs as well as comments)

 Video and photo sharing websites (Flickr, YouTube)

 Forums and discussion boards (Google Groups, Yahoo! Groups)

 Online Encyclopedias (Wikipedia)

Contact Us

Address Phone Web

[email protected]
Ontario Street, Cobourg, 1(437)239-9275
Ontario, CA. K9A4J7. www.cateca.ca

THANK YOU!