Inquiries,

Investigations and
Immersion
 Subject: Practical Research 1

Governor Pack Road, Baguio City, Philippines 2600

Tel. Nos.: (+6374) 442-3316, 442-8220; 444-2786; Grade Level/Section: Grade 12 ABM
442-2564; 442-8219; 442-8256; Fax No.: 442-6268

Email: [email protected]; Website: www.uc-bcf.edu.ph

First Trimester, SY 2020 –

Subject Teacher: Josephine S. Galanza
2021

MODULE 3

Dear Student,
Welcome to the INQUIRIES, INVESTIGATIONS AND IMMERISON Course
offered by The University of the Cordilleras, Integrated School, Senior High School. This
course module emphasizes on self-directed, research-based, and outcome-based learning.
The key in successfully passing this subject lies in your commitment in learning and
complying with the requirements. It is our desire that you pass this subject fully equipped
with the necessary 21st Century skills. This module was designed to provide you with a
fun and meaningful learning experiences and opportunities. You will be enabled to process
the content of this module while being an active learner.
Enjoy and maximize the learning while in your own homes.

Josephine S. Galanza

In this module, you will be encountering the following parts and icons. (Parts depending per subject)

This part enumerates the objectives of the module. This part shall give you an idea
TARGET of the skills or competencies you are expected to acquire upon completion of this
module.

This part includes an activity that aims to check what you already know about the
TESTER lesson to take.

In this portion, a new lesson will be introduced. This section provides a discussion
TEACHING of the lesson. This section aims to help you explore and understand new concepts
and skills.

Practical Research 1
 Subject: Practical Research 1

Governor Pack Road, Baguio City, Philippines 2600

Tel. Nos.: (+6374) 442-3316, 442-8220; 444-2786; Grade Level/Section: Grade 12 ABM
442-2564; 442-8219; 442-8256; Fax No.: 442-6268

Email: [email protected]; Website: www.uc-bcf.edu.ph

First Trimester, SY 2020 –

Subject Teacher: Josephine S. Galanza
2021

MODULE 3

This involves the reflective part of the module. It contains various activities that
TAKE AWAY will allow you to reflect and state what you have learned.

This is the assessment presented at the end of each module. This section aims to
TOUCHSTONE check how much have you learned from the module. This will also evaluate your
level of mastery in achieving the learning competency.

THE DESIGN THINKING PROCESS: Solving Complex

Problems
In A User – Centric Way
OBJECTIVES

After completing this chapter, you’ll be able to:

1. understand the relationship of the Design Thinking Process;

2. communicate clearly about the different stages of the Design
Thinking; and
3. have a process and mindset suited to innovation and creative problem-
solving.

CONTENT

1. What is Ideation?
2. Best Ideation Methods

LECTURES

STAGE 3: IDEATE
From researching and defining your users and their needs in the Empathize and Define
phases, you are now moving on into starting to come up with the right solutions for the users.

In this module are set of principles and guidelines on what is IDEATION and why it’s so
important.

Practical Research 1
 Subject: Practical Research 1

Governor Pack Road, Baguio City, Philippines 2600

Tel. Nos.: (+6374) 442-3316, 442-8220; 444-2786; Grade Level/Section: Grade 12 ABM
442-2564; 442-8219; 442-8256; Fax No.: 442-6268

Email: [email protected]; Website: www.uc-bcf.edu.ph

First Trimester, SY 2020 –

Subject Teacher: Josephine S. Galanza
2021

MODULE 3

As part of the Design Thinking process, IDEATION is the approach in which you
concentrate on idea generation through ideation sessions, building prototypes and
getting innovative solutions into the hands of your users and to use creativity and
innovation in order to develop solutions.

IDEATION helps you to challenge assumptions, think outside the box, and explore
unfamiliar territory.

IDEATION is your chance to combine the understanding you have of the problem
space and people you are designing for with your imagination to generate solution concepts.

Ideation Will Help You:

1. Ask the right questions and innovate with a strong focus on your users, their
needs, and your insights about them.
2. Step beyond the obvious solutions and therefore increase the innovation
potential of your solution.
3. Bring together perspectives and strengths of your team members.
4. Uncover unexpected areas of innovation.
5. Create volume and variety in your innovation options.
6. Get obvious solutions out of your heads, and drive your tem beyond them.

Characteristics Required for Successful Ideation

Ideation requires purposefully adopting certain characteristics, whether they are
natural or whether they need to be encouraged and learnt. Regardless of one’s personality
or way of thinking, we tend to use the same recipes for solving problems.

Adapting

Be able to switch how you see,

understand, and extend thinking as new
input gets generated.

Connecting

Practical Research 1
 Subject: Practical Research 1

Governor Pack Road, Baguio City, Philippines 2600

Tel. Nos.: (+6374) 442-3316, 442-8220; 444-2786; Grade Level/Section: Grade 12 ABM
442-2564; 442-8219; 442-8256; Fax No.: 442-6268

Email: [email protected]; Website: www.uc-bcf.edu.ph

First Trimester, SY 2020 –

Subject Teacher: Josephine S. Galanza
2021

MODULE 3

Be able to connect seemingly unrelated

concepts, attributes or themes in order
to create new possibilities.

Disrupting

Be able to overturn commonly held

beliefs, assumptions or norms in order
to re-think conventional approaches.

Flipping
Turn dead-ends or deadlocks into
opportunities by flipping them over or
rapidly changing direction towards
greater viability.

Dreaming and Imagining

Be able to visualize a new picture of
reality by turning abstract needs into
tangible pictures or stories, thereby
allowing the space required for
inventing bridges to that reality.

Experimental

Be open and curious enough to explore

Practical Research 1
 Subject: Practical Research 1

Governor Pack Road, Baguio City, Philippines 2600

Tel. Nos.: (+6374) 442-3316, 442-8220; 444-2786; Grade Level/Section: Grade 12 ABM
442-2564; 442-8219; 442-8256; Fax No.: 442-6268

Email: [email protected]; Website: www.uc-bcf.edu.ph

First Trimester, SY 2020 –

Subject Teacher: Josephine S. Galanza
2021

MODULE 3

possibilities and take risks.

Recognize Patterns

Seek to spot common threads of

meaning, and ways of seeing, doing and
behaving.

Curiosity

Be willing to ask uncomfortable, silly or

even crazy questions.

IDEATION METHODS
1. Analogies
The analogy technique compares your situation – or design challenge – to
something you are familiar with, enabling you to look at the problem in new light and
consider possible solutions.

Practical Research 1
 Subject: Practical Research 1

Governor Pack Road, Baguio City, Philippines 2600

Tel. Nos.: (+6374) 442-3316, 442-8220; 444-2786; Grade Level/Section: Grade 12 ABM
442-2564; 442-8219; 442-8256; Fax No.: 442-6268

Email: [email protected]; Website: www.uc-bcf.edu.ph

First Trimester, SY 2020 –

Subject Teacher: Josephine S. Galanza
2021

MODULE 3

Example could be:

 Advertising to customers is like cooking a meal

People anticipate food more if they can smell something nice. Can we put a
smell (or other distinctive feeling) on our product which serves no purpose
except to recognize the upcoming excitement?

2. Bodystorming
The bodystorming technique gets you to physically experience a situation in order
to spark new ideas. compares your situation – or design challenge – to something you
are familiar with, enabling you to look at the problem in new light and consider possible
solutions.

How does it work?

 You set up a physical experience resembling the problem you are trying to
solve, using people, props, or a digital prototype. Based on your own
interactions with, and reactions to, this environment, it may be easier to
come up with ideas.

3. Brainstorming
Brainstorming is one of the oldest tricks when it comes to generating new ideas as
a group. In a brainstorming session, you verbally bounce ideas off of each in the hopes of
finding a blended solution.

Brainstorming Rules

 Encourage wild ideas

 Stay focused on the topic
 Be visual
 Defer judgment
 Build on the ideas of others
 One conversation at a time
 Go for quantity

4. Challenge Assumptions

Practical Research 1
 Subject: Practical Research 1

Governor Pack Road, Baguio City, Philippines 2600

Tel. Nos.: (+6374) 442-3316, 442-8220; 444-2786; Grade Level/Section: Grade 12 ABM
442-2564; 442-8219; 442-8256; Fax No.: 442-6268

Email: [email protected]; Website: www.uc-bcf.edu.ph

First Trimester, SY 2020 –

Subject Teacher: Josephine S. Galanza
2021

MODULE 3

As we know, challenging assumptions is crucial to breaking conventional thought

patterns and coming up with new ideas. A popular ideation technique is to come up with
a number of assumptions that are inherent to your design challenge.

How does it work?

 As a group, you’ll then go through these assumptions and discuss whether

they are really true, or if they’re simply there because they’ve never been
questioned. In putting these assumptions to the test, you can determine
what characteristics are really necessary, or which solutions could be used
instead.

5. Reverse Thinking
Reverse thinking can be a fun way to flip the problem on its head and come up with
new ideas. The solutions you come up with for the reverse challenge can help you to
envision what the opposite might be, leading you closer to the solution you really need.

How does it work?

 The question “how might we make our online courses more accessible?”
could be changed to “how can we make it as difficult as possible for users to
take our online courses?’

When deciding which ideation techniques to use, think about the nature of your
design problem, as well as the people taking in the ideation session. It’s important to choose
techniques which are suitable for the group size. At the same time, consider which methods are
most likely to put your participants at ease and elicit the best response among this particular
group of people.

REFERENCES

https://www.interaction-design.org/literature/article/what-is-design-thinking-and-why-is-
it-so-popular?fbclid=IwAR1LKUqR7RCMo_K-c3btFTX5aSk7T79T-IL-
ByG732KLQIhaqtOTFnjcurw
https://www.interaction-design.org/literature/article/stage-3-in-the-design-thinking-
process-ideat
https://www.interaction-design.org/literature/article/design-thinking-new-innovative-
thinking-for-new-problems
https://www.interaction-design.org/literature/article/5-stages-in-the-design-thinking-
process

Practical Research 1
 Subject: Practical Research 1

Governor Pack Road, Baguio City, Philippines 2600

Tel. Nos.: (+6374) 442-3316, 442-8220; 444-2786; Grade Level/Section: Grade 12 ABM
442-2564; 442-8219; 442-8256; Fax No.: 442-6268

Email: [email protected]; Website: www.uc-bcf.edu.ph

First Trimester, SY 2020 –

Subject Teacher: Josephine S. Galanza
2021

MODULE 3

https://careerfoundry.com/en/blog/ux-design/what-is-ideation-in-design-thinking/

Practical Research 1