Data Collection
Data Collection
COLLECTION
Introduction
Data can be define as the quantitative or qualitative
value of a variable (e.g. number, images, words,
figures,facts or ideas)
External Internal
sources sources
Primary Secondary
data data
Internal & External Sources of Data
Investigation Investigation
through through local
mailed reporters
questionnaire questionnaire
Primary Data
Merits Demerits
Targeted issued are addressed Evaluated cost
International
Government
Published
Sources Municipal
corporation
Unpublished Institutional/
sources commercial
Secondary Data
Merits Demerits
Quick and cheap source of No fulfill our specific
data research needs
Poor accuracy
Wider geographical area