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Brooke Zarubin Creative - Easy 3-Step Logo Design Development Process

Brooke Zarubin Creative provides a 3-step logo design process: 1. Gathering inspiration and brainstorming initial ideas based on understanding the client's business. 2. Developing 5-8 initial logo concepts for the client to review and provide feedback on designs. 3. Iterating the designs based on client feedback until a final logo is selected, along with providing all necessary file formats and design rights to the client.

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Brooke Zarubin
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0% found this document useful (0 votes)
137 views2 pages

Brooke Zarubin Creative - Easy 3-Step Logo Design Development Process

Brooke Zarubin Creative provides a 3-step logo design process: 1. Gathering inspiration and brainstorming initial ideas based on understanding the client's business. 2. Developing 5-8 initial logo concepts for the client to review and provide feedback on designs. 3. Iterating the designs based on client feedback until a final logo is selected, along with providing all necessary file formats and design rights to the client.

Uploaded by

Brooke Zarubin
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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BrookeZarubin

C R E A T I V E

Brooke Zarubin Creative - Easy 3-Step Logo Design Development Process


This logo design process is the way I work with all my clients. I enjoy sharing these details as it gives you an insight into my creavtive
mind & a good understanding of the processes involved. You deserve to be involved from start to finish as we will both be going
on this adventure together to create the perfect logo for you & your business. Communication will be a very important ingredient
in our working relationship so feel free to ask me anything at anytime. As we go through the processes you will know exactly what
time frame and type of process we are up to this will hopefully help you feel more confident in what to expect.

1. Gather Creative Inspiration & Brainstorming ideas


I will take an indepth look into what you do to help me get to know your business, then I will kick-off your design project.
I will begin brainstorming to develop ideas about how best to visually communicate your business brand and create a lasting
impression through your logo. Crucial to developing a custom logo design that perfectly reflects your business. l will be in touch
throughout this key phase in the logo design process if I require any more information.
2. Initial Concepts 5-8
Once I have formulated several solid ideas, I will start designing a logo they feel best represents your business. I like to apply your
ideas + my unique style and ‘voice’ but also like to think outside the box so you’ll receive logo ideas to choose from that represent
a range of perspectives – always with original artwork!
I recommend that you go over each custom logo design and choose the elements from the designs that appeal to you most.
From there, you can request changes to these designs, which I will complete to your specifications.

3. Feedback and Finalization


My mission is to design a logo you’re completely happy with and love. In my custom logo design package, you’ll get unlimited
revisions until you are 100% satisfied with your final logo design. As we progress through each round of changes, I will be in direct
communication as you narrow down your options and choose the custom logo design that’s the best fit for your business..
Once you’ve finalized your choice, I will send you the high resolution master vector files in all of the file formats you’ll need to start
using your new logo for any type of application. I will release all design rights to you so you can trademark your logo for your
business, making it completely your own. The logo design process is truly 100% you – from start to finish!
What You Receive
- Unlimited logo design revisions
- Direct communication with myself & updates on the status of the design process
- Vector Image + 9 different file formats. Every File You Need For Any Application!
- Black & white vector format
- Brand Style guide - Details of Logo usage, fonts, color codes & an explaination of all the files formats provided & there uses.
- You own all design rights to the finished artwork & logo
- See all file types included below;

PSD BMP

When your logo is complete I will provide you with all of the final file formats you need to promote your new logo across every type
of application, marketing material, web, stationery design, promotional material, signage etc. All color codes: CMYK & RGB are
supplied for exact color matches. This gives you the flexibility you need to use your logo where and how you want – so it looks great
everytime satisfaction guaranteed.
BrookeZarubin
C R E A T I V E

Sample of how concepts are provided.

RockLily FINANCE GROUP - Logo version 3 (v3)


M A T E R N I T Y Reworking elements of these 2 logos Reworking “RockLily” font

RNI
TE T
A

Rocklily RockLily
M

RockLily
IN

P
F
A U
NCE O
GR

MATERNITY ICE PADS I


C E S
P A D
I C E P A D S - Use “RockLily” font above but replace faded - Put “RockLily” font at top as above, flower in - Remove faded effect on “RockLily” font cure & move to top of circle like logo above right
effect with solid black centre & “FINANCE GROUP” font curved at - “RockLily” font solid black
- Redo above layout & replace flower (with original) the bottom of circle like logo above left
- Keep circle border but add another thinner - All fonts & outlines are solid black
circle on the inside

In Reworking the design I just thought best to give you all options (hoping I got it right)
- I have given you a slightly closer inner circle in 1st/3rd options & the font is slightly thicker in 2nd/4th options

mip
M AT E R N I T Y

Maternity
s
Ma

t
ad

ICE PADS er p FI P FI
U
P P FI P
I C E PA D S
nity ice NA
NCE GRO
U NA
NCE GR
O
FI
NA
NCE GRO
U NA
NCE GR
O
U

Sample of a Brand Style Guide.

MAIN LOGO FON TS

C RYSTA L S KY BASIC TITLE

S S FIT MAIN LO GO v 2
ABCDEFGHIJKLM ABCDEFGHIJKLMNOP

NOPQRSTUVWXYZ QRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz 1234567890

1234567890
S S FIT MAIN LO GO v 3 COLOU R PA L E T T E

C5,M28,Y10,K0 C0,M38,Y13,K0 C0,M45,Y17,K0 C0,M80,Y18,K0 C0,M89,Y24,K40

S OC I A L M E DI A
LOGO VARIATION

E M A I L S I G N AT URE

women’s fat loss specialist WOMEN’S FAT LOSS SPECIALIST WOMEN’S FAT LOSS SPECIALIST
www.sarahsuttonfit.com.au www.sarahsuttonfit.com.au
www.sarahsuttonfit.com.au
SUBMARK www.facebook.com/sarahsuttonfit www.facebook.com/sarahsuttonfit
www.facebook.com/sarahsuttonfit
sarahsuttonfi[email protected] sarahsuttonfi[email protected]
[email protected]

BASIC TITLE OP E N SA N S REG UL A R M R E AV E S XL M OD NA R OT

ABCDEFGHIJKLMNOP ABCDEFGHIJKLMNOP ABCDEFGHIJKLMNOP


QRSTUVWXYZ QRSTUVWXYZ
abcdefghijklmnop abcdefghijklmnop
QRSTUVWXYZ qrstuvwxyz qrstuvwxyz

1234567890 1234567890 1234567890

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