YOUR FUTURE BUILT TODAY

6 30+ 16,500+
campuses across years of students currently
Malaysia empowering served
young minds

1,000+ 70,000+
employees graduates whose
nationwide lives we have
touched

ABOUT INTI
At INTI, our mission is to bridge the needs of tomorrow through the competencies our students
gain today, empowering them to become the leaders, innovators and game changers of the future.
We are committed towards ensuring our students gain the competencies needed for the workplace
of the future, and to work alongside the digital transformations driving today’s global businesses
in the Fourth Industrial Revolution.

Through our innovative teaching and learning and extensive industry partnerships, we empower
our students with the ability to work with smart machines, to process and analyse data for better
decision-making, to learn about technologies that impact businesses and manufacturing processes,
and to develop professional skills such as adaptability, working with multidisciplinary teams,
problem-solving, and a thirst for lifelong learning.

By inspiring our students to explore their passions and discover their true potential through the
right skills, tools and experiences, we continue to be a force of change in revolutionising education.
Our commitment is to ensure exceptional graduate outcomes, and to transform our students into
the dynamic leaders of the future – ones who will lead us in the Fourth Industrial Revolution,
and beyond.

Awarded FIVE STARS in the QS STARS RATING, achieving top marks

in the categories of Online Learning, Employability, Facilities and Inclusiveness

INTI GRADUATE
EMPLOYABILITY of INTI graduates of INTI graduates
of INTI graduates
99% 91% 60%
SURVEY 2017 are employed are PAID HIGHER
VALIDATED BY get job offers BEFORE
within 6 MONTHS than the market
they graduate
of graduation minimum average

2-3
COLLABORATION The platforms include:
•
•
Industry Awards / Scholarships
Employer Projects
•
•
Industry Advisory Boards
Industry Skills Certifications

WITH INDUSTRY
• Boot Camps and Career Workshops • Employer Centric Curricula
• INTI Leadership Series • Internships and Job Placements
• Faculty Industry Attachments • Coaching and Mentoring

PARTNERS
Over the years, INTI has cultivated a strong engagement with multinational companies
and large local organisations on diverse platforms to foster innovation curricula and
develop future-ready graduates.

IKEA

and many more

4-5
 World Renowned Collaborations
with Prestigious Universities RANKED NO.15 UK UNIVERSITY* AWARDED TOP GOLD RANKING IN UK’S ONE OF BRITAIN’S LARGEST AND MOST
We are INTI offers exclusive franchise degrees
*Guardian University Guide 2020 TEACHING EXCELLENCE FRAMEWORK*
*Teaching Excellence Framework (TEF) 2018
PROGRESSIVE MODERN UNIVERSITIES*
*https://www.cumulusassociation.org/members/

INTERNATIONAL
SheffieldHallamUniversity/
and dual award degree programmes in
partnership with some of the world’s highest
Our internationally recognised education will enrich rated universities. These partnerships help
to enhance your academic credentials and
you with the right skills and attributes to excel at offer you access to some of the most
whatever you do and wherever you go. prestigious institutions of higher
learning globally. RANKED NO. 1 HOTEL NO.1 MOST INNOVATIVE AACSB ACCREDITED*
MANAGEMENT SCHOOL IN UNIVERSITY IN THE NORTH* -ONLY 5% OF WORLD’S BUSINESS
AUSTRALIA AND ASIA-PACIFIC *US News & World Report 2018 SCHOOLS SHARE THIS HONOUR
*Kantar 2020 *Association to Advance Collegiate Schools
of Business (AACSB)

Supplementary Learning and Assessment Tools Used:

GLOBAL RECOGNITION
AND ACHIEVEMENT

INNOVATIVE Awarded to

Teaching & Learning INTI INTERNATIONAL UNIVERSITY 3D Studio Broadcasting Video Management Interactivity Building
& COLLEGES for: System Using The Most And Creation Tools Software Ranging From INDUSTRY RELEVANCE
Advanced Virtual Studio Games, Quizzes, Simulations,
Technology Presentations And More INTI has established a
With Blackboard, learning does not only happen in strong collaborative network
INTI integrates an array of proven approaches to the classroom, it happens everywhere. It’s a holistic, with key leading companies in
teaching combined with revolutionary applications of integrated system to collaborate and interact with the industry and has been at the
forefront of education innovation
technology in the classroom such as the innovative fellow students and lecturers. Students can offer
by offering an academic
and gain feedback from their peers on coursework • Professional Development (2020, 2019 & 2017) •

Blackboard Learning Management System. and perform self-assessments while learning in a

• Student Success (2020 & 2019) •
• Leading Change (2018) • Online Assessment Platform Software To Support Feedback
curriculum that is not only
industry relevant but also
safe, nurturing and holistic environment. with Online Remote Proctoring Processes Including Course immensely effective.
And Lecturers’ Evaluations

INDIVIDUAL
Development THE MENTOR-MENTEE PROGRAMME
Expand your social circles and future horizons
PARENT / TEACHER MEETINGS
Get valuable feedback and grow
LINKEDIN
Building your personal brand and your link to
a world of opportunities
INTI endeavours to include practical experiences in New students at INTI are paired up with a senior To keep abreast of a student’s academic progress at
student who acts as a role model and offers INTI, both students and lecturers have access to the INTI has established a collaboration with LinkedIn
every programme it offers. From practical workshops assistance in easing them into academic life. Blackboard Academic Learning system which helps that leverages its powerful connections, and offers
taught by local and international guest lecturers The mentor-mentee programme supports new
students to form social bonds and helps them
them track the areas for improvement. Parents and
caregivers are also invited to meet with the
training for students to create their personal brand
and profile that elevates their opportunities for
and industry practitioners who share the ins and become a part of the close-knit INTI community. student’s lecturers and academic staff to discuss employability. Regular workshops are conducted to
These social bonds provide a significant part of teach students how to create a compelling resume
outs of the working world, to hands-on practical the support a student receives during their
their academic performance and explore ways to
enhance it. that will resonate with potential employers. With a
projects initiated by potential employers. journey at INTI. complete, job-ready LinkedIn profile even before they
graduate, INTI students have the perfect platform to
build and enhance their personal brand.

6-7
MASTER THE ART
OF COMMUNICATION
INTI offers various courses ranging from Diploma STUDY TRIPS AND VISITS
Students contemplating the option to complete their course at
in Mass Communication to a Bachelor Degree in the University of Hertfordshire, UK, can firstly opt for an elective
Mass Communication, in collaboration with the study trip and attend lectures and tutorials to familiarize
University of Hertfordshire, United Kingdom. themselves with the country prior to making their final decision.
Students have also made one-day comprehensive tours to the
The ability to effectively get your point across to the masses is a powerful skill. These days, Students who pursue this Degree will also have National Film Development Corporation Malaysia (FINAS) to gain
information can be searched with a few clicks of a mouse and the latest news can be shared the option to complete their entire programme in insights into film production and the technology used in the
and disseminated across the world within minutes of it happening, thanks to the power of Malaysia or transfer their credits and continue broadcasting industry.

mass communication. Mass Communication will train you in a wide array of disciplines that their studies at the University of Hertfordshire in
enables you to master the ability to craft and share messages with a global audience. the UK. MASS COMMUNICATION WEEK
This student-run and initiated campus-wide annual event
addresses key issues in media and communication. Providing
opportunities for students to develop their management and
PRACTICAL EXPERIENCES AND INDUSTRY RELEVANT communication skills, students organise and implement the
CURRICULUM entire event from start to finish. In the past, the event welcomed
In keeping with INTI’s educational philosophy to ensure students some of Malaysia’s most prominent figures to share their insights
receive industry relevant curriculum, guided by experienced and on mass communication issues. Luminaries such as Datin
industry-trained professionals, INTI firmly believes in integrating Paduka Marina Mahathir has taken the stage to speak at INTI
and incorporating a diverse array of practical course-related International University while other talented individuals who have
activities to its teaching delivery. also given talks include Datuk Jake Abdullah, CEO of Astro Radio
and Mark O’ Read, a celebrated host on 8TV.
Students are also given collaborative internship opportunities at
Malaysia’s leading media agencies to expose them to real-world
scenarios, e.g. challenge of developing and presenting INNOVATIVE, INDUSTRY-RELEVANT LEARNING
advertising campaigns to management teams. Our faculty consists of industry professionals who have proven
themselves to be acknowledged masters in their respective fields.
This is also combined with a regularly assessed curriculum to
ensure that every course is aligned with the needs of the
industry. To enable students to maximise their learning
experience, INTI employs the highly advanced Blackboard
Learning Management System, allowing students and lecturers to
interact with each other via curated forums online, revisit course
content at any time and also allows students to identify areas for
improvement via advanced analytics.

FULLY EQUIPPED BROADCASTING STUDIO

Our campuses come with fully equipped broadcasting studios
that incorporate the latest technology. This includes a full array
of microphones, lighting solutions and video recorders from
reputable manufacturers such as Sony, Sennheiser and Lowel.
The studio also incorporates a comprehensive studio recording
management system akin to that used in broadcasting stations
worldwide that enables students to gain hands-on experience
into the work that goes into creating TV productions for
broadcasting. With this fully equipped station, students are
able to create a diverse array of productions for course work
ranging from live reporting to full-on video productions from
start to finish.

8-9
ABOUT UNIVERSITY
OF HERTFORDSHIRE,
DIPLOMA IN MASS Highly Practical Curriculum
The Diploma in Mass Communication is currently the only programme of its level in Malaysia
COMMUNICATION offering a mandatory module in radio and online podcasting that enables students to create,
produce and ultimately host their own programmes online. Students are also taught scriptwriting
This is a two-year programme that emphasises highly as a course module by practicing professionals from the Malaysian television industry to ensure

UK
practical, industry-relevant curriculum that prepares that students gain job skills of relevant value.
graduates for positions in a variety of fields in Mass The programme also conducts regular collaborative efforts with local mass media leaders such
Communication. The course offers multiple electives as The Star newspaper, Astro and BFM 89.9 where invited representatives share insights into the
and includes modules that are usually taught at current environment, needs and demands of their respective industries. Invited guest speakers
also share their experiences in preparing for a career in these industries and how to write
higher levels to ensure that graduates gain exceptional compelling resumes.
practical experience.
Value-added Workshops
The University of Hertfordshire, UK, is an examplar in the education sector and achieved the top gold To ensure well-rounded graduates, students can opt to attend workshops of various fields to add
value to their academic achievements. Students have the opportunity to learn, gain hands-on
ranking in UK's Teaching Excellence Framework (TEF) 2018. University of Hertfordshire is committed to giving experience and master industry critical products and software suite, such as the Adobe Premiere
Pro CS6, which is widely considered the industry standard for digital video editing, Adobe
its overseas students the best experience possible and with more than 5,200 international students from Photoshop, Illustrator and Indesign for desktop publishing, and Audacity for editing sound and
over 100 countries, students will never feel alone at the University. At its School of Humanities, University of music tracks.

Hertfordshire provides students with exceptional learning opportunities and innovative courses taught by staff
who are cutting edge of their subjects. Studying at University of Hertfordshire is about exploring, interpreting
and enjoying different aspects of UK culture. University of Hertfordshire is proud to have created a flexible,
supportive learning community where students are always encouraged to be intellectually ambitious and
creative. Students will also have the opportunity to develop excellent transferable skills and even further study 3+0 BA (HONS) IN MASS Students complete the entire course locally in Malaysia, or transfer credits and complete
their course at the prestigious University of Hertfordshire, UK. Throughout the duration of

abroad, giving them a real career advantage.

COMMUNICATION the programme, INTI students can gain access to the full range of University of Hertfordshire
in collaboration with University of Hertfordshire, UK resources including recorded lectures which can be viewed online and much more. Students
also have privileged access to INTI’s fully equipped broadcasting studio to complete aspects of
their course work as needed. Upon completion of this Course, either locally or at Hertfordshire,
The 3+0 BA (Hons) in Mass Communication is a students will be recognised with qualifications that are equal to those conferred by the
3-year and 12 weeks generalist degree that enables University of Hertfordshire.
students to pursue a rewarding career in mass
As part of their programme, students are required to engage and work on a final project with a
communication across a variety of industries. The recognised industry partner. Students will undertake the project in a manner akin to a real-world
course offers a solid grounding in various aspects project pitch by reviewing the issues faced by the employer, developing a proposal and solutions
of mass communication, including journalism, film, before presenting it to the employer.
digital media and advertising as well as immense
practical experience via courses in videography,
magazine design, news/ features editing and a final
year project with an employer.

BACHELOR OF MASS Students initially undertake and study a core range of skills and subjects in a holistic approach
that encompasses both theoretical and practical skills such as Communication Technology,
COMMUNICATION (HONS) Social Psychology and Professional Development. Students are then given options to specialise
with INTI International University and University of in one of four different areas: Advertising, Journalism, Public Relations and Broadcasting. In
addition, all students are tasked to master a new language, such as Japanese, French, German
Hertfordshire, UK or Mandarin, to prepare them for a competitive globalised industry.

This a dual award degree is conferred by both INTI

and the University of Hertfordshire and incorporates Each of the four specialised subject areas offers a robust practical element which consists
a more specialised curriculum that recognises the of an extended employer project. This element of the course is a hands-on project conducted
with industry partners to assist in addressing key concerns faced by them. Students have the
needs of the Malaysian broadcasting and mass opportunity to work together as a multi-disciplinary team with those from other specialisations
communications industry. The programme is to solve challenging issues in a manner akin to working professionals.
developed by INTI in collaboration with industry
professionals and endorsed by the University of
Hertfordshire. The advantage of its dual nature
broadens the prospects of students in various
countries and establishments.

10 - 11
 INTI
CONTENT MASS COMM
PATHWAY
PAGE

Pathway 13

Entry Requirements 14 - 15
Postgraduate Degree

Foundation in Arts 16

Diploma in Mass Communication Credit transfer to overseas universities:

17
• Bachelor of Mass Coventry University, UK /
Communication (Hons) University of Hertfordshire, UK / Credit transfer to
• 3+0 BA (Hons) The University of Queensland, Australia over 300 US and Canadian
Bachelor of Mass Communication (Hons) 18 - 19 Mass Communication, University universities
of Hertfordshire, UK 4+0 Bachelor of Arts in Communication 2 Years
3 Years Southern New Hampshire Universit, US
3+0 BA (Hons) Mass Communication 20 - 21 4 Years

4+0 Bachelor of Arts in Communication 22

Advanced entry to
Year 2 of the degree*

American Degree Transfer Program (AUP) 23 Cambridge A-Level (CAL) /

STPM / UEC or Diploma in American Degree
equivalent SACE International Mass Communication Transfer Program
(formerly known as South Australian 2 Years (AUP)
Matriculation - SAM) 2 Years
1 to 1.5 Years

Foundation in Arts
1 Year

SPM / O-Level or equivalent

* Subject to entry requirements and credit transfer mapping.

12 - 13
ENTRY
REQUIREMENTS
Diploma in 3+0 BA (Hons) Mass Communication, English Language Requirements Bachelor of Mass Communication 4+0 Bachelor of Arts in English Language Profiency
Mass Communication in collaboration with University of Required by Partner University / School (Hons) Dual Award with University Communication in collaboration with
Hertfordshire, UK of Hertfordshire, UK Southern New Hampshire University, US SPM/UEC:
Grade A - C
SPM / SPMV / O-Level: Diploma: IELTS: Foundation: SPM/O-Level:
3 credits including English In relevant fields with minimum Score of 6.5 Completion of Foundation Programme, 5 credits includes a credit in English O-Level / 1119:
CGPA of 2.0 (with no less than 5.5 in any band) credit in English at SPM level Grade 1 – 6
UEC: STPM/A-Level:
3Bs including English STPM: TOEFL: UEC: 2 passes and a credit in English TOEFL:
A minimum of two passes at 79 with band scores of reading 18, 5Bs including English 520 (paper) / 190 (computer) / 68 (internet)
STPM: minimum Grade C+ (GP 2.33) writing 17, listening 17, speaking 20 Foundation:
Pass STPM or its equivalent with STPM: Completed recognised Foundation Programme IELTS:
minimum Grade C (GP 2.00) in any A-Level: Cambridge English First Grade C in 2 subjects or CGPA 2.00, Band 5.5
subject and credit in English at SPM A minimum of 2 full passes (also known as First Certificate in English): credit in English at SPM level UEC:
level or its equivalent totalling 80 UCAS points 176 overall with a minimum of 5Bs
162 in each component A-Level:
STAM: Foundation: 2 Grade Ds in 2 subjects or CGPA 2.00, SAM: Foundation in Arts
Pass STAM with minimum grade Maqbul Successful completion of a relevant PTE: credit in English at SPM level 5 subjects with ATAR 55 (equivalent to
and credit in English at SPM level or its Foundation / Pre-U programme with 63 with no less than 42 in any band TER 55), no subject below 10/20 SPM/O-Level/Equivalent:
equivalent CGPA 2.00 SACE: 5 credits
MUET: 5 subjects with ATAR 55 HSC:
Certificate: UEC: 4.0 Minimum 10 units with ATAR 55, UEC/Equivalent:
Pass Certificate in related field with 5Bs including a credit in English NSW (HSC): no subjects below 50 3Bs including minimum grade of B6 in
minimum CGPA 2.00 and credit in SPM: 10 units with ATAR 55 English
English at SPM level or its equivalent SAM: Grade C Tertiary Education Examination (TEE):
Pass 5 subjects with ATAR 65%, a pass Australian Year 12: 5 subjects with a minimum aggregate of 279
Certificate in Media and Communication: in English and no subject below 10/20 An equivalent qualification 4 or 5 passes with ATAR of 55
Pass Certificate (Level 3 MQF) in Media in English Language Canadian Pre-University:
and Communication field or equivalent NSW HSC: Australian Degree Transfer Pass 6 subjects with average 55
Certificate Level with minimum CGPA 2.00 Minimum 10 units with ATAR 65%, Programme (ADTP):
and credit in English at SPM level or its a pass in English and no subject Completion of ADTP Australian Year 12:
equivalent. below 50% Average 55
(Note: Credit in English at SPM or equivalent level can Matriculation/Pre-University:
be exempted if the entry qualification have an English International Baccaulareate (IB): Completion of Matriculation/ NSW HSC:
subject and the achievement is equivalent or higher than
Credit in SPM.) Minimum 24 points with at least Pre-University programme with minimum Pass in 5 subjects
4 points for SL English CGPA of 2.0, credit in English at SPM
SKM: level Monash University Foundation Year (MUFY):
Level 3 and pass SPM with CPU: Minimum 60% in 4 subjects
a credit in English Minimum 6 Year 12 passes with an Diploma:
average of 65% and pass in English Completion of Diploma in relevant International Baccalaureate (IB) Diploma:
Other: at Grade 12 fields with minimum CGPA of 2.0, Pass IB Diploma
Equivalent qualifications credit in English at SPM level
recognised by the Malaysian Government Equivalent qualifications to be Matriculation:
assessed by the Head of Programme Others: Pass Government Matriculation
in liaison with the Collaborative Equivalent qualifications as recognised
Partnership Leader from the School of by the Malaysian Government Diploma:
Humanities Minimum CGPA 2.50 (if SPM 3 credits)
or CGPA 2.0 (if SPM 5 credits)

Students with higher qualifications (e.g. STPM, A-Level, Foundation, Diploma) may be granted credit transfer and advanced standing.
All exemptions will be reviewed and subjected to the approval from INTI International University & Colleges and its partner universities.

For international student :

If the student does not have the required English proficiency, the student must sit for the English Placement Test (EPT) at INTI.
If the student does not pass the EPT, he/ she will be required to take a full semester of Intensive English at INTI International University & Colleges
before being admitted into the full degree programme.

14 - 15
FOUNDATION Learning approach Programme structure
DIPLOMA Highlights Programme structure

IN ARTS
We employ various active learning Level 1 • Covers all areas of Mass Communication Core Modules
methodologies, including Problem-based
Learnings. Group discussions and projects are
• Basic Computing
• English Language Skills 1
IN MASS • Hands-on experience backed up by theory
• Structured internship at diploma level
• Advertising Strategies & Planning
• English for Academic Purposes
also incorporated to help students develop
academically in areas such as study skills,
presentation skills, research skills and time
• English Language Skills 2
• Fundamental of Business Management
• General Studies
COMMUNICATION • Real-world exposure through participation
in global events and projects
• Support from seniors
• Fundamentals of Marketing
• Graphic Communication
• Human Communication
management skills, which are crucial for • Introduction to Business Studies • Industry exposure in the classroom • Integrated Marketing Communications
academic success. These will further enhance • Human Communication • Introduction to Communication Research
students critical and analytical skills, • Introduction to Intercultural Communication • Introduction to Journalism
preparing them for tertiary studies and the • Introduction to Mass Media Career opportunities • Introduction to Video / TV Production
demanding workplace. • Self-Development Skills • Mass Communication & Related Theories
This programme is specially • Skills for Creative Thinking This is a broad-based diploma Public Relations Practitioner / Executive, • Media Law & Ethics
designed to prepare students course that covers Public Corporate Communications Executive, • Media Issues & Content
Assessment Electives** Account Management, Planner, Copywriter, • News Writing
for the field of communication. (Choose ONE combination) Relations, Advertising, Project Management, Customer Relationship • Principles of Advertising
It also has few subjects that Assessment of individual courses in the • Basic Sociology* TV Production, Journalism, Management (CRM), Branding Executive, • Principles of Public Relations
allows students to venture Foundation programme consists of two • Digital Communication Assistant Producer, Script Writer, Media Analyst, • Public Relations Strategies
components: • Fundamentals of Psychology* Graphic Communication and Media Planner, Media Buyer, Journalist, Junior • Public Speaking
into Business, Psychology and • Continuous coursework (50%) • Macroeconomics Marketing. It offers students Writer, Feature Writer, Sub Editor • Radio & Podcast Production
Sociology. There are four major • Final examination (50%) • Microeconomics a wide area to explore and • Screen Production Techniques
• Visual Communication • Screen Writing
communication subjects to The continuous coursework component discover where lies their Offered at • Digital Media Communication
enhance understanding in the comprises different assessment tasks such as Combination 1 true passion. With hands-on • Internship
group projects, assignments, laboratory work, • Digital Communication INTI International University
field of communication. As these presentations, tests and others throughout • Visual Communication assignment backed by theory, (R/321/4/0189)(09/27)(MQA/FA5689)
Electives**
subjects are also substantial in each semester. The final examination is students find it easier to choose (Choose one)
the business degree programme, conducted at the end of each semester. Combination 2 INTAKES: JAN, MAY & AUG • Introduction to Business
Assessments are subject to quality assurance • Microeconomics
a major for their degree or • Photography
students have the option to procedures to maintain high standards and • Microeconomics decide on a career. Students • Film Criticism
choose electives or pathway of ensure fair assessment. have the opportunity to gain INTI International College Subang
Combination 3 (R2/321/4/0175)(11/25)(A6491)
Business or Psychology. Students • Basic Sociology * experience through structured INTI International College Penang MPU Subjects
are also given an insight into Offered at • Fundamentals of Psychology* internships in this programme. (R/321/4/0082)(10/23)(MQA/FA3583)
• Bahasa Kebangsaan A*
creative and critical side of • Co-curriculum
INTI International University
We also bring the industries into INTAKES: JAN, APR & AUG • Green Future Malaysia
writing to prepare them for an (R2/010/3/0092)(04/23)(A8768) the classroom, allowing students • Media Literacy For Personal Branding
ultimate unique career. to understand and interact • Malaysian Studies 2 (Local students) /
INTAKES: JAN, MAY & AUG Duration Communicating in Malay 1B
closely with the industries they (International students)
will be part of in the future. By 2 Years
INTI International College Subang
(N/010/3/0341)(04/22)(MQA/FA 5600) implementing Employer Lecturer
and Employer Project initiatives,
INTAKES: JAN, APR & AUG we reduce the gap between the
industries and students.
Duration

1 Year

* For Malaysian students who do not have a

* Only available in Nilai Campus. credit in SPM BM.
** For offering of electives, please consult ** For offering of electives, please consult the
the Head of Programme. Head of Programme.
16 - 17
BACHELOR Highlights Career opportunities Programme structure

Year 1
Specialisation
(Choose one)

OF MASS
• S tudents who have successfully Advertising
completed will receive a dual award: • Account Planner • Academic Writing Advertising
A degree from INTI International University • Account Planning Supervisor • Communication Technology • Advertising Copywriting

COMMUNICATION and a BA (Hons) Mass Media and

Communication awarded by University of
• Advertising Account Executive
• Advertising Account Manager
• Communication Theory
• General Elective Course
• Creative Strategy Campaigns
• Integrated Marketing Communication

(HONS)
Herfordshire, UK. • Blogger • Introduction to Mass Communication
• Basic management, marketing and/or • Copywriter • Introduction to Sociology Journalism
computing knowledge and skills: • Editor • Mass Media & Society • Feature Writing
through Business, Management and • Media Ethics • News Reporting
Computing and IT courses Journalism • Social Psychology • Publication Design & Production
• Four choices of specialties: Broadcasting, • New Media Strategist • Communicative Foreign Language
Public Relations, Journalism, or Advertising • Newscaster Public Relations
• E xposure to different campaigns to build • Online Journalist Year 2 • Public Opinion
In collaboration with management skills • Print Journalist • Communication Law • Public Relations & Corporate Identity
• State-of-the-art Media Centre for practices • Reporter • Communication Research Methods • Public Relations Writing
• Internship opportunities with organisations • Sports Information Director • Cross-Cultural Communication
such as • General Elective Course Broadcasting
Public Relations • Introduction to Advertising • Broadcasting Production
Students are taught to understand • Broadcast Journalist • Introduction to Broadcasting • Digital Video & Sound Technology
• Campaign Manager • Introduction to Journalism • TV Production Project
the characteristics and intricacies • Event Manager • Organisational Communication
of the media’s role in society, • Media Planner • Principles of Public Relations General elective** courses
in order to convey messages • News Writer (Choose three)
• Public Relations Executive Year 3 • Consumer Behaviour
effectively using critical thinking • Publicity Manager • Final Year Project • E-Commerce Theory and Applications
skills. They will master the art • General Elective Course • Desktop Publishing & Computer
Broadcasting • Internship Graphics Editing
of developing key messages and • Radio Commercial Producer • Issues in Mass Communication • Foundations of Business
writing news releases in a • Radio DJ • Media Management • Foundations of Marketing
• Special Events Coordinator • Professional Development • Marketing Planning
dynamic manner. Potential • TV Anchor • Organisational Behaviour
journalists will learn the impact • TV or Radio Editor • Principles of Information Technology
of different news and their • TV or Radio Producer • Web Design & Development with Multimedia
consequences on society. Taking Communicative foreign languages
up this degree can help students (Choose one)
• French
develop persuasive and creative • German
skills as well as strengthen • Japanese
their competence in critical and • Mandarin

analytical thinking, while upholding

professional standards. MPU subjects
• Bahasa Kebangsaan A*
Offered at
• Community Service
• Design Thinking
INTI International University
(R2/321/6/0039)(06/22)(A7709) • Corporate Social Responsibility
• Ethnic Relations (Local students) /
Communicating in Malay 2
INTAKES: JAN, MAY & AUG
(International students)
• Islamic & Asian Civilisation
(Local students) / Malaysian Studies 3
Duration
(International students)
3 Years

* For Malaysian students who do not have a

credit in SPM BM.
** For offering of electives, please consult the
Head of Programme.
18 - 19
3+0 Highlights Programme structure Offered at

BA (HONS) • Mirrors the entrepreneurial focus of the

University of Hertfordshire where students
are granted access to online resource learning
Year 1
• English for Mass Communication 1
• English for Mass Communication 2
INTI International College Penang
(R/321/6/0105)(12/23)(MQA/FA4077)

MASS directly from the University

• Dedicated industry project & coursework
• Visual Communication
• Introduction to Film Criticism
INTAKES: JAN, APR & AUG

COMMUNICATION based modules – 93% of the module

focuses on industry-relevant competencies
and students are also given an opportunity
• Introduction to Film Theory
• Introduction to Journalism
• Introduction to Media Communications
Duration

to work on an Employer Project. • Journalism, Law and Ethics 3 Years + 12 Weeks Internship
• Industry lecturers – Top industry experts are • Global Media and Society
brought into classrooms as guest lecturers • Interactive Media
• Industry workshops – Workshops conducted Programme structure
In collaboration with by industry experts, with the aim of providing Year 2
graduates with skill-sets that employers value • Film Production Year 1
• Soft skills workshops – Industry experts • Journalism Skills: Features • English for Mass Communication 1
conduct workshops on articulation, • Journalism Skills: News • English for Mass Communication 2
presentation skills and self-confidence. • Magazine Design • Visual Communication
The University of Hertfordshire • Resume writing clinics and workshops – • Media in an International Context • Introduction to Film Criticism
Guidance in creating the right resume • Research Methods in Media and • Introduction to Film Theory
bachelor’s degree in Mass Communications • Introduction to Journalism
Communication offers • Video Feature • Introduction to Media Communications
students an opportunity to Career opportunities • Elective 1** • Journalism, Law and Ethics
• Global Media and Society
explore possibilities in Film, Graduates are equipped for a variety of careers Electives 1** (choose one) • Interactive Media
Journalism and more. Students such as Journalism, Marketing Communications • Radio Journalism
Specialist, Film Critic, Entertainment Journalist, • European Film and Television Style Year 2
will be able to critically examine Social Media Executive / Manager or any other • Social Media • Film Production
films, learn to write like a media-related position • Journalism Skills: Features
journalist, study popular media Year 3 • Journalism Skills: News
• Campaigns & Careers • Magazine Design
and use software packages to Core Discipline Available • Digital Media • Media in an International Context
design layouts for magazines and • E-Portfolio and Employer Relations • Research Methods in Media and
• New Media Publishing • Journalism Government and the People Communication
websites and be • Journalism • Media Project • Video Feature
prepared to make full use • Film • Online Journalism • Elective 1**
of new media tools. • Media Cultures • Elective 2**
• Elective 3** Elective** (choose one)
• Internship • Radio Journalism
Offered at • Social Media
Electives 2** (choose one) • European Film and Television Style
INTI International College Subang • Corporate Communications
(R/321/6/0074)(07/25)(MQA/FA3014)
• Film in the Global Age Year 3
• Advertising
INTAKES: JAN, APR & AUG Electives 3** (choose one) • Campaigns & Careers
• Television Drama • Corporate Communication
• Advertising • Digital Media
Duration • Internship
• Journalism Government and the People
3 Years + 12 Weeks Internship MPU Subjects • Online Journalism
• Media Project
• Bahasa Kebangsaan A*
• Community Service
• Corporate Social Responsibility MPU Subjects
• Design Thinking • Bahasa Kebangsaan A*
• Ethnic Relations (Local students) / • Design Thinking
Communicating in Malay 2 • Community Service
(International students) • Corporate Social Responsibility
• Islamic & Asian Civilization • Ethnic Relations (Local students) /
(Local students) / Malaysian Studies 3 Communicating in Malay 2
(International students) (International students)
• Islamic & Asian Civilization (Local students) /
Malaysian Studies 3 (International students)

* For Malaysian students who do not have a

credit in SPM BM.
** For offering of electives, please consult
the Head of Programme.
20 - 21
4+0 Career Opportunities Communication Core
• Advanced Public Speaking AMERICAN Offered at

BACHELOR OF DEGREE
Journalist, Editor, Media Planner/ • American Politics INTI International College Subang
Consultant, Editor, Brand Manager, • Business Communication (R2/210/6/0014)(09/24)(A5760)

Corporate Communications Specialist, • Digital Toolbox INTI International College Penang

ARTS IN Public Relations Director, Educator,
Foreign Correspondent Specialist,
• Digital Video Production: Level I
• Exploring World Cultures/Mass Media TRANSFER (R3/210/6/0018)(01/2026)(A7300)

COMMUNICATION Training and Development Director,

Medial Relations Specialist, Publications
• Applied Strategic Communication
• Introduction to Journalism PROGRAM INTAKES: JAN, MAY & AUG

(AUP)
Editor, and more. • Media Literary and Visual Literacy
• Organizational Communications Duration
• Public Relations
Offered at • Public Speaking 2 Years
In collaboration with • Social Media
INTI International College Subang • Social Psychology
(N/321/6/0203)(06/21)(MQA/PA8163)
• Communication Internship INTI has one of the most Sample of Study Plan
• Plus 9 electives
INTAKES: JAN, MAY & AUG established American Popular majors
Choose your electives** from the list below Degree Transfer Program • Advertising
• Abnormal Psychology • Electronic Media
Duration • Consumer Behavior
(AUP) in Malaysia, having
Communicating effectively • Journalism / New Media
• Dictators in the Modern Era pioneered the program more than • Public Relations
with co-workers, clients and the 4 Years • Global Financial System 30 years ago. Students
public requires expertise in oral, • Lifespan Development
can choose from up to 300 US
Popular universities for
• Marketing Research Mass Communication
written and visual communication. Sample of Study Plan • Shakespeare and Canadian universities for
The curriculum at Southern New • Social Media & Marketing Communications
their degrees. Our students US universities
Hampshire University helps you General Education Core • Young America • Michigan State University
• Applied Finite Mathematics and more... have been accepted to Ivy • Ohio State University
develop and deliver key messages • College Composition I League universities and other • Oklahoma State University
to diverse audiences. You will learn • Environmental Issues
prestigious universities such as
• St. Cloud State University
• Introduction to Ethics MPU Subjects • University of Hawaii, Manoa
communication theory and industry • Introduction to Information Technology the University of Pennsylvania, • University of Kansas, Lawrence
concepts, and build public speaking, • Introduction to Marketing • Bahasa Kebangsaan A*
Brown University, University • University of Missouri, Columbia
• Introduction to Psychology • Ethnic Relations (Local Students) / • University of Missouri, Kansas City
presentation and interviewing skills. • Introduction to Sociology Communicating in Malay 3 of Michigan, Carnegie Mellon • University of Nebraska, Lincoln
You will also gain knowledge with • Microeconomics (International Students) University, and the University of • University of Washington
courses in business communication, • Music and Meaning • Islamic & Asian Civilization • University of Wisconsin, Madison
• Professional Communication and (Local Students) / Malaysian Studies 3 California, Berkeley. • Wichita State University
graphic design and public relations Career Planning (International Students) • Winona State University
through courses and minors • Sophomore Seminar • Community Service and Co-curriculum
• Twentieth Century American Literature
in advertising, film, journalism, and Beyond
information technology or marketing. • Western Civilization Since 1500
You will also be exposed to key
foundation knowledge in all fields
of Communication, thereby enabling
you to select the specific area
in Communication in your career
or graduate studies. Minors in
Psychology or Business are available
to enhance your understanding
in any of these fields.

* For Malaysian students who do not have

credit in SPM BM
** Please consult the Head of Programme for
the availability of electives. Students can
earn a minor in Communications, Psychology
or other business concentrations by utilising
five electives in their study plan
22 - 23
HEAR WHAT
OUR ALUMNI SAY
“helpful
I am grateful for INTI’s alumni-faculty relationships. My lecturers were always
and never let go of me as an alumnus even though I have left the university for
some years now. As alumni, we could get any resources that we want if we requested it.
INTI has never let me down!
EDISON LIM HUANG XIAN
”
Founder and CEO, TAG La Technology
Bachelor of Mass Communication (Hons), INTI International University

“partDuring my studies at INTI, I was not only participated in networking events but also took
in numerous competitions such as the Maybank Go Ahead Challenge where I was emerged
as one of the National Finalists in 2019. I was also named the EPIC Entrepreneur Champion
and a Malaysian Representative for the ASEAN Multi-Media Team. These experiences certainly
built my credibility in obtaining opportunities from other business owners.
KENNY LAM HUA JIAN
”
Founder and CEO, Polar Stomp
Bachelor of Mass Communication (Hons) in collaboration with University of Hertfordshire, UK

“thatINTI’s comfortable surroundings, affordable fees and diverse course modules were factors
led me to study there. Content management is vital in my current job and what learned
at INTI has enabled me to effectively present subject matters in an interesting, clear,
concise and logical manner. Looking back, INTI was practically my ‘home’ in education.
KELLY ANISSA SUNNY AFFANDEY
”
Producer, Radio Station BFM 89.9
Bachelor of Mass Communication

“forIthechosebenefits
INTI’s Mass Communication course for practical reasons – to gain knowledge and
I could gain from the practical assignments. From the practical
assignments, I learnt to interact with people from all walks of life. I started to do some
freelance work in video production and editing, and later managed to build my own
clientele, which eventually led me to own a video production agency upon graduation.
JUSTIN WONG ZHE XUAN
”
Senior Videographer and Editor, The Beat Creatives
Diploma in Mass Communication

“people-oriented,
I pursued my MBA at INTI because of its affordability and quality. Also, I wanted to be a
decisive and flexible leader. Although it was tough balancing my studies
and my work, earning the MBA has been well-worth the effort. The course has equipped me
with management skills to confidently tackle all my current work assignments. I have
experienced an overall improvement in my productivity and efficiency at work.
TEOH SIN YEE
”
Regional Creative Producer, Grab Taxi Malaysia
Diploma in Mass Communication
Master of Business Administration

24 - 25
EMPLOYER EMPLOYER
TESTIMONIALS PROJECTS
INTI has established close ties with
leading companies in the industry to
AMVPLUS ADVISORY develop employer projects to enable
students to gain real, hands-on work
(www.amvplus.com)
experience while studying. Through
“students
For many years now, I have been working with different batches of INTI
on projects and the output has been simply phenomenal. The INTI
these projects, students are presented
with immediate challenges faced by
students have shown a keen desire and positive attitude to learn and
produce outstanding national and regional projects for the companies I businesses, and are required to work
have worked for. To my delight, my colleagues and clients regionally and together in teams to develop and
globally have responded positively to the students' work. present their proposals. Projects are
At the same time, the graduate talent development initiatives with INTI are based on real-life business issues
certainly making a very positive impact on the quality of graduates with the that will help students to develop their
desired industry-ready skills in today's global world. With certainty, I highly knowledge and apply their soft skills
commend INTI for this programme and effort, and I know that this
programme will only move to greater heights, benefiting the companies who in actual business scenarios.
invest the time as well as the new graduates, the leaders of tomorrow.
”
Andreas Vogiatzakis ( Executive Director )

Some employer projects undertaken by our students:

• AIA INNOVATIVE DESIGN CHALLENGE COMPETITION

AIA
Students were tasked to produce a video on MyPage
SAMSUNG MALAYSIA User Instruction which teaches AIA users to register
and use its main functions. Students had the
opportunity to work with AIA’s professional team to

“closed
INTI's structured and committed engagement with the industry has
the gap between the classroom and the realities of the workplace.
produce high-quality ideas and standards.

This is critical to the development of INTI's graduates as the curricula is • 8-WEEK CONTENT PLAN WITH ASTRO HITZ
now more practical rather than academic. This makes a difference when Astro
employers like Samsung selects who their future talents should be. We no Students were required to brainstorm and create an
longer look at academic excellence alone, we look at how knowledge can 8-week radio content planning that included the use
be practically deployed. And in this regard, INTI has done a remarkable job of Social Media. The students worked in groups and
presented their ideas to Astro for their feedback.
preparing its students to succeed through close collaboration with the
industry, tweaking both delivery and content which make sense to
employers.
” • SAVE THE DRIP
Air Selangor
Students who were part of a third project with Air
Chen Fong Tuan ( HR & General Affairs Director )
Selangor, were given a problem statement to
overcome the increased water consumption in
SS15, Subang Jaya.

• INTERNAL AND EXTERNAL COMMUNICATION

STRATEGIES: ENGAGING EXISTING EMPLOYEES
AND LOCAL HIRES
KPMG Flex
Students were required to analyse public perception
towards Flex and to develop a new communication

“time,We INTI
have partnered with INTI for over four years and throughout this
has demonstrated dedication and conscientiousness in
strategy that would allow the employer to engage
with existing and new hires. They also had to
conduct a survey as well as propose the necessary
supporting our various initiatives. We are glad that we are able to provide recommendations to ensure employee engagement
an avenue to expose INTI students to real-life working environment and and overall communication goals were met.
help them develop critical thinking skills, presentation skills as well as
adaptability to different situations, all of which will be helpful when they
• CREATIVE STRATEGY CAMPAIGN
start working.
” Digi
Students were tasked to design a creative campaign
Siew Monsy ( Executive Director of People, Performance and Culture ) to promote the Capture App, the MyDigi App as well
as Digi’s Direct Billing to other campus students.

26 - 27
INTI NETWORK
INTI INTERNATIONAL UNIVERSITY DU022(N)
06-798 2000 |
Persiaran Perdana BBN, 71800 Putra Nilai

INTI INTERNATIONAL COLLEGE SUBANG DK249-01(B)

03-5623 2800 |
No. 3, Jalan SS15/8, 47500 Subang Jaya

INTI INTERNATIONAL COLLEGE KUALA LUMPUR DK075(B)

03-2052 2888 |
Menara KH, Jalan Sultan Ismail, 50250 Kuala Lumpur

INTI INTERNATIONAL COLLEGE PENANG DK249-02(P)

04-631 0138 |
No. 1-Z, Lebuh Bukit Jambul, 11900 Penang

INTI COLLEGE NILAI DK249(N)

06-798 2133 |
Persiaran Perdana BBN, 71800 Putra Nilai

INTI COLLEGE SABAH DK249-03(S)

088-765 701 |
Lot 17-20, Phase 1B & Phase 3, Off Jalan Kompleks JKR,
Taman Putatan Baru, Putatan Point, 88200 Putatan, Kota Kinabalu

INTI EDUCATION COUNSELLING CENTRES (266729-P)

IPOH 05-241 1933 |
No. 258, Jalan Sultan Iskandar, 30000 Ipoh

JOHOR BAHRU 07-364 7537 |

No. 25, 25-01, Jalan Austin Heights 8/1, Taman Austin Heights, 81100 Johor Bahru

KUANTAN 09-560 4657 |

B16, Jalan Seri Kuantan 81, Kuantan Star City II, 25300 Kuantan

Published: NOV2020