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BMC Report PDF

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106 views6 pages

BMC Report PDF

Uploaded by

Chimanlal Patel
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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UDP PROJECT ON

OLED BASED FITNESS DEVICE

A PROJECT REPORT

Submitted By

Sarthak M. Gajjar (150173111009)

Rutvik C. Makwana (150173111014)

In fulfilment for the award of the degree

Of

BACHELOR OF ENGINEERING

In

Electronics and Communication Engineering

Vishwakarma Government Engineering College

GUJARAT TECHNOLICAL UNIVERSITY

AHMEDABAD
Vishwakarma Government Engineering

CERTIFICATE

DATE: __/__/2017

This is to certify that the project report, submitted along with the project
entitled (OLED BASED FITNESS DEVICE) has been carried out by
Sarthak M. Gajjar (150173111009) under my guidance in particular
fulfilment for the degree of Bachelor of Engineering in Electronics and
Communication 8th Semester of Gujarat Technological University,
Ahmedabad during the academic year 2017.This student have successfully
completed project activity under my guidance.
Vishwakarma Government Engineering

CERTIFICATE

DATE: __/__/2017

This is to certify that the project report, submitted along with the project
entitled (OLED BASED FITNESS DEVICE) has been carried out by
Rutvik C. Makwana (150173111014) under my guidance in particular
fulfilment for the degree of Bachelor of Engineering in Electronics and
Communication 8th Semester of Gujarat Technological University,
Ahmedabad during the academic year 2017.This student have successfully
completed project activity under my guidance.
#1-Value Proposition: -
Value proposition refers to a business or marketing statement that a company uses to
summarize why a consumer should buy a product or use a service. This statement convinces a
potential consumer that one particular product or service will add more value or better solve a
problem than other similar offerings.

• Step Counts
• Speed of walk or run
• Distance
• Digital display
• Less hardware
• Light in weight
• Power sufficient

#2- Key partners: -


Key Partners are the relationships that you have with other business, governmental, or non-
consumer entities that help your business model work. These can be the relationships that
your company has with your suppliers, your manufacturers, business partners, etc.

• Family members
• Colleges
• Gym
• Hospitals
• Whole Seller
• Retail shop
• Mall
• social influence

#3- Key Activities:-


The Key activities of a business represent what the company must do to make the business
model work. These activities can be producing a product or providing a service, or a mix of
both.

• Advertisement
• Acquire Technology
• Durable
• Affordable
• Improvement
• Work on quality
• More reliable
#4- Customer Segment:-
Customer segmentation is the practice of dividing a customer base into groups of individuals
that are similar in specific ways relevant to marketing, such as age, gender, interests and
spending habits.

• Fitness Trainer
• Coach
• Students
• Employee
• Doctors
• Engineers
• Fitness enthusiast

#5- Customer Relationships:-


Customer relationship management (CRM) is an approach to manage a company's interaction
with current and potential customers. It uses data analysis about customers' history with a
company to improve business relationships with customers, specifically focusing on customer
retention and ultimately driving sales growth.

• Area wise Customer supportive team (online/offline)


• Free Live demo
• Active on all social platform
• Make e-commerce shopping website
• Regular time Surveys and feedback
• Give discounts for prime buyers

#6-Key Resources:-
Key Resources is the building block describing the most important assets needed to make a
business model work. Every business model requires them, and it is only through them that
companies generate Value Propositions and Revenues. Key resources can be physical,
financial, intellectual, or human.

• Physical resources, such as raw material, buildings, vehicles, transportation, storage


facility, machines and factory.
• Human resources, or staff, such as a talented engineer or marketing experts. These
resources are more important in companies in the knowledge-intensive and creative
sectors.
• Intellectual resources, such as your brand, patents, copyrights, partnerships, and
customer databases. This can include recipes for those who deal with food. Or it can
include a particular way of doing things (that maybe only you know).
• Financial resources, such as cash, credit etc.
#7-Channels:-
A channel strategy is a vendor's plan for moving a product or a service through the chain of commerce
to the end customer. Product manufacturers and service providers face a number of channel options.
The simplest approach is the direct channel in which the vendor sells directly to the customer.

• Digital marketing
• Advertisement
• Area wise live demonstration
• Make videos and share on social handles
• Logistic service

#8-Cost structure: -
The Cost Structure describes all costs incurred to make a business model work. Such costs can be
calculated relatively easily after defining Key Resources, Key Activities, and Key Partnerships. ...
Costs vary in proportion to the volume of goods or services.

• Marketing
• Prime member card (create and distribute)
• Website
• Delivery
• Package

#9-Revenue Streams:-
A revenue stream is a form of revenue. It is considered one of the building blocks of a business model
canvas, revealing the earning a business makes from all the methods by which money comes in.
Revenue streams may be characterized. For example, a revenue stream has volatility, predictability,
risk, and return.

• Direct sales
• Prime members subscription fees
• Bulk production
• Paid partnership
• Purchase from whole seller

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