XCelEast Ventures

CONNECTING FARMERS ENRICHING FARMERS

PROPOSAL

NOVEMBER - 2020
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XCelEast Ventures - An Introduction

How your food is grown and raised can have a major

impact on your mental & emotional health as well as
the environment. We at XCelEast drives with a vision
for food to have more beneficial nutrients, such as
antioxidants then their conventionally grown
counterpart. People with allergies to foods,
chemicals or preservatives often find their symptoms
lesson or go away when they choose healthy food
alternatives over inorganically grown food produces.
North East India has been known as one of the
richest biodiversity hotspot in the planet and is
inhabited by numerous tribes with different ethnicity
and lifestyle. The traditional medicine of this part of
the country has been an area of interest for many
researchers working on herbal medicine. In this
study we hypothesized that the traditionally used
medicinal plants of North-East India has many
phytochemicals which makes them very good
ingredients for herbal medicine production with the
highest quality of ingredients.

Vision

Disrupt Traditional Fragmented Industry of Medicinal Plant, Herbs & Aromatic Spices by
creating a more value process of per acre productivity through creation of A Sustainable
Ecosystem.

Mission

Exploit Large Scale Opportunities created by Pharma, Herbal & Bio - Tech Companies
Integrate Robust Supply Chain & Distribution Network in the 8 States of Northeast India Region
Maximize Farmers Profit by Introducing Technologies at various stages of Farming.
Integrate Communities to Cultivate Large Scale Medicinal Plants, Herbs and Spices.
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Service Offer

Here at XCelEast we offer a wide range of

products sourced directly from the farm to the
consumers emphasizing on the best practices
with an aim of producing the best produce in the
region.

Covering a total of 600 Acres of Agricultural

land cultivating medicinal plants and spices in
the region in the first phase and aim at
cultivating our array of products mentioned
parallelly all around the Northeast Region.
Here are the array of services we provide our
customers under the Supplier Contract:

A Digital Agriculture Platform where we

emphasize on:
1. Real Time Access to plant growth rate
information and productivity rate.
2. Driving Transparency about the quality of
crop being cultivated.
3. Quality Driven Agriculture Process.

Secure Supply Chain Platform where:

1. We drive at delivering Quality Assured
produce.
2. Quantity Assured.
3. On Time and efficient delivery.
4. Real Time monitor of consignment
movement from source to destination.
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Proposal for Exclusive Partnership with

XCelEast from the Northeast

XCelEast Ventures Pvt Ltd is an organization that works with farming

communities all around the Northeast part of India. We primarily work on
programs and projects uplifting the social and economical growth and
equipping them with the technology like:
Artificial Intelligence and Block Chain Technology,
Financial Literacy
Farm Management Training.
Setting up Farmers Production Organization.

We have successfully impact 1000 farmers and an area size of 600 Acres of
agriculture land through the first phase we aim at targeting and aim at covering
over 1000 Acre area of cultivable land under the project in the next phase.

With our success story we aim at delivering the best quality produce to the mass
to your esteemed organization giving you the accessibility to the best produce
that the Northeast part of India can deliver in terms of food produce and
medicinal plants. We see a greater success story with our potential partnership
with your esteemed organization and we are confident that with our ground
experience and relationship with the farming communities and the best quality
produce in the Northeast we will be able to deliver the best produce to your
organization in the future.

Our expectation from this partnership is to help meet your organizational

requirements and drive small term cash crops (Medicinal Plants and Spices)
cultivation in all our areas of operations in The Northeast Region of the country
based on your organization . We aim at delivering the best quality products to
your organization with the best price in the market aiming at a long term
relationship and working together for the upliftment of the farming
communities in the region of Northeast India.

The Management Team.

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The Communities We Work With

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XCelEast Ventures : The Eco-System

Impact
Introduction
Target to cover 1L Acre area of cultivable land
Creating Self Sustainable Ecosystem for farmer
and onboarding farmers from all the 8 States of
communities to improve their social and
the Northeast - India
economical growth

Integrating Technology with Market Linkage

Traditional Farming Secured market linkage post harvest securing
the farming communities financial growth using
Integration AI and BC technology with traditional
Block Chain Technology
farming emphasizing on Organic methods of
preservation and cultivation
Predictive Analysis
Ability to predict plant growth rate based on the Artificial
Intelligence induced in the project gives the program a
higher probability of success than the traditional method

The Program

THE MANAGEMENT TEAM FARMERS CORPORATION ORGANIZATION

The management team comprises of XCelEast The Farming Communities creates their FPO's under
Management and leadership team of people who the management and the NGO guidance and
strategically draw out districts and states that needs establishes complete farm and financial management
to implement our model as future projections for their ecosystem and drive growth and productivity

THE NGO THE MARKET LINKAGE - PROCUREMENT

We partner with local NGO's from all around the XCelEast creates a platform where farmers can trade
northeast to help run operations for our project: directly with the global market to sell their produce
Onboarding Farming Communities reducing the middle men intervention and thereby
Training and Mentorship reaching wold markets selling their produce at a
reasonable price

The Process Stages

TARGET LOCATION R&D ECOSYSTEM DESIGN

01 Identify a problem and 02 Research and Development 03 Come up with an viable program
form a thesis statement. work on Target Location design based on our research.

CULTIVATION & ONBOARDING &

PRODUCTION TRAINING
05 Start Implementation and 04 Set up Farmers Contract &
Operational Work to Revenue Training Programs for the
Generation Stage target location
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Our Supporting Partners

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The Product Basket

ARUNACHAL PRADESH LARGE CARDAMOM

MEGHALAYA LAKADONG TURMERIC
NAGALAND GHOST CHILLY
ASSAM NADIA GINGER
ASSAM BLACK PEPPER
OCIMUM TENUIFLORUM 'Tulsi'
TINOSPORA CORDIFOLIA MIERS 'Giloy'
WITHANIA SOMNIFERA 'Ashwagandha'
ASSAM EMBLICA OFFICINALIS Gooseberries 'Amla'
STEVIA 'Mitha Pat'
BAY LAUREL 'Bay Leaf'
PIPER LOMGUM 'Long Pepper'
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LARGE CARDAMOM

Our Whole Black Cardamom (Badi Elaichi) commonlyvreferred

to as the ‘Queen of Spices’ a product of the West Siang Valley of
Arunachal Pradesh has a strong, unique taste with an intensely
aromatic fragrance, rich in nutrients provides numerous health
benefits such as:
Respiratory relief
Improves gastro- intestinal health
Cardiovascular health.
Anti-cancer properties.
Contains antioxidants that are good for skin and hair.

Note: Arunchal Pradesh Large Cardamom has been awarded as the best variety of Cardamon in the country.

TURMERIC

Located in the picturesque Jaintia Hills and Dima Hasao District of

Meghalaya and Assam , the villages produces the best Turmeric in
the entire country with its curcumin content of above 8%. This
turmeric is so rich in color and aroma that just a pinch is perfect
for any of your dishes. It has a natural and strong aromatic
fragrance and is 100% pure fresh from the field. It has the most
superior quality and will help you to revive and regenerate your
health with its high altitude quality.
The health benefit of this high content of curcumin in turmeric
are:
Anti-inflammatory
Very strong antioxidants and helps prevent cancer.
Improves brain function and lowers the risks of brain
diseases
Reduces the risk of heart diseases.
Prevent and help it treating Alzheimer’s diseases and
Arthritis.
Helps Fight age-related chronic diseases and depression.

Note: The Turmeric is a very promising award winning variety of turmeric, with a great demand all across Europe
and the rest of the world.
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NAGALAND GHOST CHILLY

The Bhut Jolokia also known as the ghost pepper, ghost chilly
pepper, ghost chilly is an interspecific hybrid chilly cultivated in
the North East part of india from the land of the headhunters and
the very famous Land of the Hornbill Festival. We source our
Ghost Chilly from the Peren District of Nagaland which produces
the the spiciest chilly in the world with the Scoville of 1,000,000
counts. It has been used as a spice as well as a sauce to
compliment dishes all around the world. Conventionally used in
treating various human ailments since time immemorial by the
indigenous tribal people of the Northeast.
Some of its health benefits are:
Reduces the risk of diabetes
Helps prevents cancer
Stomach Ulcers
Promotes heart health and clears congestions
Helps in weight loss
Boost up immunity
Helps in Anti-bacterial and as a pain relief.

ASSAM NADIA GINGER

Nadia Ginger grown and produced in Karbi Anglong district of

Assam is said to have the most value in the entire country and is said
to have the highest quality of medicinal value among all other.
Nestled in the plains bordering Assam and Nagaland, the land
producing this species of Nadia Ginger in Karbi Anglong is said to
receive one of the heaviest rainfall which result in moist semi
evergreen forest making it ideal for the cultivation of Nadia Some of
the health benefits of Nadia Ginger besides the stable diet in most
household are:
Can treat many forms of Nausea
Helps reduce muscle pain and soreness
Helps treat chronic indigestion
Its Anti-inflammatory effects can reduce Osteoarthritis.
Helps in lowering Blood Sugar Level and Improve Heart Disease
Risk
Factor
It significantly reduces menstrual pain
It helps lower cholesterol level
It contains substance that helps prevent cancer
Improves brain function and protect against Alzheimer disease
It can actively help fight infection

Note: Assam Nadia Ginger is considered to be one of the best Ginger and has a very high demand in the international market
from countries like United States, Canada and South East Asian Countries.
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ASSAM BLACK PEPPER

Black pepper grown in Assam is considered to be the highest of

quality and contains not only a condiment to spice up your palate
but also multiple health benefits. Some of the many health
benefits of the black pepper from Assam are:
It helps banish cold and flu from the respiratory system
calming sore
throats, clearing nasal passages, reducing fever and relieving
cough.
It helps in the digestive system by triggering more stomach
hydrochloric acid that aid digestion of food proteins.
Stimulates the digestive enzymes and helps reduce heartburn,
get rid of gas, ease constipation and prevent diarrhoea.
In aromatherapy, piperine, the essential oil which imparts
pepper’s characteristic pungency and taste, eases aching
muscles and relieves inflammatory arthritis.
Pepper’s antioxidant properties fight free radicals and help
prevent oxidative damage to the body’s cells.
It is also a nerve pain reliever and a topical application of it
does away with scabies.

Note: Black pepper is widely used all around the world but the Assam Black Pepper variety has been considered the best variety in
terms of quality and taste, thereby, making it highly sought after in the International Market from countries like US, Canada and UK
among many others

Assam Withania somnifera 'Ashwagandha'

Ashwagandha, the magical herb, is considered to be nature's gift

to mankind. For centuries, Ayurvedic medicine has used it to treat
people for their day to day woes such as stress, anxiety,
exhaustion, lack of sleep.
With an abundance of antioxidants, iron and amino acids, it's no
surprise that Ashwagandha is one of the most powerful herbs
in Ayurvedic healing. It is classified as a rasayana i.e.
rejuvenation in Ayurveda and expected to promote physical and
mental health, restore the body and increase longevity. It has
been glorified over time for its dual capacity to energise and calm
at the same time.
The benefits of Ashwagandha are perfect for those
battling stress, heal joint pains, skin sores and to reduce swelling,
alternative treatment for a variety of mental degenerative
diseases, boosting your overall immunity, encouraging hormone
balance, treating insomnia, skin care and healthy hair
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Assam Tinospora cordifolia Miers 'Giloy'

The root, stem, leaves and sattva of Giloy are used for
medicinal purpose. Externally the medicated oil of the plant
is effectively used to relieve pain and oedema, in gout and
skin disorders. In filariasis, the paste of Giloy, shunthi,
devadara and vidanga works when applied externally.
Internally,
Giloy is an effective rasayana - rejuvenative. It works on all
the seven 'dhatus' and keeps the body system in balance. The
rasayana property bestows longevity, enhances memory, and
improves general health, better complexion, energy and
luster of the skin.
In vata doshas diseases, it is given with ghrita, pitta doshas
diseases, it is given with sugar, kapha doshas diseases, it is
given with honey. It is especially helpful in the digestive
ailments like hyperacidity, colitis, worm infestations and loss
of appetite, abdominal pain, excessive thirst, emesis and liver
disorders like hepatitis

OCIMUM TENUIFLORUM ‘TULSI’

Of all the herbs used within Ayurveda, tulsi is preeminent, and

scientific research is now confirming its beneficial effects. There is
mounting evidence that tulsi can address physical, chemical,
metabolic and psychological stress through a unique combination of
pharmacological actions.
Tulsi has been found to protect organs and tissues against chemical
stress from industrial pollutants and heavy metals, and physical
stress from prolonged physical exertion, ischemia, physical restraint
and exposure to cold and excessive noise. Tulsi has also been shown
to counter metabolic stress through normalization of blood glucose,
blood pressure and lipid levels, and psychological stress through
positive effects on memory and cognitive function and through its
anxiolytic and antidepressant properties.
Holy Basil as it also known is very important herbs and has many
medicinal applications. Tulsi is used in the treatment of various
diseases. Basil plant and its various parts are used in case of insect
bite, fever, cardiac diseases, gynecological disorders, respiratory
problems, skin disorders, etc.
It is good to prevent malaria and an effective pain killer. Tulsi leaves
also act as a tonic for hearts. Meghalaya has been known to grow and
maintain the highest quality of Tulsi for its medicinal values and high
level of protein in its roots. This has been made spectacularly possible
because of the soil and weather condition that suits the highest
quality of Tulsi grown.
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Assam Emblica officinalis Gooseberries

'Amla'

Indian gooseberry has been used in Ayurvedic medicine for

thousands of years. Today people still use the fruit of the tree to
make medicine.
These fruit trees are often grown in the forest. Majority are
aware of their high nutritional and therapeutic values and would
appreciate more regular availability.
Amla is an important medicinal fruit bearing plant of central
India and used widely by Ayurvedic industries for making
Chyavanprash.
Indian gooseberry has been used in Ayurvedic medicine for
thousands of years. Today people still use the fruit of the tree to
make medicine

The health benefits of Amla is as follows:

Gooseberries are low in calories and fat, yet packed with
nutrients.
High in fiber and low in calories and Weight Loss
Rich in antioxidants
Help control blood sugar
Good for your heart
Cures sore throat and cold
Amla has anti-inflammatory properties

STEVIA 'MITHA PAT'

Stevia is an intensely sweet-tasting plant that has been used to

sweeten beverages and make tea since the 16th century.
A non-nutritive sweetener is one that contains little to no calories.
Stevia is used as a healthful alternative to added sugar in many meals
and beverages.
Today, zero-calorie stevia, as high-purity stevia leaf extract, is being
used globally to reduce energy and added sugar content in foods and
beverages. This article introduces stevia, explaining its sustainable
production, metabolism in the body, safety assessment, and use in
foods and drinks to assist with energy reduction.
Heath Benefits of Stevia are:
An alternative for sugar for diabetic patient.
Help to control weight gain.
Reduces the risk of pancreatic cancer.
Helps to control Blood Pressure
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Bay laurel 'Bay Leaf'

Fresh or dried bay leaves are used in cooking for their distinctive
flavor and fragrance.
Bay leaf is an herb that is commonly used in cooking. The leaves
and oil are also used to make medicine.
Bay leaves are a fragrant leaf from the laurel tree used as an
herb. Bay leaves are available whole—either fresh or dried—or
ground into a powder. The leaves are added to slow-cooked
recipes, such as soups, sauces, and stews, and are removed before
serving the dish. They have a floral and herbal scent reminiscent
of oregano and thyme and are used more often than any other
herb.
Heath Benefits of Bay Leaf are:
Bay leaves are a rich source of vitamin A, vitamin C, iron,
potassium, calcium, and magnesium.
Also regular inclusion of bay leaves in meals promotes general
health.
They have been proven to be useful in the treatment of migraines.
Bay Leaf contains enzymes that help to breakdown proteins and
digest food faster, helping to calm indigestion.

PIPER LONGUM 'LONG PEPPER'

Sometimes called Indian long pepper or pipli, is a flowering vine in

the family Piperaceae, cultivated for its fruit, which is usually dried
and used as a spice and seasoning.
Indian long pepper is a plant. The fruit of the plant is used to make
medicine. Indian long pepper is sometimes used in combination
with other herbs in Ayurvedic medicine.
Indian long pepper contains a chemical called piperine. Piperine
may be able to fight certain parasites that can infect people. It also
seems to change the lining of the intestines. This change allows
some drugs and other substances taken by mouth to be better
absorbed by the body.
Heath Benefits of Bay Leaf are:
Indian long pepper is used to improve appetite and digestion, as
well as treat stomachache, heartburn, indigestion, intestinal gas,
diarrhea, and cholera.
Other uses include treatment of headache, toothache, vitamin B1
deficiency (beriberi), coma, epilepsy, fever, stroke, trouble sleeping
(insomnia), leprosy, extreme tiredness, enlarged spleen, muscle
pain, nasal discharge, paralysis, psoriasis, intestinal worms,
snakebites, tetanus, thirst, tuberculosis, and tumors.
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THE MANAGEMENT

Major Goldi Bora Celiani Wanda Ritse

(Chief Executive Officer) (Chief Operating Officer)
A Military officer with extensive knowledge in Conflict-
Corporate executive with more than 14 years with HP,
Resolution & Management along with exceptional skills in
Facebook, Akamai, Microsoft I Mentored by Ashoka Fellows
managing & commissioning superstructure projects |Serial
for 2 years under Social Entrepreneurship I MTech in AI
entrepreneur |Advanced PG, IIHR|MA | National Player |
and Robotics. MBA - IIMB
Quantum Physics Enthusiast|

Deepak Sawant
(Impact Program Director)
American Express Senior Executive | IBM | Barclays | Six
Sigma Green Belt | Project Manager | Team Leader

MEET THE TEAM

Management Team Training & Administration

01
05

XCelEast

Operation and Implementation Farmers Production Organizations

02
04

03

Research &
Development Team
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Cultivation Program Specification

NORTHEAST FARMERS
Covers the entire area of the Northeast working with grass root
farmers and Aim at Impacting 1000 farmers directly and their
communities in the first phase of the program. Projected to cover 3
Additional States from the Northeast Region India targeting 2500
farmers covering 2500 Acres of Agriculture land cultivating
Medicinal Plants and Spices. We are working with 2500 Farmers
and Impacting 5500 Farming communities in the Northeast Region
with our initiative

PRODUCTS AVAILABILITY
Products available on the basis of Season and Contract
specification for variant crop and spices.
Quality Driven
Secure Supply Chain delivering Quality and Quantity
Assured Produce to your Destination

VISIT FARMERS' COMMUNITIES TODAY!

You can visit the farmers we work with and adopt the village
and communities producing the products. Learn from the best
the oldest traditional agricultural technique and emerge
yourself in the beautiful scenic locations each village is
beautiful located in.

Contact Us

EMAIL PHONE NUMBER LOCATION

[email protected] +91 872 980 1140 Guwahati - Assam - India
+91 863 805 2287