International Business: Chapter-O1
International Business: Chapter-O1
International Business
Chapter-o1
market. They join hands with big business houses give rise to
monopoly. They also take over other firms to acquire huge
power and improve market share.
6. Sophisticated Technology: Multinational companies make
use of latest and advanced technology to supply world class
products.
So those are characteristics of multinational companies.
If the company you were talking to has those three components as part of their
offering, then they are in fact offering a franchise, whether or not they choose to
call it a license.
There are also many types of licenses that are not franchises. For example, when
you buy a copy of Microsoft Office you are not actually purchasing Office--you
are entering into a license agreement that allows you to use the product under the
specified terms and conditions they have outlined in the license agreement (all that
fine print that no one reads).
There are business opportunities that are not franchises, though I don't know of any
bishops that label their opportunity as a license. Business opportunities are like
franchises except that they are missing one of the three necessary ingredients
mentioned above--typically a common brand.
If the person you were dealing with meant to say that they were a business
opportunity rather than a franchise, they need to go back to hair splitting school to
learn some new terminology.
Q: 18: How does intra and inter industry trade differ? 2016.
18