Psycho-Cybernetics

Liberte sua personalidade

Year of publication: 2015
Author: Maxwell Maltz
336 pages
Link for purchase: https://amzn.to/3aMUl9X

The book was first published in 1960 under the original

title Psycho-Cybernetics: A New Way to Get More Living
out of Life when the author was already a plastic surgeon
with decades of experience.
The book has become a reference for renowned authors
and behavioral coaches such as Tony Robbins, Zig Ziglar,
and Brian Tracy, and has gained several new editions and
reprints over the decades.
Published in 18 languages, it is estimated that the total
number of copies sold is around 30 million copies.

Main ideias of the book

● Self-image is the key to accessing each individual's
center of behavior;
● Imagination is key to working on a successful self-
Score

9
image;
9 Aplicability
● Servomechanism acts to deliver results guided by self-
9 Inspiration
8 Innovation image, whether positive or negative, without value
9 Impact on results judgment;
9 Structure ● If your self-image is failure-oriented, your creative
machine will work to replicate failures; if it is oriented to
success and happiness, these are the experiences it will
seek to reproduce;
● Man is not a machine, but he has a machine inside
him and must know how to use it. The human being is
the operator of his subconscious;
● Success is an individual creative achievement, not a
concept linked to symbols of prestige and power.

For whom is this book suitable?

Every person who suffers and misses great opportunities every day due to insecurity and
shyness and wants to develop a more proactive personality.

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 Overview of the book
Self Image - The Key To A Better Life
According to the author, self-image is our idea of the kind
of person we are; It is the foundation of our whole
personality, our behaviors and even the circumstances
around us. We act on the idea we
The author highlights two important aspects to have of the kind of
understand it:
person we are. Whoever
• We act on the idea we have of the kind of person we believes he is a born
are. Whoever believes he is a born failure will always failure will always find a
find a way to fail, even when good opportunities
appear;
way to fail, even when
• Self-image is not destiny. It can be changed regardless good opportunities
of the age of the individual. appear
The way to a full life is to find a self-image with which it is
possible and appropriate to live with, trustworthy,
shameless and expressable rather than hidden.
As an exercise, practice and try new habits of thought, imagination, memorization, and action.
All this with two goals:

● The first is to create a proper and realistic self-image;

● The second is to use the creative mechanism to be successful and happy in achieving goals.

Discovering the intrinsic mechanism of success

People have an instinct for success that is much more complex than animal instinct. According
to Maltz, creative imagination allows us to choose our goals and create new things.
There are five basic principles by which servomechanism operates and which a person must
memorize if he wants to create a successful self-image:

• The mechanism must have an objective or target, which may be something already existing
or the discovery of a new purpose;
• The creative machine is goal-oriented. Do not be discouraged if you cannot see the means,
focus on the outcome;
• Mistakes can happen and are temporary. Negative feedback to the servomechanism helps
correct the course of action;
• After the mistakes and corrections, keep the successful path and forget the failures. Just
remember the model that must be replicated;
• Trust that your creative engine will do the job without being overly anxious about the
outcome.

Imagination - the first key to success engine

According to Maltz, creative imagination runs through every human action. It is the image that
forms the bounding image of the creative mechanism's field of action.
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 We do not act according to what things really are, but according to the images we have of
those things.
The author proposes an exercise: for 30 minutes, imagine that your action in a given situation
is impeccably appropriate, as close to the ideal as possible, without setting goals.
When you experience the imagined situation, the system will retrieve this data and replicate
the response to the context.

Deviate from False Beliefs

If we accept an idea from an external source and believe it to be entirely true, that idea has
the same effect on us as hypnosis even though it has no factual basis, according to Maxwell.
If the message says that you are failed and unworthy, there is no willpower to convince you
otherwise.
The author recommends daily 30-minute relaxation sessions. The individual should sit or lie
down comfortably, become aware of each body part and eliminate any effort or resistance.
Then, after five minutes, you should stop paying attention to your muscles and follow the
relaxation spiral to complete emptiness.

How to use the power of rational thinking

For the author, the unconscious is the automatic mechanism itself, an impersonal machine
that has no will of its own, only acts according to the information and objectives provided.
Conscious thinking, in turn, is the control knob of this machine. Through it, you can change
the pattern of automatic replies.
For Maltz, it is the duty of rational thought:

● Analyze messages and decide which ones are valid and which are not;
● Formulate logical and correct conclusions;
● Decide what you want and set the goals to be achieved and select where you should focus;
● Focus on the next task towards the goal, what happens around you, and what you are
currently doing;
● Select the objective, collect information, make conclusions, assessments, and estimates
and get the machine to work.

Fight irrationality with rationality. Confront your remorse with your conscience determined
to root them out and reject them completely. Question your beliefs and see if they are based
on facts or just extreme or misinterpreted interpretations of the facts.

Relax and let the success engine work for you

The author emphasizes that the reason is the operator, not the machine. When a decision is
made and the time has come to execute, it is necessary to give up any responsibility and care
for the results: just let the machine do its work.
The author suggests some practices:

● Avoid worrying before betting and after roulette begins to roll;

● Develop a habit of consciously responding to the present moment. Give your full attention
to today, not to the past or future;
● Living today fully is making use of everything you can to make tomorrow better;
● Involve all senses in any experience;

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 ● Do only one activity at a time;
● Sleep is a great exercise to ensure that your servo
engine has room to work and deliver results.

Relaxation exercise can be performed to a lesser extent

throughout the day. As a result, there is less mental
tiredness, greater ability to deal with problems and less
anxiety.
Relaxation exercise can
be performed to a lesser You can get in the habit of being happy
extent throughout the
Happiness does not require the absence of problems or
day. As a result, there is difficulties. It is an attitude and a mental habit that
less mental tiredness, strengthens with practice.
As an exercise, the author recommends the practice of 8
greater ability to deal
attitudes every day:
with problems and less
anxiety. 1. Be cheerful and happy every day;
2. Try to act friendlier towards other people;
3. Be less critical and more tolerant of the mistakes of
others.
4. Act knowing that success is inevitable;
5. Do not allow opinion to tone down the facts;
6. Smile at least three times a day;
7. Whatever happens, react calmly and intelligently;
8. Completely ignore pessimistic and negative thoughts about facts that you can do nothing to
change.

Ingredients of a Successful Personality and How to Get Them

For the author, one of the most effective ways to help other people succeed is by providing a
graphic image of what a successful person looks like. A personality set for success is made up of 7
“ingredients,” according to the author, which are:

1.Sense of Direction

Immediately engage in a new project as soon as you achieve the previous purpose. The idea is
always to have a target ahead to maintain motivation.

2.Understanding

Always seek clear and truthful information about yourself, your problems, other people, and the
situations you face. No matter if that's what you want to hear or not, always look for the truth of
the facts and don't be influenced by your opinion.

3. Courage

Mistakes will happen. Be willing to risk committing them and responding to the consequences;
It's a small price to pay to get what you want. Act with courage and determination even in
ordinary situations. This will give you the courage you need when facing bigger challenges.

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 4. Charity

Develop a genuine interest in other people without requiring them to be different from what
they are;
Consider the feelings, points of view, needs and interests of others;
Recognize the importance of others and treat them with consideration.

5. Self-esteem

To overcome low self-esteem, the author recommends that the reader stop carrying a
mental image of a defeated and worthless person. Learn to appreciate your own value.

6. Self-confidence

The author recommends that the individual use mistakes learn and then forget about them.
It is important to always remember successes to create a new winning streak, especially in
the face of new challenges.

7. Self-acceptance

Accept yourself with all your imperfections and mistakes made throughout the journey.
Differentiate your essence from your behavior and love yourself without reservation.

How to remove emotional scars

Emotional scars are a form of defense against people who have hurt us in some way in the
past, but they "try" to protect us from all people, even damaging our relationships.
For the author, there are three ways to become immune to emotional wounds:

1. Be superior to any threat - or can be interpreted as a threat - and have a healthy self-image;
2. Adopt an attitude of conscious self-confidence;
3. Understand that you are responsible for your own reactions and control them.

How to unlock your real personality

An inhibited personality makes its owner unable to fully express itself. People with inhibited
personalities carry the frustration of being unable to be themselves.
According to the author, to cure inhibition, it is necessary to immediately change course and
practice disinhibition. This means running away from over-caution, conscience, and
preoccupation with the judgment of others.
Maltz suggests five exercises to remedy the problem:

1. Don't think in advance about what you are going to say next. Just say;
2. Do not plan. Act and correct your actions as needed along the way;
3. Stop criticizing yourself;
4. Start talking louder than usual;
5. Express good feelings.

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 How to turn crisis into a creative opportunity

A crisis can be a motivator or a brake on the individual. It

all depends on how he reacts to the situation.
To perform well during a crisis, you need:

1. Learn and practice skills without external pressure; A crisis is a decision point
2. Learn to respond to the crisis with an aggressive rather and requires a proactive
than defensive attitude; and
3. Learn to evaluate what we call crisis situations from a
attitude from the
more realistic perspective without making a storm in a individual. It is necessary
wedding reception. to ask "what am I going
A crisis is a decision point and requires a proactive
to do" and "what do I
attitude from the individual. It is necessary to ask "what want to happen" rather
am I going to do" and "what do I want to happen" rather than "what can happen
than "what can happen to me".
to me".

How to feel like a winner

According to the author, we must create situations where we can succeed even in small things.
When success becomes a habit, we will be ready for greater achievements.
Summon an event from your past that you have experienced success. Bring back this image in
vivid detail, note everything that accompanied the success.
Imagine the desired result. Start with an assumption and shape that success until you have a
mental image.
Feelings will begin to manifest as if the goal has already been reached. It's like developing fear
and anxiety, just the other way around.

What other authors say about it?

In "The Secret," Rhonda Byrne argues that everything is energy. This energy vibrates as you
think and feel. The tip is to let go of that part of your past that doesn't suit your present and
your future. To be aware of the present is to become aware of the power of your thoughts
and the state of your feelings.

Caio Carneiro, author of the book "Seja foda!", Success is 99% made of failure. Moreover, if you
consider failure as the opposite of success, you will not build anything productive, since every
failure is just a step on the ladder of your success.

Finally, in the book “Value Generation”, Flávio Augusto says that victorious thoughts are more
likely to generate positive results. Whereas trivial thoughts yield only trivial results. For
example, instead of asking, “Where can I learn to think victoriously?” Ask yourself, “With
whom can I learn?” Flavio says, “You can only learn to have a winning mindset with the
winners.”

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 Okay, but how can I apply this in my life?

● Practice the exercises proposed in this summary over 21 days and record their progress.

● Learn, practice and experience new habits of thinking, imagination, memorization, and
action;

● Build a new mental image of yourself. Visualize in detail how you imagine yourself in an
ideal situation for 30 minutes acting perfectly appropriately. If the situation is tense, imagine
yourself relaxed and uninhibited;

● Never use other people as a measure of your success.

Rationally argue against your negative beliefs and test whether they are factually based or
based on your opinion alone.

● Do not “supervise” the work of your creative machine. After thinking, researching, and
providing information to your subconscious mind, allow it to work by paying attention to
other matters or even resting;

● Respond only to the present moment, avoiding living in the past or the future;

● As you change your habits, practice the new habits for 21 days without interruption. This is
the deadline for the new customers to take root;

● When you achieve a purpose, immediately engage in a new goal or project so that your
mind has a clear target;

● Accept your mistakes, use them to correct the path toward purpose, and then forget them.

● Act deliberately uninhibited. Use your imagination to practice;

● Never allow yourself to be without purpose.

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