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    Case 3-Tanaka Komuten-Questions

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    Lavan Satha
    This document provides guideline questions for a case discussion on a potential joint venture between Tanaka Komuten and Atlas. The questions focus on analyzing the rationale and benefits from both companies' perspectives, as well as strategies for negotiation, risk mitigation, and ensuring advantages. Students are asked to discuss the case from each party's view and identify at least 5 learning points, then submit a group report on the discussion and learnings.

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    Case 3-Tanaka Komuten-Questions

    Uploaded by

    Lavan Satha
    83 views1 page
    This document provides guideline questions for a case discussion on a potential joint venture between Tanaka Komuten and Atlas. The questions focus on analyzing the rationale and benefits from both companies' perspectives, as well as strategies for negotiation, risk mitigation, and ensuring advantages. Students are asked to discuss the case from each party's view and identify at least 5 learning points, then submit a group report on the discussion and learnings.

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    Case 3-Tanaka Komuten-questions

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    This document provides guideline questions for a case discussion on a potential joint venture between Tanaka Komuten and Atlas. The questions focus on analyzing the rationale and benefits from both companies' perspectives, as well as strategies for negotiation, risk mitigation, and ensuring advantages. Students are asked to discuss the case from each party's view and identify at least 5 learning points, then submit a group report on the discussion and learnings.

    Copyright:

    © All Rights Reserved
    Download as DOC, PDF, TXT or read online from Scribd
    Download as doc, pdf, or txt
    83 views1 page

    Case 3-Tanaka Komuten-Questions

    Uploaded by

    Lavan Satha
    This document provides guideline questions for a case discussion on a potential joint venture between Tanaka Komuten and Atlas. The questions focus on analyzing the rationale and benefits from both companies' perspectives, as well as strategies for negotiation, risk mitigation, and ensuring advantages. Students are asked to discuss the case from each party's view and identify at least 5 learning points, then submit a group report on the discussion and learnings.

    Copyright:

    © All Rights Reserved
    Download as DOC, PDF, TXT or read online from Scribd
    Download as doc, pdf, or txt
    of 1

    MN 5224 – Skills for Business Management

    Group 3 - Case – Tanaka Komuten

    Guideline questions to be used during case discussion. The group is encouraged to


    use other aspects during the discussion.

     Is there an industry logic/rationale in JV proposal?


     What is the market rationale?
     What is the rationale from Tanaka’s POV?
     What is the rationale from Atlas POV?
     Who is likely to benefit more?
     How can the other party avoid that?
     What are the strategies you adopt/conditions you include in negotiation to
    avoid/mitigate the risks and address concerns?
     What strategies you will adopt to get better advantage to your firm?
     What are the learning points? State at least 5 generic learning points you learnt
    from the case in bullet point form
     You are required to analyze the case from the perspective of each party. You may
    role play.

    After case discussion in the class the group has to submit a 3-5 page group report on
    the case discussion and learning points within one week.

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