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Digital MARKETING Exercises

The document provides instructions for Hands-on Exercise No. 1 on creating a Facebook Business Page. It outlines 5 tasks to complete, including creating a services page, adding a call to action button, setting a username, adding 2 services, and inviting friends. Students are to follow guidelines like using an existing Facebook account and dummy business name, take screenshots of all tasks, and submit the solution Word file on the LMS by the due date. Completing the exercise will help students learn to establish an online presence using Facebook for a small business.

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317 views3 pages

Digital MARKETING Exercises

The document provides instructions for Hands-on Exercise No. 1 on creating a Facebook Business Page. It outlines 5 tasks to complete, including creating a services page, adding a call to action button, setting a username, adding 2 services, and inviting friends. Students are to follow guidelines like using an existing Facebook account and dummy business name, take screenshots of all tasks, and submit the solution Word file on the LMS by the due date. Completing the exercise will help students learn to establish an online presence using Facebook for a small business.

Uploaded by

addi
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Hands-on Exercise No.

1 Total Marks: 10
Batch-08
Digital Marketing Due Date: 29/10/2020

Instructions:

Please read the following instructions carefully before submitting this Hands-on Exercise:

 Use MS Word to prepare exercise solution.

 You may consult tutorials and videos if the concept is not clear.

 Your submitted exercise will not be considered/counted if:

 It is submitted after due date.

 It is not in the required format (.doc or docx.)

 It does not open, or file is corrupt.

 It is copied (partial or full) from any source (websites, forums, students, etc.)

Learning Outcome:

After completing this exercise, you shall be able to:

 Create a professional Facebook Business Page.

 Add services to your Facebook page.

 Add a call to action button on Facebook Page.

 Invite people to like your Page.


There are five parts of this exercise. Please complete all of them.

Scenario:

The owner of a small business wants to create an online presence of his Salon by using a Facebook Business

Page. This page will help him in communicating with potential audience. He wants to publish his services

and take orders online. He is looking for someone who can create and handle his business page.

Tasks:

1. Create a “Services” related Facebook page.

2. Add a call to action button “Send message” on the business page.

3. Create a unique username of the page related to the services.

4. Add at least 2 services that you are offering.

5. Invite at least 3 friends to like your Page.

Guidelines:

 You can use your existing Facebook account to create a page.

 You have to create a new Facebook Business Page.

 Choose name of the Salon yourself (use a dummy name)

 Add any 2 Services of your choice based on the scenario.

NOTE:

1. Create MS Word file with screenshots of all of the above-mentioned tasks.


2. We shall analyze your solution based on the steps that you would perform.

BEST OF LUCK 
How to submit solution file on LMS?

Please perform the following steps for submitting your solution using LMS:

1) Login to the LMS

2) Click on the Exercises button within the My Activities section

3) Click on the submit button to upload your Solution.

4) Keep in mind to upload your Solution in .doc or .docx format

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