Ricqb 2
Ricqb 2
/ How to avoid
conflict of interest in performing research?
5. How should a researcher help top management better understand the functions and limitations of
research? OR How to reduce conflict between conflict between management and research?
6. Write a note on research suppliers and contractors? OR List types of research suppliers and
contractors? OR Write a note on Syndicated service, Standardized Research Services, Limited
Research Service Companies and custom Research.
7. What is the difference between research and pseudo-research? Cite (give) several examples of each.
8. What is a conflict of interest in a research context? How can such conflicts of interest be avoided?
9. Discuss ethical questions in BR.
10. Write a note on ethical issues in BR.
11. Discuss general rights and obligations of Research participants.
12. Discuss general rights and obligations of Researchers. / What obligations does a researcher have with
respect to confidentiality?
13. Discuss general rights and obligations of client sponsor/ user.
14. What is privacy? And privacy wrt internet?
Unit 2
Chapter 6
1. What is a decision statement? How does the focus on an irrelevant decision affect the research
process?
2. Define problem recognition. How is this process like translating text from one language into another?
What role does “probing” play in this process?
3. List and describe four factors that influence how difficult the problem-definition process can be. OR
Write a note on problem complexity. OR Explain the difference between easy problem and hard
problem?
4. What are three types of gaps that exist, indicating that research may be needed to assist a business in
making some decision? OR write a note on Problem means gap. OR types of gaps.
5. List and explain in brief steps of problem definition.
6. Define variable and constant. List and explain types of variables with example. OR List and describe
at least four terms that can describe the nature of a variable. OR what is difference between variable
and constant?
7. What are the major components of a research proposal? How does a research proposal assist the
researcher? OR Use of Research proposal as Planning tool and Research proposal as contract -
elaborate.
8. Explain the concept of dummy tables. Why do we use them?
Chapter 7
1. Define qualitative and quantitative research. Compare and contrast the two approaches.
2. Why do exploratory research designs rely so much on qualitative research techniques? Why do
causal designs rely so much on quantitative research techniques?
3. Exploratory v/s confirmatory research?
4. What are the uses of qualitative research?
5. What are the basic orientations of qualitative research?
6. List common techniques used in qualitative research. Explain any 5. Or compare common techniques
used in qualitative research. [exhibit 7.2 ]
7. What are the key differences between a focus group interview and a depth interview?
8. What is laddering? How might it be used in trying to understand which fast-food restaurant
customers prefer?
9. Focus Group interviews: Advantages, Moderator, group composition, disadvantages, Types of Focus
group interviews.
10. What are the risks associated with exploratory research? Or Misuse of qualitative research and
exploratory research.
Aditi S Chikhalikar.