Goal Programming For Decision Making
Goal Programming For Decision Making
Goal Programming (GP) is the most widely used approach in the field
of multiple criteria decision making that enables the decision maker to incorporate
numerous variations of constraints and goals. Goal programming produced a variety of models
that attempt to provide some insight into the environment in which financial decisions are made.
By definition, every model is a simplification of reality. Hence, even if the data fail to
reject the model, the decision maker may not necessarily want to use the model
as a dogma.
Over the past years, GP for decision making problems have been deployed
decision. Their approach takes into account the multiproduct environment, over
time levels, and capital utilization affects. GP models allow incorporating multiple goals such as
portfolio’s return, risk, liquidity, expense ratio, among other factors. Also, there is a huge
capacity for future developments and applications of GP for business and management programs.
In particular, GP could be used for incorporating multi-period, extended factors and different risk
measures. Also, the decision maker can establish target values not only for the goals but also for
relevant achievement functions. In this way, a Meta-GP model could be formulated, which
allows the decision maker to establish requirements on different achievement functions, rather
Several classes of goal programming can be obtained, depending on the nature of the goal
conflicting criteria that need to be evaluated in making decisions. Cost or price is usually one of
the main criteria. Some measure of quality is typically another criterion that is in conflict with
the cost.
Despite the criticism that multi-dimensional methods have received, some of them are widely
used. The weighted sum model (or WSM) is the earliest and probably the most widely used
method. The weighted product model (or WPM) can be considered as a modification of the
WSM, and has been proposed in order to overcome some of its weaknesses. The analytic
hierarchy process (or AHP), as proposed by Saaty [Saaty, 1980, 1983, 1990, and 1994], is a later
development and it has recently become increasingly popular. Professors Belton and Gear
[1983] suggested a modification to the AHP that appears to be more powerful than the original
approach. Some other widely used methods are the ELECTRE [Benayoun, et al., 1966] and
TOPSIS [Hwang and Yoon, 1981]. In the sub-section that follows these methods are presented in
detail. Although there is not universal agreement as to the definition of goal programming
(Zanakis and Gupta, 1985), it is promulgated as an aid for decision-making problems with
multiple, possibly conflicting goals. Typically, linear goal programming attempts to minimize a
weighted sum of deviations from goals. Since the development of goal programming by
Chames and Cooper (1961) in 1961, there has been substantial research into applying goal
Conclusions:
There is no doubt that many real life problems can be dealt with as MCDM problems.
Although the mathematical procedures for processing the pertinent data are rather simple, the
real challenge is in quantifying these data. This is a non trivial problem. In matter of fact, it is
not even a well defined problem. For these reasons, the literature has an abundance of competing
methods. The main problem is that often nobody can know what is the optimal alternative.
Operations research provides a systematic framework for dealing with such problems. Although
it is doubtful that the "perfect" MCDM approach will ever be found, it is always a prudent idea
for the user to be aware of the main controversies in the field. Although the search for finding the
best MCDM method may never end, research in this area of decision making is still critical and
valuable. It provides a brief summary of some methodological developments that have occurred
and different risk measures. Also, the decision maker can establish target values not only for the
goals but also for relevant achievement functions. In this way, a Meta-GP model could be
formulated, which allows the decision maker to establish requirements on different achievement
functions, rather than limiting their opinions to the requirements of a single variant. Studying
goal programming for us business students had a great impact in a way we can use all of this
techniques and knowledge as our asset in the near future. Classified the financial management
applications in the areas of corporate budgeting and financial planning, working capital
management, capital budgeting, financing decision was surely made us having an edge to the
others.